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In and Out Car Wash Business Proposal
By: Heather Crow, Kate Parker, Alex Sotiriadis, John Vowles
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Products/Services
Full-Service Car Wash 4 Car Wash Packages
▪ Platinum▪ Gold▪ Silver▪ Bronze
Detailing Other Revenue (Auto Accessories,
Confectionary Goods)
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Market
41,000 cars passing our location each day 10% population growth between 2006-2009
(according to the 2006 Census and Statistics Canada estimate)
25 yrs and older Business professional Women/Seniors Car Enthusiasts/Luxury Car Owners Anyone who wants the best car wash in
town
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Revenue Model
Volume driven businessHigh end niche market (premium
service/prices)Complimentary Services (detailing
and full service car washes)Promotions and Incentive Plans
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
The Numbers
Fiscal Year 2012 2013 2014 2015 2016
Net Income 75,532 336,103 577,895 822,472 1,061,981
Cash from Operations 309,904 649,172 882,771 1,129,716 1,367,822
Profitability
Profit Margin 6% 17% 22% 25% 27%
Return on Assets 2% 10% 16% 20% 24%
Return on Equity 4% 16% 22% 26% 27%
IRR 28%
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
The Numbers
Capital Structure:
Debt - $2M
Equity - $1.2M by BoD Seeking additional $500K from Angel
Investor
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Our Company
Skilled management team and Board of Directors
4 CA’s investing in the business Alex Sotiriadis will be CEO, CFO
2 experienced On-site Managers to provide technical expertise
Labour force to be comprised of mostly hourly employees
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Competitors
Direct Spiffy Car Wash Mister Bubbles Car Wash Wet Willie’s Car Wash Main Street Car Wash
Indirect Gas Stations Detailing Shops
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Competitive Advantage
First mover advantagePremium service in SaskatoonHigh volume traffic areaCustomer loyalty and incentive
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Conclusion
Seize this excellent investment opportunity in Saskatoon!!!
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Questions?
Thank you.
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Location
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Building Layout
200 ft
135 ft
Staff Room 12 ftCashier
32 ftWash Tunnel
80 ftEntrance Drying Exit
Wash Tunnel
Detailing Area 15 ftStorage
Vacuum
Mat Wash/Spray
Storage
WashroomsLounge Area Storage
Windows Along the Lounge
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Packages
Platinum - $54.95 – 74.95 (Cars – Full Size Vans)
“Take your car to the spa wash” Gold Wash (15 min) plus Semi-Detail Semi-Detail:
▪ 40 min (cars), 50 min (Vans, SUVs)▪ Full cleaning wipe down of interior▪ Inside and outside (no streaking) window wash▪ Full vacuum (inside plus trunk)▪ Air freshener▪ Tire/rim cleaner
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Packages
Gold - $20.53 “When only the best wash will do” Gold Wash (15 – 20 min)
▪ Rainbow wax (triple coat)▪ Rain guarantee▪ Inside air freshener▪ Under carriage rinse▪ Rust inhibitor▪ Vacuum interior/option of trunk
Product Market Company ConclusionRevenue Model Competitor Competitive Advantage
Packages
Silver - $18.30 “Quick and Dirty Wash”
▪ Basic Wash▪ Clear coat wax▪ No trunk vacuum
Bronze - $15.63 Basic Wash”
▪ Simple car wash ▪ No wax/no trunk vacuum