Andrew Goodwins’s Theory in Lana Del Rey’s Music Video

‘Burning Desire’

By Fabiha Ferdous

Lyrics with visuals

“Every Saturday night I get dressed up to ride for you baby..”

“I dive fast, radio blast..”

Voyeurism Throughout the whole video the artist is in a theatre, center stage allowing the audience to focus on her.

Genre Characteristics

This song is very seductive as she has a ‘burning desire’ for her lover. The colour red is constantly being used which symbolise love, passion and is sexualy appealing. Moreover, the image of the leg is emphasising this intimacy

Music and VisualsLana says “your name is on my lips” and points at her lips

“I’m driving fast, flash” when Lana says “flash” she opens her fists and the background changes to lights flashing

Close UpsThroughout the whole video most of the attention is on her red lips which is used for sex appeal. The close up of the red lips emphasis he seductiveness and makes her look visually attractive

This mid shot allows us to see her face. The direct eye contact makes this more intimate and personal

Intertexual Reference

The intertexual reference could be of Marilyn Manroe to some extent. The red lips is an explicit sex symbol and fierceness