Date post: | 08-May-2015 |
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Economy & Finance |
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Adding value to prepaid mobile
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Disclaimer
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Payment solutions
capitalizing on the
rapidly growing mobile
usage market and
demand for mobile-
related services in
China
China Easy-Pay Inc.
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20101 E 2014
2 2006
Sources: 1 Reuters; 2 IE Market Research Corp.
China: The World’s Largest Mobile User Base
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Source: The Neilson Company
Prepaid mobile phone service is more than a
587 billion RMB
industry in china.
~87%
of mobile accounts are
prepaid (pay-as-you-go)
Prepaid increasingly predominant over time
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• an established, profitable
& growing business
processing top-up
payments for prepaid
mobile phone accounts
About China Easy-Pay Inc.
100% ownership of
Huahong Network
Technology Company
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We Make Prepaid Mobile Easy
A variety of
payment
options catering
to different
consumer
preferences
Payment services:
• Top-up Vouchers
• Digital Top-up Service
• [Coming Soon] Direct
Airtime Top-up
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Top-up Vouchers
Commission revenue based on payment
transactions processed
Ideal for consumers who prefer cash
transactions or don’t have a bank account
Paper vouchers printed at POS terminals
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Digital Top-up Service
Payments made
electronically
at POS terminals
Simplifies the process
for consumers
No printing or
distribution costs
Commission revenue based
on payment transactions
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Payments made using the mobile phone – WAP, SMS, voice
operated commands
Enables consumers
to make payments
anytime & anywhere*
* Dependent on availability of wireless signal
Coming Soon: Direct Airtime Top-up
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Growth Strategy
Geographical
expansion
within China
Develop new
regional markets
Acquire operators
in other provinces
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Sell directly
to consumers
New product:
Direct Airtime Top-up
– Currently in trial stage
– Commercial launch
expected in 2011
Growth Strategy
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Adding value
to prepaid
mobile
China Easy-Pay Inc.
Established, profitable
& growing business
Rapidly growing mobile
usage market
Direct Airtime Top-up
represents new business model
Poised for geographic expansion