MARCH 4, 2016 THE CARLU, TORONTO

CANADA’S NATIONAL BALLET SCHOOLPRESENTS

Photo Credit: Viona Ielegems (www.viona-art.com)

2016 ANNUAL GALA SPONSORSHIP PACKAGE CONTENTS

Gala Event Overview ................................................................... pg.32015 Media Highlights ................................................................. pg.4Table Levels & Activation ............................................................. pg.5Sponsorship Levels & Activation ................................................. pg.6The Impact of Your Support ........................................................ pg.7About NBS .................................................................................. pg.8

#NBSGALA WWW.NBS-ENB.CA/STEAMPUNK-GALA-2016

Photo Credit: Garrison McArthur Photographers

WHAT IS STEAMPUNK? Mixing Old and New

Steampunk is a retro futuristic genre that celebrates all the steam-powered machinery advancements of the Victorian age; a whimsical fusion of usable modern technology, and the design aesthetic and values from an era gone.

Steampunk is much more than a simple aesthetic. It’s a philosophy for life that is unapologetically optimistic. It calls upon the past for the inspiration to build a better future, and encourages us to free ourselves of limiting inequities. Steampunk defies time and space to empower individuals to explore their own creativity.

So, bring along your old-time alter egos, your monocles and top hats, and join us as we celebrate the past, present and future of Canada’s National Ballet School.

March 4, 2016EXPECT THE UNEXPECTED.

This March, Canada’s National Ballet School (NBS) invites you to join us for the Steampunk Gala, an opportunity to celebrate the School’s achievements and to raise funds to support the gifted students of the Professional Ballet Program, ensuring that talent remains the sole criterion for entry.

Since its opening in 1931, The Carlu has hosted high society events that spotlight some of the greatest performers of the 20th century, and NBS is honored to contribute to this grand tradition. We look forward to adding a bit of whimsy with our Steampunk theme, and intend on shaking things up this year.

A new late-night lounge and entertainment festival complement the tradition of the grand cocktail reception and savoury four-course meal. The inventive theme encourages guests to celebrate and re-imagine the spirited rebellion of the industrial revolution. The live ballet performance by the talented professional program students inspires a fresh perspective on art from a bygone era.

Funds raised at the Gala support the nearly 75% of NBS students who require financial assistance – this is an exciting opportunity to help provide the critical funds needed to support their dreams. We invite you to join an elite group of long-time supporters for this fun and memorable event that is sure to provide an unforgettable experience for clients and friends.

More than fifty-six years after the School first opened, NBS continues to demonstrate the relevance of dance to improving quality of life for people of all ages and abilities. Whether by preparing elite, Olympic-calibre dancers for professional careers or by demonstrating the value of dance for public health, NBS delivers extraordinary feats every day!

Your support as a Sponsor or Table Purchaser makes all this possible.

2016 STEAMPUNK GALA COMMITTEE

Chair Jen McCain Honorary Co-Chair Margaret N. McCain

Members Leah Commisso • Cheryl Graden • Judith Lawrie • Ann Lawson-Brehl Martin Leclair • Joan Lozinski • Tess McLean • Juanita MontalvoKim Tanenbaum • Tanya Taylor • Michael von Teichman

NBS GALA – RAISING $1,000,000 FOR STUDENT FINANCIAL ASSISTANCE

KEY EVENT FEATURES• Themed Fundraising Gala inspired by Steampunk culture

• Cocktail Reception for 500 VIP guests

• Exquisite four-course Dinner

• Luxury Raffle Draw featuring over $43,000 in prizes

• Dance Showcase featuring students of NBS’ Professional Ballet Program

• Exciting post-dinner Lounge & Entertainment

Photo Credit: Ryan Emberley

SELECT 2015 MEDIA HIGHLIGHTS

“RBC has been a proud sponsor of Canada’s National Ballet School’s yearly fundraising Gala for over 10 years.  The caliber of the event always serves to impress our guests and allows RBC to celebrate our partnership and our mutual commitment to the next generation of dancers.”

Rebecca MooneyVice President, Head of Brand and Marketing RBC Wealth Management

“Reuven International Ltd. is an avid NBS supporter, and celebrates their selection process for students, which is based on merit, not the ability to pay. This encourages the development of the best talent and the growth of a vibrant and healthy art. The Gala in support of the School’s professional program is by far one of the best and most exciting events of the year! The event is elegant and enjoyable with incredible performances and wonderful post dinner entertainment, including a fabulous casino.”

Paul StottPresident and CEO Reuven International Ltd.

“As a national company and first time sponsor of Canada’s National Ballet School’s ‘Affair to Remember’ Gala, we found the benefits of our participation were easily worth the investment. First and foremost, the opportunity for Cotton Candy to be associated with such an important and renowned institution during its most prominent fundraising initiative was a huge honour for our proud Canadian company. In a tangible sense, along with those of our impressive fellow sponsors, our logo received national exposure in pre and post full page ads in the Globe and Mail. Additionally, our contribution was suitably acknowledged in the evening’s high quality programme for all in attendance – some of the most influential people in corporate Canada – to appreciate. We didn’t hesitate to indicate our intention to sign on again for 2016.”

John HouldingPresident, Cotton Candy Inc.

UNIVERSAL TABLE BENEFITS PACKAGE

All table levels will be entitled to the following benefits.

• Corporate logo/name listing on all event related materials (including event website, on-site signage, slideshow/videos, programme)

• Corporate logo/name listing in pre and post-event Globe and Mail ROB ad (circ. 300,000+)

• Invitation for table guests to attend The Nutcracker student rehearsal

• Recognition in NBS annual performance programmes (2/year)

• Recognition in NBS Annual Report package

• Year-long name recognition on donor board in the Betty Oliphant Theatre (exposure 60,000+)

*Please note that logo/name placement and sizing will be in accordance with Table/Ticket Level.

TABLE LEVELS AND BENEFITS

Choose from the selection of Table levels and Sponsorship opportunities to find the perfect way to support NBS through the 2016 Steampunk Gala. We welcome the opportunity to create a custom sponsorship and benefit package to meet your company’s unique needs.

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$1,500 $12,500 $25,000 $50,000

UNIVERSAL BENEFITS PACKAGE • • • •

Hospitality

10 tickets provided • • •

Premium seating location in ballroom • •

Opportunity to host 2 special guests at your table (current students or celebrated alumni of NBS)

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Table host will receive an invitation to attend a Student Partner Dinner at NBS • •

Table host will receive an invitation to attend an Inside NBS Session and Student Rehearsal or Class

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Media Profile Benefits subject to change; alternate comparable promotional opportunities extended.A creditable tax receipt will be issued for the maximum amount allowable under CRA guidelines.

Photo Credit: Ryan Emberley

SPONSORSHIP OPPORTUNITIES AND BENEFITSUNIVERSAL SPONSOR BENEFITS PACKAGE

All sponsorship levels will be entitled to the following benefits.

• Corporate logo/name listing on all event related materials (including event website, sales collaterals, on-site signage, slideshow/videos, programme, pre & post event communications)

• Corporate logo/name listing in pre and post-event Globe and Mail ROB ad (circ. 300,000+)

• Name recognition in pre and post-event NBS e-newsletters (circ. 6,000+)

• Social Media Presence (Twitter & Facebook – premium mentions for Presenting Sponsor)

• Opportunity for on-site product promotion, and/or gift bag samples (for respective sponsorship – subject to NBS approval)

• Recognition in NBS annual performance programmes (2/year)

• Recognition in NBS Annual Report package

• Year-long name recognition on donor board in the Betty Oliphant Theatre (exposure 60,000+)

*Please note that logo/name placement and sizing will be in accordance with Sponsorship Level.

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$5,000 $5,000 $5,000 $10,000 $15,000 $15,000 $50,000

UNIVERSAL BENEFITS PACKAGE • • • • • • •

Exposure/On-site Recognition

Formal acknowledgement from CEO and Event Chairs at Gala

• • •

Color advertisement in evening programme • • •

Exclusive corporate logo on Gala Programme cover, Save-the-Date and Invite

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Opportunity to take part in opening remarks at event •

Brand Activation

Featured quote in event press releases •

Event ad with logo on façade of NBS Jarvis Street facility for month of event (+2 weeks prior/after)

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Hospitality

Complimentary Principal Table ($25K value) with premium seating

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Representation on Gala Committee •

First right of refusal to sponsor 2017 Gala • • • •

Tickets to attend a Spring Showcase Performance at NBS

2 4 4 6

TO DISCUSS HOW YOUR ORGANIZATION CAN PARTNER WITH NBS THROUGH SPONSORSHIP OF SPECIAL EVENTS PLEASE CONTACT:

Monika Joslin Director of Development416.964.3780 x2143mjoslin@nbs-enb.ca

Chelsea IretonDevelopment Officer, Events416.964.3780 x2205 cireton@nbs-enb.ca

Charitable Registration Number: 10808 9673 RR0001 WWW.NBS-ENB.CA/STEAMPUNK-GALA-2016 #NBSGALA

Last year, thanks to more than 450 diverse individuals and organizations, the NBS Gala raised nearly $940,000 to support the most talented young dancers in pursuit of their dreams.

Help the 2016 Steampunk Gala set a new milestone for NBS by raising $1,000,000.

Please join this valued group of supporters and strengthen your business relationships through brand exposure, client and staff entertainment, and networking. You and your company will benefit from extended exposure through a selection of benefits and promotional efforts directed toward your clients and industry peers.

A PARTNERSHIP THAT INCREASES YOUR COMPANY’S COMMUNITY PROFILE AND PROVIDES SUPPORT TO CANADA’S MOST TALENTED DANCERS-IN-TRAINING.

THE IMPACT OF THIS PARTNERSHIP WILL ECHO LONG AFTER THE GALA EVENING.

Your support will not only transform the lives of young dancers, helping them reach the national and international spotlight, but it will also play a pivotal role in fostering widespread dance education initiatives that promote health and well-being.

Student financial assistance is the School’s area of greatest need. Each and every student at NBS is subsidized – tuition fees cover only one quarter of the actual cost required to train and develop these world-class dancers. In addition, approximately 75% of all families require further financial assistance in order to cover the costs associated with tuition, residence, travel and other expenses.

WITH YOUR SUPPORT, CANADA’S MOST TALENTED DANCERS WILL MOVE THE WORLD.

Since 1959, Canada’s National Ballet School (NBS) has led the creation and evolution of dance programs for Canadian and international youth. NBS is recognized as one of the world’s top professional ballet training institutions – the only ballet academy in North America to provide expert dance training, academic instruction and residential care on the same campus. NBS invites the most focused, athletic and creative students to pursue their dreams of becoming tomorrow’s innovative dance artists.

From the beginning, NBS has remained steadfast in our guiding principle that “talent is the sole criterion for entry,” ensuring every child has access to the highest level of training regardless of family finances or geography. By removing cost as a barrier, many of the dance world’s brightest stars have risen from NBS to inspire audiences in Toronto, around Canada and in more than 80 companies around the world.

Whether training elite, Olympic-calibre dancers or promoting physical activity, wellness and creative expression through accessible community programs, NBS is committed to demonstrating the relevance of dance to improving quality of life.

PROFESSIONAL BALLET PROGRAMNBS’ Professional Ballet Program provides full-time ballet and academic training to students from Grade 6 through Post-Secondary. The unique pedagogy integrates elements from the best in progressive and acclaimed classical ballet and contemporary dance training methods in order to take students from the earliest stages of dance training through to their professional careers.

TEACHER TRAINING PROGRAMSeveral full-time and part-time programs are offered for dance majors and professional dancers aspiring to careers as dance teachers or ballet masters. All graduates receive an NBS Teaching Diploma and either RAD or Cecchetti qualifications. Also available—joint degree programs with York University (Toronto) or Simon Fraser University (Vancouver).

ABOUT CANADA’S NATIONAL BALLET SCHOOLA Global Leader in Professional Dance Training

WWW.NBS-ENB.CAan Ontario government agencyun organisme du gouvernement de l’Ontario

All Photos: Aleksandar Antonijevic, Ryan Emberly, Garrison McArthur Photographers, Viona Ielegems, istockphoto, Johan Persson

COMMUNITY INITIATIVESNBS builds community through dance with a number of high quality programs for fun, fitness, and quality of life. The Associates Program (for ages 6 to 17) and Adult Ballet Program (for ages 18-87) include 400 children and 700 adults who study in NBS studios each year. Three flagship NBS programs demonstrate the transformative power of dance in the community.

The Sharing Dance Program engages hundreds of school-age children and community groups for fun and fitness.

Dancing with Parkinson’s at NBS and Movement to Music at Baycrest are proving, through their research components, that dance has a measurable and beneficial impact on the symptoms experienced by those living with Parkinson’s Disease and dementia.