CERTIFIED AUDIENCE STATEMENT THE NBM SHOW • National Business Media, Inc. • PO Box 1416, Broomfield, CO 80038 • (800) 669-0424 • (303) 469-0424 • THENBMSHOW.com • nbm.com This certified statement details activities specific to THE NBM SHOW and is based on current data collected from those registering on www.THENBMSHOW.com, paper forms mailed or faxed and/or on-site registration systems. Data is available to all participating exhibitors and is certified after each event in accordance with standard reporting protocols. All demographic and historical data is verified and maintained in accordance with the guidelines set to uphold data integrity in collection, analysis and reporting. Registrant: A buyer/attendee; includes exhibitor personnel who registered for the show. Verified: A buyer/attendee; includes exhibitor personnel who attended the show. Exhibitor: Exhibiting company is a paid vendor. about this report contact information THE NBM SHOW P.O. Box 1416 Broomfield, CO 80038 THENBMSHOW.com (800) 669-0424 THE NBM SHOW National Business Media, Inc. a. certified registrants Total Registrants ..................................................................................................................................................................... 2,697 Total Verified ............................................................................................................................................................................ 1,522 b. registrant to exhibitor ratio c. geographic marketing area and registration breakdown Concentration of major metropolitan and surrounding areas in these states: AZ, CA, CO, NM, NV, TX THE NBM SHOW Phoenix, AZ • February 1-2, 2019 For producers in the business: THE NBM SHOW combines three synergistic markets of graphics professionals, entrepreneurs, suppliers and distributors and is a business- to-business trade show for the following disciplines: sign making, digital printing, screen printing, embroidery, apparel decorating, sublimation, awards, engraving, specialty graphics, custom gifts and everything personalized. Media sponsors for the event are industry trade publications Sign & Digital Graphics, Printwear and Awards & Engraving. Total Registrants ..................................................................................................................................................................... 2,697 Total Verified............................................................................................................................................................................ 1,522 Number of Exhibiting Companies ............................................................................................................................................. 78 Total Registrant to Exhibiting Company Ratio ........................... 35:1 Verified Registrant to Exhibiting Company Ratio ...................... 20:1 about THE NBM SHOW International Additional States AZ................................................................................... 77% CA .................................................................................. 11% CO .................................................................................... 1% NM ................................................................................... 1% NV .................................................................................... 1% TX ..................................................................................... 1% Additional States .......................................................... 7% International................................................................... 1%
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CERTIFIED AUDIENCE STATEMENT
THE NBM SHOW • National Business Media, Inc. • PO Box 1416, Broomfield, CO 80038 • (800) 669-0424 • (303) 469-0424 • THENBMSHOW.com • nbm.com
This certified statement details activities specific to THE NBM SHOW and is based on
current data collected from those registering on www.THENBMSHOW.com, paper forms mailed or faxed and/or on-site registration
systems. Data is available to all participating exhibitors and is certified after each event in
accordance with standard reporting protocols.
All demographic and historical data is verified and maintained in accordance with the guidelines set to uphold data integrity in
collection, analysis and reporting.
Registrant: A buyer/attendee; includes exhibitor personnel who registered
for the show.Verified: A buyer/attendee; includes exhibitor
personnel who attended the show.Exhibitor: Exhibiting company is a paid vendor.
about this report
contact informationTHE NBM SHOW
P.O. Box 1416Broomfield, CO 80038THENBMSHOW.com
(800) 669-0424
THE NBM SHOW National Business Media, Inc.
a. certified registrants Total Registrants ..................................................................................................................................................................... 2,697Total Verified ............................................................................................................................................................................ 1,522
b. registrant to exhibitor ratio
c. geographic marketing area and registration breakdownConcentration of major metropolitan and surrounding areas in these states: AZ, CA, CO, NM, NV, TX
THE NBM SHOWPhoenix, AZ • February 1-2, 2019
For producers in the business: THE NBM SHOW combines three synergistic markets
of graphics professionals, entrepreneurs, suppliers and distributors and is a business-
to-business trade show for the following disciplines: sign making, digital printing,
specialty graphics, custom gifts and everything personalized. Media sponsors for the event
are industry trade publications Sign & Digital Graphics, Printwear and Awards & Engraving.
Total Registrants ..................................................................................................................................................................... 2,697
Total Verified............................................................................................................................................................................ 1,522
Number of Exhibiting Companies ............................................................................................................................................. 78
Total Registrant to Exhibiting Company Ratio ...........................35:1Verified Registrant to Exhibiting Company Ratio ......................20:1
NUMBER OF EMPLOYEES1-3 .....................................................................................................................................1,2884-10 ......................................................................................................................................53711-25 ....................................................................................................................................167More than 25 ......................................................................................................................154
*Registrants may check all that apply; responses may equal more than 100%
*Answers from representative % of those in attendance.
e. post-show survey data*e. post-show survey data*
At the show and within 90 days 74%
ResponsePercent
WHEN YOU ATTEND A TRADE SHOW DO YOU TYPICALLY MAKE A PURCHASE:
Find new products; Research future purchase decisions
Find new supplier for consumables
Education/Training
86%
51%
49%
ResponsePercent
WHAT ARE THE TOP THREE (3) REASONS YOU ATTEND?
Yes 72%
ResponsePercent
ARE YOU PLANNING TO EXPAND YOUR PRODUCT SERVICE LINE IN THE NEXT 12 MONTHS? (i.e. are you planning to purchase or source equipment or supplies in a crossover market?)
CERTIFIED AUDIENCE STATEMENT
THE NBM SHOW • National Business Media, Inc. • PO Box 1416, Broomfield, CO 80038 • (800) 669-0424 • (303) 469-0424 • THENBMSHOW.com • nbm.com
This certified statement details activities specific to THE NBM SHOW and is based on
current data collected from those registering on www.THENBMSHOW.com, paper forms mailed or faxed and/or on-site registration
systems. Data is available to all participating exhibitors and is certified after each event in
accordance with standard reporting protocols.
All demographic and historical data is verified and maintained in accordance with the guidelines set to uphold data integrity in
collection, analysis and reporting.
Registrant: A buyer/attendee; includes exhibitor personnel who registered
for the show.Verified: A buyer/attendee; includes exhibitor
personnel who attended the show.Exhibitor: Exhibiting company is a paid vendor.
about this report
contact informationTHE NBM SHOW
P.O. Box 1416Broomfield, CO 80038THENBMSHOW.com
(800) 669-0424
THE NBM SHOW National Business Media, Inc.
a. certified registrants Total Registrants ..................................................................................................................................................................... 5,311Total Verified ............................................................................................................................................................................ 3,051
b. registrant to exhibitor ratio
c. geographic marketing area and registration breakdownConcentration of major metropolitan and surrounding areas in these states: TX, OK, AR, LA
THE NBM SHOWIrving, TX • March 28-30, 2019
For producers in the business: THE NBM SHOW combines three synergistic markets
of graphics professionals, entrepreneurs, suppliers and distributors and is a business-
to-business trade show for the following disciplines: sign making, digital printing,
specialty graphics, custom gifts and everything personalized. Media sponsors for the event
are industry trade publications Sign & Digital Graphics, Printwear and Awards & Engraving.
Total Registrants ..................................................................................................................................................................... 5,311
Total Verified............................................................................................................................................................................ 3,051
Number of Exhibiting Companies ............................................................................................................................................. 90
Total Registrant to Exhibiting Company Ratio ...........................59:1Verified Registrant to Exhibiting Company Ratio ......................34:1
Additional States .......................................................... 6%International................................................................... 1%
82% 2%
6%
THE NBM SHOW • National Business Media, Inc.
P.O. Box 1416, Broomfield, CO 80038 • (800) 669-0424
(303) 469-0424 • THENBMSHOW.com • nbm.com
I certify that this information is correct and complete. Date: March 2019
Sue HuegVP, NBM Events
Lori FarstadVP, Audience
THE NBM SHOWIrving, TX • March 28-30, 2019 (cont.)
d. areas of activity*
Apparel - for Decoration/Embellishment ...................................................................2,870Architectural/Wayfinding/Interior Signage ..................................................................597Awards/Trophies/Plaques ............................................................................................1,077Channel Letters/Electric Sign Cabinets ........................................................................438Commercial Signs/Banners..........................................................................................1,277Digital Printing - Direct-to-Substrate/Garment .........................................................1,678Digital Printing/Finishing - Wide Format ....................................................................1,269Embroidery/Monogramming/Applique .......................................................................1,828Engraving - Laser ...........................................................................................................1,491Engraving - Rotary ............................................................................................................764Exhibit/Trade Show Display/Retail Display/Point of Sale (Fabricator) .....................540Heat-Applied Graphics/Heat Transfers ......................................................................2,012LED Lighting/LED Signs/LED Components ....................................................................673
Personalized Products/Gifts.........................................................................................1,782Promotional Products (Distributor/Sales/Broker/Retailer) .....................................1,314Rubber Stamps/Marking Devices ..................................................................................495Sandcarving/Etching - Decorative .................................................................................486Screen Printing (Apparel/Headwear/Towels/Bags/Accessories) .........................1,671Specialty Graphics and Printing (Non-Wearable/Industrial/Commercial) ..............914Sublimation - Large Format (more than 44”) ................................................................761Sublimation - Small Format (44” or less) ....................................................................1,812Vehicle Graphics / Wraps ................................................................................................745Wholesale Services to the Trade: Shop-to-Shop; contract .......................................791Industry Supplier/Distributor...........................................................................................532Total Registrants ...........................................................................................................5,311
NUMBER OF EMPLOYEES1-3 .....................................................................................................................................3,0144-10 ...................................................................................................................................1,02011-25 ....................................................................................................................................247More than 25 ......................................................................................................................313
*Registrants may check all that apply; responses may equal more than 100%
*Answers from representative % of those in attendance.
e. post-show survey data*e. post-show survey data*
At the show and within 90 days 84%
ResponsePercent
WHEN YOU ATTEND A TRADE SHOW DO YOU TYPICALLY MAKE A PURCHASE:
Find new products; Research future purchase decisions
Education/Training
To test equipment/supplies prior to buying
85%
48%
48%
ResponsePercent
WHAT ARE THE TOP THREE (3) REASONS YOU ATTEND?
Yes 73%
ResponsePercent
ARE YOU PLANNING TO EXPAND YOUR PRODUCT SERVICE LINE IN THE NEXT 12 MONTHS? (i.e. are you planning to purchase or source equipment or supplies in a crossover market?)
CERTIFIED AUDIENCE STATEMENT
THE NBM SHOW • National Business Media, Inc. • PO Box 1416, Broomfield, CO 80038 • (800) 669-0424 • (303) 469-0424 • THENBMSHOW.com • nbm.com
This certified statement details activities specific to THE NBM SHOW and is based on
current data collected from those registering on www.THENBMSHOW.com, paper forms mailed or faxed and/or on-site registration
systems. Data is available to all participating exhibitors and is certified after each event in
accordance with standard reporting protocols.
All demographic and historical data is verified and maintained in accordance with the guidelines set to uphold data integrity in
collection, analysis and reporting.
Registrant: A buyer/attendee; includes exhibitor personnel who registered
for the show.Verified: A buyer/attendee; includes exhibitor
personnel who attended the show.Exhibitor: Exhibiting company is a paid vendor.
about this report
contact informationTHE NBM SHOW
P.O. Box 1416Broomfield, CO 80038THENBMSHOW.com
(800) 669-0424
THE NBM SHOW National Business Media, Inc.
a. certified registrants Total Registrants ..................................................................................................................................................................... 2,687 Total Verified ............................................................................................................................................................................ 1,392
b. registrant to exhibitor ratio
c. geographic marketing area and registration breakdownConcentration of major metropolitan and surrounding areas in these states: WI, IL, MI, IN, IA, MN
THE NBM SHOWMilwaukee, WI • May 17-18, 2019
For producers in the business: THE NBM SHOW combines three synergistic markets
of graphics professionals, entrepreneurs, suppliers and distributors and is a business-
to-business trade show for the following disciplines: sign making, digital printing,
specialty graphics, custom gifts and everything personalized. Media sponsors for the event
are industry trade publications Sign & Digital Graphics, Printwear and Awards & Engraving.
Total Registrants ..................................................................................................................................................................... 2,687
Total Verified............................................................................................................................................................................ 1,392
Number of Exhibiting Companies ............................................................................................................................................. 85
Total Registrant to Exhibiting Company Ratio ...........................32:1Verified Registrant to Exhibiting Company Ratio ......................16:1
about THE NBM SHOW
International1%
Additional States4%
2%
WI .................................................................................. 44%IL .................................................................................... 38%MI..................................................................................... 5%IN ..................................................................................... 4%
IA...................................................................................... 2%MN ................................................................................... 2%Additional States .......................................................... 4%International................................................................... 1%
44%
38%
2%
4%
5%
THE NBM SHOW • National Business Media, Inc.
P.O. Box 1416, Broomfield, CO 80038 • (800) 669-0424
(303) 469-0424 • THENBMSHOW.com • nbm.com
I certify that this information is correct and complete. Date: May 2019
Sue HuegVP, NBM Events
Lori FarstadVP, Audience
THE NBM SHOWMilwaukee, WI • May 17-18, 2019 (cont.)
d. areas of activity*
Apparel - for Decoration/Embellishment ...................................................................1,301Architectural/Wayfinding/Interior Signage ..................................................................386Awards/Trophies/Plaques ...............................................................................................593Channel Letters/Electric Sign Cabinets ........................................................................292Commercial Signs/Banners.............................................................................................741Digital Printing - Direct-to-Substrate/Garment ............................................................783Digital Printing/Finishing - Wide Format .......................................................................698Embroidery/Monogramming/Applique ..........................................................................770Engraving - Laser ..............................................................................................................735Engraving - Rotary ............................................................................................................428Exhibit/Trade Show Display/Retail Display/Point of Sale (Fabricator) .....................289Heat-Applied Graphics/Heat Transfers .........................................................................919LED Lighting/LED Signs/LED Components ....................................................................361
Personalized Products/Gifts............................................................................................799Promotional Products (Distributor/Sales/Broker/Retailer) ........................................649Rubber Stamps/Marking Devices ..................................................................................225Sandcarving/Etching - Decorative .................................................................................261Screen Printing (Apparel/Headwear/Towels/Bags/Accessories) ............................755Specialty Graphics and Printing (Non-Wearable/Industrial/Commercial) ..............497Sublimation - Large Format (more than 44”) ................................................................306Sublimation - Small Format (44” or less) .......................................................................765Vehicle Graphics / Wraps ................................................................................................485Wholesale Services to the Trade: Shop-to-Shop; contract .......................................374Industry Supplier/Distributor...........................................................................................278Total Registrants ...........................................................................................................2,687
NUMBER OF EMPLOYEES1-3 .....................................................................................................................................1,2204-10 ......................................................................................................................................55211-25 ....................................................................................................................................159More than 25 ......................................................................................................................260
*Registrants may check all that apply; responses may equal more than 100%
*Answers from representative % of those in attendance.
e. post-show survey data*e. post-show survey data*
At the show and within 90 days 78%
ResponsePercent
WHEN YOU ATTEND A TRADE SHOW DO YOU TYPICALLY MAKE A PURCHASE:
Find new products; Research future purchase decisions
Education/Training
Stay current in the industry
79%
43%
43%
ResponsePercent
WHAT ARE THE TOP THREE (3) REASONS YOU ATTEND?
Yes 74%
ResponsePercent
ARE YOU PLANNING TO EXPAND YOUR PRODUCT SERVICE LINE IN THE NEXT 12 MONTHS? (i.e. are you planning to purchase or source equipment or supplies in a crossover market?)
