Date post: | 15-Apr-2017 |
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Government & Nonprofit |
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#VMSummit16 #VMSummit16
BUILDING NETWORKS OF IMPACT JAY KLAUMINZER VP, Sales & Merchant Operations Employee Volunteer Program Executive Sponsor
GROUPON ON TV
MY STORY
Frank Sterle’s Slovenian Country House Cleveland, OH
OUR MISSION To connect local commerce, increasing consumer buying power while driving more business to local merchants through price and discovery.
Art Institute of Chicago Chicago, IL
BY THE NUMBERS 8K EMPLOYEES
1M MERCHANTS
50M CONSUMERS
26 COUNTRIES
500 MARKETS
$13B PUMPED INTO THE LOCAL COMMUNITY
Wateriders Chicago, IL
OUR EVOLUTION 20
07
Nov
. 200
8
THE POINT
GROUPON IS BORN
April
201
0
GROUPON GOES PUBLIC 1,000,000,000TH GROUPON SOLD
Feb.
201
6
GLOBAL EXPANSION
Nov
. 201
1
Mar
ch 2
014
50% OF GLOBAL TRANSACTIONS MADE VIA MOBILE DEVICE
LOVE LOCAL
Tonga Room & Hurricane Bar San Francisco, CA
Small businesses account for 99% of all US businesses.
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016
LOVE LOCAL 90% of the businesses Groupon works with have 20 employees or fewer.
Taverna 750 Chicago, IL
WHY LOCAL Small businesses employ 48% of all US workers.
Pedestrian Shops Boulder, CO
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016
WHY LOCAL Small businesses are responsible for 42% of net job creation.
Wrigley Field Chicago, IL
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016
Small businesses account for over $8 trillion of the total GDP in the US.
WHY LOCAL
Pike Place Market Seattle, WA
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016
WHY LOCAL Small businesses produce 34% of all exports from US.
Stranahan’s Colorado Whiskey Denver, CO
*JP Morgan Chase, “Cash is King, Flows, Balances, and Buffer Days,” September 2016
THE CHALLENGE
THE DIGITAL DISADVANTAGE
El Mariachi Chicago, IL
In 2014, the 200 national advertisers spent $72 billion in marketing.
*Ad Age, “Big Spenders on a Budget,” July 2015
THE SOLUTION
Rippy’s Bar & Grill Nashville, TN
We provide a marketing platform that is trackable.
$100,000.00
$200,000.00
USD50.00
USD45.50
16000 $250,000 USD55.60 16000/17000
12000/13000
5000/75000
12000
5000
Example Data Used
Example Data Used
58%
38%
12%
Example Data Used
24%
22%
19%
15%
14%
13%
90% 9000 500 10000
Yassa African Restaurant Chicago, IL
Groupon is committed to helping people and communities thrive.
IN THE COMMUNITY
CAUSE MARKETING
OUR IMPACT
$13B PUMPED INTO THE LOCAL COMMUNITY
WHAT’S NEXT
Lucid Brewery Minneapolis, MN
• Continue to build a daily habit • New products and services • Invest in new customers
Jay Klauminzer @jayklauminzer