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M a r k e t I n t e l l i g e n c e . C o n s u l t i n g
China Water Purif iers Market By Technology, By S ales Channel , Competit ion
Forecast and Opportunities , 2011 - 2025
2
T a b l e o f C o n t e n t s
S No. Contents
1. Product Overview
2. Research Methodology
3. Analyst View
4. Global Water Purifiers Market Overview
5. China Water Scenario
6. China Water Purifiers Market Outlook, 2011-2025
6.1. Production
6.2. Market Size & Forecast, 2011-2025
6.2.1. By Value
6.2.2. By Volume
6.3. Market Share & Forecast, 2011-2025
6.3.1. By Technology (Membrane, UV and Offline/Gravity)
6.3.2. By Sales channel (Direct and Indirect)
6.3.3. By Region (East, South & Central, North & North East, & West)
6.3.4. By Company
7. China Membrane Water Purifiers Market Outlook, 2011-2025
7.1. Production
7.2. Market Size & Forecast, 2011-2025
7.2.1. By Value
© TechSci Research
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T a b l e o f C o n t e n t s
S No. Contents
7.2.2 By Volume
7.3. Market Share & Forecast, 2011-2025
7.3.1. By Technology (RO, UF & Others)
7.3.2. By Sales Channel (Direct & Indirect)
7.3.3. By Region
7.3.4. By Company
8. China Offline/Gravity UV Water Purifiers Market Outlook, 2011-2025
8.1. Production
8.2. Market Size & Forecast, 2011-2025
8.2.1. By Value
8.2.2. By Volume
8.3. Market Share & Forecast, 2011-2025
8.3.1. By Sales Channel (Direct & Indirect)
8.3.2. By Region
8.3.3. By Company
9. China Ultraviolet Water Purifiers Market Outlook, 2011-2025
9.1. Production
9.2. Market Size & Forecast, 2011-2025
9.2.1. By Value
9.2.2. By Volume
9.3. Market Share & Forecast, 2011-2025
9.3.1. By Sales Channel (Direct & Indirect)© TechSci Research
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T a b l e o f C o n t e n t s
S No. Contents
9.3.2. By Region
9.3.3. By Company
10. Pricing Analysis
11. Sales Channel Analysis
12. Market Dynamics
12.1. Drivers
12.2. Challenges
12.3. Opportunity Analysis
13. Market Trends & Developments
13.1. Rising Demand For Advanced Water Recovery Technology
13.2. Growing Preference of Water Purifiers Over Bulk Water Purchase
13.3. Increasing Focus on Market Expansion
13.4. Growing Popularity of Water Pitchers
13.5. Expansion of Distribution Channels
14. Import-Export Analysis
14.1. Import© TechSci Research
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T a b l e o f C o n t e n t s
S No. Contents
14.2. Export
14.3. Trade Balance
15. Policy & Regulatory Landscape
16. China Economic Profile
17. Competitive Landscape
17.1. Competition Benchmarking
17.2. Company Profiles (In-depth Profiles of Leading 10 Companies)
17.2.1. A.O. Smith (Shanghai) Water Treatment Products Co., Ltd.
17.2.2. Midea Water Appliance
17.2.3. Zhejian Qinyuan Water Purifiers Co., Ltd.
17.2.4. 3M China Limited
17.2.5. Ozner Water Purification
17.2.6 Paragon Water System
17.2.7. Beijing Originwater Technology Co., Ltd.
17.2.8. Shenzhen Angel Drinking Water Industrial Group Corporation (ANGEL)
17.2.9. Shenzhen Litree Purifying Technology Co., Ltd.
17.2.10. Shanghai Canature Environmental Products Co., Ltd.
18. Strategic Recommendations
19. About Us & Disclaimer© TechSci Research
© TechSci Research
Product Definition
A water purifier is a mechanically developed device which by the means of a fine physical barrier, a chemical
process or a biological process eliminates unwanted impurities such as bacteria, viruses and protozoan
parasites from water and make it fit for household, commercial and industrial consumption.
There are two types of household water purifiers – Point of Use (POU) water purifiers and Point of Entry (POE)
water purifiers.
The scope of the report subsumes the residential water purifiers that can directly be attached at the point of
tap water supply.
W a t e r P u r i f i e r s – P r o d u c t O v e r v i e w
Product Definition
POU Water Purifier Classification, By Technology
POU Water Purifiers
Membrane based Water Purifiers
Ultrafiltration (UF) Water Purifiers
Reverse Osmosis (RO) Water Purifiers
Ultraviolet Water Purifiers
Gravity/Offline Water Purifiers
6
7
R e s e a r c h M e t h o d o l o g y
© TechSci Research
Baseline Methodology :
For the study of China water purifiers market, TechSci Research has gathered information through primary
research with respondents in water purifier manufacturing companies across China, followed by external validation
of the information by interviewing distributors. Our team of analysts has then prudently evaluated all collected
information and presented the same in chronological order to depict a meaningful and clear picture of the water
purifiers market in China. While compiling the data, we have also cross checked all the collected information from
multiple sources and data warehouses, so that we can present the most accurate and precise information of the
concerned industry. While compiling the data, we have also validated all the collected information from multiple
sources and data warehouses, in order to present accurate and precise information of the concerned industry. The
information has then been verified with primary research surveys with competitors as well as distributors to arrive
at logical figures.
Secondary Research
Analysis of data from credible
sources such as China Water
Risk, China Ministry of Water
Resources, etc.
Trade analysis of water purifiers
in china.
Company annual reports, white
papers, investor presentations
and financial reports
Primary Research
Identifying Key Opinion Leaders
Questionnaire Design
In-depth Interviews
Coverage across Value Chain
Data Analysis
Bottom-Up approach for the calculation of China water purifiers market size
Impact analysis of drivers and challenges to the growth of the market for China water purifiers market
Historical trend examination
Statistical analysis to project the growth of China water purifiers market
I n d u s t r y B r i e f
8
China Water Purifiers Market to Grow at CAGR 18% until 2025
Rapid industrialization, growing consumer awareness about water quality and safety, and rising technologicaladvancements to drive demand for water purifiers in China through 2025
According to TechSci Research report, “China Water Purifiers Market By Technology, By Sales Channel, CompetitionForecast and Opportunities, 2011-2025’’, water purifiers market in China is forecast to grow at a CAGR of more than18% during 2016-2025, on account of strong growth in manufacturing sector, unmonitored waste discharge in watersources, rapid industrialization and rising urbanization. In 2016, China Ministry of Water Resources reported over 80%of ground water is unhealthy for domestic and drinking purposes, and contains heavy metals, toxic compounds andother contaminants. Robust growth in China water purifiers market can also be attributed to rising number ofwaterborne diseases and health disorders.
In 2015, China’s urbanization and industrialization rates stood at growth of 55.60% and 42.80%, respectively. On theback of heavy water pollution caused by numerous industrial set ups in provinces such as Shanghai, Nanjing, Qingdaoand Hangzhou, and Eastern China dominated demand for water purifiers in China. Increasing levels of wastewaterdischarge from agriculture and chemical industries in the region is fueling demand for water purifiers in China.Technology advancements in China has interrupted conventional way of brand building and marketing pertaining towater purifiers. Indirect sales channel dominated sales of water purifiers in China, owing to growing online salescoupled with well-established logistics and distribution network in China.
China water purifiers market is dominated by offline/gravity water purifiers due to their relatively low cost and risingawareness levels in rural areas about benefits of water purifiers. Moreover, offline/gravity water purifiers are energyindependent, require minimum maintenance and can be installed at a very low price. However, consumers in thecountry are slowly opting for advanced technology based water purifiers such as membrane water purifiers andcombined technology based water purifiers due to their high efficiency in eliminating pathogenic microorganisms andother contaminants. Rising standards of living and growing disposable income levels are further anticipated to propeldemand for advanced technology based water purifiers in China through 2025, said Mr. Karan Chechi, ResearchDirector with TechSci Research, a research based global management consulting firm.
9
S a m p l e D a t a - S n a p s h o t
© TechSci Research
1 2 3 4 57 8 9 10 11 12 13 14 15 16
China Water Purifier Production, 2011 - 2025F
(Million Unit)
Source:XXXXXNote: These are dummy figures; please purchase our report for actual data
China Offline/Gravity Water Purifiers Market Share, By Region, By Volume,
2011-2025F
10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%
20% 20% 20% 20% 20% 20% 20% 20% 20% 20% 20% 20% 20% 20% 20%
30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30%
40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40%
2011 2012 2013 2014 2015 2016E 2017F 2018F 2019F 2020F 2021F 2022F 2023F 2024F 2025F
East China South & Central China
North & North East China West China
China Household Water Purifiers Imports, By Country, By
Value, 2011-2015 (USD Million)
2011 2012 2013 2014 2015
Germany 1.00 1.00 1.00 1.00 1.00
United States 4.00 4.00 4.00 4.00 4.00
Taipei 10.00 10.00 10.00 10.00 10.00
South Korea 15.00 15.00 15.00 15.00 15.00
Japan 20.00 20.00 20.00 20.00 20.00
Italy 25.00 25.00 25.00 25.00 25.00
Others 30.00 30.00 30.00 30.00 30.00
0.005.00
10.0015.0020.0025.0030.0035.00
China Water Purifiers Market Size, By Value, 2011-
2025F (USD Million)
5,0
00
8,0
00
11
,00
0
14
,00
0
17
,00
0
20
,00
0
23
,00
0
26
,00
0
29
,00
0
32
,00
0
35
,00
0
38
,00
0
41
,00
0
44
,00
0
47
,00
0
23% 23% 23% 23% 23% 23% 23% 23% 23% 23% 23% 23% 23% 23% 23%
5.00%
10.00%
15.00%
20.00%
25.00%
0
10,000
20,000
30,000
40,000
50,000
60,000
China Water Purifiers Market Share, By
Region, By Volume, 2011-2025F
10%10%10%10%10%10%10%10%10%10%10%10%10%10%10%
15%15%15%15%15%15%15%15%15%15%15%15%15%15%15%
20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%
15%15%15%15%15%15%15%15%15%15%15%15%15%15%15%
20%20%20%20%20%20%20%20%20%20%20%20%20%20%20%
South & Central China North & North East China
South & Central China North & North East China
West China
1% 2% 3% 4% 5% 6% 7%8% 9% 10%
11% 12%
Percentage of Total River Length with Water Quality Worse
than Grade V, By Major River, as of 2013
10
R e p o r t O r d e r i n g
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Report Price
Report Name: China Water Purifiers Market By Technology, By Sales Channel,
Competition Forecast and Opportunities, 2011 - 2025
License Type Price
Electronic Access - Single User License $2700
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11
A b o u t U s & D i s c l a i m e r
© TechSci Research
About Us
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides
market research reports in a number of areas to organizations. The company uses innovative business models that focus on improving
productivity, while ensuring creation of high-quality reports. The proprietary forecasting models use various analyses of both industry-
specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and global
industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation
of the opportunities available in the market.
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Disclaimer
The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurateor complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable andfirst hand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions orfor the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. Theinformation herein, together with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and arestrictly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.
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