AMITY INSTITUTE OF COMPETITIVE INTELLIGENCE &

STRATEGIC MANAGEMENT

WORKSHOP

Wednesday and Thursday: 1st and 2nd March

2017

SEMINAR

Thursday and Friday, 2nd and 3rd March 2017

Business Data Analytics For

Strategic Decision Making

PRESENTS INDUSTRY INTERFACE WORKSHOP-CUM-SEMINAR FROM MARCH 1-3, 2017

PROGRAM OBJECTIVES

To give a unique opportunity to

participants to understand the

benefits of big data and business

analytics in business decisions.

Understand the power of Big Data and

Business Analytics.

Practical aspects of data mining and

data exploration approaches from the

functional viewpoint.

Application of R-Program, and MS-

Excel for data analysis and modeling

in different business areas such as

Marketing, Finance, HR, Operations, etc.

Use of Business Analytics for solving

business, political, and socio-economic

issues.

WHO SHOULD ATTEND?

Upwardly mobile managers from the

business strategy function team in

organizations or wishing to be part

of analytics and strategy group

Managers from different domains

working at various levels in corporate

houses, and consultancies.

Mid to senior level professional

managers

Academicians and Research Scholars

from the Management Domain.

Individuals who wish to gain

understanding of Data Analytics.

Dr. R. Srinivasan, Director & Professor (Finance), AICISM; Ph.D. from FMS, Delhi

University in Financial Modeling; PGDM (Finance), IMI, New Delhi; and MCA. Industry

experience of 16 years with IT and ITES and has been in teaching, research, consultancy

for over 13 years. Has provided consultancy services to the University of Applied

Sciences, Frankfurt, Germany; Technova India Pvt. Ltd., Gurgaon;

Nomura Research Institute, Japan; on India entry and expansion strategies.

Dr. D. Das, Director and Professor (Business Analytics), Indus Business Academy,

Ph.D., Jamia Milia Central University. He has over 20 years in teaching, training,

research, and consultancy experience in the area of Business Analytics. He has designed

and delivered MDPs on Business Analytics for executives working leading consultancies

at IIM, Lucknow, Noida Campus, and Great Lakes Institute of Management,

Gurgaon & Bangalore campuses. He has executed consultancy work and research

projects for Nomura Research Institute India Pvt. Ltd, Gurgaon; Boston

Consulting Group, Gurgaon; Technova India Pvt. Ltd., Gurgaon; CII, several

Ministries of Govt. of India; Steel Authority of India Limited, and many more.

Dr. Kunal, Faculty of Finance at IIM Kashipur. He is a Ph.D., IIT Kanpur; PGDM

(Gold Medalist), IMI, New Delhi; M. Tech. (Aerospace), IIT Kharagpur; and

B E (Mech). He has received awards from IIM, Ahmedabad; and ISB, Hyderabad for his

research contributions. He has taught as a visiting faculty at DualeHochschule, Baden-

Wurttemberg (DHBW), Ravensburg, Germany. He has conducted several MDP for TVS

group, NSE, ICFL, etc.

Cmde. Rajan Bhandari, Professor, is holder of YudhSeva Medal and VishishtSeva

Medal awards by the President of India. He has over 40 years of experience in

Strategy, Operations, Training, HRM/HRD in the Indian Navy and Corporate Sector. He

has 12 Years of experience of working in reputed Multinational Organizations

as CEO, Asstt. VP and Group Manager. With Amity University since 2008, as

faculty for International Business, Strategic Management and Operations Management.

Dr. Monika Saxena is Ph.D. from Jamia Millia Islamia Central University. She

has over 12 of teaching, research and consulting experience. Through study

of econometrics, she has developed an expertise in the area of Business

Analytics, International Business, International Finance, etc. She has worked on

research projects with Nomura Research Institute, NFCG, CII, Ministry of

Corporate Affairs, Clear data Analytics etc. She has hands on experience

on range of Statistical and Optimization Software like Excel, SPSS, Eviews, R -

Program, TORA, QM, etc.

Prof. Samarth Sharma is pursuing his Ph.D. from Aligarh Muslim University in

the area of Marketing Analytics. An MBA from UPTU, Lucknow; with Advance

Diploma in Strategy and Data analytics from AIMA. He has been involved in

consultancy for LG in establishing their sales and distribution network in the

Greater Noida, Bhiwadi, Agra, Mathura and other rural pockets of North India. Has

also conducted FDPs on Marketing Research and Research Methodology.

KEY FACILITATORS -

Workshop (1st & 2nd, March)

Session Topics

Introduction to Business Analytics • Descriptive Analytics • Inferential Analytics • Predictive Analytics • Prescriptive Analytics

Basic Statistics in R • Correlation • Testing of Hypothesis • Analysis of Variance (ANOVA)

Advanced Business Analytics-I • Linear Regression • Logistic Regression • Segmentation and Cluster Analysis • Decision Tree Analysis

Advance Business Analytics-II • Basics of Time Series Analytics • Forecasting through Exponential

Smoothing • Growth models- Logistics and Gompertz

models Analytics in Business Functions

• Business Analytics Applications in Finance • Business Analytics Applications in

Marketing • Business Analytics Applications in

Strategy Machine Learning

• Artificial Neural network

Tools for Analysis in the Workshop

Among other things, the workshop participants will learn to apply the data analytical tools using some of the following software packages for application on real time data:

Advance Excel

EVIEWS

SAS

R-Programme

SPSS

TORA

QM

Tableau, etc.

Seminar (2nd & 3rd March)

List of Eminent External Speakers for Seminar

Mr. Manoj Mishra, CMD, CCI, New Delhi

Mr. Karan Bains, Director, Pinkerton

Mr. Navneet Mathur, Assoc. Director, KPMG

Mr. Neeraj Prakash, Director, Oracle

Mr. Saurabh Pandey, Founder & CEO, dot Converse

Mr. Sudeep Sengupta, VP(credit cards), Kotak Mahindra Bank

Ms. Sagarika Chakraborty, CEO, IIRIS Consultancy

Dr. Abhinav Mathur, Founder, Million Sparks Foundation

PARTICIPATION FEE

Per Workshop participant, Seminar - Open to all For Industry Professionals : Rs. 10,000/-* For AIMA/DMA members : Rs. 7,000/-* For Academicians/Students : Rs. 5,000/-* * Early bird discount of 10% for first 10 Registrations

10% discount, if 2 – 4 participants register from the same organization 15% discount, if 5 or more participants register from the same organization

NOTE –

Demand Draft/ Cheque are to be made in favor of Amity University Uttar Pradesh payable at Sector-125, Noida.

Certificate of Participation will be given to the participants of the Workshop-cum-Seminar Business Data Analytics for Strategic Decision Making.

Administrative Details - Date : Workshop- Wednesday and Thursday: 1st and 2nd March 2017

Seminar- Thursday and Friday, 2nd and 3rd March 2017

Registration : 0900 – 0930 Hrs. Time : 0930 – 1730 Hrs. Venue : Amity University, Sector-125 campus, Noida

For further Details/ Registrations, please contact - Amity Institute of Competitive Intelligence and Strategic Management (AICISM) Block F-3, Amity University Campus, Sector-125, Noida campus, 201303 Tel: 0120-4392218/2119/2156,Mob: +919910774997, +919650425679 Email: msaxena@amity.edu/ssharma12@amity.edu

Program Director :-

Dr. R. Srinivasan,Head of Institution

Amity Institute of Competitive Intelligence and Strategic Management (AICISM) Block F-3, Amity University Campus, Sector-125, Noida campus, 201303

Tel: 0120-4392218/2119/2156