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Build your B2B eCommerce Platform with Magento

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CIGNEX Datamatics Confidential www.cignex.com Build Your B2B Commerce Platform with Magento Date: April 29, 2015 Name: Mrunmayi Desai Title: Head, e-Commerce & WCM Email: [email protected] Name: Priyanka Sharma Title: Marketing & Corporate Communications Email: [email protected]
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Page 1: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

Build Your B2B Commerce Platform with Magento

Date: April 29, 2015

Name: Mrunmayi Desai Title: Head, e-Commerce & WCM Email: [email protected] Name: Priyanka Sharma Title: Marketing & Corporate Communications Email: [email protected]

Page 2: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

• B2B Commerce – The Scenario

• Magento as a B2B Commerce Platform

• Demo

• Case Study: Creating Top Line & Bottom Line Gains

• About CIGNEX Datamatics

2

Agenda

Page 3: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 3

B2B eCommerce – The Scenario

$500 Billion Total estimated

sales

19% Annual estimated

market growth rate

$6.7 Trillion Expected market growth

by 2020

“94% of B2B buyers want sellers to make their web sites more like

B2C websites.”

eCommerce study by a leading

company

Page 4: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 4

B2B Commerce – Experience the Growth

Invest in the B2B Customer Experience

Upgrade legacy technology infrastructure to deliver a top-notch commerce

experience across channels

Prioritize

Mobile 52% of B2B customers use

smartphones to research products for their businesses

Court Omni-channel

B2B customers Omni-Channel customers are more

profitable than online-only or offline only customers

Sell Directly to

Customers 41% of the B2B companies surveyed sell directly against their own wholesalers,

distributors and suppliers

Page 5: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 5

B2B Commerce Portal

Reduced Transaction Charges | Improved Market Efficiencies | Enhanced Supply Chain Benefits

Unified B2B Customer Portal with e-Commerce

Rich UI, Responsive, Collaborative Flexible, Scalable

• On/Off boarding • Ease of catalog management • Promotions & Rewards • Contracts & Procurement • Collaboration • Reports & Dashboard

Internal Users

• Agreements • Inventory - SMI/VMI • Forecasts • Purchase Orders • Promotions • Shipments

• ASNs, Tracking • Invoices • Payments • EDI/Email/XML

Sellers

• Product Catalog • Order Management

• Ease of ordering • Tracking • PoD

• Search • Accounts Receivables/Payables • Reports/Dashboard

Customers

Page 6: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

An Open Source B2B & B2C Commerce Platform

6

Page 7: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 7

Magento – eCommerce Platform for Growth

Feature-rich Professional Open Source e-Commerce Solution

Magento Community | Magento Enterprise | Magento Go | Magento Mobile

* Data from Magento Website

250+ Employees

6+ Offices Worldwide

120 Million Users Globally

240,000+ Merchants

$175 Billion eCommerce Enabling

30% eCommerce Market share

(An eBay Company)

Page 8: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 8

Creating B2C Experience

B2C Commerce B2B Commerce

Customers

Catalog for all Customers

Promotions & Discounts

Purchase Orders

Backend Invoicing

Admin Reports

Organization with cost center & divisions

Organization specific catalog with unique pricing

Organization specific promotions and discounts

Quick order lists for divisions

Consolidated invoicing per organization

Organizations specific reports for seller admin

Hybrid Android App

QR Code Scanner

Voice Based Product

Search

Page 9: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

Demo

9

Page 10: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

Case Study

Creating Top Line & Bottom Line Gains Global Leader in Coating Products

10

Page 11: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

• A global manufacture and supplier of premium liquid and powder coatings for automotive, transportation, general industrial and architectural & decorative sectors.

• Fast Facts – Revenues more than $4.3 billion

– 120,000 customers, 12,000 employees, 3900 distribution centers, 130 countries

11

Client Overview

Page 12: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

Spun-off from one of the largest chemical company

Formation of a separate IT division with need to modernize & transition in “one go”

within 18 months timeframe

12

Business Needs

Reuse critical applications & develop new IT applications which can connect with myriad back-end

systems

Improve customer engagement

& experience through portal platform (Feedback, poll, survey, live chat)

Comply with TSA requirements to transition to the next environment

Global eCommerce platform with standard look & feel

Redesign 3 e-Ordering geo portals built-with separate legacy technology stacks with fragmented middleware & managed by 3 different companies

NA: IBM’s StrelingCommerce | LA: Homegrown | Europe: Axway WebEDI

Reduce order fulfillment

turnaround for one geo from 70 hours to real-time

Scalable to support new & emerging business

lines (e.g. Body shops with online

payments)

Eliminate application maintenance difficulties

due to existing solution complexity wrt. multiple systems

including middleware

Reduce TCO, customization &

dependency with specific vendor by adopting Open

Source technology platform

Page 13: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

• Global e-Commerce Portal Platform capable of

13

Features

Users Portal: 337,500

e-Commerce: 112,500

Concurrent Users Portal: 13,500

e-Commerce: 4,500

Products 10,000+

Transactions/Month Portal: 21,600,000

e-Commerce: 7,200,000

Orders/Month 542,500

Order entry time from 30 minutes to 3 minutes Order processing from 72 hours to 7.2 hours (1/10 of time)

Page 14: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 14

Benefits

Improved Order Mgmt. System No longer manual entry Product code mapping Concurrency in order processing

Scalable - Middleware based Architecture Integration with existing and future IT applications

Open Source Reduced TCO with Single Platform – Build once, deploy many times Reduced proprietary vendor dependency

Greater Customer Satisfaction 1 click order Reduced order fulfillment time Customer feedback, live chat, poll, survey

Enhanced Product Catalogue Region specific User preference Role specific catalogue

Global e-Commerce Platform Single platform with region specific UI Uniform User Management Multi-lingual, multi-currency

B2B & B2C

e-Commerce Portal Platform

$5M Cost saving over 3 years | 2x Customer Registration| 4x Order volume

Page 15: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

About CIGNEX Datamatics

15

Page 16: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 16

CIGNEX Datamatics

0

8

#1

14

License Cost Option

Open Source Products

Open Source Consultants

Pure Play Open Source Services Company

Open Source Implementations

Global Offices

Open Source Community Contributions

Open Source Books Authored

Business Engagement Platforms

13+

5+

5000+ 500+ 500+

Page 17: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 17

Our Capability

Portals, Content & Collaboration Portals Enterprise Integration Identity Relationship Management

Business Engagement Platform Digital Engagement Platform (DxEP) Employee | Supplier | Customer | Partner Franchise Management Platform (FMP™) Reputation Management Platform (RMP™)

Big Data Big Data Integration & Delivery Platform (BigDID™)

Open Source Consulting Application Modernization

OpeRA™ - Open Source Readiness Assessment Legacy Migration

Application Development & Management Services Development, Support, Refresh, Performance Management and Managed Cloud Services

Testing UI/UX

Solutions

Platforms Services

Enterprise Content Management Document Management Web Content Management Learning/Knowledge Management Imaging and Scanning - OCR/Digitization Enterprise Search BPM/Workflow

E-Commerce B2B e-Commerce B2C e-Commerce

Big Data Analytics Data Integration Information Delivery Data Analysis

Page 18: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com 18

Magento Practice

• Silver solution partner

• Team size: 50+ PHP developers | 18 Magento Certified Developers

• Deployed over 40+ PHP enterprise solutions

• 20+ successful Magento deployments

• Community contributions

• Drupal connector, Chase PaymentTech

CIGNEX Datamatics Magento Practice

• Consulting

• Development and Deployment

• Customization and Migration

• Integration - Portal, WCM, CRM, IRM, Custom modules, Adobe Flash,

SSO, Payment Gateways etc.

• Support/Maintenance

• Managed cloud services

• Performance tuning

CIGNEX Datamatics Magento Services

Page 19: Build your B2B eCommerce Platform with Magento

CIGNEX Datamatics Confidential www.cignex.com

Q & A

19


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