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CAR WASH LINE
cosmetics for your car
cosmetics for your car
MA-FRA S.p.A. Via Aquileia, 44/46 20021 BARANZATE (MI) ITALY
Tel. +39 02.35.69.98.1 Fax +39 02.35.69.98.00
www.mafra.com
The main aim of any car wash – whether small or big – is to satisfy
the Customer, who wants and will always want a professional,
convenient, quality service.
Tapping into continually evolving market trends is the hardest and
most challenging aspect of any industry whose main goal is to satisfy
the Customer, MA-FRA – with its slogan “the cosmetics for your car” has
taken this goal and made it its very own production philosophy.
MA-FRA’S “Car Wash” line has been designed for car washes that
want to offer their Customers the best, from all points of view, and also
provide the utmost care for the entire car wash cycle.
MA-FRA’s products, which are ISO 9001 and ISO 14001 certified,
have been formulated to optimise car wash performance, reduce
pollution and provide – when required – an efficient waste water
recycling system.
Purchasing a MA-FRA product also means being provided with
a professional, after-sales service from specialists available at
any time to solve problems on the spot, because for MA-FRA
a satisfied Customer is a Customer “for life”.
• THE COMPANY
• “ECOMAF” LINE
1 • PRE - WASH
2 • EMOLLIENT
3 • FOAM WASH
4 • PRE - WAX
5 • WAX
6 • FINISH
• COMPLETING THE SERVICE
• SELF SERVICE STATION
• CLEANING AND
MAINTENANCECERTIFICATE n° 2093/2
Q
UALITY SYSTEM REGISTERED
CERTIFICATE n° 8069
ENVIR
ONMENTAL SYSTEM REGISTERED
THE COMPANY
40 years working in the car and
profess ional vehic le operator
sector, a world-wide distribution
network, a whole range of specialist
products: these are just a few of
the facts summing up the work of
MA-FRA, the Ital ian company
specialised in “car care” products.
The Company’s operative site is
based in Baranzate (Milan), while its
sales network comprises more than
130 one-f i rm dealers located
throughout Italy and in 40 European
and non-European countries.
A young, dynamic, state-of-the-art
s e e k i n g c o m p a n y , M A - F R A
provides i ts Customers with a profess ional
s e r v i c e w h i c h t h e y c a n t r u s t , a s o n l y
major businesses can do.
Making the world of car-washes more familiar for users and
less complicated for operators: in short, this is the mission of
Federlavaggi, the association founded by MA-FRA along
with prestigious partners such as Autoequip, Ceccato,
Favagrossa, Mix-Istobal, Ryko, Washtec. The evolution of
the car-wash sector through the development and sharing
of guidelines and business ethics, values which MA-FRA has
always embraced.
FEDERATION OF VEHICLE WASH COMPANIES
“ECOMAF” LINE Based on in-depth research and major investments in the field of high biodegradability detergents, “ECOMAF” is the line devised by MA- FRA, in pursu i t of i t s goal to continually improve its own range and above all give users the certainty of a user-friendly product range which meets the strictest European standards on environmental protection.
“ECOMAF” is the innovative line of ecological detergents , for mulated exclus ive ly us ing n a t u r a l s u r f a c t a n t s . T h e l i n e o f f e r s p r o d u c t s f o r professionals, designed specifically to offer the utmost biodegradability and thus reduced environmental impact.
Shampoos, foam washes, cleaners for exteriors and waterproof waxes: ECOMAF products are made using raw materials of vegetable origin. Based on sugar and alcohol derived from essential oils of vegetable origin, are completely and quickly biodegradable.
MA-FRA has turned coconut, corn and potatoes into powerful agents for products which can successfully compete on the market without harming nature.
USING NATURE TO PROTECT
THE ENVIRONMENT *Surfactants which are entirely and rapidly biodegradable, in accordance with the OECD 301D/E test and supplementary test on metabolites.
N
ATURAL SURFACTANTS
100% BIODEGRADABLE
N
ATURAL SURFACTANTS
100% BIODEGRADABLE
*
CERTIFICATE n° 8069
ENVIR
ONMENTAL SYSTEM REGISTERED
1•PRE-WASH
SUPERMAFRASOL anti-static detergent
Field of applicationAutomatic car washes
Advantages• Easily removes all types of dirt,
including ingrained dirt• Keeps its excellent cleaning power
also in hard water areas• Versatile and good dilution
• Indispensable in winter, when the layer of dirt is thicker
• Leading product in Ma-Fra's range
SUPERBRILLMAX B2bi-component polishing pre-wash
Field of applicationAutomatic car washes
Advantages• Easily eliminates traces of dirt without
attacking treated surfaces• Phosphate-free product
•Excellent combination of cleaningpower and foam
• Does not damage aluminium parts; ideal for motorbikes
• Easy to rinse
JEDY safe pre-wash
Field of applicationAutomatic car washes
Advantages• Ideal in summer or in hot climates
• Compatible with any type of self-drying wax
• Excellent, easy to rinse foaming power• Safe to use
• Dissolves dirt without damaging treated parts
M1 Ecomaf vegetable based pre-wash
Field of applicationAutomatic car washes
Advantages• Low environmental impact
• Effective cleaning on any type of dirt• Produces a polished effect
• Compatible with any purification or water recycling system
• Reduces the running costs of purifiers
PULIMOSCERINI insect remover
Field of applicationAutomatic car washes
Advantages• Excellent product to rapidly remove insects
• Suitable for all metal, plastic or glass-fibre rein-forced plastic
• Does not damage treated surfaces• Guaranteed results
pH valueDilution in litres of waterEase and safety of use
cosmetics for your car
2•EMOLLIENT 3•FOAM WASH
MAFRASOL polish cleaner
Field of applicationAutomatic car washes
Advantages• Removes marks and stubborn dirt
• Excellent price-quality ratio• Good compatibility with any type
of self-drying wax• Easy to rinse
D.O.C. quality cleaner
Field of applicationAutomatic car washes
Advantages• Suitable for snow effect arch systems with
only a few seconds between thepre-wash and wash cycle
• Easy rinse• Excellent cleaning power
• No compatibility problems with other waxes• Can be used as pre-wash - using an atomising spray - due to its excellent
cleaning power
WHITE SCHIUMA ATTIVA high performance foam
Field of applicationAutomatic car washes
Advantages• Concentrated cleaning liquid
• Medium alkalinity •Forms a compact, easy to remove foam
•Helps keep brushes soft and clean
PANTHER foam with high visual effect
Field of applicationAutomatic car washes
Advantages•Pink coloured liquid for high visual impact
•Ideal for car-washes under new management or for those who want
to stand out from the rest• Forms a compact, easy to remove foam
• Helps keep brushes soft and clean
DETERGENTE SCHIUMOGENO Ecomaf vegetable based product
Field of applicationAutomatic car washes
Advantages•Organic product which is compatible with
most self-drying waxes• Helps eliminate the pH values created
in previous cycles• Increases the performance of the wax by
adjusting the pH values•Ideal for hard water
cosmetics for your car cosmetics for your car
pH valueGrams per vehicleTime needed for the product to act
4•PRE-WAX
NEUTRIXneutral cleaner
Field of applicationAutomatic car washes
Advantages• Fluid with easy intake for car-wash machinery
• Balanced, easy to rinse formula• Keeps brushes soft and clean
• Does not leave white marks on vehicles when dry
• Compatible with any wax
SHAMPOO PRECERAEcomaf vegetable based catalyst
Field of applicationAutomatic car washes
Advantages• New acid pH product
• Increases the performance of self-drying waxes
• Keeps brushes soft and clean, preventing the formation of scales
• Compatible with any purification method• Ideal for water recycling systems
THIS CAR WASH DOES NOT USE
HAVE YOU GOT PROBLEMS WITH DRYNESS? THE WAX DROP CLEAN SOLVES THEM!- ALWAYS CLEANED BRUSHES - THE FASTEST AND THE BEST DRYNESS WITHOUT MICRODROPS OR WHITE RESIDUES - SHINING WINDOWS WITHOUT TRACES OF GREASE
TEST IT! FREE DEMOSTRATIONS! www.mafra.com
pH valueGrams per vehicleTime needed for the product to act
N
ATURAL SURFACTANTS
100% BIODEGRADABLE
N
ATURAL SURFACTANTS
100% BIODEGRADABLE
cosmetics for your car
cosmetics for your car
cosmetics for your car
D R O P C L E A N
www.mafra.com
SOFFIO polish effect smooth wax
Field of applicationAutomatic car washes
Advantages• Product rich in high adherence hard waxes
•Immediate breakage of the water film with subsequent pearly finish
• Guaranteed smooth finish and drying when under the blower
• Indispensable for high speed drive-through car-washes
• High performance product also with hard or recycled water
SPECCHIO protective bi-polish hot wax
Field of applicationAutomatic car washes
Advantages• Product rich in long-lasting protective
polishing waxes• Creates a "silky" effect on the metal
• High level polishing effect• Ideal for systems using hot waxes
•Does not dirty windscreens or brushes
DROP CLEAN long-lasting shiny synthetic wax
Field of applicationAutomatic car washes
Advantages• Does not contain mineral or synthetic oils• Does not smear the windows of vehciles:
no wipes needed for cleaning• Does not dirty floors or parts in direct contact
with the product•Excellent drying
• Does not leave white marks
5•WAX
IDROPIU' wax for underbodies
Field of applicationAutomatic car washes
Advantages• Protects the parts of the vehicles subject to
external aggression from corrosion• Does not contain synthetic mineral oils• Does not leave black marks on floors
• Excellent resistance to salt wash
WAX NET foam wax
Field of applicationAutomatic car washes
Advantages• High visual impact
• Does not smear; no need for wipes to clean• Easy to adjust
• Excellent performance when demineralised water is used
IDRODIAMANT hydro polishing wax
Field of applicationAutomatic car washes
Advantages• Mixture of synthetic waxes with high
waterproofing action• Excellent quality-price ratio• Fast to break the water film
• Easy to adjust
pH valueGrams per vehicleTime needed for the product to act
cosmetics for your car
6•FINISH
NERO GOMME Ecomaf vegetable range
Field of applicationAutomatic car washes
Advantages• Does not leave visible traces on the hubs
• polishes the tyres and revives original colours• Prevents tyres from cracking
• Does not contain colorants or phosphates• Ideal for automatic car wash systems
NERISSIMO polish for tyres
Field of applicationAutomatic car washes
Advantages• Concentrated, high performance product
• Long-lasting shine• Does not smear or stick
• Easy absorption
PULIMAXcleaner for car interiors
Field of applicationAutomatic car washes
Advantages• Cleans plastic and fabric parts perfectly
• Recommended for leathers• Pleasant fragrance of cleanliness
• Super concentrated product
CRISTALVETRO window cleaner
Field of applicationAutomatic car washes
Advantages• Active foam product
• Easy to apply • Eliminates traces of smog and nicotine
• Excellent quality-price ratio• Does not smear, even when left to
dry in the sun
DIAMANT PLASTdashboard cleaner
Field of applicationAutomatic car washes
Advantages• Contains 98% of active substances
• Excellent cleaning power• Non-sticky
• Also in the "light" version - without silicone - for hard plastic dashboards of modern cars
• Leading product of Ma-Fra's range • Special for wood and briar
pH valueDilution in litres of waterEase and safety of use
pH valueGrams per vehicleTime needed for the product to act
cosmetics for your car
COMPLETING THE SERVICE
cosmetics for your car
• TREATEMENT WITH� POLISH� DETERGENTS
AND PROTECTIVE WAXES
• WIDE CH�OICE OF PRODUCTS FOR TH�E CARE OF YOUR CAR
cosmetics for your car
THE MOST COMPLETE RANGE OF PRODUCTS FOR YOUR CAR
DISINFECTION TREATMENT ON REQUEST
cosmetics for your car
Communication problems at the sales point?
MA-FRA can help!
• Striking showcases
• Automatic distributors for car care products
• Billboards for a more professional image
• Personalised clothing
cosmetics for your car
cosmetics for your car
cosmetics for your car
cosmetics for your car
HERE QUALITY CLEANING OF CAR
INTERIORS WITH
cosmetics for your car
cosmetics for your car
PRODUCTS
SELF SERVICE STATION
JEDY safe foam pre-wash
Field of applicationSelf-service stations
Advantages• Excellent foaming power and easy to rinse• Easily removes stubborn dirt such as dead
flies and rust on hubs• Does not damage treated parts
• Pleasant fragrance• Compatible with any type of self-drying wax
PERBOX low foaming detergent
Field of applicationSelf-service stations
Advantages• Low foaming, easy and fast to rinse product• Easily removes stubborn dirt such as dead
flies and rust from hubs• Does not damage treated parts
• Pleasant fragrance• Compatible with any type of self-drying wax
D.O.C. quality cleaner
Field of applicationNew generation self-service
stations with active foam
Advantages• Compact and easy to remove foam product
• Recommended for car-washes with low pressure foam system
• Easily removes stubborn dirt such as dead flies and rust from hubs• Pleasant fragrance
• Does not damage treated parts
WHITE SCHIUMA ATTIVA high performance foam
Field of applicationSelf-service stations
Advantages• Concentrated cleaning liquid
• Forms a compact, easy to remove foam• Pleasant fragrance
• Creates a snow flake effect creamy foam
PANTHERhigh visual impact foam
Field of applicationSelf-service stations
Advantages• Pink coloured liquid for high visual impact• Recommended for car-washes under new
management or those who want to stand out from the rest
• Concentrated cleaning product• Pleasant fragrance
• Forms a a compact easy to remove foam
pH valueGrams per vehicleTime needed for the product to act
CROMOPAV descaler for car-wash areas
Field of applicationDrive-through car washes and
car wash areas
Advantages• Eliminates scales forming on windows and painted parts of drive-through car washes
• Cleans scaling from floors• Does not damage galvanised or
aluminium parts•Cleans photocells, improving the
safety of the car-wash system
PULIVAPORAPID descaler for coils
Field of applicationDrive-through car washes and
car wash areas
Advantages• Specific product for in-depth removal of sca-
ling or rust from the coils of hydrocleaners• Enhances heat exchange
• Does not damage treated parts• Used by Maintenance Centres
IDROCLEANER anti-scaling additive
Field of applicationDrive-through car washes and
car wash areas
Advantages• Prevents the formation of scales on the hydro-
cleaner coils with special tank• Keeps the coils clean, improving
heat exchange• Extends the life of the hydrocleaners• Product suitable for all hydrocleaners
• High preformance also when hard water is used
CATENOIL grease for chains
Field of applicationDrive-through car washes and
car wash areas
Advantages• Forms a thick film, resistant to chemical,
salt and high pressure wash• Excellent adhesion and resistance:
does not run• Guarantees excellent lubrication of all chains
• Does not dry• Super concentrated and compact product
BP 2000enzyme treatment for water
Field of applicationRecycled water
BAT 20anti-putrification treatment for water
Field of applicationRecycled water
BAT 21waste water treatment
Field of applicationRecycled water
BAT 22odour treatment in tablets
Field of applicationRecycled water
Advantages• Prevents the formation of unpleasant smells• Accelerates the water purification process• Easy to use: packed in bags to be placed in the hydroseparator
Advantages• Eliminates unpleasant smells• Easy to use: to be used with timed dosing pumps
Advantages• Eliminates unpleasant smells• Easy to use: tablets to be placed in the float in hydroseparators
Advantages• Prevents the formation of unpleasant smells• Easy to use: to be used with timed dosing pumps
CLEAN BRUSHER brush cleaner
Field of applicationDrive-through car washes and
car wash areas
Advantages• Cleans dirt and grease from the
bristles of the brush• Removes and eliminates wax deposits
and scales• Excellent softening effect
• Does not damage treated parts
CLEAN BRUSHER PLUScleaner for new generation bristles
Field of applicationDrive-through car washes and
car wash areas
Advantages• Specific product for spunbonded fabric
or expanded polyethylene brushes• Removes traces of algae from brushes
and mechanical parts• Excellent softening effect
• Does not damage treated parts• Dissolves and eliminates stubborn dirt on bristles, such as grease and wax deposits
CLEANING AND MAINTENANCE
pH valueDilution in litres of waterEase and safety of use