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Chicago Tech Day Jan 2015: Hidden Features

Date post: 15-Jul-2015
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Making the Internet fast, reliable and secure Name, Title
Transcript

Making the Internet fast, reliable and secure

Name, Title

More than Performance

Tips and Tricks for Managing Your Web Sites with Akamai

©2015 AKAMAI | FASTER FORWARDTM

Property Manager

• Self-service, self-guided configuration creation and changes

• Ability to define granular and complex logic to control how Akamai’s Edge

servers deliver web content

• Ability to create new configurations faster

• Insight into pre-defined configuration templates based on best practices

• Ability to deploy configuration changes quickly to the Akamai network

• More expertise and control in-house

Content Compression

©2015 AKAMAI | FASTER FORWARDTM

Content Compression

©2015 AKAMAI | FASTER FORWARDTM

Content Compression

Mobile Detect and Redirect

©2015 AKAMAI | FASTER FORWARDTM

Mobile Detect and Redirect

©2015 AKAMAI | FASTER FORWARDTM

Mobile Detect and Redirect

©2015 AKAMAI | FASTER FORWARDTM

Mobile Detect and Redirect

Dynamic Page Caching

©2015 AKAMAI | FASTER FORWARDTM

Dynamic Page Caching

Akamai examines the incoming cookies / headers and adds them to the cache

key. This creates multiple versions of the same page based on a known criteria.

The most common use case is to include EdgeScape Data and create

variations of the page based on adding Country to the cache key

©2015 AKAMAI | FASTER FORWARDTM

Dynamic Page Caching – How it Works

Request for

PageCountry

Serve US Version

from Cache

Serve VE Version

from Cache

US

VE

©2015 AKAMAI | FASTER FORWARDTM

Dynamic Page Caching

©2015 AKAMAI | FASTER FORWARDTM

Dynamic Page Caching

©2015 AKAMAI | FASTER FORWARDTM

Dynamic Page Caching

• Additional Use Cases

• Enabling caching for anonymous user's and by-passing for logged-in users

• Enabling caching for users with an empty cart and by-passing for users with items in

their cart

• A combination of the two solutions above (Cache anonymous users with an empty

cart, but by-pass logged in users or any kind of user with an item in their cart)

A/B Testing

©2015 AKAMAI | FASTER FORWARDTM

A/B Testing

©2015 AKAMAI | FASTER FORWARDTM

A/B Testing

©2015 AKAMAI | FASTER FORWARDTM

A/B Testing

©2015 AKAMAI | FASTER FORWARDTM

A/B Testing

©2015 AKAMAI | FASTER FORWARDTM

A/B Testing

Serve Alternate Content

©2015 AKAMAI | FASTER FORWARDTM

Serve Sorry Page

Visitor Prioritization

©2015 AKAMAI | FASTER FORWARDTM

Problem Space: Unplanned Application Overload

Spikes that exceed origin capacity can cause:

● Lost transactions

● Abandoned customers/visitors

● Negative brand impact

Deploying additional infrastructure is not ideal

● Cost and complexity to deploy and manage

● Under utilized during normal traffic

Transactions that require your

application to process at origin:

● Shopping cart check-out

● Donation Page

● Service Subscription or

Application

● Form registration

● + more

ApplicationNot Responding

©2015 AKAMAI | FASTER FORWARDTM

Check if application is free. If

yes, let normal user access

application.

Prioritized User*

Visitor

How Does It Work?

Normal Traffic Flow

● All users are routed to the application

in normal traffic flow

● Application can become overloaded

During Application Overload

● Prioritized users are directed to the

application

● During a traffic surge normal users

are directed to a waiting room while

Akamai checks to see if the

application becomes availableWaiting Room

Back-end

Application

In high demand

Back-end

Application

Prioritized User*

Visitor

Akamai Edge

Server

Akamai Edge

Server

Fig. 1: Normal Traffic

Fig. 2: Application Overload

* During traffic surges prioritized

users take precedence over

normal users

Akamai Edge

Server

Akamai Edge

Server

©2015 AKAMAI | FASTER FORWARDTM

Visitor Prioritization

©2015 AKAMAI | FASTER FORWARDTM

VP Policy

Policies contain

rules which indicate

under which

circumstances

should you apply a

given probability %.

.

©2015 AKAMAI | FASTER FORWARDTM

©2015 AKAMAI | FASTER FORWARDTM


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