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Case Study: FTI Consulting

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May 11, 2016 Dan Hindin Head of Social Media Intelligence Map the Landscape of Your Issue to Drive Smart Strategy
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Page 1: Case Study: FTI Consulting

May 11, 2016

Dan HindinHead of Social Media Intelligence

Map the Landscape of Your Issue to Drive Smart Strategy

Page 2: Case Study: FTI Consulting

Critical Thinking at the Critical Time ™

FTI Consulting delivers an unmatched combination of breadth and depth of expertise across our worldwide network of more than 4,600 employees located in 28 countries on six continents. This vast network and our collaborative culture enable our teams to address and resolve even the most complex threats to enterprise value.

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Clients In Highly Regulated IndustriesOur founders were pioneers who created solutions at the intersection of law, communications and technology, and today our teams of world-leading experts in their fields provide critical thinking about wide-ranging and far-reaching business and economic issues.

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Listen Before You Leap

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Issue-Based Strategies

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Map the Landscape

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Common Query Trip-Ups

Too much jargon

AND vs. NEAR

Word variations

Check your work

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Power of Manual Analysis

71% 27% 2%

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2%

3%

3%

5%

35%

42%

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6%

6%

6%

10%

28%

37%

Negative Drivers

Positive DriversNeutral Drivers

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13%

13%

13%

63%

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Leverage Tagging, Insights

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Identify Influencers on Peripheral Topics

Page 11: Case Study: FTI Consulting

Questions?


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