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CDG Device Industry Initiatives

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CDG CDG Device Industry Initiatives Device Industry Initiatives CDMA Development Group CDMA Development Group May, 2008 May, 2008
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Page 1: CDG Device Industry Initiatives

CDGCDG Device Industry InitiativesDevice Industry Initiatives

CDMA Development GroupCDMA Development GroupMay, 2008May, 2008

Page 2: CDG Device Industry Initiatives

2www.cdg.org

• Device Strategy Council• Global Handset Requirements for CDMA (GHRC) Team

• Ongoing work• New Open Market Handset (OMH) SIG

• Certification and Test – moved to CDMA Certification Forum (CCF)• Aggregation of device procurement

TopicsTopics

Page 3: CDG Device Industry Initiatives

2www.cdg.org

CDMA2000: The Largest Selection of 3G DevicesCDMA2000: The Largest Selection of 3G DevicesPersonal

MessagingMobile Phones

PDAs

EV-DOUSB modems

Over 1980 CDMA2000 devices have been introduced to the marketOver 1980 CDMA2000 devices have been introduced to the marketFixed Wireless

Phones

EV-DO PCexpress

Embedded Modulesfor PC Notebooks

EV-DOPC Cards

WorldModeTM

Global RoamingPhones

Entry-levelVoice-centric

Handsets

InteractiveMultimediaCE Devices

EV-DOFixed Wireless

Terminals

Watch TVon a large screen

from your mobile phone

using TV Out cables

TelevisionPhones

91 million91 million people use 1xEVpeople use 1xEV--DO broadband data services DO broadband data services offered by offered by 8282 service providers worldwideservice providers worldwide* CDMA450

*

*

*

Page 4: CDG Device Industry Initiatives

CDGCDG Device Strategy CouncilDevice Strategy Council

(DSC)(DSC)

Page 5: CDG Device Industry Initiatives

2www.cdg.org

OEMs CCF

CTIA

IndependentTest Labs

CDGExec Board

Infra Vendors(IOT Labs)

OperatorsDevice Strategy CouncilDevice Strategy Council

(DSC)(DSC)

DSC Coordinates CDMA Device EffortsDSC Coordinates CDMA Device Efforts

DSC provides leadership and strategic direction forDSC provides leadership and strategic direction forthe commercialization of CDMA devicesthe commercialization of CDMA devices

Page 6: CDG Device Industry Initiatives

2www.cdg.org

Device Strategy Council ObjectivesDevice Strategy Council Objectives

Provide StrategicProvide StrategicDirectionDirection

Coordinate CDGCoordinate CDGDevice ActivitiesDevice Activities

AccelerateAccelerateTimeTime--toto--MarketMarket

Support deploymentSupport deploymentof New Applicationsof New Applicationsand Technologiesand Technologies

ReduceReduceTest & AcceptanceTest & Acceptance

TimeTime

Evolve TestEvolve TestParadigmParadigm

Recognize ExistingRecognize ExistingIndustry StandardsIndustry Standards

Align with IndustryAlign with IndustryBest PracticesBest Practices

ReplicateReplicateProven FormulasProven Formulas

Verizon hosted last DSC meeting onVerizon hosted last DSC meeting onMay 5 in Bridgewater, NJMay 5 in Bridgewater, NJ

DSC is chaired by Verizon and Telus and priorities are CDMA carrier driven

Page 7: CDG Device Industry Initiatives

2www.cdg.org

•• Overall GHRC prioritization of technical requirementsOverall GHRC prioritization of technical requirements

•• Test Process Convergence within CCFTest Process Convergence within CCF

•• Kicking off Kicking off CDGCDG’’ss Open Market Handset (OMH) initiativeOpen Market Handset (OMH) initiative

Device Strategy Council PrioritiesDevice Strategy Council Priorities

Page 8: CDG Device Industry Initiatives

2www.cdg.org

•• System Test Team (STT) effort transferred to an adSystem Test Team (STT) effort transferred to an ad--hoc hoc working group in CCFworking group in CCF

•• All former STTAll former STT--generated reference documents generated reference documents transferred to CCF for maintenancetransferred to CCF for maintenance

•• Separation of Separation of CDGCDG’’ss GHRC requirements generation GHRC requirements generation and and CCFCCF’’ss certification is maintainedcertification is maintained

Certification and TestCertification and Test

Page 9: CDG Device Industry Initiatives

Global Handset Global Handset Requirements for CDMARequirements for CDMA

(GHRC)(GHRC)

Page 10: CDG Device Industry Initiatives

2www.cdg.org

So that a group of carriers can use them to So that a group of carriers can use them to source and deliver CDMA2000 devices source and deliver CDMA2000 devices

faster and more economically than before.faster and more economically than before.

Defines a common set of open standard specificationsDefines a common set of open standard specificationsthat will meet a that will meet a sharedshared set of carrier requirements and set of carrier requirements and

device functionalitydevice functionality

GHRC Definition and ObjectiveGHRC Definition and Objective

Page 11: CDG Device Industry Initiatives

2www.cdg.org

With common well defined and prioritized requirements,With common well defined and prioritized requirements, device and application suppliers face fewerdevice and application suppliers face fewer

operatoroperator--specific variants for their device designsspecific variants for their device designs

Streamlined Streamlined ProductionProduction

VolumeVolumeAggregationAggregation

FewerFewerSKUsSKUs

FasterFasterDeliveryDelivery

CommonCommonRequirementsRequirements

ReducedReducedNRE CostsNRE Costs

GlobalGlobalCompatibilityCompatibility

EconomiesEconomiesof Scaleof Scale

GHRC Value PropositionGHRC Value Proposition

Page 12: CDG Device Industry Initiatives

2www.cdg.org

Sanyogita Shamsunder, VerizonJuan Ranuarez, TelusMatthew Tasooji, NokiaAaron Konvisser, NokiaSomin Park, NokiaJames Person, CDG Bill Dahnke, CDG*David Hind, CDG*

Sean Casey, Sprint NextelEric Fradette, AlltelGaurav Lamba, QualcommSaravana Kannan, Qualcomm Patricia Feng, GemaltoNaidu Mullaguru, QualcommWalid Hamdy, Qualcomm

Steve Steve WerdenWerden, Verizon Wireless, Co, Verizon Wireless, Co--chairchairStephen Ospalak, Telus, CoStephen Ospalak, Telus, Co--ChairChair

Asif Hamidullah, Telus, Technical CoAsif Hamidullah, Telus, Technical Co--ChairChairDavid Tokunaga, Nokia, CoDavid Tokunaga, Nokia, Co--ChairChairDoug Martel, Qualcomm, CoDoug Martel, Qualcomm, Co--ChairChair

Device Programs Admin: Mary Beth Device Programs Admin: Mary Beth SaboeSaboe

GHRC LeadershipGHRC Leadership

Page 13: CDG Device Industry Initiatives

2www.cdg.org

Step 6Step 6Carrier AcceptanceCarrier AcceptanceFriendly User TrialsFriendly User TrialsStep 5Step 5

Test and Certify Test and Certify Handset in the FieldHandset in the Field

CCFCCF

Step 4Step 4Test and Certify Test and Certify

Handset in CCF LabHandset in CCF Lab

Step 3Step 3Design and BuildDesign and Build

Prototype HandsetPrototype Handset

Step 2Step 2Define Common Define Common

HandsetHandsetRequirements (GHRC)Requirements (GHRC)

Step 1Step 1Customer IdentifiedCustomer Identified

Need StatementNeed Statement

Step 7Step 7Production of Production of

HandsetsHandsets

Step 8Step 8Distribute to Distribute to

CarrierCarrier

Step 9Step 9Launch and Promote Launch and Promote Handset AvailabilityHandset Availability

Supporting Open Device Initiatives,Supporting Open Device Initiatives,such as at Verizon Wirelesssuch as at Verizon Wireless

Page 14: CDG Device Industry Initiatives

2www.cdg.org

•• Executive Board and DSC reviewed and authorized Executive Board and DSC reviewed and authorized OMH kickOMH kick--off in Decemberoff in December

•• What it is: a SIG of GHRC for RWhat it is: a SIG of GHRC for R--UIM cardUIM card--based open based open market distributionmarket distribution

•• What it does: Solves packet data issue by locating all What it does: Solves packet data issue by locating all PD parameters on the RPD parameters on the R--UIMUIM

Open Market Handset (OMH) SIGOpen Market Handset (OMH) SIG

Page 15: CDG Device Industry Initiatives

2www.cdg.org

•• Aggressive schedule and efforts since JanuaryAggressive schedule and efforts since January

•• KickKick--off in Mumbai and Jakartaoff in Mumbai and Jakarta

•• Proof of concept trialsProof of concept trials

•• Most recent meeting in Mumbai on April 18Most recent meeting in Mumbai on April 18

•• Operators, chipset, ROperators, chipset, R--UIM and device vendors UIM and device vendors actively involvedactively involved

•• Working devices shownWorking devices shown

Open Market Handset (OMH) SIGOpen Market Handset (OMH) SIG

Page 16: CDG Device Industry Initiatives

2www.cdg.org

Open Market HandsetOpen Market Handset

HANDSET PROVISIONING OMH R-UIM PROVISIONING

•IMSI-M/T•MIN/MDN•MCC/MNC•A-key•UIM ID / ESN•PRL•SPN (service provider name)

• Packet data configuration• NAI profiles• PAP/CHAP Authentication• Simple IP / Mobile IP

• Application configurations• MMS, WAP/Browser,

BREW, JAVA• LBS configuration

• Handset specific configuration• Model• ESN/MEID

• Handset Customization• OEM applications

OperatorABC

Full-featured R-UIM supports a richer set

of value added services

Changes to an Open Market HandsetChanges to an Open Market Handset

Page 17: CDG Device Industry Initiatives

2www.cdg.org

< 10 Months< 10 Months

GHRC specs

statement Generic customization

Acceptance

RFP to 10 OEMs

Candidates Selection

Decision taken

Individual Certification Process by

carriers

Carriers Issue PO´s to vendor

Delivery

W - 385

Aggregation: An ExampleAggregation: An Example

Page 18: CDG Device Industry Initiatives

2www.cdg.org

BREWBREW--enabled lowenabled low--end phonesend phones

59 entry59 entry--level CDMA2000 handsets from 13 supplierslevel CDMA2000 handsets from 13 suppliersNotes: 1. Mobile devices shown are sold in India at an ex-factory wholesale cost below US$50.

2. Only devices shipped in volumes above 10,000 units are shown.Legend: Color Screen Handsets

SubSub--US$30US$30

ZTE C 160

LG2750

ZTE204

ZTE203

ZTE202

KinpoC 731

KinpoC 702

KinpoC 703

KinpoC 732

Huawei 361

HuaweiC2801

KinpoC 701

CDMA2000: Wide Range of Affordable DevicesCDMA2000: Wide Range of Affordable DevicesCompetition and economies of scales are driving prices downCompetition and economies of scales are driving prices down

Huawei2900i

SubSub--US$40US$40

Rose631

Jingpeng101

TCL401

LGRD2650

LGRD2690

LGRD2710

Motorola W150i

Kinpo761

HuaweiC2285

KyoceraKX 122

Haier D1600

Rose632

LGRD 3000

HuaweiC2286

KinpoC762

HuaweiC2201

MotofoneF3C

LGRD 3100

LG RD2330

Kyocera K112

Huawei C218

HaierD1000

JingpengSpektra 101

Nokia 1255

ZTE C150

Samsung N500

LGRD2340

LGRD2430

LGRD2530

LGRD2535

UTStarcomC1122

SubSub--US$50US$50

Motorola C131

LG RD2530

LG RD2670

SamsungS109

Kyocera KX 17

HaierC1000

HuaweiC2205

JingpengC131

JingpengC132

LG2530

LG3330

LG3470

Nokia 1325

SamsungChamp 269

Samsung N 380

Page 19: CDG Device Industry Initiatives

2www.cdg.org

CDMA2000 WorldModeCDMA2000 WorldModeTMTM DevicesDevices Global roaming enabled with CDMA2000 1X/GSM multiGlobal roaming enabled with CDMA2000 1X/GSM multi--mode/multimode/multi--band devices`band devices`

Yulong TelecomCoolpad 728

SamsungSCH-W379

SamsungSCH-i819

MotorolaA840/A860

SamsungSCH-A790/W109/

A795/IP-A790

LGEW810

LGEW800

SamsungSCH-W219

SamsungSCH-W399

CECTC828

SamsungSCH-W579

DaxianC8000

Yulong TelecomCoolpad C288

Yulong TelecomCoolpad 728B

Yulong TelecomCoolpad 858T

SamsungSCH-W569

SamsungSCH-W531

SamsungSCH-V920

UbiquamU-520

Yulong TelecomCoolpad 238

Yulong TelecomCoolpad 269

HK Teniu Intl’ GroupTY0052

KBS IndustrialK680

H.K. Tone LandTechnology

860

UTStarcomT66

HisenseD806

TechFaithGallic

ZTEH350

ZaxidC303

ZaxidC208a

H.K. Tone LandTechnology

6680

H.K. Tone LandTechnology

688 TV Phone

KBS IndustrialW5

KBS IndustrialGC668

T-LinkSAM-W399

T-LinkSAM-W109

CDMA2000 1XCDMA2000 1X GSMGSM

Qingdao CreatekDICI

Qingdao CreatekCG100

KBS IndustrialY767

Shenzhen KDID58

Apple VistaCG239

Apple VistaCG288

Apple VistaAV-V2

HKCW1000

Page 20: CDG Device Industry Initiatives

2www.cdg.org

SamsungSCH-i830(EV-DO)

AmoiCMA8301(EV-DO)

LGEKW-9200(EV-DO)

AmoiV810

(EV-DO)

BlackBerry8830

(EV-DO)

CDMA2000 1X/EV-DO/GSM/GPRSWorldMode Devices

AmoiV8107

(EV-DO)

MotorolaZ6c

(EV-DO)

SamsungSCH-i325(EV-DO)

CDMA2000 WorldModeCDMA2000 WorldModeTMTM DevicesDevices Global roaming enabled with CDMA2000 1X/EVGlobal roaming enabled with CDMA2000 1X/EV--DO/GSM/GPRS multiDO/GSM/GPRS multi--mode/multimode/multi-- band devicesband devices

CDMA2000CDMA20001X & EV1X & EV--DODO

GSMGSMGPRSGPRS

MotorolaZ6cx

(EV-DO)

MotorolaZ6tv

(EV-DO)

Page 21: CDG Device Industry Initiatives

2www.cdg.org

GHRC has already achieved critical mass and broad GHRC has already achieved critical mass and broad industry support. industry support.

If your company is not yet participating, you should.If your company is not yet participating, you should.

Next GHRC meeting in September, hosted by Next GHRC meeting in September, hosted by TelusTelus..

Industry SupportIndustry Support


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