Business Performance Q1 2006
Guillaume de Posch, Chief Executive OfficerLothar Lanz, Chief Financial Officer
Munich, May 11, 2006
page 2
First Quarter 2006
Outlook
Agenda
Financial statements Q1 2006 (IFRS)
page 3
ProSiebenSat.1 Group: Successful Q1 2006
The Group increased both revenues and earnings. Contributions from both the core Free TV business and the Diversification division
Pre-tax profit
EUR465.3 m
EBITDA
Revenues
EUR70.6 m
EUR50.1 m
+8.2%
+10.0%
+6.4%
Consolidatednet profit
EBITDA-Margin
Earningsper share*
15.2 %
EUR30.7 m
0.14 EUR
+7.0%
+7.7%
* per preferred share
+2.0%
page 4
ProSiebenSat.1 Group: Q1 2006 – Growth in both divisions
Free TV Diversification:Transaction TV/Other Diversification
Growth through higher advertising revenues All four stations generate a profit
Profitability up significantly at Sat.1 and kabel einsProSieben revenue situation overshadowed byweak audience share in 2005ProSieben audience share on the up since MarchGroup’s stations strengthen combined market share
Increase in revenues and earnings driven by full consolidation of 9LiveOrganic growth through Internet, mobile and licencing acitivitiesDevelopment of new business modelsLaunch of SevenSenses for Pay TV, IPTV and video-on-demand services
The core business in Free TV benefited from the slight growth of the advertising market, the Diversification division from organic growth and the consolidation of 9Live.
page 5
Despite intense competition from the Winter Olympics on ARD and ZDF, the Group’s stations strengthen their audience share. Audience share, 14-49, in percent
Free TV: Group’s audience share is on the rise
30.330.2
25
26
27
28
29
30
31
Q1 2005 Q1 2006
+0.1%points
* Sat.1, ProSieben, kabel eins, N24, 9Live
page 6
Free TV: Q1 2006 – Programming of the Group´s stations
Top five programs of the ProSiebenSat.1 Group in Q1 2006.Audience share viewers 14 to 49
Source: AGF/GfK-Fernsehforschung, SevenOne Media
„ProSieben Märchenstunde“ (up to 28.7%)„Catch me if you can“ (26.8%)„Terminator 3: Rise of the Machine“ (25.3%)„Tears of the Sun“ (24.5%)„Germany´s next Topmodel – by Heidi Klum“ (up to 24.0%)
„Verliebt in Berlin“ (up to 25.8%)„Navy CIS (up to 22.2%)„Schillerstraße (up to 22.0%)„Daddy Day Care“ (21.1%)„Schmitz komm raus!“ (up to 18.7%)
„Running Man“ (11.0%)„Cold Case – Kein Opfer ist je vergessen“ (up to 10.2%)„The President´s Man“ (10.0%)„Highlander“ (10.0%)„Spurlos verschwunden – Without a Trace“ (up to 9.9%)
Newscast (up to 4.9 %)„Arabella Kiesbauer“ (up to 1.8%)„Studio Friedman“ (up to 1.4%)„Was erlauben Strunz“ (up to 1.1%)
page 7
First Quarter 2006
Outlook
Agenda
Financial statements Q1 2006 (IFRS)
page 8
465.3430.0
0
100
200
300
400
500
Q1 2005 Q1 2006
ProSiebenSat.1 Group: Q1 2006 – Revenues and costs
Rise in revenues due to higher advertising revenues and full consolidation of 9Live.* The contribution to revenues from 9Live came to EUR 25.8 million. (in EUR m)
Revenues
+8.2%
377.0407.0
0
100
200
300
400
500
Q1 2005 Q1 2006
Costs
+ 8.0%
*Consolidation of 9Live since June 1, 2005
page 9
9.5
56.1
241.3
31.253.6
322.2
7.1
50.8
224.8
31.446.4
299.2
Increase in total costs mainly caused by larger consumption of programming assets and fullconsolidation of 9Live. ProSiebenSat.1 Group total costs by line item, Q1 2006 vs. Q1 2005, in EUR m
+7.7% +15.5% -0.6% +10.4%+7.3%
* Included in cost of sales ** Included in cost of sales, selling expenses and administrative expenses
+33.8%
ProSiebenSat.1 Group: Q1 2006 – Total costs
Total cost increase:EUR 30.0 million
Q1 2005
Q1 2006
Cost of sales Selling expenses Administrative expenses
Consumption ofprogramming assets
Personnelexpenses**
Depreciation andamortization**
page 10
70.6
0
20
40
60
80
100
Q1 2005 Q1 2006
64.2
ProSiebenSat.1 Group: Q1 2006 - Results
ProSiebenSat.1 Group boosts EBITDA and pre-tax profit despite rise in costs. (in EUR m)
EBITDA
+10.0%
47.1 50.1
0
20
40
60
80
100
Q1 2005 Q1 2006
Pre-tax profit
+6.4%
page 11
28.730.7
0
10
20
30
40
50
Q1 2005 Q1 2006
0.13 0.14
0,0
0,1
0,2
0,3
0,4
0,5
Q1 2005 Q1 2006
ProSiebenSat.1 Group: Q1 2006 - Consolidated net profit /EPS
Increase in consolidated net profit improves earnings per share.
+7.0%
Consolidated net profit (in EUR m)
+7.7%
Earnings per Share (in EUR)
page 12
ProSiebenSat.1 Group: Net financial debt reduced
Reduction of net debt despite 9Live acquisition in June 2005.Positive trend due to favourable cashflows.
0
100
200
300 RCF
400
July 2009 2021
Mortgages
NotesNotes
* First call exercisable in July 2006 (premium: 5.625%)April 2009 May 2009
Debt instruments as per March 31, 2005
254.6
310.8
0
100
200
300
400
31.03.2005 31.03.2006
Net debt/LTM-EBITDA 1,0x 0,6x
-18.1%
325
200*
42,2
150
Current long-term credit ratings:
Fitch: BBB- (Positive outlook)
Moody‘s: Ba1 (Positive outlook)
page 13
ProSiebenSat.1 Group: Q1 2006 – Key Figures
Major income statement, cash flow and balance sheet itemsQ1 2006 Q1 2005
EUR m EUR m EUR m Percent
Revenues 465.3 430.0 35.3 8.2
EBITDA 70.6 64.2 6.4 10.0
EBIT 61.1 56.8 4.3 7.6
Financial loss -11.0 -10.1 -0.9 -8.9
Pre-tax profit 50.1 47.1 3.0 6.4
Consolidated net profit 30.7 28.7 2.0 7.0
Earnings per preferred share (IFRS) 0.14 0.13 0.01 7.7
Programming investments 249.1 223.0 26.1 11.7
Free Cash-Flow -24.5 -31.4 6.9 22.0
Balance sheet total 2,042.3 1,896.7 145.6 7.7
Shareholder´s equity 1,214.8 1,040.6 174.2 16.7
Equity ratio 59% 55% -/- 7.3
EBITDA margin 15.2% 14.9% -/- 2.0
Net financial debt 254.6 310.8 -56.2 -18.1
Net debt/LTM-EBITDA 0.6 x 1.0 x -0.4 -40.0
Employees (averaging full-time equivalent jobs) 2,885 2,699 -/- 6.9
Change
page 14
49.553.2
0
30
60
90
120
150
Q1 2005 Q1 2006
Free TV: Q1 2006 – Free TV revenue mainstay
425.1412.5
0
100
200
300
400
500
Q1 2005 Q1 2006
Higher advertising revenues provided the main impetus for revenue growth. Higher programmingcosts result in decrease of operating profit. (in EUR m)
-7.0%
Revenues Operating profit
+3.1%
page 15
Free TV: Q1 2006 – Key figures by stations
ProSieben: Lower audience share in 2005 and reduction in internal program sales influence revenues, higher programming investments increase costs. (in EUR m)
Key figures by stations
Q1 2006 Q1 2005 % Q1 2006 Q1 2005 % Q1 2006 Q1 2005 %
194.1 186.9 +3.9 33.6 21.3 +57.7 32.8 19.5 +68.2
156.1 192.4 -18.9 6.9 25.3 -72.7 7.4 25.9 -71.4
55.8 49.1 +13.6 11.4 8.5 +34.1 11.5 8.7 +32.2
20.3 19.9 +2.0 2.0 2.7 -25.9 1.9 2.5 -24.0
Revenues Pre-tax profitEBITDA
page 16
ProSiebenSat.1 Group: Q1 2006 – Key figures by segments
Other Diversification segment: Reallocation of revenues within the Diversification division results in reduction of revenues. (in EUR m)
Key figures by segments
Q1 2006 Q1 2005 % Q1 2006 Q1 2005 % Q1 2006 Q1 2005 % Q1 2006 Q1 2005 %
Free TV 425.1 412.5 +3.1 414.0 403.1 +2,7 56.1 59.4 -5.6 49.5 53.2 -7.0
Transaction TV 26.2 -/- -/- 25.8 -/- -/- 8.8 -/- -/- 6.7 -/- -/-
Other Diversification 30.5 27.4 +11.3 25.5 26.9 -5.2 5.9 4.7 +25.5 5.1 3.8 +34.2
Total revenues Operating profitEBITDAExternal revenues
page 17
First Quarter 2006
Outlook
Agenda
Financial statements Q1 2006 (IFRS)
page 18
ProSiebenSat.1 Group: Strategic goals
Increase of revenues and earnings
1Strengthening of the
core business TV
2Expansion of diversification
3Positioning for the digital world
Leading commercial TV Group in Germany
ProSiebenSat.1 Group has three strategic goals to maintain its position as leading commercialTV Group in Germany.
page 19
Outlook 2006: Economic climate
Source: Statistisches Bundesamt, *2006: Economic instituts/Spring surveyGDP and consumer demand in real terms.
Private consumptionReal GDP
Experts expect positive development of the economy in 2006.Development of GDP and private consumption 1999 to 2006 (in percent)
-0.5
0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
1999 2001 2003 20052000 2002 2004 2006e*
%
2.0
3.2
1.2
0.1
-0.2
1.6
0.9
1.8
-0.5
0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
%
3.0
2.4
1.9
-0.5 0.1
0.6
0.0
0.4
1999 2001 2003 20052000 2002 2004 2006e*
page 20
Outlook 2006: Core business TV
ProSiebenSat.1 Group expects TV advertising investments to rise by 2 percent in 2006. Net TV advertising investments, changes from previous year (in percent)
Source: ZAW, *ProSiebenSat.1 estimates
2.00.0 - 0.51.3
-3.7
-11.5
-5.1
9.16.8
-15
-10
-5
0
5
10
15
1999 2000 2001 2002 2003 2004 2005e* 2006e*
page 21
Outlook 2006: Core business television
Highlights of the stations in Q2 2006.
Source: AGF/GfK-Fernsehforschung, SevenOne Media
N24 gets right to the point:Current news and background on all relevant events, around the clockPolitical and general interest talkshowsLaunch of a further political talkshow and development of new special interestmagazines.
The finest from Hollywood:Blockbusters like „Star Wars“ oder „Mission Impossible“ from April also on WednesdaysPremium production such as „4400“More science shows and documentaries, inclusding „Galileo“ specials“ and co-productions such as „Die Päpstin“
First-class TV for a broad audience:High-quality films and in-house productions in the „DIE SAT.1 FAMILIENPACKUNG“ or theatrical co-productions such as „The Miracle of Bern“Series such as „Verliebt in Berlin“Continuation of successful shows like „Die Comedy-Falle“
Classic TV, new series and highlights:Successful series such as „King of Queens“, „M*A*S*H“Magazines such as „Abenteuer Leben–täglich Wissen“ and events like „Forces of Nature“Shows such as „Top 10 TV-Comedy“ or „Quiz Taxi“„QUEEN-Event“: Show with Ingolf Lück and documentary on Freddy Mercury in May
page 22
Diversification: new business activities for the Group
After the Call-TV market, ProSiebenSat.1 opens up Pay-TV and video-on-demand markets.
Acquisitions Organic growth New business activities
Effects of 9Live consolidation inQ2 (consolidation since June2005)Development of 9Live as aninter-active TV brand
Internet Mobile servicesMobile DMBLicensingMusic (Starwatch)
Pay-TV: launch of kabel einsclassics and Sat.1 ComedyLaunch of Wettstudio.atin Austria on May 2 2006Preparation of the Launchof Video-on-Demand portalmaxdome
page 23
ProSiebenSat.1 Group: Pay TV services start June 1, 2006
Sat.1 Comedy and kabel eins classics will be broadcast via digital feeds of Kabel Deutschland(Kabel Digital Home) and Unity Media (Tividi).
Broad selection of movies with top titles from the1930‘s - 1990‘s
Wide range of genres for a broad target group
Event programming E.g. 80th birthday of Marilyn Monroe on June 1st
Comedy shows from the ProSiebenSat.1 family of channelsShows: TV Total, Genial daneben, Harald Schmidt ClassicsSeries: Sechserpack, Was nicht passt wird passend gemacht, Das Büro
Comedy moviesAmerican Pie, Ace Ventura, Forrest Gump
International sitcomsRoseanne, The Simpsons, Who’s the Boss, Married with Children, Benson, M*A*S*H, Will & Grace
page 24
Diversification: maxdome starts in Q3 2006
Strategic rationale: Enter the growing VoD market
Deal structure:United Internet: Hosting/Streaming, Billing & Clearing/CRM, Customer-Care, Promotion/Selling, Hardware ProSiebenSat.1: Content-Sourcing, Editorial, Content preparation, Promotion/Marketing
Business model: Strategic cooperation (profit share)
Product: VoD platform for PC and TV (STB), four SVoDpackages will be offered (Comedy, Series, Complete and Movies) as well as VoD offering including ProSiebenSat.1 content and Hollywood
Content deals: Paramount, Constantin, Kinowelt, Epsilon, Kirch Media; others under final negotation
Access: www.maxdome.de, 1&1, WEB.de, GMX
ProSiebenSat.1 and United Internet are launching joint VoD platform “maxdome” in Q3 2006.
page 25
Outlook 2006: Moving towards the digital world
Signal protection
Expansion of reach
New revenuesources
Digital Rights Management to secure license requirementsEncryption of basic package
Additional distributionHigher reach for ProSiebenSat.1 channels
Cost per Subscriber
OffersStreaming of stations: Sat.1, ProSieben, kabel eins, N24, 9LivePlanned: Pay channels of the Group: Sat.1 Comedy, kabel eins ClassicsVoD platform “maxdome”with United Internet/cooperation with T-Online
IPTV: ProSiebenSat.1 Group has signed contracts with Telefónica as well as T-Online to transmit its programs via DSL and is negotiating with other providers.
page 26
Outlook 2006: „triple play world“ of ProSiebenSat.1
ADSL/Internet Mobile networks
Transaction TV
Pay TV/non-linear content
Free TV
Cable/satellite/terrestrial
More variety for viewers and consumers: ProSiebenSat.1 uses new channels to enlarge its services.
Video-on-Demand via
page 27
ProSiebenSat.1 Media AGCorporate Office Medienallee 7D-85774 UnterföhringTel. +49/89/95 07-11 80Fax +49/89/95 07-11 84