Date post: | 22-Jan-2018 |
Category: |
Career |
Upload: | social-beat |
View: | 83 times |
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Content Marketing – how should one approach it?
Digital & Connectivity has changed everything!
And more so in the last 10 years!
What kind of jobs will survive in the future
Jobs that cannot be automated
Jobs that requires Analytical Thinking
Jobs that requires Creativity
Content Marketing – how should one approach it?
1. Jobs that cannot be automated
2. Jobs that requires Creativity
3. Jobs that requires Analytical Thinking
So what kind of jobs will survive?
Designing VehiclesArchitecture &
Civil Engineering
Handmade Product
Development
Labour Intensive Roles E.g. Cooking,
Plumbing, Hospitality, Food
MedicalTeaching &
Training
AwarenessConsideration &
EvaluationLead Conversion
Data Collection & Analysis
SEO
Customer Support
Influencer Outreach
Paid Search, Display & Remarketing
List Building
Monitoring
Lead Capturing
User Behaviour
A/B Testing
Analytics
Call Tracking
Adv. Conv. Tracking/Visitor Profi
CRM
Reporting
Comp. Tracking
Tag Management
Hundreds of Products need to be built in the future
Look into one such product – Google Home
http://neilpatel.com/2015/11/14/comparing-the-roi-of-content-marketing-and-paid-advertising/
Creativity combined with technology to engage with customers
Murugappa Group – Jigsaw Puzzle, Crossword, Quizes & more
So what kind of jobs will survive?
Big Data & Analytics
R&D into Future
Technology
Sales & Marketing
Customer Service &
Problem Solving