Date post: | 28-Dec-2015 |
Category: |
Documents |
Upload: | louise-farmer |
View: | 214 times |
Download: | 1 times |
Copyright 2014 Cengage Learning. All rights reserved.
2
Let’s Discuss
“Your premium brand had better be
delivering something special, or it’s not
going to get the business.”
~Warren BuffettMichael D Brown
Copyright 2014 Cengage Learning. All rights reserved.
3
Job search tools and your career development
Basics
• Resume• Cover letter• Thank you
letter
Supporting materials
• Reference page
• Networking letter
• Online profile
Portfolio
• Writing samples
• Design work• Publications• Presentations
Copyright 2014 Cengage Learning. All rights reserved.
4
Clear and consistent message
Qualities you represent
Assets to highlight
Personal Brand
Copyright 2014 Cengage Learning. All rights reserved.
5
What can you learn from your job search tools?
How strong is your message?
Are there gaps in your skills?
Develop relevant skills to market yourself
Copyright 2014 Cengage Learning. All rights reserved.
6
Build Your Brand
Build your career
intentionally
Choose experiences to develop motivated
skills
Become "go-to"
person for tasks you
enjoy
Copyright 2014 Cengage Learning. All rights reserved.
7
Identify and demonstrate your brand
Personal Brand
Skills
Preferences
Values
Copyright 2014 Cengage Learning. All rights reserved.
8
Tech savvy: Branding yourself with blogs, social networking sites
and online discourse
Plan and Choose your Resources
1000 Words
Mihai Simonia almagami
1000 Words
Oleksiy Mark
ra2 studio
Copyright 2014 Cengage Learning. All rights reserved.
9
Resumes for the real world:Choose a format
• Linear career path• Recent grads with some experienceReverse chronological
• Focused on skill sets• Inexperienced candidates• Career changers
Functional
• Highlights key assets while listing experiences• Experienced job seekers• Graduates with extensive school and work activities
Combination
• More comprehensive• Generally reserved for academics, scientists, • Professionals with advanced degrees
Curriculum vitae (C.V.)
• Highlights of career • Written as short story• Celebrities, public figures, senior-level executives
Biography
Copyright 2014 Cengage Learning. All rights reserved.
10
The Basics of Resume WritingContent Length
Layout and design Fonts
Naming your document
Sharing your resume
Copyright 2014 Cengage Learning. All rights reserved.
11
Prepare a targeted resume
Start with master resume
Find target positions Select format
Open new document
Enter contact information
Select and prioritize sections
Determine look Evaluate Get feedback
Copyright 2014 Cengage Learning. All rights reserved.
12
Sections of your resume
Online profile or personal
websiteObjective Profile or
summary
Education Experience Activities
Skills Certifications Specialty headings
Copyright 2014 Cengage Learning. All rights reserved.
13
Tech savvy:
Email and
electronic
resumes
Job boards
Online profiles
Applicant
tracking systems
Submitting your resume
online
Copyright 2014 Cengage Learning. All rights reserved.
14
Just say it! Action verbs Describe exactly what you did
Different types of skill sets
• Leadership/management• Administrative/organizational• Communication/interpersonal• Analytical/research• Creative/innovative• Counseling/helping/teaching RAGMA IMAGES
Copyright 2014 Cengage Learning. All rights reserved.
15
Work with Awareness:Market your social awareness
Values
QualitiesTransferable
skills
iQoncept
Copyright 2014 Cengage Learning. All rights reserved.
16
Prepare Winning Cover Letters
Four components of letter
Greeting
Introduction
Body
Closing
Copyright 2014 Cengage Learning. All rights reserved.
17
Create Targeted Cover Letter
Review job listing
Which skill sets match
requirements?
Choose three area to address
Alexandar Iotzov
Copyright 2014 Cengage Learning. All rights reserved.
18
Embracing Differences: Cultural differences in job search materials
Cultural norms in the search
Variations on the resume
Communication for international search
Copyright 2014 Cengage Learning. All rights reserved.
19
Additional job search tools
thumb karen roach
karen roach
Copyright 2014 Cengage Learning. All rights reserved.
20
Thought questions
• Do you feel prepared to sum up your assets in a resume?
• Do you feel that your experiences reflect your best assets? Do your activities and involvement reflect your leadership potential?
• Do you feel your reputation and personal choices present a consistent brand that makes you proud? Why or why not?