8/7/2019 BUSSINESS ETHICS RAJESH

1/16

BUSINESS ETHICS AND

CORPORATE SOCIAL

RESPONSIBILITY

PRESENTED BY:

RAJESH KUMAR GAUTAM

8/7/2019 BUSSINESS ETHICS RAJESH

2/16

BUSSINESS ETHICS

THE TERM BUSSINESS ETHICS

REFERES TO THE SYSTEM OF MORAL

PRICIPAL AND RULES OF CONDUCTAPPLIED TO BUSSINESS

8/7/2019 BUSSINESS ETHICS RAJESH

3/16

IN THE 1930 S ROTARY INTERNATIONAL

DEVELOPED ITS CODE OF ETHICS THATIS STILL USED EXTENSIVELY.ITS USES FOUR QUESTIONS:-

IS IT THE TRUTH?IS IT FAIR TO ALL CONCERNED?WILL IT BUILD GOODWILL ANDFRIENDSHIP?WILL IT BE BANEFICIAL TO ALLCONCERNED?

8/7/2019 BUSSINESS ETHICS RAJESH

4/16

IMPORTANT ETHICAL PRINCIPALS THAT ABUSSINESS SHOULD FOLLOW:

DO NOT DECEIVE OR CHEAT CUSTOMER BYSELLING SUBSTANDARD OR DEFECTIVE

PRODUCTS BY UNDER MEASUREMENT OF BYANY OTHER MEANS.DO NOT RESORT TO HOARDING,BLACKMARKETING OR PROFITEERING.

DO NOT DESTROY OR DISTORT COMPITION.ENSURE SINCERITY AND ACCUARCY INADVERTISING LABLELLING AND PACKAGING.

8/7/2019 BUSSINESS ETHICS RAJESH

5/16

CONTINUE

DO NOT TARNISH THE IMAGE OFCOMPETITORS BY UNFAIR PRACTICES.

MAKE ACCURATE BUSSINESS RECORDAVAILABLE TO ALL AUTHORISED PERSON.PAY TAXES AND DISCHARGE OTHEROBLIGATIONS PROMPTLY.ENSURE PAYMENT OF FAIR WAGES TO ANDFAIR TREATMENT OF EMPLOYEES.

8/7/2019 BUSSINESS ETHICS RAJESH

6/16

ROLE OF TRADE ASSOCIATION IN

CONTEXT OF BUSSINESS ETHICS

EDUCATION &

PERSUATION CODE OF ETHICS

MORAL

SANCTIONS

8/7/2019 BUSSINESS ETHICS RAJESH

7/16

CASE STUDY ABOUT BUSSINESS ETHICS

THE BHOPAL GAS TRAGEDY:

ROLE OF GOVERNMENT OF INDIA ANDMADHYA PRADESH GOVERNMENT INBHOPAL GAS DISSASTER.

RESPONSE OF UNION CARBIDECORPORATION AFTER THE DISSASTER.

8/7/2019 BUSSINESS ETHICS RAJESH

8/16

CORPORATE SOCIAL

RESPONSIBILITY

8/7/2019 BUSSINESS ETHICS RAJESH

9/16

ORIGIN AND GROWTH OF CONCEPT

CSR s origin and can be traced back tothe evolution of the concept of awelfare state.Concept of industrialization comesfrom rapid pace of industrializationand loss of productivity due tosickness or accident or stoppages of work due to bad personal and socialrelationship.

8/7/2019 BUSSINESS ETHICS RAJESH

10/16

DEFINATION OF CSR

CSR is the continuing commitment bybusiness to behave ethically and

contribute to economic developmentwhile improving the quality of the workforce and there families as well as of thelocal community and society at large.In united state CSR has been definedtraditionally much more in terms of aphilanthropic model.

8/7/2019 BUSSINESS ETHICS RAJESH

11/16

SCOPE OF CSR

Protecting and promoting stockholdersinterests.

a. insiderb. outsiderSocial concern and promotion of commandwelfare programs for benefit of poor and

indigent public.Act as a philanthropy- industrialist came torescue of the earthquake devastated peoplein Gujarat.

8/7/2019 BUSSINESS ETHICS RAJESH

12/16

CONTINUE

Corporate in the vanguard of renderingsocial services.

a. TISCO- active in treble area development.b. TCS- active in animal welfare program.c. SAIL- active in heath care program.

ensuring ecological balance.corporation should supplement stateefforts.

Ex. Tamilnadu s government health policy.

8/7/2019 BUSSINESS ETHICS RAJESH

13/16

BENEFITS OF CSR

In recruitment and retention of humanresources within the organization

Brand differentiation- CSR can play a role inbuilding customer loyalty based on distinctiveethical values.Avoidance of regulation- if CSR policy of company is good then government also relaxits norm and regulation.

8/7/2019 BUSSINESS ETHICS RAJESH

14/16

ARGUMENT AGAINST CSR

Milton friedman views- corporation has tomaximize return to its shareholders.

CSR is a strategy to avoiding regulation.Society has to pay the cost of economicdevelopment.

Ex. In context of environment

8/7/2019 BUSSINESS ETHICS RAJESH

15/16

CSR AN INDIA

North Delhi power limited a joinventure of TATA group and the Delhi

government has to help out AIDSpatients and imporves awareness inindustrial area of naraina.

ITC s e-choupal program.K.C. MAHINDRA EDUCATIONTRUST(1953)

8/7/2019 BUSSINESS ETHICS RAJESH

16/16

THANK YOU