CDG EXECUTIVE SEMINAR ON CDMA450 Services and …€¦ · · 2017-12-08IP Network GoTa SSP(WIN)...

Copyright 2004, ZTE CORPORATION

2005-5-14 CDG EXECUTIVE SEMINAR ON CDMA450 1

CDG EXECUTIVE SEMINAR ON CDMA450

Services and Applications



CDG EXECUTIVE SEMINARCDMA450 Services and Applications

Kevin XiaKevin [email protected]@zte.com.cn

Http://Http://www.zte.com.cnwww.zte.com.cn



Agenda

Fixed Mobile Converged Services

Fixed Line Services Offered by CDMA Network

Services Migrated from Mobile Network

NGN enabled services




Fixed and mobile Convergency– CDMA used to be adopted in mobile network– Deployed as WLL, integrated with fixed line

Diversified services available– Fixed line services offered by CDMA network

• Limited mobility• Voice (toll quality)• Circiut data & G3 fax • Packet data (153.6Kbps, 307.2Kbps, 2.4Mbps)

– Services migrated from mobile network• SM/MMS, LBS, OTASP, PTT, GSM1x

– Services enabled by NGN• ONLY, Web Call, Web Free Phone



Agenda







Limited Mobility

Challenges– Personal demand, anywhere & anytime– Mobile exceeds fixed lines– Without mobile license

Limited mobility– Leverage between regulation and market– Lower investment, Lower tariff

• more competitive– Terminal options:

• Handset • FWT

LLO Licenses issued in Kenya



FWT – Business Applications

CDMA 1X Net

Internet

PSTN Net

Fax

Voice

Data

ZTE FWT



FWT – Wireless Public Pay Phone Application

CDMA 1X Net

Benefits of wireless public pay phone– Merge traffic and make good profit in suburb– Universal access, social responsibility– Convenient installation with low cost

Operation solution– Access terminal + public pay phone– Access terminal + real time charging

• Meter pulse or reverse polarity – Desktop phone + prepaid PIN card

Promotion strategy– Set up public pay phone booth in high traffic areas– Develop prepaid PIN card in universities & schools– Install Public Call Office in low traffic areas

Public Pay Phone



FWT – Rural Area Application

Africa Rural area difficulties– Without power supply

• Solar power– Too far to be covered

• FWT with out door antenna

Applications– Ethiopia– Malawi– Etc.



FWT – PABX Applications

CDMA 1X Net

Billing Center

FWT connected with PABX– One external call– Small group

Wireless PABX– PABX function– Multiple external calls– Cost effective solution for group users

• Hotel, office, village, etc.

ZTE Wireless PABX



EVDO

Wireless Wireless broadbandbroadband highhigh data rate videodata rate video streamstream Broadband in handBroadband in hand



EVDO Application in Turkey

Average Data Rate : 178kByte ps=1.4Mbps Average Data Rate : 178kByte ps=1.4Mbps



Agenda







SM/MMS

Missed Call Notification

Multimedia Message Service

Interactive Cyber

Messaging

Derived services

SC

SM Broadcasting & VPN



OTASP

No need to go to customer care centerConvenient!

Challenges– More handsets sold by retail channels– Difficult to provision operational parameters

OTASP – Over The Air Service Provisioning– Activate new wireless services & make services changes

over air interface– Creating more efficient distribution channels– Increasing customer satisfaction – Reducing the cost and effort

IMSIRoaming ListsSP or manufacturer specific parameters

OTASP



Location-based Service

m 50 100 400 700 1000 3000 10000

•Weather Broadcast

• Yellow page

• Traffic info

• Logistics management

Rural area

Suburb

Metropolitans

Towns

• Pilot

Cell ID-based tech

High precision location（GPS、hybrid)

AFLT-based tech

• Pilot• Emergency service• Info service

• Travelling service

• Baby sitting

• Local news•Car driving

Precision Levels with respect to specific market



LBS Application in China Unicom

Location Star



PTT – Instant Talk

GoTa (Global open Trunking architecture)-- PTT based on CDMA2000 1x

GoTa (Global open Trunking architecture)-- PTT based on CDMA2000 1x



GoTa –Path leading to Profit

Quicker and more convenient than text message

Being able to talk to a group instantly(no need for dialing)

Enjoy PTT and CDMA services with one terminal

Professional trunking function

High security: encrypted communication

Beneifts to end usersOffering PTT service with minimum investment

Differentiated voice service

High performance trunking radio system: instant connection & channel sharring

More user, higher revenue

Future proof evolution

Beneifts to operators



Key Button

Headphone

MikeSpeaker

OutsideScreen Main

ScreenPTT Button

Volume

Antenna

GoTa Terminal



Diversified GoTa Termials



GoTa Services and Functions

Basic telephonySMSHigh Packet dataBasic Trunking：•Group•Private•Late entry•Dynamic regrouping•VPN•Maximum call duration•Caller ID•Queuing•Pre-emption•Online-status query•Call barring•Call forwarding•PriorityBasic DAS services：•Status display•Dispatch operation•Group management•Group SMS sending

WIN service•Two phone one number•PPCBREWWAPMMSVideo StreamingLBS (GPSOne) Expanded Trunking•End-end encryption•Emergency call

Enhanced DAS•Remote powering-off/ activate•Broadcast call

Unlimited group capacityInstant messageExpanded Trunking：•Status message•Fall back solutions•Ambience listening•Discreet listening

LBS (PN4747)•CELLID•AFLTLBS (AGPS)Voice messageExpanded Trunking•Priority•Multi-level short number dialing

Enhanced DAS:•Dispatch client call•Temporary group•Insert and forced release•Record and replay•Call Dispatch client•Call transfer•Dynamic regrouping

Professional PTT services and dispatching mechanismIntegerated CDMA2000 1x services



Blue Light Center

Command & Control

Monitoring Platform

DispatchingCenter

MSC

NO.7 Network

HLR

Fishing industry App.

GoTa

SSP(WIN)

L2TPAAA

F irew a l lF irew a l l


Wireless Monitor Terminal SMSCLBS

IP NetworkDB Server

Blue light service for national security departments

Mobile Streaming Media System

GoTa Case Study –Application in Norway Nordisk Mobiltelefon AB



Blue Light App. Scenario - Routine Work

Blue Light Center

Interface Server

DAS

Monitoring

System OMC

MSC

NO.7 Network

HLR

Blue Light Server

IP Network

GoTa

SSP(WIN)

L2TP

Gota Handset

Normal Handset

Normal Handset

Gota Handset

AAA

Gota Handset



• PTT call: VPN Group Call, Private call

• Normal CDMA Public Call

• High Speed data Service(2.4M bps)



Blue Light App. Scenario - Online Monitoring

Blue Light Center

DAC

Monitor

Admin. Center

MSC

NO.7 Network

HLR

Existing DB

GoTa

SSP(WIN)

L2TPAAA



Laptop

PDA

GPS Terminal

SMSCLBS

IP NetworkDB Server

• Wireless Monitor：Monitoring video MPG4 encoded, transferred by CDMA 1x/DO• Media stream Record and Monitoring• LBS based service using GPS and ALFT 5-50M

Camera




Blue Light App. Scenario - DAC Tracing and Monitoring

Blue Light Center

DAC

Monitoring

Sys. Admi. Center

MSC

NO.7 Network

HLR

existing DBGoTa

SSP(WIN)

L2TPAAA



Patrol Vehicle

SMSCLBS

IP Network

DB Server

• DAC Real Time Tracing Blue Light• Route tracking of Blue light• Notice and Message Sending• Dispatching



Blue Light App. Scenario - Emergency Processing

Blue Light Center

DAC

Monitoring

Admi. Center

MSC

NO.7 Network

HLR

existing DB

GoTa

SSP(WIN)

L2TPAAA



Wireless Monitor Terminal SMSCLBS

IP NetworkDB Server

•LBS: Get timely support imformation•PTT: Instant command•Highly efficient dispatching system




Blue light App. Scenario– Blue light User Mobile Office

Blue Light Center

DAC

Monitoring

Admi. Center

MSC

NO.7 Network

HLR

Existing DB

GoTa

SSP(WIN)

L2TPAAA



Laptop

PDA

GPS终端

SMSCLBS

IP NetworkDB Server

• Email• Browsing• Info reporting• Query Position• Game



Command & Control

Privilege Management

Dispatch Operation



GSM1x – CDMA & GSM Network Convergency

GSM1x – An overlay solution that enables integration of CDMA2000 1x

networks with GSM networks

Competitive Advantages for Operators– Enable different networks to complement each other in services and

coverage, enhance customer satisfaction and loyalty– Increase Revenue Opportunity (maintaining and attracting high-end

subscribers, Increasing market share)

Benefits for Subscribers– Enjoy services of two networks with one single handset(dual mode)– Global roaming among GSM&CDMA networks– Enjoy better network quality and services



GSM1x Application in China Unicom -Background

China Unicom - 2 networks– GSM : 70 millions subscribers, CDMA : 20 millions subscribers.– GSM provides only voice (including pre-paid), SMS services. No plan

for upgrading to GPRS/3G.– CDMA has been upgraded to 1X nationwide, provides lots of feature-

rich services: voice, data, WAP, LBS, MMS, BREW. – GSM1x converges GSM & CDMA network

Subscribers’ demand– GSM Subscribers

• Enjoy the feature-rich data and voice services provided by CDMA networks

• In case of GSM networks unavailable or poor coverage, get services from CDMA networks

• Roam to countries covered only by CDMA networks by means of crossing-network roaming

– CDMA Subscribers

• Roam to countries covered only by GSM networks by means of crossing-network roaming



GSM1x Application in China Unicom - Marketing Strategy

Converge two networks, leverage network recourses– Providing CDMA1x data services for GSM subscribers– Realizing global roaming for CDMA subscribers by means of

worldwide GSM coverage– G and C complement each other in coverage in different areas to

minimize blind areas

Attract high-end subscribers– Using “one number one handset” to attract subscribers who have two

handsets or two SIM/numbers– Using “one handset two SIM slots” to attracting high-end users who

want to use Unicom’s 1X data

Initially focus on high-end market and later extends to general-public market



GSM1x Application in China Unicom – GGG Deployment

Deployed 3 GGG nodes in Beijing, Shanghai and Guangzhou to serve the whole nation, with total capacity of 3 million subscribers.

ZTE GGG(SuZhou)

CDMA HLR/AUC(SuZhou)

CDMA MSC/VLR(SuZhou)

CDMA MC(NanJing)

CDMA BSS(SuZhou)

GSM BSS

(SuZhou)

GSM HLR/AUC(SuZhou)

GSM MSC/VLR(SuZhou)

GSM SMSC(SuZhou)

Internet

PDSN

AAA

CDMA STP(NanJing)

GSM STP(NanJing)

Gateway(SuZhou)

Signaling

Signaling & Traffic GGG - GSM1x Global Gateway

CDMA GSM



Agenda







NGN Based Services

Parlay Services Enabled by Application ServerWEB Conference

ONLY

Unified Messaging

Account Card

Voice Mail

Web call

WEB 800

Click to dial

ICW

Services Enabled by Softswitch

Basic serviceSupplementary serviceVoice VPN IP centrexIP cafeMultiphoneSoftDA

SCP ServicesInternet Call WaitingPrepaid ServiceConference Freephone 800



ONLY – One Number Link You

IP NetworkMedia

Gateway

Soft Switch Media Server

Internet

PSTN

Managed IP Network

Office

IAD

Home

PLMN

Mobile

ApplicationServer

DB

Web Serer

PSTN



Web Call Service

IP Network

ISPApp Server

Soft Switch

Media Gateway

PSTNPLMN



Web Conference Call Service

Web access

IP NetworkMedia

Gateway

Soft Switch

IADIADIAD

Customer PremiseCustomer Premise

Media Server

Web Serer

ApplicationServer

HTTP

Internet

PSTN

Managed IP Network

DB

PLMN

Mobile

1. Conference Arrangement1. Conference Arrangement1. Conference Arrangement

2. Start Conference2. Start Conference2. Start Conference

3.Member joining3.Member joining3.Member joining



Web Freephone Service

ATM/IP NetworkMedia

GatewayIADIADIAD

Customer PremiseCustomer Premise

Media Server

800 Service

Database

ApplicationServer

Internet

PSTN

Managed IP Network

SoftSwitch

800-888-8888

010-123-4567/025-123-4567

025-123-4567

Service CallCenter 2

Service CallCenter 1

010-123-4567

OSS

Operation Support System

Operator:More users, more income

User : Easy to get service

Customer:improved QOS

800*******I’d like to order…!800*******

I’d like to order…!

No problem！No problem！



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CDG EXECUTIVE SEMINAR ON CDMA450 Services and …€¦ · · 2017-12-08IP Network GoTa SSP(WIN)...

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