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CCC West Side Coop Case (3.0)

Date post: 22-Nov-2014
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CASCADIA CARGO COOPERATIVE
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Page 1: CCC West Side Coop Case (3.0)

CASCADIA CARGO COOPERATIVE

Page 2: CCC West Side Coop Case (3.0)

Cascadia Cargo Cooperative is a solution-based, open source project investigating the sustainable distribution of goods in the Puget Sound

Statement of Intention

Page 3: CCC West Side Coop Case (3.0)

How much does it cost to go local/organic shopping?

• Gasoline Cost– Fuel Economy (20 mpg)– Fuel Cost ($4/gal)– Distance (Round Trip)

• Time Cost– Cost of Time – Time Driving– Time Shopping

Page 4: CCC West Side Coop Case (3.0)

Distribution System

• Container Ship = Least• 18 Wheeler = More• Trip to the Grocery Store = Most

***Purchasing groceries (35 lbs or less) at an individual level constitutes the most carbon intensive aspect of our food distribution system***

Page 5: CCC West Side Coop Case (3.0)

The Bicycle, Sailboat, and Canoe: “Perfect” Technologies with Imperfect Implementation

Page 6: CCC West Side Coop Case (3.0)

Technology: Matching Supply & Demand• New possibilities for

network collaboration (Peer to Peer)

• Synchronizing logistics • Dispatch when incentives

align (no overhead)• Customizable orders

Page 7: CCC West Side Coop Case (3.0)
Page 8: CCC West Side Coop Case (3.0)

Olympia Canoe Research

Page 9: CCC West Side Coop Case (3.0)
Page 10: CCC West Side Coop Case (3.0)

Fair Transport Share 10 or 20 lb Box

• Flexibility: Submit custom order online one week in advance

• Lowest Price: Purchasing power pooled for best prices

• Save gasoline and time•No need to miss out on

local/organic if you’re busy

Page 11: CCC West Side Coop Case (3.0)

*

Customers 15

Trip Distance 18 milesGas Price $4/gallonDriving Time 45 minutes*

Shopping Time 45 minutes*Value of Time >$10*

Gas Mileage 20 mpg

INDIVIDUALGas Cost = $3.60Time Cost = $15*TOTAL IND COST = $18.60*

GROUP COST (x15)Total Gas = $54Total time Cost = $225*TOTAL SYSTEM COST = $279*

Gas and Time Cost per Pound*10 pounds = $1.86 per pound* 20 pounds = $0.93 per pound*

Gas Cost per Pound (No Time Consideration)10 pounds = $0.3620 pounds = $0.18

How much does it cost to run an errand to the West Side Coop from Boston Harbor?

*Indicates subjective valuation of time; most homeowners value their work and especially leisure time at much higher values; we use the labor cost of $10

Page 12: CCC West Side Coop Case (3.0)

How much does it cost to order from Cascadia Cargo Cooperative?

Boston Harbor15 Customers 20lb box

Round Trip Distance 13.2 milesTotal Paddle Worker Time 4.4 hoursLoading/Unloading Worker Time 3 hours Payload 300 pounds

Labor Pay Rate $10/hourWorkers Needed 2Order/Pick UpCustomer Time 30 minutes

INDIVIDUAL COST

Transport Fee = $10 Order/Pick up time = $5.00*TOTAL IND COST = $15.00

GROUP COST (x15)

Total Gas Cost = $0Total Transport Cost = $150Order/Pick Up Cost= $75*TOTAL COST = $225*

Cost per Pound= $0.75* Cost per Pound (labor only) = $0.50

*Indicates subjective valuation of time; most homeowners value their work and especially leisure time at much higher values; we use labor cost of $10

Page 13: CCC West Side Coop Case (3.0)

*

Customers 15

Trip Distance 18 milesGas Price $4/gallonDriving Time 45 minutes*

Shopping Time 45 minutes*Value of Time >$10*

Gas Mileage 20 mpg

INDIVIDUALGas Cost = $6.72Time Cost = $15*TOTAL IND COST = $21.72*

GROUP COST (x15)Total Gas = $100.80Total time Cost = $225*TOTAL SYSTEM COST = $325.80*

Gas and Time Cost per Pound*10 pounds = $2.17 per pound* 20 pounds = $1.09 per pound*

Gas Cost per Pound (No Time Consideration)10 pounds = $0.6720 pounds = $0.34

How much does it cost to run an errand to the West Side Coop from Carolyn Beach Marina?

*Indicates subjective valuation of time; most homeowners value their work and especially leisure time at much higher values; we use the labor cost of $10

Page 14: CCC West Side Coop Case (3.0)

How much does it cost to order from Cascadia Cargo Cooperative?

Carolyn Beach15 Customers 20lb box

Round Trip Distance 16.8 milesTotal Paddle Worker Time 6.4 hoursLoading/Unloading Worker Time 3 hours Payload 300 pounds

Labor Pay Rate $10/hourWorkers Needed 2Order/Pick UpCustomer Time 30 minutes

INDIVIDUAL COST

Transport Fee = $13 Order/Pick up time = $5.00*TOTAL IND COST = $18.00

GROUP COST (x15)

Total Gas Cost = $0Total Transport Cost = $195Order/Pick Up Cost= $75*TOTAL COST = $270*

Cost per Pound= $0.90* Cost per Pound (labor only) = $0.63

*Indicates subjective valuation of time; most homeowners value their work and especially leisure time at much higher values; we use labor cost of $10

Page 15: CCC West Side Coop Case (3.0)

*

Customers 15

Trip Distance 12.2 milesGas Price $4/gallonDriving Time 30 minutes*

Shopping Time 45 minutes*Value of Time >$10*

Gas Mileage 20 mpg

INDIVIDUALGas Cost = $2.44Time Cost = $11.50*TOTAL IND COST = $13.94*

GROUP COST (x15)Total Gas = $36.60Total time Cost = $172.50*TOTAL SYSTEM COST = $209.10*

Gas and Time Cost per Pound*10 pounds = $2.09 per pound* 20 pounds = $1.05 per pound*

Gas Cost per Pound (No Time Consideration)10 pounds = $0.2420 pounds = $0.12

How much does it cost to run an errand to the West Side Coop from Gull Harbor Mercantile?

*Indicates subjective valuation of time; most homeowners value their work and especially leisure time at much higher values; we use the labor cost of $10

Page 16: CCC West Side Coop Case (3.0)

How much does it cost to order from Cascadia Cargo Cooperative?

Gull Harbor Mercantile

15 Customers 20lb boxRound Trip Distance 7.4 milesTotal Paddle Worker Time 2.5 hoursLoading/Unloading Worker Time 3 hours Payload 300 pounds

Labor Pay Rate $10/hourWorkers Needed 2Order/Pick UpCustomer Time 30 minutes

INDIVIDUAL COST

Transport Fee = $8Order/Pick up time = $5.00*TOTAL IND COST = $13.00

GROUP COST (x15)

Total Gas Cost = $0Total Transport Cost = $120Order/Pick Up Cost= $75*TOTAL COST = $195*

Cost per Pound= $0.65* Cost per Pound (labor only) = $0.40

*Indicates subjective valuation of time; most homeowners value their work and especially leisure time at much higher values; we use labor cost of $10

Page 17: CCC West Side Coop Case (3.0)

*

Customers 15

Trip Distance 12.4 milesGas Price $4/gallonDriving Time 30 minutes*

Shopping Time 45 minutes*Value of Time >$10*

Gas Mileage 20 mpg

INDIVIDUALGas Cost = $2.48Time Cost = $11.50*TOTAL IND COST = $13.98*

GROUP COST (x15)Total Gas = $37.20Total time Cost = $172.50*TOTAL SYSTEM COST = $209.70*

Gas and Time Cost per Pound*10 pounds = $2.10 per pound* 20 pounds = $1.05 per pound*

Gas Cost per Pound (No Time Consideration)10 pounds = $0.2520 pounds = $0.13

How much does it cost to run an errand to the West Side Coop from Cooper Point 62nd Ave?

*Indicates subjective valuation of time; most homeowners value their work and especially leisure time at much higher values; we use the labor cost of $10

Page 18: CCC West Side Coop Case (3.0)

How much does it cost to order from Cascadia Cargo Cooperative?

Cooper Point 62nd Ave

15 Customers 20lb boxRound Trip Distance 9.6 milesTotal Paddle Worker Time 3.2 hoursLoading/Unloading Worker Time 3 hours Payload 300 pounds

Labor Pay Rate $10/hourWorkers Needed 2Order/Pick UpCustomer Time 30 minutes

INDIVIDUAL COST

Transport Fee = $9Order/Pick up time = $5.00*TOTAL IND COST = $14.00

GROUP COST (x15)

Total Gas Cost = $0Total Transport Cost = $135Order/Pick Up Cost= $75*TOTAL COST = $210*

Cost per Pound= $0.70* Cost per Pound (labor only) = $0.45

*Indicates subjective valuation of time; most homeowners value their work and especially leisure time at much higher values; we use labor cost of $10

Page 19: CCC West Side Coop Case (3.0)

Olympia’s Growing Fleet

Page 20: CCC West Side Coop Case (3.0)

Other Ideas• Pay workers in Farmer’s Market’s or

local currency (guaranteed double local investment)

• Trash/Recycling Pickup• Fish Delivery from Boston Harbor

Marina• Other business models (e.g. Blue Apron

NYC ingredients for meals, Soup Cycle Portland)

• Fuel-free yard work, landscaping, house cleaning, care-taking and other services

Page 21: CCC West Side Coop Case (3.0)

Comparables

Page 22: CCC West Side Coop Case (3.0)

Salish Sea Trading Cooperative

Page 23: CCC West Side Coop Case (3.0)

13 cooperative owners and 500 customers…ten years in existence

WEBSITE

Page 24: CCC West Side Coop Case (3.0)

Olympia Schooner Company

Featured on the front page of The Olympian (7/9/2012) and on King County News for transporting Olympia Farmer’s market Goods to Boston Harbor, Olympia and Longbranch, WA

Page 25: CCC West Side Coop Case (3.0)

Canoe markets in the Solomon Islands (above); canoe paddle in Benin; Madagascar (right)

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Doctors and Moms

JILL GRIFFIN, MD… I MAKE HOUSE CALLS… BY BICYCLE…

WEBSITE

EMILY FINCH TRADES IN HER SUV

Page 29: CCC West Side Coop Case (3.0)

City of Ventura, CA

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Local Picture

Page 35: CCC West Side Coop Case (3.0)

The Canoe – a Vehicle to HealingFrom the Squaxin 2012 Paddle Journey Guide Book

• “[Canoe Journey] brings a holistic perspective and uphold[s] all aspects of our physical, emotional, spiritual, social, and environmental balance.”

• “incoming tide of traditional teachings”• “We can only dream of where the Canoe Way of Knowledge

will take us in the future” • “Now a big challenge for the group who went on the journey

is to figure out how to bring the spirit of the Journey back to the village and share how powerful it is.”

Page 36: CCC West Side Coop Case (3.0)
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Sustainable Thurston Report

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Sustainable Thurston Report

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Olympia Farm Map

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South Sound Winery/Brewery Trail Map

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Showing off design to Northwood School janitorial staff; Iroquois Nation flag in tow

Page 46: CCC West Side Coop Case (3.0)

Farmer’s Market Distribution Expensive• $35,000 for a delivery truck; $5,000 per year in

maintenance; 5-10 mpg Gasoline Fuel Economy• 4 days at the Farmer’s Market: real and

opportunity cost• No knowledge of demand-prices must cover

losses/waste• A niche promoting low-volume consumption by

high-income individuals; more experiential than economic

Page 47: CCC West Side Coop Case (3.0)

Bicycle Infrastructure of Olympia

Page 48: CCC West Side Coop Case (3.0)

Canoe Infrastructure of Olympia

Page 49: CCC West Side Coop Case (3.0)

Vegetable Oil Vehicles

• 1 to 2 hour processing time for full tank (200-400 miles)• Many local producers; currently carries zero cost • Potential to retrofit boat engines • Can reach more populated in-land markets as well as suppliers

Page 50: CCC West Side Coop Case (3.0)

Adirondack Sugarhouse for Marketing and Vending

Page 51: CCC West Side Coop Case (3.0)

Big Picture

Page 53: CCC West Side Coop Case (3.0)
Page 54: CCC West Side Coop Case (3.0)

The Unsustainability of Fossil Fuel TransportationMacro Scope

• 28% of carbon energy use• 70% of US Oil Consumption• Average distance food has traveled on your plate = 1,000+ miles• Roads, run-off, oil spills and other negative externalities

Page 55: CCC West Side Coop Case (3.0)

Job Growth and Economic Growth

• Washington unemployment for ages 18-24 it is 18.8%

• Value of human life, efficiency, and maximizing returns

Page 56: CCC West Side Coop Case (3.0)

Free Market Redistribution of Wealth Opportunity through Local Delivery

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TED Video: Fair Transport

Fair Transport Website

Skysails “Cargo Kite”

Page 60: CCC West Side Coop Case (3.0)
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Citizen Collaborative Effort to End Injustice

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Media Aspect

Page 64: CCC West Side Coop Case (3.0)

PROPOGANDA

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Contact Information

Greg [email protected]


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