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Changing Expectations 变化中的期望

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Electfans Conference, December 2015 电子发烧友大会,2015年12月 Changing Expectations 变化中的期望
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Page 1: Changing Expectations 变化中的期望

Electfans Conference, December 2015

电子发烧友大会,2015年12月

Changing Expectations 变化中的期望

Page 2: Changing Expectations 变化中的期望

Our every Whim

我们的每一个突发奇想

1/3

of daily media

interactions occur on

a smartphone

三分之一的日常媒体互动通过智能手机完

1/2

of smartphone

owners use them

while watching TV

一半的智能手机用户

会在观看电视的同时

使用手机

4/5

of all searches on a

smartphone that are

spontaneous

compared to 1/2 on a

PC

即兴搜索占智能手机

所有搜索的4/5,而通

过电脑进行即兴搜索

的占比则为1/2

Google/Sperling Brands/Ipsos Multi-screen research

Page 3: Changing Expectations 变化中的期望

There is an App for that

总有一款应用程序能够满足需要

1.5 Million Unique applications available across major OS platforms

各主要操作平台上可使用的应用程序达150万个

Statista.com July 2015

Page 4: Changing Expectations 变化中的期望

The Stone Age didn’t end because they ran

out of stone.

石器时代并没有因为没有石头可用而终止。

Page 5: Changing Expectations 变化中的期望

User Experience Revolution 用户体验革新

Reactive Predictive Autonomous

反应型-预测型-自主型

Page 6: Changing Expectations 变化中的期望

IoT Picture

物联网连接图

Data Center

数据中心

Sensor/Actuator

传感器/调节器

Local Network

局域网

Gateway Hub Access Point

网关转发器接入点

Sensor/Actuator

传感器/调节器

Local Network

局域网

Gateway Hub Access Point

网关转发器接入点

Internet

互联网

Sensor/Actuator传感器/调节器

Processing处理

Communication通信

Wireless Communication无线通信

Page 7: Changing Expectations 变化中的期望

• 10x more Applications

• 10倍以上的应用程序

• 10x more Devices

• 10倍以上的设备

• 10x more Brands

• 10倍以上的品牌

IoT – 10x more

物联网-10倍以上

7

6.6B New devices

by 2020

Gartner November 2015

高德纳公司 2015年11月

装有物联网的设备

Page 8: Changing Expectations 变化中的期望

“By 2018, 50% of the Internet of Things solutions will be provided by startups which are less than 3 years old”

Gartner 2015

“到2018年,有一半的物联网解决方案将由成立时间不到3年

的新公司提供”

Gartner 2015

高德纳公司 2015

Page 9: Changing Expectations 变化中的期望

Not Enough of These

这些还不够

Page 10: Changing Expectations 变化中的期望
Page 11: Changing Expectations 变化中的期望
Page 12: Changing Expectations 变化中的期望
Page 13: Changing Expectations 变化中的期望

Wireless unleashes the magic

无线让产品释放魔力

Page 14: Changing Expectations 变化中的期望

Still No Single Standard for IoT

•14

• May be 10 years until consolidation on in-home connectivity standard.

802.11ah

Page 15: Changing Expectations 变化中的期望

• Over 300 Chipset Solutions

• Making it simple and fast to ramp into production

with high quality

Consumer

Electronics

Companies

Chipset Makers

Manufacturers LitePoint

Reference Designs for Test

Page 16: Changing Expectations 变化中的期望

LitePoint Addresses All IoT Wireless Technologies

• Cost effective

• Industry standard tester

• Comprehensive test coverage

• Best test throughput

IQnfc+

• NFC Forum and EMVCo

standard based test

• High throughput single insertion test

• Coil and analog front-end test

• Chipset specific turn-key solution

• Optimized for highest throughput

• Data analysis and report generation

BT, WiFi, Zigbee,

WiSUN, Zwave, 11a

h and navigation

NFC

Companion

Software Soluti

on

Page 17: Changing Expectations 变化中的期望

Tools that Accelerate Time to Market

各种工具-帮助缩短产品上市时间

2 Seconds

2秒

1 Hour

1小时

Page 18: Changing Expectations 变化中的期望

Speed Time to Scale

缩短大规模上市时间 • From Design Verification to Mass Production

• 从设计验证到批量生产

• Get answers quickly with our solutions

• 利用我们的解决方案迅速找到答案

• The right tool for the job at hand

• 针对眼前任务的合适的工具

Page 19: Changing Expectations 变化中的期望

Thank you 谢谢大家

Page 20: Changing Expectations 变化中的期望

IoT Wireless Technologies No one technology is right for all applications

20

• Ubiquitous technology for high bandwidth connectivity

• Supported on all smart phones and tablets

• Highest cost and power consumption

• Wide range of performance and applications

• Supported on all smart phones and tablets

• BT Classic commonly used for audio streaming

• BT Smart widely used for wearable devices

• Low data rate and very low power

• First technology widely accepted for mesh networks

• Similar to ZigBee and target for the same applications

• Proprietary standard that emphasizes compatibility

802.11ah

• Moderate data rate and very low power

• Direct competition to Zigbee and Z-wave

• Focus on Smart Utility Network Communication

• Optimized for large scale outdoor wireless mesh networks

• Simple, Secure and Short range

• One of the peers can be completely passive

Page 21: Changing Expectations 变化中的期望

IOT Wireless Technology Comparison

•21

•Technology •Freq. (MHz) •Modulation •Data Rate •Range •Main application

•Wi-Fi •2450

•5500

•OFDM

•DSSS

•Up to

3Gbps

•100m •Web browsing, video

streaming

802.11ah 915 OFDM •Up to

346Mbps

•10m Home automation, smart grid, remote control

•Bluetooth

Classic

•2450 •GFSK •Up to

3Mbps

•10m •Audio

•Bluetooth

Smart

•2450 •GFSK

•PSK

•1 Mbps •10m •Wearable, home automation,

security

•ZigBee •2450

•915

•868

•OQPSK

•BPSK

•20, 40,

250 kbps

•10m •Home automation, remote

control, security

WiSUN 915 868

•FSK •Up to

100kbps

•10m •Smart grid, metering

Z-Wave 908.42 •GFSK •9.6, 40

kbps

•10m •Home automation, remote

control, security

NFC 13.56 •ASK •212, 424,

848 kbps

•0.1m •Payment, fast pairing,

security,

Page 22: Changing Expectations 变化中的期望

Latest IoT Wireless Technology Development

•22

• Bluetooth v4.2 (making Bluetooth Smart Devices truly IoT)

- IPv6 support: devices become true Internet end points

- Higher throughput due to longer payload

- More secure and more power efficient

• Wi-Fi Aware (Wi-Fi alliance’s answer to IoT)

- Uses the same Wi-Fi physical layer

- Provides continuous device-to-device discovery

- Allows bidirectional sharing of small pieces of information, e.g. location

data, sensor readings

• ZigBee 3.0 (unifying various ZigBee environments)

- To be finalized by the end of 2015

- Pulls various applications and profiles under the same umbrella

- No longer needs a bridge device between different sets of ZigBee

devices

Page 23: Changing Expectations 变化中的期望

RF Test in Manufacturing

A closer look at some commons myths in wireless testing

Page 24: Changing Expectations 变化中的期望

Wireless Myth #1 Focus on cost will make my company more successful - NOT TRUE

Avg Rating

2.3

Avg Rating

4.2

Quality Perception vs Profitability

Page 25: Changing Expectations 变化中的期望

Wireless Myth #2 Go/No-Go or Pass/Fail Testing is good enough – NOT TRUE

0%

10%

20%

30%

40%

50%

60%

Good Marginal Fail

Test Results for 1000 wireless devices

Page 26: Changing Expectations 变化中的期望

Wireless Myth #3 RF Test is complex – YES and NO

•“You focus on production and LitePoin

t application experts can take care of

RF test”

Page 27: Changing Expectations 变化中的期望

Wireless Myth #4 RF Test is expensive - NOT TRUE

Assumptions:

• Development amortized over 2 yrs

• Test system amortized over 3 yrs

• Test system cost = $40K

• Takt Time = 10 seconds


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