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CADC - Linked In or Left Out: What Does Your LI Profile Do For You?

Date post: 06-Aug-2015
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Linked In or Left Out: What Does Your LinkedIn Profile Do For You?
Transcript

Linked In or Left Out:

What Does Your

LinkedIn Profile Do

For You?

CADC STAFF

Tanya White-Earnest Manager

Trident University International Career Advising and Development

Marketing

Staff

Daniel Sloan Marketing Specialist

Trident University International

• Turn off email, phones, instant messaging

• Get involved in the webinar

• Use the Q&A panel to submit your questions

• Let family/colleagues know you are on a webinar to avoid distractions

• Participant phones are muted

GET THE MOST OUT OF YOUR WEBINAR TODAY

6

AGENDA

▪ Do You Have a LinkedIn Profile?

▪ Social Media or a Resume?

▪ Brand Yourself on LinkedIn

▪ The Basics

▪ Headline, Summary, & Photo

▪ Experience

▪ Education

▪ Skills, Endorsements, & Recommendations

▪ What’s Next?

Linked In or Left Out: What Does Your LinkedIn Profile Do

For You?

MAY 20, 2015

7

▪ No! What’s the point?

▪ Yes! But I haven’t updated my profile in a year.

▪ Yes! It was really easy, I just copied & pasted my resume into my profile.

ARE YOU ON LINKEDIN?

8

▪ Once per week

▪ Once per month

▪ Only when looking for a new job

▪ Never

POLL: HOW OFTEN DO

YOU UPDATE YOUR

LINKEDIN PROFILE?

SOCIAL MEDIA OR A RESUME?

• Is LinkedIn social media? • Is it a resume?

Social Media

Resume

YOUR BRAND

BRAND YOURSELF ON LINKEDIN

▪ Maintain a high level of consistency with your resume

▪ Connect with past and present colleagues

▪ Meet future colleagues

▪ Craft the way you want the public to see you as a professional ▪ Knowledge source

▪ Problem solver

▪ Connector

▪ Networker

HEADLINE, SUMMARY, & PHOTO

▪ THE HEADLINE ▪ “Tag lines” (from last week)

▪ Memorable

▪ Who are you?

▪ THE SUMMARY ▪ Think elevator speech

▪ Avoid industry jargon

▪ PHOTO ▪ Present yourself professionally

THE BASICS

HEADLINE, SUMMARY, & PHOTO

THE BASICS

HEADLINE, SUMMARY, & PHOTO

THE BASICS

EXPERIENCE

▪ Very similar to your resume

▪ Should be in bullet point form

▪ Like your resume, your bullet points should be clear, concise, and highlight the problem solved

▪ Include “samples” of your work ▪ Videos, PDFs, photos, presentations, URLs to media mentions

▪ Update, refine, and tinker

THE BASICS

THE BASICS

EDUCATION

▪ Most recent education first

▪ List the complete, current name of the school ▪ “Trident University International”

▪ Not necessary to list every course taken

▪ GPA necessary only in certain cases

▪ List key clubs and organizations

THE BASICS

EDUCATION

THE BASICS

SKILLS & ENDORSEMENTS

▪ Skills are found at the bottom of your profile ▪ Marketing, Management, Team Building, etc.

▪ Endorsements – come from your colleagues

THE BASICS

RECOMMENDATIONS

▪ Can be given by co-workers and classmates ▪ From a superior, peer, or subordinate; classmate or professor

▪ Endorsements ▪ A review of your performance and skills, usually several sentences

long

THE BASICS

WHAT’S NEXT?

▪ This is the first part of a series

▪ Where we explore next will be dictated by YOUR feedback and YOUR needs ▪ Look out for the survey at the end of the webinar

THE BASICS

QUESTIONS / COMMENTS?

Next Week

Join us next week for:

Employer Information Session With Bradley-Morris

• Join Jennifer Hadac from Bradley-Morris to learn about this

organization and the opportunities available there.

Thank You!

We appreciate you joining us today for:

“LinkedIn or Left Out: What Does Your LinkedIn Profile Do For You? ”

We hope you enjoyed and learned something new from the session Watch for the email containing the link to the recording and the Slideshare for today’s webinar Please be sure to leave your comments and suggestions as you log out See you next time!

CONTACT INFORMATION:

[email protected]

714-816-0366 X1943

[email protected]

[email protected] - CADC Manager

Contact

Information

▪ Career Planning

▪ Job Search

▪ Self-Assessment

▪ Career Transit ion/Advancement Assistance

▪ Resume Review /Crit ique and Preparation

▪ Mentoring and Networking Opportunit ies

Experience the Trident

University Advantage

Tanya White-Earnest | w w w.trident4careers.com | [email protected]

714.816.0366 x1943


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