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CHINESE CONSUMER TRENDS IN A GLOBAL PERSPECTIVE PÄR KARLSSON HEAD OF CLIENT GROUP ERICSSON CONSUMERLAB CATHAYA XU HEAD OF ERICSSON CONSUMERLAB CHINA
| Date post: | 08-May-2015 |
| Category: |
Technology |
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CHINESE CONSUMER TRENDS IN A GLOBAL PERSPECTIVEPÄR KARLSSONHEAD OF CLIENT GROUP ERICSSON CONSUMERLAB
CATHAYA XUHEAD OF ERICSSON CONSUMERLAB CHINA
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Usefulness
Cost Ease of Use
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To conclude
› Mobile internet embraced by urban Chinese
› New propositions needed to build mass market for mobile broadband
› Daily needs of farmers are a significant business opportunity not yet fully addressed
