Aligning Business Intelligence with the strategy process is quite a different discipline from business analysis for application development.
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www.ba4bi.com Business Analysis for Business Intelligence Aligning Information Management with Strategy Formulation and Formation Bert Brijs April 2013 (all rights reserved)
Transcript
1. www.ba4bi.com Business Analysis for Business Intelligence
Aligning Information Management with Strategy Formulation and
Formation Bert Brijs April 2013 (all rights reserved)
2. www.ba4bi.com Overview Why BA4BI is different What a BA
should know about BI Initiating a BI Project
3. Business intelligence (BI) is a broad category of
applications and technologies for gathering, storing, analyzing,
and providing access to data to help enterprise users make better
business decisions. BI applications include the activities of
decision support systems, query and reporting, online analytical
processing (OLAP), statistical analysis, forecasting, and data
mining. Business intelligence applications can be: Mission-critical
and integral to an enterprise's operations or occasional to meet a
special requirement Enterprise-wide or local to one division,
department, or project Centrally initiated or driven by user demand
www.ba4bi.com A value free definition
4. What is BA4BI? BABOK has an idea Whats yours?
5. The BABOK V 2.0. says "Business analysis is the set of tasks
and techniques used to work as a liaison among stakeholders in
order to understand the structure, policies, and operations of an
organization, and to recommend solutions that enable the
organization to achieve its goals" Arent we missing something
here?
6. What Are We Missing? Structure... Policies... Operations...
STRATEGIE !!!! ... Strategy!
10. www.ba4bi.com Schools of Thought in Strategy Management
Prescriptive: Design Planning Positioning Descriptive: Cognitive
Entrepreneurial Learning Political Cultural Environmental
Configurational
12. Emergent Strategies (Ctd) Purely deliberate strategies = no
learning Purely emergent strategies = no control -> Umbrella
strategy with broad outlines and details allowed to emerge ->
every failure of IMPLEMENTATION is by definition a failure of
FORMULATION
13. Emergent Strategies (Ctd) Position: a choice of
product/market combination(s) Perspective: a way of doing things
(inner looking) and a vision (looking over things) Ploy: a
manoeuvre to outwit the competition
14. POSITIONING Balancing the 5 Ps PLAN PATTERNCompetitors
Customers PLOYS TRENDS Future Now Partners
15. Look for the Dominant Source www.ba4bi.com
16. The Dominant Source
17. Decision Making Cultures
18. Dj Vu: Henderson & Venkatraman
19. About the 4 Cs
20. About the BI System
21. Triangle of Success & Failure
22. Why BA4BI Matters
23. BA and the BI Lifecycle
24. BA and the Business Cycle
25. Want to Know More? Check out: http://www.ba4bi.com Business
Analysis for Business Intelligence by Bert Brijs. Published by CRC
Books, a Division of Taylor & Francis New York NY
26. Thanks www.ba4bi.com Lingua Franca Consulting bvba &
B.V. Bert Brijs Stekene Terneuzen Arlon
[email protected]
