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CIRCULAR ECONOMY Closing the Loop 2017-10-27¢  Reasons to go circular: Circular Economy -...

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  • CIRCULAR ECONOMY –

    Closing the Loop for apparel & footwear

    14.10.2017Circular Economy - Marina Chahboune 1

    c

  • Definition – What is Circular Economy??

     The current so called linear economy (throwaway economy) is

    based on depleting finite reserves to create products that end

    up in landfills or in incinerators.

    14.10.2017Circular Economy - Marina Chahboune 2

  • Definition – What is Circular Economy??

     The circular economy is a generic term for an industrial economy that is producing no waste and pollution and in which material flows are of two types: designed to reenter the biosphere safely or to circulate at high quality in the production system. An important factor is the recycling of goods as secondary raw materials as well as the multiple use.

    14.10.2017Circular Economy - Marina Chahboune 3

  • Waste-Hierarchy

    14.10.2017 4

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    o ri

    ty

    Q u

    an tity

    Circular Economy - Marina Chahboune

  • Reasons to go circular:

    14.10.2017Circular Economy - Marina Chahboune 5

    • Growing population (9,7 billion until 2050)

    • Increasing demand for textile fibers (emerging markets , dublicating until

    2030)

    • shortage of resources (finite resources)

    • Increasing environmental pollution, landfill (especially textile waste)

    • Ecological overshoot (Earth overshoot day, during the 1970s we passed

    the point at which the annual Ecological Footprint matched the Earth’s

    annual biocapacity)

  • Reasons to go circular:

    14.10.2017Circular Economy - Marina Chahboune 6

     Overall apparel consumption will rise by 63%, from 62 million tons today

    to 102 million tons in 2030 – an equivalent of more than 500 billion t-shirts

    85% our clothes end up on landfills!!

  • Reasons to go circular:

    14.10.2017Circular Economy - Marina Chahboune 7

     The Planetary Boundaries 2015 & 2013

  • What can we do??

    14.10.2017Circular Economy - Marina Chahboune 8

     What is needed/ can be done from the production side?

     Consumers become more demanding, more discerning and less predictable

    in their purchasing behavior

     The fashion system the way it is oldfashioned and starts reshaping. Brands

    start looking inward, implementing changes to the coreoperations =

    shortening the length of the fashion cycle to integrating sustainable

    innovation into the core product, design and manufacturing process

  • Global Fashion Agenda: Copenhagen Fashion Summit Commitment

    14.10.2017Circular Economy - Marina Chahboune 9

    64 fashion companies and corporations have signed the commitment. Together, they represent 143 brands and a combined value of 7.5% of the global fashion market.

    143 brands signed!

  • Action Points – CPH Fashion Summit Commitment

    14.10.2017Circular Economy - Marina Chahboune 10

    ACTION POINT 1: IMPLEMENTING DESIGN STRATEGY FOR CYCLABILITY Brand or retailer has a design strategy for cyclability by 2020, enabling re-use, upcycling and recycling. This includes one or more of the following:

    • Products are designed to promote and prioritise materials that are compatible with existing material recycling streams

    • Products are designed so that material types can be separated for recycling • Products are designed for functional durability and ease of

    ACTION POINT 2: INCREASING VOLUME OF USED GARMENTS COLLECTED Brand or retailer has programme in place for the collection and processing of used garments by 2020.

    • An in-store/e-tail garment collection scheme together with a recognised, credible and licensed charity and/or re-use/ recycling company

  • Action Points – CPH Fashion Summit Commitment

    14.10.2017Circular Economy - Marina Chahboune 11

    ACTION POINT 3: INCREASING RESALE OF USED GARMENTS Brand or retailer sells or exchanges used garments in second-hand marketplaces by 2020.

    • Resale in own retail spaces • Collaboration with online second-hand market places • Collaboration with charities or textile recyclers

    ACTION POINT 4: INCREASING USE OF RECYCLED TEXTILE FIBRES Brand or retailer uses recycled textile fibres in collection range by 2020.

    • Support development of technologies that enable material recycling • Include textile-to-textile recycled fibres in collection range

  • The rise of the circular economy

    14.10.2017Circular Economy - Marina Chahboune 12

    BSI: FIRST CIRCULAR ECONOMY STANDARD

    Framework for implementing the principles of the circular economy in

    organizations – Guide

  • 14.10.2017Circular Economy - Marina Chahboune 13

    The circular economy is about creating & optimizing value by reconsidering what might be seen as waste or system losses & identifying opportunities to realize new potential from them.

  • 14.10.2017Circular Economy - Marina Chahboune 14

    The 6 circular fashion loops

    c

  • The current textile supply chain

    14.10.2017Circular Economy - Marina Chahboune 15

    Fiber Design Textile Mill yarn/fabric CMT

    Point of Sale

    Consumer End of life

  • Loop 1: The First User-Loop

    14.10.2017Circular Economy - Marina Chahboune 16

    Fiber Design Textile Mill yarn/fabric CMT

    Point of Sale, Repairing Consumer

    End of life

    REDUCE!!!

    ReIMAGINE!!!

    Repairing

    (1)

  • Loop 1: The First User-Loop

    14.10.2017Circular Economy - Marina Chahboune 17

     Knowledge Sharing -> Repair instructions; Washing- and care instructions

  • Loop 1: The First User-Loop

    14.10.2017Circular Economy - Marina Chahboune 18

     Knowledge Sharing -> Repair Service

  • Loop 1: The First User-Loop

    14.10.2017Circular Economy - Marina Chahboune 19

     Knowledge Sharing -> Repair Service

  • Loop 1: The First User-Loop

    14.10.2017Circular Economy - Marina Chahboune 20

     Modifications

  • Loop 2: The Reuse-Loop

    14.10.2017Circular Economy - Marina Chahboune 21

    Fiber Design Textile Mill yarn/fabric CMT

    Store new 2H,Leasing

    Consumer End of life

    REDUCE!!!

    ReIMAGINE!!!

    (2)Sorting,

    repairing

  • Loop 2: The Reuse-Loop

    14.10.2017Circular Economy - Marina Chahboune 22

     Selling Second-Hand -> Take-back system

  • Loop 2: The Reuse-Loop

    14.10.2017Circular Economy - Marina Chahboune 23

     Implementing Leasing - & Renting systems

  • Loop 2: The Reuse-Loop

    14.10.2017Circular Economy - Marina Chahboune 24

     Implementing Leasing - & Renting systems

  • Loop 3: The ReDesign-Loop

    14.10.2017Circular Economy - Marina Chahboune 25

    Fiber Design Textile Mill yarn/fabric CMT

    Store new 2H,Leasing

    Consumer End of life

    REDUCE!!!

    ReIMAGINE!!!

    (3)Sorting,

    repairing

  • Loop 3: The ReDesign-Loop

    14.10.2017Circular Economy - Marina Chahboune 26

     Pre-Consumer Waste -> Upcycling

  • Loop 3: The ReDesign-Loop

    14.10.2017Circular Economy - Marina Chahboune 27

     Pre-Consumer Waste -> Upcycling

  • Loop 3: The ReDesign-Loop

    14.10.2017Circular Economy - Marina Chahboune 28

     Post-Consumer Waste -> Upcycling

  • Loop 4: The ReCycling-Loop

    14.10.2017Circular Economy - Marina Chahboune 29

    Fiber Design Textile Mill yarn/fabric CMT

    Store new 2H,Leasing

    Consumer End of life

    REDUCE!!!

    ReIMAGINE!!!

    ThirdParty Donation

    Recycling Mill (4)

    Sorting,

    repairing

  • Loop 4: The ReCycling-Loop

    14.10.2017Circular Economy - Marina Chahboune 30

     Post-Consumer Waste

  • Loop 4: The ReCycling-Loop

    14.10.2017Circular Economy - Marina Chahboune 31

     Post-Consumer Waste -> Cradle-to-Cradle

  • Loop 5: The Production-Recycling-Loop

    14.10.2017Circular Economy - Marina Chahboune 32

    Fiber Design Textile Mill yarn/fabric CMT

    Store new 2H,Leasing

    Consumer End of life

    REDUCE!!!

    ReIMAGINE!!!

    ThirdParty Donations

    Recycling Mill

    (5)

    Sorting,

    repairing

  • Loop 5: The Production-Recycling-Loop

    14.10.2017Circular Economy - Marina Chahboune 33

     Pre-Consumer Waste -> Collectiong & Sorting of clippings for fiber recycling

  • Loop 6: The Biodegradable-Loop

    14.10.2017Circular Economy - Marina Chahboune 34

    Fiber Design Textile Mill yarn/fabric CMT

    Store new 2H,Leasing

    Consumer End of life

    REDUCE!!!

    ReIMAGINE!!!

    (6)

  • Loop 6: The Biodegradable-Loop

    14.10.2017Circular Economy - Marina Chahboune 35

     Cradle-to-Cradle

  • Loop 6: The Biodegradable-Loop

    14.10.2017Circular Economy - Marina Chahboune 3

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