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Building a Sales Email in VAX

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Version: 1 Updated: 04/21/2016 © 2016 VAX VacationAccess Building a Sales Email in VAX The Email Sales Tool helps you customize an email that contains travel options that may pique your current, and even prospective, customers’ interests. The Email Sales Tool saves you time by integrating email functionality directly within the reservation tool. VAX makes it easy to quickly email flight information, as well as multiple hotel, feature, and car rental pricing and options directly to your clients to help them compare and make decisions. Why Build a Sales Email? Emails include links that allow clients to view the same interactive hotel profiles and destination information that you see. You are automatically copied on all emails sent to your clients for easy recall. Customize your sales emails to add a personal touch to your messages. Your customers can easily view hotel, car, and feature options and compare prices for: o Up to six available room categories for one or more hotels on one sales email o Up to three car rental options on a single email o Up to six features on a single email In just three simple steps, you can send compelling vacation options during the shopping process to help close sales and improve your value in the eyes of your customers.
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Page 1: Building a Sales Email in VAX

Version: 1 Updated: 04/21/2016

© 2016 VAX VacationAccess

Building a Sales Email in

VAX

The Email Sales Tool helps you customize an email that contains travel options

that may pique your current, and even prospective, customers’ interests. The

Email Sales Tool saves you time by integrating email functionality directly within

the reservation tool. VAX makes it easy to quickly email flight information, as well

as multiple hotel, feature, and car rental pricing and options directly to your clients

to help them compare and make decisions.

Why Build a Sales Email? Emails include links that allow clients to view the same interactive hotel

profiles and destination information that you see.

You are automatically copied on all emails sent to your clients for easy recall.

Customize your sales emails to add a personal touch to your messages.

Your customers can easily view hotel, car, and feature options and compare

prices for:

o Up to six available room categories for one or more hotels on one

sales email

o Up to three car rental options on a single email

o Up to six features on a single email

In just three simple steps, you can send compelling vacation options during the

shopping process to help close sales and improve your value in the eyes of your

customers.

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1. Selecting Vacation Components

After entering search criteria into the reservation tool and generating an initial

itinerary, click the Create Sales Email button in the Pricing Panel before travel

components.

Once you click the Create Sales Email button, you’ll notice Include in Sales Email

checkboxes appear in the hotel, car rental, and feature availability pages.

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Hotel Availability

Car Availability

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Feature Availability

Note:

Features in the availability display will correspond with the pre-selected hotel.

Keep in mind that all hotels in a destination may not offer the same features (e.g.

hotel-specific transfers).

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2. Previewing Your Sales Email

When you are finished selecting vacation component options, click the Preview

Sales Email button to review your selections in a customizable email preview.

You may enter up to eight email addresses, separated by a semicolon. In addition, you can customize the Subject, Introduction, and Closing fields of the email

template to add a personal touch. Plus, there is no need to send this to yourself

because you will automatically be blind-carbon-copied (bcc) for your own reference.

Note: To comply with email provider guidelines and ensure the delivery of your message, the From field is not editable. [email protected] will display as the sender. Write your email address in the Reply To field so your customers may contact you.

To share prices with your clients, ensure the Show Prices checkbox is selected.

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3. Sending Your Customized Sales

Email

Once all of your customizations are made to the email, click the Preview button to

view the preview of the email before it is sent.

From this page, three buttons are accessible:

Edit – Returns to the editable version of the email

Email – Click to send the email

Print – Prints a copy of the email including the To/From email address and

subject

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Note:

The Email Sales Tool will not work for multi-stop itineraries. It is intended for use

on single destination Air/Hotel packages, Hotel Only packages, Hotel/Car

packages, and Hotel/Feature packages with single or multi-rooms. Air Only,

Feature Only, or Car Only packages are also excluded.

Components of the Sales Email Passenger Information

Passenger information is displayed below the email greeting. This section will list

all rooms with passenger counts (adults and children), including the ages of the

children at time of travel.

Flight Information

The Flight Information section displays the outbound and return flights with air

carrier and codeshare information, flight numbers, fare types, origin, destination,

dates and times. This is the information that is in your cart at the time the preview

email button is selected. Display for multiple flight options is not available.

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Hotel Options

The Hotels section of the email will display the following:

Check-In and Check-Out Dates - These may be different from the flight dates

or a hotel only itinerary.

Transfer Information Statement - If the package type name contains

“transfer,” then a transfer-included message will display. If the package type

name does not contain “transfer,” then a transfer-optional message will

display.

Hotels – Hotels are listed in order from lowest to highest price and contain an

image, numeric rating, distance from the airport, and deals. You may choose

to include the price or not. Your customers can click on the hotel’s name to

view the full hotel profile.

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Feature Options

The Features section of the email will include selected features listed from lowest

to highest price. Each feature will include the feature title, an image, and a brief

description. You can choose to display prices or not. Your customers can click on

the title of each feature to expand details within the feature profile.

Note:

For date specific features, no date information will display.

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Car Options

The Car Rental section will display the pick-up and drop-off locations and times as

well as the list of selected car options, images, rental companies, and car sizes.

Prices will be displayed as a package from add-on price. If the rental price is already included in the package listed by the hotel, it will be stated below the pricing information.

The Email Footer

The email footer will thank your customers for considering planning their vacation

with you. It will also state your name and agency, display a time stamp, and

include a disclaimer for DOT compliance (e.g. prices may only be available at the

time the email was generated).

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