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BUILDING great e-Commerce APIs @saranyan Hacker and Tech Guy, Bigcommerce
| Date post: | 22-Jan-2015 |
| Category: |
Technology |
| Upload: | saranyan-vigraham |
| View: | 871 times |
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BUILDINGgreat e-Commerce APIs
@saranyan !
Hacker and Tech Guy, Bigcommerce
THE STORY
1
https://developer.bigcommerce.com
WHY?
x
x
x
Loyalty based apps
Analytics apps
Marketing apps
https://developer.bigcommerce.com
WHO?x
Loyalty based apps
Analytics apps
Marketing apps
https://developer.bigcommerce.com
OUR VISION
osBe the e-Commerce operating system
OPPORTUNITIES
3
https://developer.bigcommerce.com
WHAT ARE MERCHANTS LOOKING FOR?
Apps helping to sell more
DISCOVERY INTENT SHOPPING
MOBILE SOCIAL PROMOTIONS LOYALTY FULFILL POST SALE
PAYMENT COUPONS CURATION SHARING GIFTS SUGGEST PRODUCTS
REWARDSORDERS UPSELL REVIEWS RE-
ENGAGE
https://developer.bigcommerce.com
‘APP’CONOMY
0
25
50
75
100
Q4 2011 Q2 2012 Q4 2012 Q2 2013
Number of apps
https://developer.bigcommerce.com
MONETIZATIONHubspot Mailchimp Mineful
Email Marketing $200 $0 $15
One SaaS Ordercup Ship station
Order Management $24 $20 $25
https://developer.bigcommerce.com
APPS WITH ROI
19%
23%
28%
30%
Customer retention
Product discovery
Mobile experience
Frictionless Payments
https://developer.bigcommerce.com
BUILD AN APP TODAY
https://developer.bigcommerce.com
@saranyan [email protected]
THANK YOU
