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Certi-Fresh Presentation FD2015

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Page 1: Certi-Fresh Presentation FD2015
Page 2: Certi-Fresh Presentation FD2015

“We are a premier Seafood resource, providing

value added solutions for custom processed and value added solutions for custom processed and

responsibly sourced seafood products. Our

service is driven by building long lasting business

relationships with our customers and suppliers

and providing consistent quality product and

superior support to all of our customers .”

Page 3: Certi-Fresh Presentation FD2015

Certi-Fresh Foods, Inc. is a family owned and operated seafood supplier

specialized in domestic production and global importing boasting over

100 years of collective experience in domestic and worldwide sourcing

including South East Asia, India, Mexico, and South America. While our

focus is on value added shrimp, calamari, salmon, and Chilean sea

bass…our strong global network of supplier partnerships for all seafoodbass…our strong global network of supplier partnerships for all seafood

products means that there are not many products out of our reach.

We are a processor and importer of frozen shrimp, fish, squid and

breaded products. Certi-Fresh is extremely flexible with quick turn

around time for orders and exceptional year around (order) fill

rates. Our Corporate Office and Production facility is based in

Wilmington, California while our primary Shipping Point is a top tier

Vernon, CA based Cold Storage Facility with Certi-Fresh staff present at

all times to ensure timely and accurate shipping & receiving.

Page 4: Certi-Fresh Presentation FD2015

Food SafetyCerti-Fresh Foods, along with its supplier/partners is a HACCP approved and

controlled processing facility using strictly enforced GMP’s (Good Manufacturing

Practices). ON site during all productions, you will find our Quality Assurance Director

and Quality Control Team. The Certi-Fresh Foods Processing Facility undergoes an

annual Food Safety Audit and Inspection administered by NSF Cook & Thurber and

routinely produces scores between 95% and 100%...

Our overseas suppliers carry certifications from the most recognized food safety

organizations in the world. This includes, but is not limited to the British Retailorganizations in the world. This includes, but is not limited to the British Retail

Consortium (BRC), Safe Quality Foods (SQF), International Organization for

Standardization (ISO) as well as following Good Manufacturing Practices (GMP).

As a final quality check, Certi-Fresh administers a full defrost and quality analysis on

every lot of incoming and in house processed item. This inspection is controlled by

our on-site QA department and control samples are retained from each lot for a short

period of time. Not to mention our Full time Quality Assurance and Quality Control

Director on-site.

Page 5: Certi-Fresh Presentation FD2015

Sustainability

Certi-Fresh prides itself on reliable suppliers and responsibly sourcedproducts from origins all over the world. We are proud to offer aquacultureprograms certified by the Aquaculture Stewardship Council (ASC) and 1 to 4Star Certifications from Best Aquaculture Practices (BAP) alongside WildFishery programs certified by the Marine Stewardship Council (MSC).

Page 6: Certi-Fresh Presentation FD2015

White ShrimpLitopenaus Vannamei

Farm raised primarily in Thailand, Indonesia, Vietnam, and India; white

shrimp in medium to small sizes have become a mainstay on many an

American Menu. Often grayish-blue or tan in shell color…shrimp farmers love

to raise this strong and voracious shrimp species due to its quick growth. The

meat is white with mild flavor. While the meat texture usually less firm than

Mexican shrimp, Southeast Asian White Shrimp has proven itself over andMexican shrimp, Southeast Asian White Shrimp has proven itself over and

over again in the kitchen. Sizing from 13/15 to 100/200 available in almost

any specification you can think of! All Certi-Fresh White Shrimp is processed

in BAP Approved Facilities. Custom Productions available…

Page 7: Certi-Fresh Presentation FD2015

Black Tiger ShrimpPenaeus Monodon

Farm Raised primarily in Vietnam, Thailand, Indonesia, and India; Black Tigers are one of the

most popular varieties of shrimp on the Asian, European, and American markets. There is a

large range of shell colors including grey and blue with dark black stripes. Sizes as large as 4/6

through 51/60 shrimp per pound. Its flavor is mild and slightly softer in texture than most

species due in part to a higher moisture content than other species of shrimp. When cooked,

tiger shrimp meat turns white and the black stripes on the shell turn bright red to orange.

Certi-Fresh is a direct importer of Black Tiger Shrimp specializing in premium quality largeCerti-Fresh is a direct importer of Black Tiger Shrimp specializing in premium quality large

Black Tiger Shrimp from extensive farms in Indonesia; specifications range from HLSO to Fully

Peeled. All Certi-Fresh Black Tiger Shrimp is processed in BAP Approved Facilities. Extensive

farming practices differ from the more widely used Intensive farming methods by using wild

food sources and natural low and high tides in ocean farms. Custom Productions Available…

Page 8: Certi-Fresh Presentation FD2015

Mexican ShrimpWild White, Blue and Brown shrimp is native to the west coast, from Mexico to northern Peru.

Wild Headless Shell On sizes range primarily from U/10 through 21/25 counts with small volumes

on 26/30 and higher counts. Meat is white sweet flavor and firm texture; some say it’s the best

shrimp available.

Farm Raised white shrimp is harvested only one time per year and monitored closely at all times

to ensure quality at the farm level. Headless Shell On Sizes range from 16/20 to 51/60 count…

All shrimp is quickly processed and frozen in Headless Shell On form…ready for Certi-FreshAll shrimp is quickly processed and frozen in Headless Shell On form…ready for Certi-Fresh

Production!

Certi-Fresh is a premier quality processor of Mexican Shrimp, only the best raw materials are

imported from Mexico for processing right here in the USA. We can match or create any

specification that you can think of from EZ-PEEL to Belly Cut Butterfly and all processing is

handled right here in California. Chemical Free production is also available!

White Shrimp

Litopenaeus Vannamei

Blue Shrimp

Litopenaeus Stylirostris

Brown Shrimp

Farfantepenaeus Californiensis

Page 9: Certi-Fresh Presentation FD2015

California Calamari Loligo OpalescensWild Caught – Product of USA – Processed in USA

Origin

Directly off of our California coast swim a huge diversity of sea life. Certi-Fresh works hand

in hand with Western Fish Company to procure its premium grade raw materials. Western

Fish is a Southern California based fishing and processing operation which owns two purse

seining fishing vessels that predominately harvest squid. We have put together a vertically

integrated cleaned calamari program which gives us complete control of spec and quality

from harvest to frozen finished product…complete control from ocean to kitchen.

Processing from both fresh caught and frozen product, we are able to offer a cleanedProcessing from both fresh caught and frozen product, we are able to offer a cleaned

calamari that will out-perform the imported product day after day. Although our local Loligo

doesn’t grow quite as large as some of its cousins, the taste and texture will prevail.

Availability

This is a seasonal item with the main harvest season in the in late summer and early winter.

Program business is not a problem, but high volume operators are urged to commit to 1 year

volume during the season to ensure year round supply and competitive pricing.

Page 10: Certi-Fresh Presentation FD2015

Product Forms

We are able to produce a wide array of finished products, all 100 % Cleaned, from Tubes & Tentacles to

Pre-Cut Rings & Tentacles.

Packaging

All finished products will be block frozen and ready for thaw, rinse and cooking.

Points of Reference

- Only premium grade chemical free raw material is processed

- Custom tenderization method

- 100% Product of USA, no import or FDA issues

- raw material processed/frozen same day as harvest

- majority frozen in whole form to be processed per order

to ensure the freshest frozen product on the marketto ensure the freshest frozen product on the market

- sweet flavor, mild texture

- 12 month availability

- Sustainable and Traceable

- No FDA or Import Issues

- Great Taste and Texture!!!

- California Loligo Processed in China also available for price conscious operators!

Page 11: Certi-Fresh Presentation FD2015

Atlantic Salmon Salmo SalarFarm Raised – Product of Norway

Origin

Certi-Fresh Norwegian Salmon is pen raised in the pristine free-flowing Fjords’ that line

Norway’s coastlines. Our farmers pride themselves on “happy fish” meaning that the

salmon are raised in low density pens that are never treated with antibiotics. This leaves

the fish plenty of room to swim freely and keeps them free of unnatural contaminants in

the water. Only the highest quality and freshest raw materials are forwarded to the

processing facilities to supply our quality frozen programs.

Availability

This salmon is raised and harvested all year long. Norway’s salmon programs are on the

cutting edge of finfish aquaculture and have been for over 20 years. A salmon takes 3-5

years to grow from egg to harvest size and the process is closely watched in every stage.

Recommendations are to sell volume commitments at 12 months price protection

programs or with 6 month pricing revision options, but any opportunity will be explored.

Page 12: Certi-Fresh Presentation FD2015

Product Forms

We are able to produce a wide array of finished products, from skin on fillets to portion

control sizing. Even custom specs like “bias-cut” are available for high volume operators.

Packaging

All fillets and portions will be individually vacuum packed and ready for thaw, rinse and

cooking.

Points of Reference

- Norway’s aquaculture programs are among the most technologically advanced and

highest quality farming and production systems in the world

- Only premium grade chemical free raw material is processed- Only premium grade chemical free raw material is processed

- raw material processed in freshest state possible and blast frozen immediately

- Individually Vacuum Packed to preserve quality

- 12 month availability

Page 13: Certi-Fresh Presentation FD2015

Chilean Sea Bass (market name)Patagonian Toothfish Dissostichus Eliginoides

Antarctic Toothfish Dissostichus Masawni

Wild Caught – Product of the Southern Ocean – COO Varies

Processed in USAOrigin

Long Line fisherman spend a 3 to 5 month season on the Ross Sea and Southern Ocean

chasing one of the most savory and sought after finfish in the ocean. Harvested and

processed aboard the same vessel, this product is blast frozen into Headed& Gutted Whole

Fish or “Bullets”. This product is all natural from start to finish. Certi-Fresh processes a wideFish or “Bullets”. This product is all natural from start to finish. Certi-Fresh processes a wide

array of portions from these bullets right here in California. From 4 oz pressed squares to

10 oz premium steak cut portions, we can handle all of your sea bass needs!

Availability

This fishing season runs year round with closures from June to August in Southern waters.

Program business is not a problem, but high volume operators are urged to commit to 1

year volume during the season to ensure year round supply and competitive pricing.

Page 14: Certi-Fresh Presentation FD2015

Product Forms

We are able to produce a wide array of finished products, from skin on fillets to portion

control sizing. Even custom specs like “bias-cut” are available for high volume operators.

Packaging

All fillets and portions will be vacuum packed and ready for thaw, rinse and cooking.

Points of Reference

- Only premium grade chemical free raw material is processed

- Chilean Sea Bass is a market name – we process all Patagonian or Antarctic Toothfish

- Countries of Origin Vary, but raw material is all caught in Southern Ocean- Countries of Origin Vary, but raw material is all caught in Southern Ocean

- raw material processed frozen at sea – further processed (portions) in USA

- 2x frozen portions

- 10 year program - same production crew day after day

- One of the largest frozen tooth fish portion programs in the USA

Page 15: Certi-Fresh Presentation FD2015

Gourmet Breaded ShrimpOrigin

Certi-Fresh/Blue Diamond Brand Gourmet Breaded Butterfly Vannamei White Shrimp

is hand breaded in Indonesia. A proven mainstay amongst chain operators and

foodservice distributors, our high quality breaded shrimp boasts high meat to

breading ratios and a consistent crunch from our customized panko crumb. We

specialize in sizes ranging from U/10 to 26/30 Count and product can be ordered in a

butterfly or round shrimp. This product is layer packed by hand and ready for the

deep fryer. Custom processing available.deep fryer. Custom processing available.

Availability

Utilizing multiple suppliers in Indonesia, we can easily offer 12 month availability with

quarterly pricing.

Page 16: Certi-Fresh Presentation FD2015

Current Foodservice Customers – End User

Page 17: Certi-Fresh Presentation FD2015

MRI is the managing body for the concepts below

Page 18: Certi-Fresh Presentation FD2015

Foodservice Distributors


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