Date post: | 22-Jan-2015 |
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2. Learning Objectives 3-
3. Learning Objectives
3- 4. The Research Process
3- 5. 3- Exhibit 3-1The Business Research Process 6. Stage 1 Clarifying the Research Question
3- 7. Exhibit 3-2 Management-Research Question Hierarchy 3- 8. Exhibit 3-3 Formulatingthe Research Question 3- 9. Types of Management Questions 3- 10. The Research Question 3- Determine necessary evidence Setscope of study Examinevariables Break questions down Evaluate hypotheses Fine-Tuning 11. Investigative Questions 3- Performance Considerations 2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Attitudinal Issues Behavioral Issues 12. Stage 2 Proposing Research
3- 13. Exhibit 3-6 Gantt Chart 3- MindWriter Project Plan 14. Evaluating the Value of Research 3- Option Analysis Decision Theory Prior or Interim Evaluation Ex Post Facto Evaluation 15. The Research Proposal 3- Delivery Legally-binding contract Writtenproposalsestablish Methods Timing Budgets Extent Purpose Obligations 16. Stage 3 3- DesigningtheResearchProject ResearchDesign Sampling Design Pilot Testing 17. Stage 4 Data Collection
3- 18. Stage 5 Data Analysis and Interpretation 3- Reducing data to manageable size 2002 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin Developing summaries Looking for patterns Applying statistical techniques 19. Stage 6 Reporting the Results 3- ResearchReport Executive Summary Research Overview Technical Appendix Implementation Strategies 20. The Research Overview 3- Problems background Summary of exploratory findings Research design and procedures Conclusions 21. Research Process Issues
3- 22. Everything must have a beginning
3-