Date post: | 15-Apr-2017 |
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BUSINESS COMMUNICATIONDABBAWAL
A
GROUP MEMBERS:-PRIYANKA NAYAK – 90YASH REDDY – 117BARKHA RAWAT - 62
Off: 3, Raghunath Pathak Chawl, Sambhaji Nagar, Sahar Road, Near Fly-Over Bridge, Andheri (E), Mumbai – 69.Email Id: [email protected] Site : www.mumbaidabbawala.comCell No.: 91-9869152163 Andheri Office - 26821897,
The Wonder Of Dabbawallas UnfoldedNUTAN MUMBAI TIFFIN BOX SUPPLIERS
ASSOCIATION
CONTENT:-IntroductionHistoryNMTBSAWorking of
NMTBSAOrganization
StructureApproachHuman Resource
Management
Logistic & Coding time
Six SigmaSWOT AnalysisCorporate Social
ResponsibilitiesSome more
achievementsConclusion
(Nutan Mumbai Tiffin Box Suppliers Association)
• History : Started in 1890• Charitable trust : Registered in 1956• Avg. Literacy Rate : 8th Grade Schooling• Total area coverage : 60 Km• Employee Strength : 5000• Number of Tiffin's : 2,00,000 Tiffin Boxes i.e. 4,00,000 transactions every day.• Time taken : 3 hrs
NMTBSA
BARKHA RAWAT
WORK IS WORSHIP:-• Error Rate : 1 in 16 million transactions• Six Sigma performance (99.999997)• Technological Backup : Nil.• Cost of service - Rs. 300/- to 350/- month
($ 6.00/month)• Standard price for all (Weight, Distance, Space)• Rs. 70 to 80 Cr. Turnover approximately. • “No strike” record as each one a share holder • Earnings - Rs. 5000/- to 6000/- per month.• Diwali Bonus: One month’s extra payment
from customers.
BARKHA RAWAT
BARKHA RAWAT
ATTITUDE:-“People study business books and then
practice. We practiced first and have now become case studies” Raghunath Medge (President)
“It’s a model of managerial & organizational simplicity” C. K. Pralhad
DABBAWALA AS MARKETING RESOURCEMarketing pamphlets with the “Dabba”.Sticker, Tag and Sample Piece of Goods with
“Dabba
BARKHA RAWAT
APPROACH:-DISCIPLINE :
• No Alcohol Drinking during business hours• Wearing White Cap during business hours• Carry Identity Cards
Code of conduct Rs 500- Drinking on duty Rs 100- Smoking on duty Rs 25- Not wearing white cap Rs 25- Not carrying ID card Rs 1000- Leave without intimation, sacked if repeated in 2-
3 instances
WOMEN:• Mrs. Bhikhubai of Borivali(East)• Mrs. Anandibai of Andheri(East)
BARKHA RAWAT
HUMAN RESOURCES MANAGEMENT:-
o HR Practices of the organization:- •Flat organization
•No Hire Fire Rule•Community based recruitment•Sharing common belief, values ethics•Followed the strict Dress code•Loyalty and Trust is their monopoly•Training provided to new comers•Owner as well as employee•Quarterly meeting discuss issue
BARKHA RAWAT
MANAGEMENT PRINCIPLES OF NMTBSA Team work Time management Innovation Customer Relationship Management
BARKHA RAWAT
LOGISTIC AND CODINGBy using their own logics methods they
deliver lakh of Tiffin's boxesthrough many dabba Walla's hand.Logistics is happening 24 hrs a day,7 days
a week and 52 weeks a year.Logistical competency is achieved by
coordinating the following: Network Design Information Transportation Inventory Warehousing
BARKHA RAWAT
CODING
BARKHA RAWAT
JOURNEY OF DABBAWALA
BARKHA RAWAT
SIX SIGMA
PRIYANKA NAYAK
MANAGEMENT LEARNING FROM DABBAWALA
PRIYANKA NAYAK
COMPANY WITH EXCELLENCE
PRIYANKA NAYAK
SWOT ANALYSISStrengths: • Simplicity in organization with Innovative service • Coordination, team spirit, & time management• Low operation cost• Customer satisfaction
Weaknesses: High dependability on local trains Funds for the association Limited Access to Education
PRIYANKA NAYAK
Opportunities• Wide range publicity • Operational cost is low • Catering
Threats• Indirect competition is being faced from caterers like maharaja community • Indirect threats from fast foods and hotels• Change in timings• Company transport
PRIYANKA NAYAK
ACHIEVMENTSDocumentaries made by:- BBC ,UTV, MTV, ZEE TV, AAJ TAK, TV TODAY,
SAHARA SAMAY,
STAR TV, CNBC TV 18, CNN, SONY TV, TV TOKYO, NDTV.
CASE STUDY made by :
ICFAI Press Hyderabad & Bangalore
Richard Ivey School of Business – Canada
YASH REDDY
Invitations from : •CAII for conference held in Bangalore, IIML, IIMA, CII Cochin, CII Delhi,•Dr. Reddy’s Lab Foundation Hyderabad, SCMHRD Pune,• SCMHRD Nasik, Sadahana – Pune, Rotary Club – Bangalore, NIQR at ChennaiRadio: •German Radio Network, Radio Mirchi, Radio Mid-day, FM – Gold, BBC Radio, Radio City
YASH REDDY
YASH REDDY
YASH REDDY
DABBAWALA PRODUCTSProduct Name: Dabba (Tiffin box)
Price: 200/- ( Indian Rupees , INR)
Product Name: Gandhi capPrice: 50/- ( Indian Rupees , INR)
Product Name: Dabbawala MugDescription: This is tea / coffee mug with Dabbawala logo on it.Price: 30/- ( Indian Rupees , INR) YASH REDDY
REASONS TO USE DABBAWALA
Home made food is best for health and because health is wealth.
Home made food is cheaper.
Do you not love your mother or wife and like to eat food made by her?
Safety - The Local train of Mumbai
YASH REDDY
Even if there is no one at home to cook food for you , Dabbawalas can deliver you good quality home like lunch through many restaurants.
Dabbawalas give reliable services and their performance and accuracy match six sigma standards.
We, the Dabbawalas never go on strike.
By taking our services you are proving direct employment to 5000+
YASH REDDY
Dabbawalas are an icon in their own sense and famous world over for their efficiency .
They regularly organize bhajan and kirtans and spread the essence of Marathi culture , good will and togetherness of India
YASH REDDY
YASH REDDY
ORDER THROUGH SMS:- Although the service remains essentially low-
tech, with the barefoot delivery boys as the prime movers, the dabbawalas have started to embrace technology, and now allow booking for delivery through SMS. A web site, mydabbawala.com, has also been added to allow for on-line booking, in order to keep up with the times. An on-line poll on the web site ensures that customer feedback is given pride of place.
YASH REDDY
CONCLUSION:- Thus we have the unique system of delivery of lunch boxes
in Mumbai for the Mumbaikars. It is not a full fledge commercial organization, running business with primary aim of profit, but rather that an organization with the aim of customer satisfaction.
A very true & excellent example of Hospitality. The six sigma service providers & 100% customer satisfaction level achievers are really satisfied. To know practically their job satisfaction level was the motto of these research. & I would like to conclude that the six sigma service providers are really satisfied with their job.
The research has shown 94% satisfaction level. This is really grateful .Though they are earning very less amount from their business, though their jobs too hectic in nature, though they don't have any social security measures for their safety but their glazing eyes shows they are satisfied with their job.
PRIYANKA NAYAK
• Customer is God & service to customer is as same as service to God. Their customer is satisfied so they are satisfied. They called as Management Guru because of their core values, which are
•Work is Worship
•Serving people is Serving God
•Annadan is Mahadan
•Time is Money
•Unity is Power
PRIYANKA NAYAK
THANK YOU !!