The customer engagement and the growth of ROI, a story of actionable digital insights

Maurizio Mesenzani

Chorally Ltd

Milan, July 2016

Fresh, rapidly growing, proven

with enterprise clients

Rich background in data science, enterprise applications

Italy/UK based, employs

25 professionals

Expanding to Europe and US

Chorally at a glance

Our profile Company timeline

Fragmentation is a major problem in customer management

Large enterprises need to engage with customers across diverse channels such as social,

email, mobile apps and more, while leveraging the value offered by public and private data

We see too many (focus on) tools

but partial customer knowledge

Our vision is simplify our Clients’

multi-channel management

allowing a customer single view

and empowering effective and

enduring customer engagement

We simplify multichannel managementallowing a customer single view and

empowering effective customerengagement.

Selected Customers Main Partners

Our Vision

A different vision of engagement: every employee, every conversation, every channel

customer interaction

customer collaboration

customeradvocacy

Empower outstandingengagement across channels

Our mission is to transform data in actionable information to enable real "data driven" relationship management

One platform, four pillars

Mix andenrich

Engage, co-createand spread love

Listen, classify and analyze

Monitor andrepresent

First pillar: listen, classify and analyze

Key highlights

Extensive data source available*

Automatic classificationand sentiment

Multi language and multi country (no limitations)

Analytics simplified through visual synthesis

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(*) Twitter, Blogs, News, Forums, Facebook Pages, News/Blogs,

Pinterest, Instagram, Youtube, Google plus.

Second pillar: monitor and represent

Key highlights

Easily customizable widgetsand views

Rapidly adjustable and real time feed

Natively responsive and adaptable to any device

Quickly shareable in “newsletter mode”

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Third pillar: enrichment at work

...to a customer profile

Easily customizable widgetsand views

Rapidly adjustable and real time feeded

Natively responsive and adaptable to any device

Quickly shareable in “newsletter mode”

From a nickname...

Starting from User fcastro72 on twitter.

Using this list of matched sources

we achieved this result:

Fourth pillar: engage

Key highlights

Unique and unified Client identification

Agent permission and workflow management easily configurable

Unified ticketing system(with full contact history)

Answers (automatic) template fully customizable

Integration with legacy systems

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The interaction machine

The Age of Data

Engagement?

“

The last step is understanding that every customer just wants

to be happy.

“

Paul Greenberg

Use case

Involve subject matter

experts in the extended

organisation in order to offer

faster and better customer

service

Use case

Resolve customer

requests through social

media in order to improve

customer satisfaction and

brand affinity

Use case

Gamify processes and

reward customers and

employee in order to

incentivize behaviors, such

as content creation, open

collaboration or sharing

Use case

Enrich & Unify customer

profiles in order to improve

customer knowledge

Fast and agile deployment

Typical deployment in 2 weeks

Thank You!

Maurizio Mesenzani

maurizio@chorally.com

Sales Director