Triinu Jõgeda 13015079Rowena Lewis 13040782

Maria de Freitas 13008331Sophie Blackwell 13027050

Alys Hibbard 13016261Eleana Martyn 12037419

The BusinessTurning dreams into reality!

Children’s birthday partiesDesigning the venue

Theme choice - up to the customer

Gap in the market

CURRENTLYReady-made birthday packages

INNOVATIONThe design will evolve around the

customer’s wishes

Influences in modern society

Why is it unique?Freedom of choice

Any theme is possible No venue hire

Can be applied anywhereDifferent from competitorsAdjustable to all budgets

Aims and objectives

Flexible serviceCustomer oriented

Keeping consumers involved

Aims and objectives

LAUNCHING THE BUSINESS:Entering the market

Building relationships with customers

Getting the word outGaining trust

Keeping costs low

Aims and objectives

AFTER LAUNCHING…Expanding

Branding the imageMaintaining customer

relationshipsKeeping up with trends

Adjust if necessary

The sectorService - birthday parties

Reliable industryCompetitive between parents

The sectorDynamic area for future growth

An aspiring social trendParents willing to spend

Stimulated marketEnhanced development for our

business

The marketCHILDRENAged 0-16

Dependent on parentsABC1 category

Disposable income

Reaching our customers

Social media + e-mailDirect marketing

FlyersBuzz marketing

InspirationDirect consultation with customers

Customer centric attitude

The market

1999

Population: 0-19 year

olds

2014Lowest point

2026

Competition

Legal statusPrivate Limited Company

Limited liability among shareholders

Trademark logo

Management team

Director

Creative team

Accountant

Manager

Operational details

Trustworthy suppliersPremises – work from home

Personal resources

Finance £6000 savingsNo bank loan

First year: profit not a priority

Expenditure overview

First year spending: £8042Estimated income: £8200

Business Canvas Model

Thank you for listening