Anti Counterfeit Solutions Through Social Media

Anti Counterfeit Solutions Through Social Media

Stop counterfeiting in its tracks through bounty based rewards.

• Our system signs up bounty hunters to locate counterfeit product. They are rewarded if they find the bounty first.

• The system first educates and trains the user on how it works.

• Once trained, they must validate their age and provide banking information that can be validated

• The system works as an anonymous subscription. The bounty hunter is unknown to all.

• Bounty hunters are paid using Paypal.

HOW IT WORKS HOT BOUNTIES BOUNTY HUNTERS CLIENTS

2012 BOUNTIES ISSUED:

$5,743,294

ABOUT RULES LANGUAGE

WWW.CHOCKOGAMI.COM

Anti Counterfeit Solutions Through Social Media

Otterbox Anti-CoCome see what we have going. Great stuff!unterfieting:

• We will develop a an encrypted RFID tag that gets installed in the next generation product design. (The chip will cost .005¢/unit)

• The Chochogami web site will announce total bounty on the item, then allow the bounty hunter to scan for either a counterfeit vendor or factory.

• GPS Coordinates and logged when scanned.

• A photo is taken and logged when scanned.

BOUNTY:

$300,000

PRODUCT: 2014 DEFENDER

VENDOR: $2,000 FACTORY: $50,000

SCAN TO WIN!

PREV NEXT

Anti Counterfeit Solutions Through Social Media

RFID TAGS

• We issue RFID tags on your products to specific regions of the world. (Valid vendors

scan valid product using the same system. Inventory is centralized)

• We embed them in your latest products to keep track and establish valid product.

• Counterfeiters do not have the database to check in/out the product.

SUPER ENCRYPTION

NFC CCOMPATABLE

HIGH SPEED ENCRYPTION

CARRIES UPC CODE

ESTABLISHES WARRANTY SERVICES

Anti Counterfeit Solutions Through Social Media

SOCIAL NETWORKING

• Chochogami works with Facebook to release vital information regarding

bounties and resolution. (The world now knows what is going on)

• Traffic to the Chochogami website is directed via Twitter and Facebook

Anti Counterfeit Solutions Through Social Media

FACTORY INTEGRATION

• Chochogami installs the automation to embed our custom RFID tags in your

product. (The world now knows what is going on)

• We control the integration to prevent vendor tampering with product encryption

and identification

PRODUCT ENCRYPTION

• Our encryption is secure and issued regional rather

than global. (The product that go to a specific region

of the world must us a group of secret numbers)

• No one knows the encrypted RFID tag numbers

including our clients

Anti Counterfeit Solutions Through Social Media

REPORTING

• We provide field support to close down illegal operations. (Our team of counterfeit

experts are on the ground solving problems)

• We issue video based power point imagery that takes everyone to the scene of the

crime. GPS locations, product count, photos,

• Statistics on how many scans were conducted by bounty hunters.

Anti Counterfeit Solutions Through Social Media

TRIPS & TRIMS WIPO SERVICES

• TRIPS [ trade-related aspects of intellectual property rights]. (We provide services that

conform to these rules).

• TIRMS [ trade-related investment measures]. Legislative assistance to member countries.

• We provide a private network for our clients so that they can promote their own bounties.

• There are 21 International Treaties in the field of intellectual property that are administered by

WIPO. WIPO is subordinate to the WTO.

Anti Counterfeit Solutions Through Social Media

2010 PIRACY RATES

• DEVELOPED COUNTRIES HAVE LESS

• POOR COUNTRIES HAVE MORE

LOWEST PIRACY

UN ITED STATES 20%

JAPAN 20%

LUXEMBOURG 20%

NEW ZEALAND 22%

AUSTRALIAI 24%

AUSTRIA 24%

SWEEDEN 25%

BELGIUM 25%

FINLAND 25%

SWITZERLAND 26%

DENMARK 26%

GERMANY 27%

UNITED KINGDOM 27%

CANADA 28%

NEDERLAND 28%

NORWAY 29%

ISREAL 31%

SINGAPORE 34%

SOUTH AFRICA 35%

IRELEAND 35%

CZECH REPUBLIC 36%

UAE 36%

TAWAIN 37%

FRANCE 39%

HIGHEST PIRACY

GEORGIA 93%

ZIMBABWE 91%

BANGLEDESH 90%

MOLDOVA 90%

YEMEN 90%

ARMENIA 89%

VENEZUELA 88%

BELERUS 89%

LYBIA 88%

AZERBAJAN 88%

INDONESIA 86%

SHRI LANKA 86%

IRAQ 85%

PAKISTAN 83%

VIETNAM 83%

ALGERIA 83%

PARAQUAY 83%

NIGERIA 82%

CAMEROON 82%

ZIMBIA 82%

GUTAMALA 80%

EL SALVADOR 80%

BOLIVIA 80%

CHINA 79%

“Since TRIPS is part of the WTO

agreements, developing countries

that want access to the global market

through the WTO must accept the

TRIPS agreement and integrate its IPR

standards into their national legislation”.

Anti Counterfeit Solutions Through Social Media

DISTRIBUTION OF FUNDS

• Our system tracks who the first bounty hunter was that found the cash. (Transactions

are processed through PayPal with an option to receive the bounty in BitCoins).

• We provide bitcoin anonymity services to our bounty hunters. The final conversion of

funds becomes a digital registry.

Step 1 Registered Payment Step 2 Bitcoin Payment

Anti Counterfeit Solutions Through Social Media

FINANCIAL GAINSE ARE DRIVEN BY REPORTING COUNTERFEIT IS

• Our system drives traffic through financial gains. (Greed over powers the benefits of

turning a blind eye or supporting these corrupt factions).

• No one knows if they were first to the bounty hence they keep trying to find the next

bounty. The only way they know that the bounty has been found is when it gets

transferred into their bank account.

Anti Counterfeit Solutions Through Social Media

WORLD TRADE ORGANIZATION CLIENT SCREEN

• We track how countries that are governed under WTO – TIPPS Agreements behave.

• Reports are compiled with simplified ranking

• Dispute settlements will be monitored and ranked for successes and failures

• WTO Members will all be notified of the countries ranking

• We provide a 10 point filing to roll up the problem.

Article 63 Transparency…………………………………………………...…

Article 65 Transitional Arrangements……………………………………….

Article 64 Dispute Settlement……………………………………………….

Article 65 Transitional Arrangements……………………………………….

Article 66 Least-Developed Country Members……………………………

Article 67 Technical Cooperation…………………………………………….

Article 68 Council for Trade-Related Intellectual Property Rights……….

Article 69 International Cooperation…………………………………………

Article 71 Review and Amendment………………………………………….

Article 72 Reservations……………………………………………………….

Article 73 Security Exceptions……………………………………………….

Anti Counterfeit Solutions Through Social Media

OUR 10 POINT PROCESS

• PATENTS: a company must register its patents and trademarks with the appropriate

Chinese agencies and authorities for those rights to be enforceable in China.

• COPYRIGHTS: Foreign companies seeking to distribute their products in China are

advised to register their marks and/or logos with the China Trademark Office

• FILE COMPLAINTS: We file complaints on our clients behalf with all agencies.

• CHINA CURRENT IPR ENVIRONMENT: China was the number one source of counterfeit

products that were seized at the United States border last year. (2013 – Beijing China USA

Embassy)

• LARGE SCALE: On average, 20 percent of all consumer products in the Chinese market are

counterfeit. (2013 – Beijing China USA Embassy)

• CHINA TRIPS: Since joining the World Trade Organization, China has strengthened its legal

framework and amended its IPR laws and regulations to comply with the WTO Agreement on

Trade-Related Aspects of Intellectual Property Rights (TRIPS).

Anti Counterfeit Solutions Through Social Media

ROLL UP COUNTERFIET IN CHINA

Anti Counterfeit Solutions Through Social Media

We Draft Complaints: Our team gathers information from

system for a specific location. We draft a report with location,

and proof for distribution instantly. Reports can be

automatically filed within 24 hours of finding a hot spot.

We Make Sure Your Products are Registered: We take

information you provide us with and insure that your products

are registered properly in China.

We release the bounty when your product rolls out into the

market place. The hunt is on to find counterfeit products.

State Intellectual Property Office (SIPO)No 6 Xitucheng Road

Haidian District

P.O. Box 8020

Beijing, China 1000088

Tel: (86.10) 6209-3268

Fax: (86.10) 6201-9615

Website: http://www.sipo.gov.cn (Chinese/English)

State Administration for Industry and Commerce (SAIC)

Trademark Office

8 Sanlihe East Road

Xicheng District

Beijing, 100820

Tel: (86.10) 6803-2233

Fax: (86.10) 6801-0463

Websites: http://www.tmo.gov.cn (Chinese/English)

National Copyright Administration of China (NCA)

85 Dongsi Nan Dajie

Beijing, China 100703

Tel: (86.10) 6512-7869 or 6527-6930

Fax: (86.10) 6512-7875

Website: http://www.ncac.gov.cn

General Administration of Quality Supervision

Inspection and Quarantine (AQSIQ)

9 East Ma Dian Road

Haidian District, Beijing, China 100088

Website: http://www.aqsiq.gov.cn

Anti Counterfeit Solutions Through Social Media

We File Reports With These Agencies

General Administration of Customs

6 Jianguomennei DaJie

Beijing, China 100730

Tel: (86.10) 6519-5243 or 6519-5399

Fax: (86.10) 6519-5394

Website: http://www.customs.gov.cn (Chinese)

Beijing Customs: http://www.bjcustoms.gov.cn/

Shanghai Customs: http://www.shcus.gov.cn/apec/index

Nanjing Customs: http://www.nj-customs.gov.cn/

Shenzhen Customs: http://www.sz-customs.gov.cn/

Guangzhou Customs: http://haiguan.gzfeihua.com/customs.htm

Tianjin Customs: http://www.tjc.gov.cn/

Ningbo Customs: http://www.nbedi.com/

WE FILE WITH CHINESE CUSTOMS

Anti Counterfeit Solutions Through Social Media

ADDRESSING INFRINGMENT IS A 2 TRACK SYSTEM

• LOCAL COMPLAINT: The first and most prevalent is the administrative track, whereby

an IP rights holder files a complaint at the local administrative office.

• JUDICIAL: The second is the judicial track, whereby complaints are filed through the

court system. (China has established specialized IP panels in its civil court system

throughout the country.)

CHINA INTELECTUAL PROPERTY ENFORCEMENT SYSTEM: China established the State

Intellectual Property Office (SIPO), with the vision that it would coordinate China’s IP enforcement

efforts by merging the patent, trademark and copyright offices under one authority.

• State Administration on Industry and Commerce (SAIC), Trademark Office

Anti Counterfeit Solutions Through Social Media

CLIENT BENEFITS - LEGAL

• Sole Sourcing on all Anti-Counterfeiting Efforts.

• Report and Monitor all Legal Remedies under TRIPS

• Filing and Court Management costs become lower through group client funding

• We establish a mutually supportive relationship between the WTO and the World

Intellectual Property Organization (referred to in this Agreement as "WIPO"

JUDGES & MAGISTRATES

WTO/WIPO FILINGS

LOCAL LAW ENFORCEMENT

Anti Counterfeit Solutions Through Social Media

IP BACKGROUND CHECKS UNDER TRIPS

• We verify that your IP is valid in the country we are working to extinguish. (Provide

PTO files for each product).

• We hyperlink your PTO filings with our bounty. Each Bounty has been assigned to a

PTO patent, trade mark, or provisional patent.

SECTION 1: COPYRIGHT AND RELATED RIGHTS

SECTION 2: TRADEMARKS

SECTION 3: GEOGRAPHICAL INDICATIONS

SECTION 4: INDUSTRIAL DESIGNS

SECTION 5: PATENTS

SECTION 6: LAYOUT-DESIGNS (TOPOGRAPHIES) OF INTEGRATED CIRCUITS

SECTION 7: PROTECTION OF UNDISCLOSED INFORMATION

SECTION 8: CONTROL OF ANTI-COMPETITIVE PRACTICES IN CONTRACTUAL LICENCES

STANDARDS CONCERNING THE AVAILABILITY, SCOPE

AND USE OF INTELLECTUAL PROPERTY RIGHTS

Anti Counterfeit Solutions Through Social Media

EVIDENCE

Article 43.1: The judicial authorities shall have the authority, where a party has presented

reasonably available evidence sufficient to support its claims and has specified evidence

relevant to substantiation of its claims which lies in the control of the opposing party, to

order that this evidence be produced by the opposing party, subject in appropriate cases to

conditions which ensure the protection of confidential information.

Article 41.2 : Procedures concerning the enforcement of intellectual property rights shall be fair and

equitable. They shall not be unnecessarily complicated or costly, or entail unreasonable time-limits or

unwarranted.Article 41.3: Decisions on the merits of a case shall preferably be in writing and reasoned. They shall

be made available at least to the parties to the proceeding without undue delay. Decisions on the

merits of a case shall be based only on evidence in respect of which parties were offered the

opportunity to be heard.

PART III - TRIPS

ENFORCEMENT OF INTELLECTUAL PROPERTY RIGHTS

Anti Counterfeit Solutions Through Social Media

EVIDENCE

Article 43.1: The judicial authorities shall have the authority, where a party has presented

reasonably available evidence sufficient to support its claims and has specified evidence

relevant to substantiation of its claims which lies in the control of the opposing party, to

order that this evidence be produced by the opposing party, subject in appropriate cases to

conditions which ensure the protection of confidential information.

Article 45.1,2 : Damages The judicial authorities shall have the authority to order the infringer to pay

the right holder damages adequate to compensate for the injury the right holder has suffered

because of an infringement of that person’s intellectual property right by an infringer who knowingly,

or with reasonable grounds to know, engaged in infringing activity.

The judicial authorities shall also have the authority to order the infringer to pay the right holder

expenses, which may include appropriate attorney's fees. In appropriate cases, Members may

authorize the judicial authorities to order recovery of profits and/or payment of pre-established

damages eveywhere the infringer did not knowingly, or with reasonable grounds to know, engage in

infringing activity.

PART III - TRIPS

DAMAGES

Albania Dominican Republic Liechtenstein Saint Kitts and Nevis

Angola Ecuador Lithuania Saint Lucia

Antigua and Barbuda Egypt Luxembourg Saint Vincent & the Grenadines

Argentina El Salvador Macao, China Samoa

Armenia Estonia Madagascar Saudi Arabia

Australia European Union Malawi Senegal

Austria Fiji Malaysia Sierra Leone

Bahrain, Kingdom Finland Maldives Singapore

Bangladesh France Mali Slovak Republic

Barbados Gabon Malta Slovenia

Belgium The Gambia Mauritania Solomon Islands

Belize Georgia Mauritius South Africa

Benin Germany Mexico Spain

Bolivia, Ghana Moldova Sri Lanka

Botswana Greece Mongolia Suriname

Brazil Grenada Montenegro Swaziland

Brunei Darussalam Guatemala Morocco Sweden

Bulgaria Guinea Mozambique Switzerland

Burkina Faso Guinea-Bissau Myanmar Chinese Taipei

Burundi Guyana Namibia Tajikistan

Cambodia Haiti Nepal Tanzania

Cameroon Honduras Netherlands Thailand

Canada Hong Kong, China New Zealand Macedonia

Cape Verde Hungary Nicaragua Togo

Central African Republic Iceland Niger Tonga

Chad India Nigeria Trinidad and Tobago

Chile Indonesia Norway Tunisia

China Ireland Oman Turkey

Colombia Israel Pakistan Uganda

Congo Italy Panama Ukraine

Costa Rica Jamaica Papua New Guinea United Arab Emirates

Côte d'Ivoire Japan Paraguay United Kingdom

Croatia Jordan Peru United States of America

Cuba Kenya Philippines Uruguay

Cyprus Korea, Republic Poland Vanuatu

Czech Republic Kuwait Portugal Venezuela

Democratic Republic of the Congo Kyrgyz Republic Qatar Viet Nam

Denmark Laos Romania Zambia

Djibouti Latvia Russian Federation Zimbabwe

Dominica Lesotho Rwanda

• 159 WTO member countries managed under TIPPS rules

Anti Counterfeit Solutions Through Social Media

EVIDENCE

Article 43.1: The judicial authorities shall have the authority, where a party has presented

reasonably available evidence sufficient to support its claims and has specified evidence

relevant to substantiation of its claims which lies in the control of the opposing party, to

order that this evidence be produced by the opposing party, subject in appropriate cases to

conditions which ensure the protection of confidential information.

Article 45.1,2 : Damages The judicial authorities shall have the authority to order the infringer to pay

the right holder damages adequate to compensate for the injury the right holder has suffered

because of an infringement of that person’s intellectual property right by an infringer who knowingly,

or with reasonable grounds to know, engaged in infringing activity.

The judicial authorities shall also have the authority to order the infringer to pay the right holder

expenses, which may include appropriate attorney's fees. In appropriate cases, Members may

authorize the judicial authorities to order recovery of profits and/or payment of pre-established

damages eveywhere the infringer did not knowingly, or with reasonable grounds to know, engage in

infringing activity.

PART III - TRIPS

STOPPING IT AT THE BOARDER

Anti Counterfeit Solutions Through Social Media

EVIDENCE

Article 43.1: The judicial authorities shall have the authority, where a party has presented

reasonably available evidence sufficient to support its claims and has specified evidence

relevant to substantiation of its claims which lies in the control of the opposing party, to

order that this evidence be produced by the opposing party, subject in appropriate cases to

conditions which ensure the protection of confidential information.

USA FILINGS: To report an IPR-related trade complaint or get more information, call 1-866-999-

4258. In addition, the Department of Commerce’s Trade Compliance Center (TCC) actively monitors

and tracks trade barrier complaints filed by U.S. businesses. As well, the TCC maintains a trade

barrier toolkit on its website, which provides comprehensive advice on dealing with trade problems.

Companies seeking to file a trade barrier complaint with the TCC may do so online.

FILING COMPLAINTS

Anti Counterfeit Solutions Through Social Media

BURDON OF PROOF

• http://en.wikipedia.org/wiki/Anti-Counterfeiting_Trade_Agreement

• http://www.finnegan.com/resources/articles/articlesdetail.aspx?news=27e895ac-592f-

446a-9757-10e2924585ce

• The Best Protection is Prevention

• Though China is a party to international agreements to protect intellectual property

(including the WIPO, Berne and Paris Conventions, among others), a company must

register its patents and trademarks with the appropriate Chinese agencies and authorities

for those rights to be enforceable in China.

Anti Counterfeit Solutions Through Social Media

Thank You!

Anti Counterfeit Solutions Through Social Media