BRYANDELMONTE.COM
ATTRACT AND CONVERT YOUR HIGHEST-VALUE LIFETIME CUSTOMERS USING OUR SUITE OF KNOWLEDGE AND SERVICES.
TM
Attraction AdvertisingWelcome life long customers to your products and services.
Brand Media PlanningStop paying for reach and start becoming relevant with ROI.
Adaptive CampaignsMeasure * Refine * Review& maximize across all channels.
© 2017 Clickafy Media Group, LLC
WHY WE DO
(that thing we do)
Our focus is simple – connect people to whatmakes them happy. Consumers desperatelywant brands that “speak to them” – the bestchance of satisfying that deep desire to solvetheir problems and make life better.
MILLIONS OF PEOPLE AROUND THE WORLD ARE SEARCHING FOR HAPPINESS – WILL THEY FIND IT WITH YOU?
In a time when consumers can “tune you out” for a few dollars a month, advertising/marketing is becoming
more challenging every day. The way to reach your best customers is to be relevant, be “seen,” and be timed
perfectly when that consumer is most wanting to solve the problem that you can solve. We grow small andmedium-sized businesses by positioning them to be the optimum solution to the highest value audience.
This process is the result of nearly thirty years of combined experience working with major brands:
Just some of ourbrand experiences…
WHAT WE DO
Attraction AdvertisingWelcome life long customers to your products and services.
Brand Media PlanningStop paying for reach and start becoming relevant with ROI.
Adaptive CampaignsMeasure * Refine * Review& maximize across all channels.
We approach client projects with a highly developed set of skills and experience based on building the businesses of scores of clients in dozens of industries. We focus on the KPIsthat build business – revenue,cost per lead, cost per action,and marketing effectiveness.
WE ARE MORE THAN JUST A DIGITAL MARKETING AGENCY…
…WE USE MARKETING TO GROW BUSINESSES. THAT IS
HOW WE MEASURE OURSELVES.
So let’s talk about our skill set…
Attractive AdvertisingWe’re experts at the science of attraction. Our creative focus in driving profitability is to make your brand irresistible to customers. We’ve studied it, we have developed
processes and procedures around it, and we’ve done it repeatedly. We don’t just make creative that is clever, and brands “famous”, we make them magnetic to their ideal customer. That is what drives long-term profitability and value for our clients.
Great Creative needs StructureIn today’s balkanized media landscape, great creative alone is insufficient. We have researched, tested, and applied, rules that help make sense of the fractured media picture allowing brands to embrace it, grow in it, and thrive. That’s the power of our brand media planning strategies.
Evolution… not Revolution.We use adaptive campaigns to mitigate media allocation risk – we have a “core idea” that guides our creative and media strategy, but we also test multiple messages, multiple channels, and we pay close attention to what brings the greatestreturns. We turn measurement into real business insights so that your campaigns evolve and get better over time… as does your business (lowering CPA & lead costs).
THE MARKETS WE SERVE
FOR US – WE KNOW WHO WE CAN PROVIDE THE MOST VALUE, SO WE FOCUS ON ONLY TWO SEGMENTS.
SMALL &MEDIUM SIZEDBUSINESSES
We know that it’s the small and medium businesses who are willing (and ready) to make thecommitment to be of great value to their prospective customers and grow like crazyleveraging what internet marketing can offer. We work with small and medium sizedbusinesses (and sometimes the division of a big business with revenue under $200M).
APPROACH TO CLIENTS
G eat a paig s o e a d go – othi g ad e do lasts fo e e . At a del o te. o , e eate useful st ategies that lo g outli e ou i ol e e t ith a lie t – that’s hat e ha ge fo , a d that is hat has alue.
WE BUILT THE AGENCY THAT WE’D WANT TO DO BUSINESS WITH. WE HOPE YOU DO TOO.
1USEFUL IS VALUABLE
Ou lie ts e pe t a lot f o us, a d e t to li e up to that e pe tatio e e da . Doi g hat e’ e asked is a gi e , thi ki g a out hat the lie t’s e t eed is has alue. I the e d, e like ha gi g out ith ou lie ts; it’s ot just a out ad e tisi g.2GREAT FRIENDSHIPS
Ou lie ts, a d ou pa t e s, a e s a t us people – so e sa hat ea i the lea est a e a . That’s ho e do usi ess – si pl , plai l , a d ithout u h i the a of i do d essi g.3
CLARITY IS KING
Ou usto e s fu d ou dail ope atio s pa i g fo ou se i es a d tale ts. We a s e to the . Ou a age e t tea fo uses o hat’s good fo ou lie ts,
a d i doi g so, hat’s est fo us as ell.4CUSTOMER INVESTOR
If ou thi k o ki g ith p ofessio als is e pe si e, ait u til ou’ e t usted ou a d to a ateu s. We do ’t take that isk. We elie e that i the lo g u , ou lie ts sa e o e ha i g e pe ie ed people up f o t.5PROS UP FRONT
To us, that hole p o ess see s aki to li dfoldi g ou sel es, putti g a sta p o the g ou d, getti g up o top of a foot platfo , a d ju pi g off ith ou to gue out t i g to li k the sta p. It does ’t o k.6WE DON’T PITCH
No o e likes ei g lo ked i to so ethi g the do ’t k o if the ’ll a t a o e. We a a age a lie t’s spe d ithout i sisti g o ei g the de ide i e e i sta e.
As fo a age of e o d – if it’s ight, e’ll oth k o .7DATE THEN MARRIAGE
We eate alue p o idi g a solutio , ot hou s ti ked off o the lo k. So e do ’t do ti esheets. We do ’t ha e su p ises o th to o th. We ag ee o a udget, fo oth edia a d fees, a d e o k f o that. 8SIMPLIFIED BILLING
We’ e illi g to tie ou o pe satio to a d pe fo a e et i s, ut e eed the to ha e t ue t a spa e o hat is eati g o e sio s. We’ll help lie ts de elop these easu es.
WE HAVE HIGH EXPECTATIONS FOR OURSELVES AND OUR CLIENTS – WE’RE IN IT TOGETHER.
1TRANSPARENCY
Clie ts a t thei age to gi e the thei est o k. We a e a solutel p epa ed to do so ith the lie ts e take o . We e pe t the sa e f o ou. We e pe t that ou’ll ha e ou s a test a d ightest a aila le to us. We e pe t ou’ll est i the su ess of ou a d.2WE WANT YOUR BEST
We’ e p epa ed to o it to lie ts, e e ithout ei g the age of e o d, fo a lo g ti e. We e pe t that lie ts a e e uall o itted to the otio of ot seei g thei age as a th o ‐a a elatio ship. 3THE LONG HAUL
Clie ts sa the a t the ig ideas – if the ea it, the e e pe t to see so e a e a d auda it o thei pa t. We elie e that eati e, st u tu ed, a d efi ed a e effe ti e. We ask lie ts to o k ith us to ake that a e e o ld – ealit .
4AUDACITY & BRAVERY
We’ e p os. We’ e usi esspeople. We do ’t e pe t e’ll o k togethe fo all ete it . Ho e e , e a t e ough
ho est , i teg it , a d o u i atio so that e e he e pa t, e o side ea h othe as f ie ds & olleagues.5
STAY FRIENDS
We ill gi e ou ou est, ut e e pe t the ou’ll gi e us a di e tio – ot just a set of o de s. We o k est he e a e gi e a o je ti e. Thus, o e that o je ti e
is lea , e e pe t lie ts to let us a hie e it togethe .6DIRECTION
We ill gi e ou ou est ad i e, ou est pla s, ou est thoughts, a d ou hea tfelt ie s. We ill a h o Phillip ith all speed. What e ask is that ou e e e that, i the e d, the de isio is ou s – it ou a d. 7YOUR BRAND
We alue ou ti e. We o ’t aste it. We o ’t dall . We ill al a s look to p o ide alue. We ask that lie ts alue ou ti e as ell. Realit is – ou ti e togethe is fi ite. E e o e t is p e ious. Let’s t eat it that a .8VALUE OUR TIME
WHO WORKS HERE
The largest endeavors of man and naturestart as tiny seeds…
We will never aspire to be the largest, justthe best. As a result, our ranks are small,but our network is vast.
WE THINK SMALL IS AWESOME…
Attraction AdvertisingWelcome life long customers to your products and services.
Brand Media PlanningStop paying for reach and start becoming relevant with ROI.
Adaptive CampaignsMeasure * Refine * Review& maximize across all channels.
EXECUTED IN WHATEVER MEDIA IS APPROPRIATE
PRINCIPAL PEOPLE AT CLICKAFY MEDIA GROUP
Bryan Del Monte Troy Hayes
Troy has a 20+ career at some of the
largest advertising agencies working
for some of the largest and most well-
known brands in the world (Budweiser,
Carnival, & McDonalds just to name a
few). He is the primary creative muscle
that is brought to bear in developing
that “ah ha!” moment that makes the
brand speak to the customer, and
develops the engagement that brings
the customer into the brand fold.
Bryan is the founder and President of
Clickafy Media Group (the legal entity
of bryandelmonte.com). A 15 year
veteran of communications and media,
Bryan founded Clickafy sensing that
clients demanded more than the
traditional agency model of
advertising. The most senior account
executive within the group, Bryan’s
primary focus is on strategy and
ensuring the client’s objectives are
achieved.
SO NOW WHAT?
IT ALL BEGINS WITH A SIMPLE
MEETING BETWEEN US…
WE TALK, WE DRAW, WE HAVE FUN!
Plus – we’ll have food and drink!
We’ll work hard and get to know each other…
bryandelmonte.com
Helping clients attract new customers so they both live happily ever after.
TM
(612) 254-2750 bryandelmonte.com
Note: All brands marks, registered or otherwise, are the property of their respective owners. Brand symbols, artwork, and commercial representations are used
purely for illustrative purposes and do not represent the work done by Clickafy Media Group, LLC.
