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The Clear Intelligence Future:Simple, Seamless, Social, and Strategic
Timo ElliottSeptember 2010 Eyjafjardarsysla, Iceland
by Trey Ratcliff, Flickr
© Timo Elliott 2010 / Page 2Page 2
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Skyrocketing BI Interest and Deployments
11%
20%
Expanding/Upgrading
30%
8%
Not Interested/Don't Know
Source: Forrester Survey, 2009
2008 20092008 2009
IDC: 2010 will see 260% more growth in BI than 2009
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Accelerating Usage
2007 2008 2009
25%
26%
28%
“Of the total potential users that could use BI in your organization, approximately what percentage is currently using BI?
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Taking Business Intelligence to the Next Level
Simple Seamless StrategicSocial
Simple
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Ease of Use is The #1 Barrier to Deployment
Top Roadblocks to BI Success
Challenge Rank
Complexity of BI tools and interfaces 1Cost of BI software and per-user licenses 2
Difficulty accessing relevant, timely, or reliable data 3
Insufficient IT staffing or excessive software requirements for IT support 4
Difficulty identifying applications or decisions that can be supported by BI 5
Lack of appropriate BI technical expertise within IT 6
Lack of support from executives or business management 7
Poor planning or management of BI programs 8
Lack of BI technology standards and best practices 9
Lack of training for end users 10
1. Doug Henschen, InformationWeek, “BI Efforts Take Flight”, Oct 13, 2008
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Feedback from BI Users
“Are your BI applications easy to use?”
Source Forrester: August 2008 Global BI And Data Management Online Survey
Base: 82 IT decision-makers
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Intuitive Interfaces
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Open Exploration
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Search
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Show What’s Available
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Progressive Expertise
View Reports Strategic Analysis
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Expert Formatting
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Intelligent Power
Forecasting ClusteringAnomalies
Influencers Trends
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Fast
Column databases
Hardware Acceleration
In-Memory ProcessingLower Memory Costs
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Mobile
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Papa Mama
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New Devices, New Opportunities
More People, More Often, More Context
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10km
De NHM kijker
Eerste Romeinse nederzetting: “Oppidum Batavorum”Jaartal: 12 voor Chr.Afstand: 300 meter
0.3
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Filter by: Branch
HighstreetOperations +23%
NE 0.1km
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Filter by: Maintenance History
Tower Pipe 3Last Maintenance: 2 Weeks
E 0.1km
Photo by Thomas Hawk, Flickr
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Store 23Current sales: $15k
SE 0.1km
Filter by: Store Performance
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Seamless
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Embedded Analytics
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“An expert is someone who has succeeded in making decisions and judgments simpler through knowing what to pay attention to and what to ignore.”
Edward de Bono
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ALL Data
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Data Quality
Data Integration
Data Warehousing
Master Data Mgt
Meta Data Mgt
Business Intelligence
Top-to-bottom visibility required
© Timo Elliott 2010 / Page 43Page 43
$121,900
$400,000,000
Dater Qwality
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“Poor-quality customer data costs U.S. businesses $611 billion a year.
Yet nearly half of the companies surveyed admit they have no plans to improve data quality”
The Data Warehousing Institute study
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Applications for Data Stewards
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Text Analytics
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Customer feedback
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Real-Time Data
COSO
Web Services
Web DataQualitative
Customer Data
ERP Data
RDBMS Data
Legacy Data
Supplier Data
Custom Applications Methodologies
MessagingEvents
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Bridging the Gap
CorporateLocal
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Centralized Infrastructure, Full Autonomy
Data Warehouse
ApplicationData Department
Data
Personal Data
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On-Demand Business Intelligence
© Timo Elliott 2010 / Page 54
BI On Demand: Is it right for your project?
Qualifying Questions:
Are you on a tight time line?
Do you use Salesforce.com or any other SAAS offering?
Do you have tight IT resources (personal and hardware wise)?
Are you having challenges getting access to CAPEX?
Do you want share data with customers/partners?
Am I allowed to put data outside of my firewall?
Are there any legislative reasons why I can’t?
Do I absolutely need to connect to On-Premise data?
Do you worry about peak usage on your BI system?
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Metadata and Magic
Sales in Iceland have risen by…
Revenue Filter Over Time
0
100
200
300
400
500
600
2009 Q1 2009 Q2 2009 Q3 2009 Q4 2010 Q1 2010 Q2
Sales for Iceland
Social
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Social Feeds
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Collaboration is Important…
of company performance36%
Source: Frost & Sullivan, “The Impact of Collaboration on Business Performance”, 2006
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Collaboration Around Data
Supermarine Spitfire
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93% of Americans Think They’re Better than Average Drivers
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Sales ShippingBusiness Users
Collaborative Decisions
Gartner Strategic Planning Assumption
“In 2009, Collaborative Decision Making will emerge as a new product category that combines social software with BI platform capabilities”
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Social Intelligence
“The analysis of social content for implicit connections.”
Expertise Location“Who has the expertise to answer my question?”
Relationship Mining“Where is my contact in the organization?”
Social Network Analysis“Who are the most connected people in my organization?”
Strategic
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Turning Strategy into Action
95% of a typical workforce does not understand its organization’s strategy
90% of organizations fail to execute their strategies successfully
86% of executive teams spend less than one hour per month discussing strategy
70% of organizations do not link middle management incentives to strategy
60% of organizations do not link strategy to budgeting
Source: balanced scorecard collaborative
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0% 25% 50%
Excellence in execution
Consistent execution of strategy by top management
Top “Greatest Concerns” for 2010
Strategy Execution
Initiatives &Activities
Objectives
PerformanceIndicators
Source: The Conference Board: CEO Challenge 2010
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“The budget is the bane of corporate America”
Jack Welch, ex-CEO, GE
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Closed-Loop Performance Management
Strategy & RiskManagement
Business Planning& Consolidation
Execute withCompliance
PerformanceOptimization &Sustainability
BIPlatform
XBRL Publishing IFRS
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Tracking Performance Without Risk is… Shortsighted
www.timoelliott.com
© Timo Elliott 2010 / Page 70
© Timo Elliott 2010 / Page 71 Photo by Duncan Davidson on Flickr
1
2
8
8
760
Exxon
Citgo
Sunoco
Conoco-Phillips
BP
"Egregious, Willful" Safety Violations
© Timo Elliott 2010 / Page 72© SAP 2008 / Page 72
Building A Clear EnterpriseGaining visibility through entire cycle
Risks Opportunities
Confident Decisions
Predictable Performance
Strategic Alignment
Strategy
Execution
© Timo Elliott 2010 / Page 73
“Computers are useless.
- Pablo Picasso
They can only give you
answers.”
© Timo Elliott 2010 / Page 74
Information Strategy Management
Finance
Business Process
Best practice
Collaboration
Knowledge Management
Implement New Strategy Integrate AcquisitionLaunch Product
Intelligence = Information + PEOPLE
© Timo Elliott 2010 / Page 75
Taking Business Intelligence to the Next Level
Simple Seamless StrategicSocial
© Timo Elliott 2010 / Page 76Page 76
Innovation and Technology
A computer lets you make more mistakes faster than any invention in human history...
…with the possible exceptions of hand guns and tequila
Thanks!
Email:[email protected]
BI Blog:timoelliott.com
SAP Web 2.0 Blog:sapweb20.com
You Should Follow Me on Twitter: @timoelliott