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Alexandra den Heijer April 24, 2014 3 Corenet h8p:// www.managingtheuniversitycampus.nl 1 Corenet Breakfast session “A8racHve campuses” April 24, 2014 Campus of the future Key asset in the battle for brains Dr. ir. Alexandra den Heijer associate professor Faculty of Architecture, Delft University of Technology (TU Delft), Netherlands hand-out of this presentation: http:// managingtheuniversitycampus.nl / downloads CONTENT 1. Vision on managing the university campus (THEORY) 2. The campus of the future: opportunities and threats (PRACTICE) 3. Guidelines for decision makers (STRATEGY) CONTENT 1. Vision on managing the university campus (THEORY) PHYSICAL definition of “campus” city city campus campus city buildings buildings buildings buildings the “campus” is defined as the (collecHon of) buildings and land, used for university or university3related funcHons FUNCTIONAL definition of “campus” ACADEMIC: EDUCATION & RESEARCH RETAIL & LEISURE RELATED BUSINESS RESIDENTIAL INFRASTRUCTURE ACADEMIC classrooms, library, offices, laboratories, lecture halls, ... RESIDENTIAL student housing, hotels, ... RELATED BUSINESS start-ups, incubators, industry, ... RETAIL & LEISURE sports, restaurants, cafes, ... INFRASTRUCTURE
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Page 1: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 1)

Corenet)Breakfast)session)“A8racHve)campuses”)April)24,)2014))

Campus of the future Key asset in the battle for brains

Dr. ir. Alexandra den Heijer

associate professor Faculty of Architecture, Delft University of Technology (TU Delft), Netherlands

hand-out of this presentation: http://managingtheuniversitycampus.nl/

downloads

CONTENT 1.  Vision on managing the university campus (THEORY)

2.  The campus of the future: opportunities and threats (PRACTICE) 3.  Guidelines for decision makers (STRATEGY)

CONTENT 1.  Vision on managing the university campus (THEORY)

PHYSICAL definition of “campus”

city city

campus

campus

city buildings

buildings

buildings

buildings

the)“campus”)is)defined)as)the)(collecHon)of))buildings)and)land,)used)for)university)or)university3related)funcHons))

FUNCTIONAL definition of “campus”

ACADEMIC: EDUCATION &

RESEARCH

RETAIL & LEISURE

RELATED BUSINESS

RESIDENTIAL

INFRASTRUCTURE

•  ACADEMIC classrooms, library, offices, laboratories, lecture halls, ...

•  RESIDENTIAL student housing, hotels, ...

•  RELATED BUSINESS start-ups, incubators, industry, ...

•  RETAIL & LEISURE sports, restaurants, cafes, ...

•  INFRASTRUCTURE

Page 2: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 2)

The campus is a key asset in “the (global) Battle for Brains”

good$facili*es$can$a.ract$talent$

bad$facili*es$can$chase$them$away…$$

Why study abroad? Reasons (not) to go)

reasons'to'go'

1.  academic)reputaHon ) )25%)3)professors,)programme,))teaching)method,)rankings)))))

2.  country)/)city)/)culture )24%))))

3.  career)development ) )18%)3)employability,)learning)the)language,))personal/intercultural)relaHons)))))

4.  university)services ) )17%)5.  social)life ) ) ) )11%)

3)quality)of)life,)friends,)love))

reasons'not'to'go'

1.  academic)reputaHon ) ) )58%)3)English)language)skills)of)staff,))workload)

2.  city)/)culture) ) ) ) )18%)3)lack)of)integraHon)

3.  social)life ) ) ) ) )10%)3)lack)of)organised)events)

4.  university)services ) ) )10%)

source:)European)study)choice)plaVorm)“Study)Portals”)(2012))

Campus more important than we think...

UK research (HEDQF 2012) showed that 1/3 of all students admit to have rejected a university based

on the (poor quality* of) the physical environment.

*That does not necessarily mean “buildings in bad condition”, but could also refer to an isolated campus or lack of social space.

The campus is a key asset in “the Battle for Brains”

for global competition in attracting talent

for productivity – workplace for future student / faculty / staff for profitability – finding most effective way to spend budget

for sustainable development – footprint – m2 / user

competitive advantage

RANKING MARKET SHARE

productivity

QUALITY & QUANTITY OUTPUT

profitability

FINANCIAL RESOURCES (€)

sustainable development

RESOURCES ( m2 - CO2 )

performance)criteria)university)

proposiHon:)))

each'campus'decision'about'WORKPLACE,'BUILDING,'LOCATION'

posiCvely'or'negaCvely''affects'these'4'performance'criteria'

goal)of)“managing)the)university)campus”:))find)estate)strategy)that)opHmally)contributes)to)all)performance)criteria)

)

CONTENT 1.  Vision on managing the university campus (THEORY)

2.  The campus of the future: opportunities and threats (PRACTICE)

Page 3: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 3)

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)an)enabler)for)Europe)2020

European)campus)as)a)disabler)for)Europe)2020

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)an)enabler)for)Europe)2020

!  Where technology campuses are located, innovation takes place !  Relation economic growth and presence (top-ranked) university

North America

Asia-Pacific

Europe

Universities as urban growth engines

more info: researcher Flavia Curvelo Magdaniel – see http://managingtheuniversitycampus.nl

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)an)enabler)for)Europe)2020

Campus)of)the)future:))•  more)quality,)less)quanHty)•  new)life)for)old)buildings)•  increase)benefits)/)m2)to)cover)

high)maintenance)cost)/)m2)•  users)accept)more)defects)of)

meaningful,)historic)buildings)

photo)Maastricht)University)

InternaHonal)references:)3 )Heidelberg)3 )Uppsala)3 )Sorbonne)/)Paris)3 )Glasgow)3 )Gent)

Uppsala,)Sweden)

Paris,)France) Heidelberg,)Germany)

Glasgow,)UK)

Page 4: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 4)

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)an)enabler)for)Europe)2020

proposition (PhD defence)

The campus of the future is a city

El)campus)del)futuro)es)una)ciudad.)))Le)campus)de)l'avenir)est)une)ville.)))Der)Campus)der)Zukunc)ist)eine)Stadt.))Kampus)budoucnosH)je)město.))FramHdens)campus)är)en)stad.))De)campus)van)de)toekomst)is)een)stad.))

column'June'2013'hOp://managingtheuniversitycampus.nl'

Campus of the future: “univer-city”

(photo Groningen)

Page 5: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 5)

Rural)campus)UPM/Politécnica)New'campus'•  subsidized)by)the)EU)•  computer)sciences,))

biotech,)chemistry,))planetarium)etc.)

•  incubators)

our)percepHon)3  no)sense)of)Madrid)(accessible)

with)a)hourly)bus)service))3  no)place)to)meet)–)distances)

between)buildings)do)not)encourage)to)share)

3  is)there)going)to)be)enough)demand)for)this)campus?) source:)HOI)study)trip)2012)

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)an)enabler)for)Europe)2020

1.  Universities as economic growth engines: “place matters”

2.  Europe’s knowledge economy accommodated in cultural heritage buildings

3.  European “univer-cities” are considered attractive places to live, work, be...

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)a)disabler)for)Europe)2020

Technical condition campus potential risk

Netherlands France ! Physical))

Total)Built)Surfaces)GFA) ) 18.600.000)m2)Owned)by)the)state) ) 82%)Land) ) ) ) 5.950)ha))University)Real)Estate)Condition)Required(intervention(expressed(as(a(%(of(replacement(cost(|20%,(40%,(60%,(80%,(100%()))!

!

33%

32%

21%

10%4%

!

Grade %)of)m2A 33%B 32%C 21%D 10%E 4%

11%

30%

22%

22%

11%4%

excellentgoodreasonablemoderatebadvery bad

37% * 4,4 mln = 1,7 mln m2 needs reinvestment in NL

35% * 18,6 mln = 6,5 mln m2 needs reinvestment in France

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)a)disabler)for)Europe)2020

Space types on campus, example NL sanitary

3% storage10%

special storage2%

office33%

support10%

restaurant4%

education16%

specific, incl. laboratories

21%

residential1%

Page 6: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 6)

Campus of the future: - changing the academic workplace " space use < 20% of workplaces used

Campus of the future (challenge): - changing the academic workplace

Campus of the future: - sharing laboratories and other expensive facilities avoid vacancy + redundancy

Campus of the future: - intensive and flexible use of high quality facilities

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)a)disabler)for)Europe)2020

UU-4 RU-1 RUG-3 TUD-3 RUG-2 UU-5 RUG-5 EUR-2

Utrecht / UU Nijmegen / RU Groningen / RUG Delft / TUD Groningen / RUG Utrecht / UU Groningen / RUG Rotterdam / EUR

WU-2 TUE-4 UT-1 UT-3 WU-1 EUR-1 TUD-1 TUE-2

Wageningen / WU Eindhoven / TUE Enschede / UT Enschede / UT Wageningen / WU Rotterdam / EUR Delft / TUD Eindhoven / TUE

RUG-4 LEI-1 UvA-1 TUD-2 UT-2 VU-2 RUG-6 LEI-2

Groningen / RUG Leiden / LEI Amsterdam / UvA Delft / TUD Enschede / UT Amsterdam / VU Groningen / RUG Leiden / LEI

UU-3 VU-1 UvT-1 UM-2 WU-3 EUR-3 RUG-1 UM-3

Utrecht / UU Amsterdam / VU Tilburg / UvT Maastricht / UM Wageningen / WU Rotterdam / EUR Groningen / RUG Maastricht / UM

RU-2 UvA-2 UU-1 TUE-1 UU-2 UM-1 TUE-3 TUD-4

Nijmegen / RU Amsterdam / UvA Utrecht / UU Eindhoven / TUE Utrecht / UU Maastricht / UM Eindhoven / TUE Delft/TUD

(re)investment costs: € 500 - € 4000 / m2 gross floor area (price level 2011)

Page 7: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 7)

Campus of the future: - sustainable solutions -  CO2 neutral campus (photo: Wageningen)

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)a)disabler)for)Europe)2020

1.  > 50% from 1960s/70s 2.  bad functional / technical

state: reinvestments required 3.  low utilization rates: high

vacancy rates of offices, laboratories, classrooms

4.  campus 10-15% of total costs 5.  negatively affects “financial

sustainability” of universities

The European campus is a key asset in “the (global) Battle for Brains”

European)campus)as)an)enabler)for)Europe)2020

1.  Universities as economic growth engines: “place matters”

2.  Europe’s knowledge economy accommodated in cultural heritage buildings

3.  European “univer-cities” are considered attractive places to live, work, be...

European)campus)as)a)disabler)for)Europe)2020

1.  > 50% from 1960s/70s 2.  bad functional / technical

state, unsustainable buildings 3.  low utilization rates: high

vacancy rates of offices, laboratories, classrooms

4.  campus 10-15% of total costs 5.  negatively affects “financial

sustainability” of universities

for European Commission, Brussels October 22, 2013 Alexandra den Heijer

CONTENT 1.  Vision on managing the university campus (THEORY)

2.  The campus of the future: opportunities and threats (PRACTICE)

3.  Guidelines for decision makers (STRATEGY)

the academic workplace workplace university building city

TRADE-OFF

one territorial workplace many non-territorial places (to share) quantity of space quality of place

Campus of the future: - transparency of processes to inspire and learn from each other

Page 8: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 8)

students)and)academic)staff)sharing)workspace)"))reducing)the)footprint,)improving)interacHon)

Library:)quiet)place)to)study)

From literature: what generates innovation?)

1.  Interaction – between academic ‘acquaintances’ from different scientific backgrounds – is better than ‘academic friends’ or ‘academic family’ (analogy: genetics)

2.  Serendipity as innovation motor – new ideas by accident, unplanned interaction

3.  The physical presence of people relevant to universities – ‘meeting of minds’

4.  “No clicks without bricks” – no world-class university can be entirely virtual

5.  Informal meetings: build trust (biology matters) – (espresso) bars, public space, social media contribute to that

6.  Importance of place attachment " 2nd home for international community – ‘feeling at home’ will make knowledge workers stay (1st house, 1st child)

more)info:)researcher)Salome)BenHnck)–)see)h8p://managingtheuniversitycampus.nl))

SHmulate)social)interacHon)&)intellectual)interacHon)

from:'hOp://www.bbc.com/news/businessT26925463''“Online'students'can’t'help'being'sociable”'(April'9,'2014)''It'was'a'revoluCon'moving'higher'educaCon'from'bricks'to'clicks…'and'now'it's'started'to'go'back'to'bricks'again.')Online)university)providers,)which)offered)people)the)chance)to)study)from)home,)are)turning)full)circle)by)creaHng)a)network)of)learning)centres)where)students)can)meet)and)study)together.))Instead)of)demolishing)the)dusty)old)classrooms)of)academia,)the)online)university)revoluHon)is)responsible)for)opening)some)new)ones.))Coursera,)a)major)California3based)provider)of)online)courses,)is)creaHng)an)internaHonal)network)of)"learning)hubs",)where)students)can)follow)these)virtual)courses)in)real3life,)bricks)and)mortar)seongs.))They're)scheduled)and)arranged)online,)with)the)only)vital)ingredients)being)a)laptop,)wi3fi)and)somewhere)to)talk.)

“The)typical)compleHon)rate)for)a)MOOC)is)about)5%)to)10%.))For)MOOC)students)(“Moocers”))a8ending)learning)hubs,)the)compleHon)rates)are)between)30%)and)100%.”))Source:)Coursera))(7)mln)students))

photos: DUWO

Community)building)

Page 9: Campus of the future - WordPress.com · 4/3/2011  · for European Commission, Brussels Alexandra den Heijer October 22, 2013 CONTENT 1. Vision on managing the university campus (THEORY)

Alexandra)den)Heijer) April)24,)2014)3)Corenet)

h8p://www.managingtheuniversitycampus.nl) 9)

Private)")Public)space)

Campus of the future: - creating the place to meet (photo: Delft)

luchtfoto campus

The campus of the future is a city The city of the future is a campus (univer-city)

1.  use heritage for branding – students* become tourists 2.  reduce the footprint – densily populated areas contribute to innovation 3.  less private, more public use of space – showcase, open, 24/7 access 4.  ‘urban meeting rooms’ – to merge urban and university communities 5.  regional alignment – planning in a public-private network

* and other knowledge workers)

Follow me on Twitter: @alexandra_dh

More about the book and research “Managing the university campus”:

http://managingtheuniversitycampus.nl

(see DOWNLOADS for hand-out)


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