Welcome to CSMP & CSMM Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
Transcript
1. Welcome to CSMP & CSMM Bayan Shadaideh- CSMP-CSMM For
ACC Jordan 2010
2. Introduction YOU Bayan Shadaideh- CSMP-CSMM For ACC Jordan
2010
3. Marketing Strategies Quality, Sales and Marketing New
Product Development Product Management Advertising and Promotion
Pricing Strategies Consumer Behavior Marketing Research Marketing
Channels and Distribution Electronic Commerce and Marketing
Economics and Marketing Market Segmentation and Target Markets
Services Marketing Sales Administration and Management Quantitative
Techniques and Marketing Ethics and Marketing Ethics and Sales
International Sales International Issues Creating The Sales Force
Sales Force Organization Ending The War between Sales and Marketing
Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
4. How Recognition Comprehension Analysis Bayan Shadaideh-
CSMP-CSMM For ACC Jordan 2010
5. BASICS Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
6. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
7. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
8. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
9. Meet The Gurus Bayan Shadaideh- CSMP-CSMM For ACC Jordan
2010
10. Amartya Sen Bayan Shadaideh- CSMP-CSMM For ACC Jordan
2010
11. Kotler Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
12. Porter Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
13. Tony Buzan
14. My life is my message. Gandhi Bayan Shadaideh- CSMP-CSMM
For ACC Jordan 2010
15. Marketing Strategies The Evolution of Markets Via
Spontaneous Economic Combustion Bayan Shadaideh- CSMP-CSMM For ACC
Jordan 2010
16. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010 Bayan
Shadaideh- CSMP-CSMM For ACC Jordan 2010
17. Raw Material Scarcity Consumption Labor Satiation
Specialization Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
18. Marketings Evolution Bayan Shadaideh- CSMP-CSMM For ACC
Jordan 2010
19. Agriculture Age (farmers) Industrial Age (factory workers)
Information Age (knowledge workers) Conceptual Age (creators and
empathizers) Source: Dan Pink, A Whole New Mind Bayan Shadaideh-
CSMP-CSMM For ACC Jordan 2010
20. Relationship Production Marketing Sales Era Marketing Era
Era Era Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
21. Alternative Vs Traditional View of Marketing Bayan
Shadaideh- CSMP-CSMM For ACC Jordan 2010
22. The Exchange Process Bayan Shadaideh- CSMP-CSMM For ACC
Jordan 2010
23. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
24. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
25. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
26. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
27. Bayan Shadaideh- CSMP-CSMM For ACC Jordan 2010
28. Company-Centric (typical) Communications Channels Marketing
Production Customer Sales Engineering Accounting Customer Service
Logistics Inside Outside Bayan Shadaideh- CSMP-CSMM For ACC Jordan
2010