Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-1
Chapter 6 • Business Ethics Fundamentals
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Business Ethics Business Ethics FundamentalsFundamentals
Search the WebEthics Officers Association is a professional association of managers of corporate ethics and compliance. Visit EOA’s web site at:: www.eoa.org
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-2
Chapter 6 • Business Ethics Fundamentals
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Chapter Six Objectives• Describe how the public regards business ethics• Provide a definition of business ethics• Explain the conventional approach to business
ethics• Analyze economic, legal, and ethical aspects of
business using the Venn Model• Identify four important ethics questions• Describe three models of management ethics• Discuss Kohlberg’s three levels of developing
moral judgment• Identify the elements of moral judgment
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-3
Chapter 6 • Business Ethics Fundamentals
Chapter Six Outline
• Business Ethics and Public Opinion
• What Does Business Ethics Mean?
• Ethics, Economics and Law: Venn Model
• Four Important Ethics Questions
• Three Models of Management Ethics
• Making Moral Management Actionable
• Developing Moral Judgment
• Elements of Moral Judgment
• Summary
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-4
Chapter 6 • Business Ethics Fundamentals
Introduction to Chapter Six
Business Ethics• Public’s interest in business ethics
increased during the last four decades
• Public’s interest in business ethics spurred by the media
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-5
Chapter 6 • Business Ethics Fundamentals
Introduction
Inventory of Ethical Issues in Business
• Employee-Employer Relations• Employer-Employee Relations• Company-Customer Relations• Company-Shareholder Relations• Company-Community/Public Interest
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-6
Chapter 6 • Business Ethics Fundamentals
Public’s Opinion of Business Ethics
• Gallup Poll finds that only 17 percent to 20 percent of the public thought the business ethics of executives to be very high or high
• To understand public sentiment towards business ethics, ask three questions– Has business ethics really deteriorated?– Are the media reporting ethical problems
more frequently and vigorously?– Are practices that once were socially
acceptable no longer socially acceptable?
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-7
Chapter 6 • Business Ethics Fundamentals
Business Ethics: What Does It Really Mean?
Ex p
e cte
d a n
d A
c tu a
l Lev
e ls
of B
usin
ess
Eth
ics
Ethical Problem
Ethical Problem
Society’s Expectations of Business Ethics
Actual Business Ethics
1950s Early 2000sTime
Business Ethics:Today vs. Earlier Period
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-8
Chapter 6 • Business Ethics Fundamentals
Business Ethics: What Does It Really Mean?
Definitions• Ethics involves a discipline that
examines good or bad practices within the context of a moral duty
• Moral conduct is behavior that is right or wrong
• Business ethics include practices and behaviors that are good or bad
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-9
Chapter 6 • Business Ethics Fundamentals
Business Ethics: What Does It Really Mean?
Two Key Branches of Ethics• Descriptive ethics involves
describing, characterizing and studying morality– “What is”
• Normative ethics involves supplying and justifying moral systems– “What should be”
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Conventional Approach to Business Ethics
• Conventional approach to business ethics involves a comparison of a decision or practice to prevailing societal norms– Pitfall: ethical relativism
Decision or Practice Prevailing Norms
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Sources of Ethical Norms
Fellow Workers
Family
Friends
The Law
Regions of Country
Profession
Employer
Society at Large
Fellow Workers
Religious Beliefs
The Individual
Conscience
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Ethics and the Law
• Law often represents an ethical minimum
• Ethics often represents a standard that exceeds the legal minimum
Ethics Law
Frequent Overlap
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Making Ethical Judgments
Behavior or act that has been committed
Prevailing norms of acceptability
Value judgments and perceptions of the observer
compared with
Ethics, Economics, and Law
6-14
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Four Important Ethical Questions
• What is?• What ought to be?• How to we get from what is to
what ought to be?• What is our motivation for acting
ethically?
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
3 Models of Management Ethics
1. Immoral Management—A style devoid of ethical principles and active opposition to what is ethical.
2. Moral Management—Conforms to high standards of ethical behavior.
3. Amoral Management– Intentional - does not consider ethical
factors– Unintentional - casual or careless about
ethical considerations in business
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
3 Models of Management Ethics
Three Types Of Management Ethics
Three Approaches to Management Ethics
6-18
Three Models of Management Morality and
Emphasis on CSR
6-19
Moral Management Models and Acceptable Stakeholder Thinking
6-20
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Making Moral Management Actionable
Important Factors
• Senior management• Ethics training• Self-analysis
Developing Moral Judgment
6-22
Developing Moral Judgment
6-23
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Developing Moral Judgment
External Sources of a Manager’s Values
• Religious values• Philosophical values• Cultural values• Legal values• Professional values
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Developing Moral Judgment
Internal Sources of a Manager’s Values
• Respect for the authority structure• Loyalty• Conformity• Performance• Results
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Elements of Moral Judgment
• Moral imagination• Moral identification and ordering• Moral evaluation• Tolerance of moral disagreement
and ambiguity• Integration of managerial and
moral competence• A sense of moral obligation
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Elements of Moral Judgment
Amoral Managers Moral Managers
Moral ImaginationMoral IdentificationMoral EvaluationTolerance of Moral Disagreement and AmbiguityIntegration of Managerial and Moral CompetenceA Senses of Moral Obligation
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Selected Key Terms• Amoral management• Business ethics• Compliance strategy• Conventional
approach to business ethics
• Descriptive ethics• Ethical relativism • Ethics• Feminist Ethics• Immoral management
• Integrity strategy• Intentional amoral
management• Kohlberg’s levels of
moral development• Moral development• Moral management• Normative ethics• Unintentional
amoral management
Business and Society: Ethics and Stakeholder Management, 5E • Carroll & BuchholtzCopyright ©2003 by South-Western, a division of Thomson Learning. All rights reserved. 6-
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Chapter 6 • Business Ethics Fundamentals
Selected Key Terms
• Amoral management• Business ethics• Ethics• Immoral management• Levels of moral development• Moral management• Morality