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City of Quinte West Economic Development & Tourism Advisory Committee Agenda – ED-16-02 Thursday, April 28, 2016- 5:45 p.m. City Hall – Council Chambers 1) Closed Session of Economic Development & Tourism Advisory Committee a) Confidential Staff Report 16-031PD from Brian Jardine, Director of Planning & Development Services and Linda Lisle, Manager of Economic Development & Tourism Services, regarding proposed or potential acquisition of land by the municipality (Pursuant to Section 239 (2) (c) of the Municipal Act. 2) 6:00 p.m. - Return to Open Session 3) Disclosure of Pecuniary Interest and the General Nature thereof 4) Approval of Agenda-April 28 th , 2016 5) Approval of Minutes 5.1 Meeting Minutes of Economic Development & Tourism Advisory Committee held on February 25 th 2016 ED-16-01 5.2 Meeting Notes of the BR&E Task Group held on March 29, 2016. 5.3 Meeting Notes of the Roundabout Beautification Task Group held on April 01, 2016 and April 12, 2016 5.4 Minutes of the Trenton Scottish Irish Festival Committee Meeting held March 08, 2016. 5.5 Minutes of the Canada Day Committee Meeting held March 09, 2016. 5.6 Minutes of the Wall of Fame Committee Meeting held March 08, 2016. 5.7 Meeting Notes of the Big Band Festival Committee Meeting held March 09, 2016. 5.8 Meeting Notes of Barks by The Bay Committee Meeting held on February 8 th 2016. 6) Delegations 6.1 Aaron Bell Creative Communications Agency will make a presentation in regards to The Bay of Quinte Immigration Portal. 7) Public Input 8) Committee Staff Reports 8.1 Staff Report 16-009ECD from Dana Valentyne, Supervisor of Tourism & Special Events regarding Trent Port Marina-Joint Marketing Partnerships. (To be provided at the meeting)
Transcript
Page 1: City of Quinte West Economic Development & Tourism ...calendar.quintewest.icreate6.esolutionsgroup.ca... · Thursday, April 28, 2016- 5:45 p.m. City Hall – Council Chambers 1) Closed

City of Quinte West Economic Development & Tourism Advisory Committee Agenda –

ED-16-02

Thursday, April 28, 2016- 5:45 p.m. City Hall – Council Chambers 1) Closed Session of Economic Development & Tourism Advisory Committee

a) Confidential Staff Report 16-031PD from Brian Jardine, Director of Planning &

Development Services and Linda Lisle, Manager of Economic Development & Tourism Services, regarding proposed or potential acquisition of land by the municipality (Pursuant to Section 239 (2) (c) of the Municipal Act.

2) 6:00 p.m. - Return to Open Session

3) Disclosure of Pecuniary Interest and the General Nature thereof

4) Approval of Agenda-April 28th, 2016

5) Approval of Minutes

5.1 Meeting Minutes of Economic Development & Tourism Advisory Committee

held on February 25th 2016 ED-16-01 5.2 Meeting Notes of the BR&E Task Group held on March 29, 2016. 5.3 Meeting Notes of the Roundabout Beautification Task Group held on April

01, 2016 and April 12, 2016 5.4 Minutes of the Trenton Scottish Irish Festival Committee Meeting held

March 08, 2016. 5.5 Minutes of the Canada Day Committee Meeting held March 09, 2016. 5.6 Minutes of the Wall of Fame Committee Meeting held March 08, 2016. 5.7 Meeting Notes of the Big Band Festival Committee Meeting held March 09,

2016. 5.8 Meeting Notes of Barks by The Bay Committee Meeting held on February

8th 2016. 6) Delegations

6.1 Aaron Bell Creative Communications Agency will make a presentation in

regards to The Bay of Quinte Immigration Portal. 7) Public Input

8) Committee Staff Reports

8.1 Staff Report 16-009ECD from Dana Valentyne, Supervisor of Tourism & Special Events regarding Trent Port Marina-Joint Marketing Partnerships. (To be provided at the meeting)

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9) Reports from Task Group Chairs

9.1 Business Retention & Expansion Project Task Group 9.2 Roundabout Beautification Task Group 9.3 Front Street Farmers Market Task Group 9.4 Tourism Strategic Planning Task Group 9.5 Heritage & Culture Task Group

10) Printed Information

10.1 Staff Report 16-008ECD from Linda Lisle, Manager of Economic

Development and Tourism Services and Dana Valentyne, Supervisor of Tourism & Special events regarding March/April Updates

10.2 Quinte & District Real Estate Board Inc. March 2016 Statistics 10.3 Task Group Contact List (To be provided at the meeting)

11) Non-Printed Information - None

12) Committee Requests for Information

13) Adjournment

Next Regular Meeting: Thursday May 26, 2016 Quinte West Municipal Office - Council Chambers

7 Creswell Drive, Trenton

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City of Quinte West ED-16-01 Economic Development &Tourism Advisory Committee Meeting Minutes Thursday, February 25, 2016 City Hall-Council Chambers

1) Call to Order

Chair Kotsovos called the meeting to order at 6:03 p.m. 2) Members Present: Councillor Mike Kotsovos - Chair Councillor Rob MacIntosh - Vice Chair Councillor Duncan Armstrong Councillor Al DeWitt Councillor Bob Wannamaker David Shoniker Ian Smylie Jamie Fellows John Harris Stacey Dunning Wendy Ouellette Rick Davies, Chamber Rep Dianne Campbell, Chamber Rep 3) Staff Present: Linda Lisle, Manager of Economic Development & Tourism Services Dana Valentyne, Supervisor of Tourism and Special Events Christina Edwards-Scott, Economic Development Coordinator Jennifer Rushlow, Tourism Coordinator Laurie Caouette, Special Events Coordinator 4) Others: Chris King, Quinte Economic Development Commission Janie Harrison, Executive Director, Trenton DBIA Dug Stevenson, Bay of Quinte Tourism 5) Media: John Spitters, Quinte Broadcasting

6) Public: Councillor Dave McCue Councillor Keith Reid

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7) Disclosure of Pecuniary Interest and the General Nature thereof There were no disclosures of pecuniary interest. Councillor Kotsovos welcomed everyone and asked them to introduce themselves and identify their goals in being on this committee. He welcomed the Community Resources and asked them to keep their comments to the public input section of the agenda. 8) Approval of Agenda Moved by Rick Davies Seconded by Al DeWitt That the Agenda for the Thursday, February 25, 2016 Regular Economic Development &Tourism Advisory Committee Meeting be approved. Carried

9) Approval of Minutes Moved by Duncan Armstrong Seconded by Stacey Dunning 9.1 Minutes of the Trenton Scottish Irish Festival Committee Meetings held January 5, 2016 and February 2, 2016.

9.2 Minutes of the Canada Day Committee Meeting held January 13, 2016

and February 10, 2016. 9.3 Minutes of the Wall of Fame Committee Meetings held January 12, 2016

and February 9, 2016. 9.4 Meeting Notes of the Big Band Festival Committee Meeting held January

7, 2016. 9.5 Meeting Notes of the Barks By The Bay Festival Committee Meeting held

January 18, 2016 and February 8, 2016. Resolution: That the Minutes of the Trenton Scottish Irish Festival

Committee Meetings held January 5, 2016 and February 2, 2016, Minutes of the Canada Day Committee Meeting held January 13, 2016 and February 10, 2016, Minutes of the Wall of Fame Committee Meetings held January 12, 2016 and February 9, 2016, Meeting Notes of the Big Band Festival Committee Meeting held January 7, 2016, and the Meeting Notes of the

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Barks By The Bay Festival Committee Meeting held January 18, 2016 and February 8, 2016, be approved. Carried

10) Delegations There were no Delegations 11) Presentations There were no Presentations 12) Public Input There was no Public Input at this meeting 13) Committee Staff Reports The following staff report was presented:

13.1 Staff Report 16-004 ECD from Linda Lisle, Manager of Economic Development & Tourism Services regarding 2016 Terms of Reference.

Motion No. 16-01 – That the Economic Development and Tourism Advisory Committee recommends that Council adopt the proposed Terms of Reference for the Economic Development & Tourism Advisory Committee.

Moved by Bob Wannamaker Seconded by Duncan Armstrong

That the Economic Development and Tourism Advisory Committee recommends that Council adopt the proposed Terms of Reference for the Economic Development & Tourism Advisory Committee. Carried

13.2 Staff Report 16-005 from Linda Lisle, Manager of Economic

Development & Tourism Services and Dana Valentyne, Supervisor of Tourism & Special Events regarding Establishing Task Groups and assigning members to the Task Groups.

Motion No. 16-02 – That Staff Report 16-005ECD be received as information.

Moved by Duncan Armstrong Seconded by John Harris That the proposed task groups be approved and the subsequent Staff Report 16-005ECD be received as information. Carried

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13.3 Staff Report 15-033 ECD from Linda Lisle, Manager of Economic

Development & Tourism Services regarding CIP Application Submitted By: Welch LLP.

Motion No. 16-03 – That Application made by Welch LLP for Community Improvement

Plan (CIP) Incentive Program funding for property known as 67 Ontario Street West, Trenton, in the recommended amount of $1886.75 be approved.

Moved by Bob Wannamaker Seconded by Wendy Ouellette

That Application made by Welch LLP for Community Improvement Plan (CIP) Incentive Program funding for property known as 67 Ontario Street West, Trenton, in the recommended amount of $1886.75 be approved. Carried

13.4 Staff Report 15-036 ECD from Linda Lisle, Manager of Economic

Development & Tourism Services regarding CIP Application Submitted By: Sox It To Me.

Motion No. 16-04 – That Application made by Sox It To Me for Community

Improvement Plan (CIP) Incentive Program funding for property known as 103 Dundas Street West, Trenton, in the recommended amount of $1031.75 be approved.

Moved by Al DeWitt Seconded by Rick Davies

That Application made by Sox It To Me for Community Improvement Plan (CIP) Incentive Program funding for property known as 103 Dundas Street West, Trenton, in the recommended amount of $1031.75 be approved. Carried

13.5 Staff Report 16-001 ECD from Christina Edwards-Scott, Economic Development Coordinator regarding Farmers’ Market Vendors’ Rules and

Regulations. Motion No. 16-05 –That the Economic Development & Tourism Advisory Committee recommend Council approve the Front Street Farmers’ Market Vendors’ Handbook of Rules and Regulations amendments, as proposed by participating vendors of the 2015 Farmers’ Market, and supported by the former Front Street Farmers’ Market Task Group. And further that a by-law be forwarded to Council to adopt the proposed Quinte West Front Street Farmers’ Market Vendors’ Handbook of Rules and Regulations, as attached.

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Discussion: Christina Edwards-Scott identified the recommended changes within the by-law including the day (change to Wed & Sat) and time changes (from 8 am – 1 pm) and the concept of increasing hand held food items from 10% to 20%. She also identified that there would be no reserved stalls this coming season.

Councillor Rob McIntosh inquired whether not being able to reserve stalls would cause problems with the vendors.

Christina assured Councillor McIntosh and others that there is a new process in place to better manage the market. There will be a new market clerk and the onus will be on vendors to provide 24 hours’ notice of their intention to participate. She also informed the committee that through a mandatory orientation session all of these details would be discussed with the market vendors.

Chair Kotsovos inquired whether a Refreshment VQA Wine Truck would be permitted in the market. Christina spoke to this question and reported that the committee decided against participating in the VQA Pilot and that a refreshment vehicle contravenes the city by-law that states that they must be 45m away from the boundaries of another food establishment.

Moved by Duncan Armstrong Seconded by Dave Shoniker That the Economic Development & Tourism Advisory Committee recommend Council approve the Front Street Farmers’ Market Vendors’ Handbook of Rules and Regulations amendments, as proposed by participating vendors of the 2015 Farmers’ Market, and supported by the former Front Street Farmers’ Market Task Group. And further that a by-law be forwarded to Council to adopt the proposed Quinte West Front Street Farmers’ Market Vendors’ Handbook of Rules and Regulations, as attached. Carried 13.6 Staff Report 16-002 ECD from Christina Edwards-Scott, Economic Development Coordinator regarding Farmers’ Market Portable Sign

Request.

Motion No. 16-06– That the Economic Development & Tourism Advisory Committee recommend the approval of the placement of a portable sign to be erected in Bain Park for a period of six months, May through October, with its sole purpose to promote the 2016 Front Street Farmers’ Market season. Moved by Dave Shoniker Seconded by John Harris

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That the Economic Development & Tourism Advisory Committee recommend the approval of the placement of a portable sign to be erected in Bain Park for a period of six months, May through October, with its sole purpose to promote the 2016 Front Street Farmers’ Market season. Carried 14) Discussion Items 15) Printed Information

15.1 Monthly Statistics Press Release for the Quinte & District Association of REALTORS®

15.2 2016 Economic Development & Tourism Services Meeting Schedule

15.3 2016 Community Profile (to be provided at the meeting)

15.4 2016 Discovery Guide (to be provided at the meeting) – committee was informed that it would be provided at the next regular meeting.

15.5 2016 Marina Brochure (to be provided at the meeting) 15.6 QEDC 2015 Year In Review (to be provided at the meeting)

Motion No. 16-07Printed Information be received and filed.

Moved by Dave Shoniker Seconded by Ian Smylie

That the correspondence printed items for Committee information be received and filed. Carried

16) Non-Printed Information 16.1 Verbal updates from Linda Lisle, Manager of Economic Development & Tourism Services and Dana Valentyne, Supervisor of Tourism & Special Events regarding the Economic Development & Tourism 2016 Workplan.

Motion No. 16-08 Non- Printed Information be received and filed. Moved by Rob McIntosh Seconded by Rick Davies

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That the Non-Printed information items for Committee be received and filed. Carried

17) Committee Comments/Requests for Information Councillor Al DeWitt requested that a staff report be prepared for the next meeting regarding the possibilities of creating a tourism promotional partnership with the Marina at the Georgian Bay end of the Trent-Severn Waterway. Chris King, CEO, Quinte Economic Development Commission provided an update regarding the activities of the QEDC. The QEDC’s Annual General Meeting was held recently and both the Budget and Plan were approved. In partnership with Ontario East, QEDC staff will be attending a Food Processing Show. A familiarization tour will be held on February 29th showing investment staff from the Province of Ontario sites within the Cities of Belleville and Quinte West. These representatives are located all over the world and consult foreign investors on the opportunities within Ontario. Chris also updated the committee on the Elevate Program and the Skills Development Fund. Dug Stevenson of the Bay of Quinte Tourist Council inquired whether the photos taken within a photo project in the workplan would be available for their use as well to aid in promoting the region. He also stated that he loved the idea of the trolley project, another workplan item, and stated that the Tourist Council would definitely help to market that initiative. Councillor Dave McCue inquired as to whether staff could look into TODS signage (Tourism-Oriented Directional Signage) on the 401 Hwy for our Marina. Staff will look into this opportunity as well as for some of our other attractions. Councillor McCue also identified that it had been brought to his attention that businesses located on the east side of the river are not feeling inclusive of our downtown area. Janie Harrison, Executive Director of the Downtown Businesses Improvement Area also identified this and will follow up with her committee. Linda Lisle also reported that the City does include this area in the Community Improvement Program (CIP). 18) Adjournment Moved by Rob McIntosh That the Economic Development &Tourism Advisory Committee meeting now adjourn at 7:20 pm and that the next regular Economic Development & Tourism Advisory Committee will meet on Thursday, March 24, 2016 at 6:00 p.m. Carried ____________________ __________________ Jennifer Rushlow Mike Kotsovos

Recording Secretary Chair

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CITY OF QUINTE WEST BR+E TASK GROUP MEETING NOTES

Tuesday March 29, 2016 11:30 A.M. MEETING NOTES Room 239 - City Hall Committee Members: Ian Smylie, Chair

Councillor Al Dewitt Rick Davies (Regrets) Stacey Dunning (Regrets)

Staff:

Linda Lisle, Manager of Economic Development & Tourism Services Christina Edwards-Scott, Economic Development Coordinator

Others:

Suzanne Andrews, Manager of Quinte West Chamber of Commerce

Call to Order Ian Smylie called the meeting to order at 11:31 a.m. Disclosure of Pecuniary Interests and General Nature thereof

There were no disclosures of pecuniary interest.

Approval of Agenda The Committee recommended that the Agenda for the Tuesday March 29, 2016 meeting of the BR+E Task Group, including all supplemental items, be approved.

Approval of Meeting Notes

There were no previous meeting notes to be approved.

Presentations There were no presentation at this meeting

Items For Discussion: Linda Lisle, Manager, Economic Development & Tourism Services to provide a review of the BR+E Project. Introduce Libby Smith, Terra Consulting, successful candidate awarded with the 2016 BR+E Project. Review and Discuss BR+E Survey Questions

Linda Lisle, Manager, Economic Development & Tourism Services provided the committee with a review of the 2016 Retail/Commercial BR+E Project. Linda Lisle, introduced Libby Smith to the working group as the successful candidate who has been awarded the Retail/Commercial BR+E Project for 2016. Libby thanked the committee and shared that she is thrilled to be working with the City again and on this project. The Committee reviewed a draft copy of the BR+E Survey and determined that it would be beneficial to have City staff review the BR+E Survey previously used in the 2014 Downtown Retail/Commercial BR+E Project and possible include some of the same questions used then. City staff to follow up.

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BR+E Task Group Meeting March 29, 2016

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Review and Discuss BR+E Survey Questions Con’d

A few additional questions were discussed, including:

• Where is the business located? • How satisfied are you with your internet access? • Are you aware of the City’s Capital Plan Projects, including infrastructure

initiatives?

Libby requested that 2 survey templates be created; one condensed and earmarked “Do Not Complete” that would be mailed with the Mayor’s letter and the second survey to be used during the interview process itself.

Review and Discuss the Business List for Surveying Purposes

The Committee reviewed a draft list of potential businesses to be surveyed. A few additions were suggested during the meeting which including:

• Oak Hills Golf Course • Eden’s Orchid • Greer Galloway

Further that it was requested that Committee members review the list and e-mail Christina Edwards-Scott, Economic Development Coordinator, any other businesses that they thought should be considered by Tuesday April 5, 2016. In addition, it was suggested that another column be added to the spreadsheet that would allow for documenting which geographical area, within the City, the businesses were located in. (i.e. West – Trenton, East- Trenton, Frankford, Trenton CIP area). City staff to follow up

Review a draft copy of the 2016 Quick Facts Promotional Piece

The Committee reviewed a draft copy of the 2016 Quick Facts promotional pieces. Through discussions the following suggestions were made:

• Include photos of Frankford Riverfest, the 2015 Frankford Downtown Revitalization initiative.

• Create a sub-heading for Tourism and Events. • Revise the wording of the Tourism events information to reflect more from

the perspective of a Resident/Community lens. • Include a point on Arts Quinte West Community Showcase. • Include a point regarding the partnerships with 8 Wing/CFB Trenton

Mayor’s Letter A discussion took place regarding the development of the Mayor’s letter to be

sent out with a copy of the 2016 Quick Facts and the condensed version of the survey.

Public Input There was no public input at this meeting

Printed Information There was no printed information

Committee Comments and Requests for Information.

The Chair requested that the Committee review and e-mail comments back to Christina by Tuesday April 5, 2016 regarding the BR+E Business Listing, the 2016 Quick Facts, along with the Survey questions. City staff were requested to follow up with IT staff to discuss the e-solutions data entry platform, along with time-lines pertaining to the project.

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BR+E Task Group Meeting March 29, 2016

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Next Scheduled Meeting

TBD

Adjourn The Committee adjourned the meeting at 1:45 pm

Christina Edwards-Scott Ian Smylie Recording Secretary Committee Chair

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CITY OF QUINTE WEST ROUNDABOUT BEAUTIFICATION TASK GROUP

Friday April 1, 2016 9:30 A.M. MEETING NOTES Room 239 - City Hall Committee Members: Councillor Duncan Armstrong, Chair

Councillor Mike Kotsovos Rick Davies (Regrets) Major Gilles Bourgoin

Staff:

Tim Colasante, Manager Engineering Linda Lisle, Manager of Economic Development & Tourism Services Christina Edwards-Scott, Economic Development Coordinator

Others:

None

Call to Order Chair Armstrong called the meeting to order at 9:32 a.m.

Disclosure of Pecuniary Interests and General Nature thereof

There were no disclosures of pecuniary interest.

Approval of Agenda The Committee recommended that the Agenda for the Friday April 1, 2016 meeting of the Roundabout Beautification Task Group, including all supplemental items, be approved.

Approval of Meeting Notes

There were no previous meeting notes to be approved.

Presentations There were no presentation at this meeting

Items For Discussion:

a) Tim Colasante, Manager Engineering, will review the draft RFP for the Hamilton Road Roundabout Beautification Project.

Tim Colasante, Manager Engineering, reviewed with the committee the draft RFP for the Hamilton Road Roundabout Beautification Project. Tim indicated that the RFP is very similar to that used for the Stockdale Road/Telephone Road roundabout completed previously. Tim shared with the committee that there is no concern with the base regarding future structural purposes, but needed to be aware of the following:

There is no water able to be included in the island

There is a single conduit that is currently empty

The area is currently set up for 20 amp service, but depending on the future design plan this can be upgraded to a 30 amp service

No permits are required. Linda Lisle shared that the budget approved by Council as identified through Capital Projects is $30,000.00.

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b) Discuss potential elements to include in the overall design.

The Committee discussed several elements to be included in the roundabout design, but overall agreed that the RFP should identify that the candidates submit a design that incorporates City signage, the City’s slogan – “A Natural Attraction” along with displaying a Military theme. The Committee discussed in detail a number of design ideas included below. However, Tim reminded the Committee that the submissions would also allow for ideas to be presented.

Highway of Heroes

Soldiers

Aircraft Wings

Artifact(s) from the National Air Force Museum of Canada

Items that had a symbolism component (i.e. poppy, squadron crests, etc.)

c) Discuss

timelines for the RFP

The Committee discussed whether or not the project could be complete by the date of the Air Show- June 25, 26, 2016. Through discussion it was determined that the project would be too rushed and it was not advisable. Tim shared with the Committee that he would make the necessary revisions to the RFP and determine some potential dates, including RFP issue date, submission dates, and construction start and completion dates that the Committee could then review at the next meeting.

Public Input There was no public input at this meeting

Printed Information There was no printed information

Committee Comments and Requests for Information.

Tim asked Major Bourgoin to please follow up with the National Air Force Museum of Canada and other Senior Military personnel from 8 Wing/CFB Trenton regarding whether or not there are any artifacts that they may wish to incorporate into the design. Further that, Tim asked if he could please confirm via e-mail by the middle of next week as so he can document this information into the revised RFP. Tim also asked that if any Committee members have any follow up ideas to please email them to him.

Next Scheduled Meeting

The Committee agreed to meet again on Tuesday April 12, 2016 at 1:00 p.m.

Adjourn The Committee adjourned the meeting at 10:30 a.m.

Christina Edwards-Scott Councillor Duncan Armstrong Recording Secretary Committee Chair

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CITY OF QUINTE WEST ROUNDABOUT BEAUTIFICATION TASK GROUP

Tuesday April 12, 2016 1:00 P.M. MEETING NOTES Room 239 - City Hall Committee Members: Councillor Duncan Armstrong, Chair

Councillor Mike Kotsovos Rick Davies Major Gilles Bourgoin

Staff:

Tim Colasante, Manager Engineering Linda Lisle, Manager of Economic Development & Tourism Services Christina Edwards-Scott, Economic Development Coordinator

Others:

None

Call to Order Chair Armstrong called the meeting to order at 1:02 p.m. Disclosure of Pecuniary Interests and General Nature thereof

There were no disclosures of pecuniary interest.

Approval of Agenda Moved by Rick Davies Seconded by Major Gilles Bourgoin That the Committee recommend that the Agenda for the Tuesday, April 12, 2016 meeting of the Roundabout Beautification Task Group, including all supplemental items, be approved.

Carried Approval of Meeting Notes

Moved by Rick Davies Seconded by Councillor Mike Kotsovos That the Committee recommend that the Meeting Notes for the Friday April 1, 2016 meeting of the Roundabout Beautification Task Group, including all supplemental items, be approved.

Carried Presentations There were no presentations at this meeting

Items For Discussion:

a) Tim Colasante, Manager Engineering, will review the revised RFP for the Hamilton Road Roundabout Beautification Project

Tim Colasante, Manager Engineering, presented and reviewed with the committee a revised copy of the Request For Proposal for the Hamilton Road Roundabout Beautification Project. The Committee discussed some additional revisions. The amendments agreed upon are as follow:

• Within the section titled Evaluation Criteria & Scoring - item #2- change the sentence to read: “Success in incorporating Quinte West “A Natural Attraction” with a Military component.”

• Within the section titled Evaluation Criteria & Scoring - item #2 - point #3- change the sentence to read: Use of Military elements such as Air Transport, Highway of Hero’s, Statues or Silhouettes of Civilian or tri-service personal (Army, Navy, Air Force). National Air Force Museum of Canada and RCAF symbols (Roundels) that can be authenticated.

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Roundabout Beautification Project Task Group Meeting April 12, 2016

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b) Discuss further design options and finalize Request For Proposal Project including construction dates

Chair Armstrong asked Committee members if they had any further design ideas that they wish to be discussed. The majority of the Committee agreed that with the said amendments discussed and noted above that it would be best to leave the creativity in the hands of the professionals and that the Committee looked forward to seeing what design concepts are submitted via the Request For Proposal. The Committee discussed a tentative schedule, including construction dates which are as follow:

• Release of Tender Document: April 26, 2016 • Site Meeting – non scheduled • Closing Date: May 17, 2016 at 1:00 p.m. local time • Award of Contract: On or before June 7, 2016 (providing within budget) • Date of Project Completion: September 30, 2016

c) Discuss

timelines for the Request For Proposal submissions to be received, scored, approved by Committee and Council, and further that, awarded.

Linda Lisle, Manager of Economic Development & Tourism Services provided the Committee with a tentative schedule as it relates to the Roundabout Beautification Task Group’s recommendation flowing through to the Economic Development & Tourism Advisory Committee and further that, to Council. The tentative schedule is as follow:

• Submissions Closing Date: May 17, 2016 at 1:00 p.m. local time • Committee to review and score Request For Proposal Submissions: May

19, 2016 at 1:00 p.m. • Staff Report to Economic Development & Tourism Advisory Committee:

May 26, 2016 • Economic Development & Tourism Advisory Committee Recommendation

to Council: June 6, 2016 • Award of Contract: On or before June 7, 2016 (providing within budget)

Public Input There was no public input at this meeting

Printed Information There was no printed information

Committee Comments and Requests for Information.

There was no Committee Comments or Requests for Information

Next Scheduled Meeting

The Committee agreed to a tentative date of Thursday May 19, 2016 at 1:00 p.m. However, City staff will follow up with an e-mail meeting request.

Adjourn The Committee adjourned the meeting at 2:15 p.m.

Christina Edwards-Scott Councillor Duncan Armstrong Recording Secretary Committee Chair

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SCOTTISH IRISH FESTIVAL COMMITTEE MEETING NOTES

March 8th , 2016 City Hall 6:30 p.m. Caucus Room ATTENDANCE:

Beth Cleaton, Chair Councillor Allan DeWitt Art Darnbrough (Regrets) Mike Whiteside, Parking/Gates Tommy Thomas, Protocol & Parade Marshall Iain Cleaton, Tattoo Co-Chair Vanessa Hayes Joshua McFarland (Regrets)

STAFF: Laurie Caouette, Special Events Coordinator City Liaison

Cheryl Paul, Recording Secretary GUESTS: CALL TO ORDER: Beth called the meeting to order at 6:30 pm APPROVAL OF AGENDA:

Moved by Tommy Thomas Seconded by Mike Whiteside THE COMMITTEE RECOMMENDED THAT the Agenda of the March 8th, 2016 meeting be approved.

Carried APPROVAL OF MINUTES:

Moved by Mike Whiteside Seconded by Tommy Thomas THE COMMITTEE RECOMMENDED THAT the Minutes of the February 2nd, 2016 meeting be approved.

Carried DELEGATION: None OLD BUSINESS: Laurie has still have not heard from Fergus regarding advertising.

Market High won the bid to do the Souvenir Program, Rack Cards, and posters. Latest and greatest news – Council has approved $30,000.00 to cover the cost of the guest entertainer. Press Conference will be held in the Council Chambers on Monday,

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March 14th, 2016 at 9:30 am to announce the Special Guest. Hoping to have Allan Doyle do a video announcing his appearance. Will be used at the press conference and online. Still no news on the Celebrate Ontario Grant. Positive feedback from the Kiwanis with respect to sponsoring the children’s area. Beth and Laurie will meet with them on Thursday night to accept a cheque.

CORRESPONDENCE: Beth received an email from Heather Boundy. She will be running

the Heavy Events this year as Brad Read is stepping down. Heather advised she has 41 participants lined up already. She has already provided Beth with a copy of the budget for the event. Heather wants to set another world record in Trenton at the closing ceremonies. This will also entice people to stay longer. She will need 2 representatives to verify the world record and is asking for the Wing Commander and the Mayor. She will be bringing in 2 judges and is recommending a first, second, and third place trophy for each of the men and woman who participate. They will need Gatorade and water at the tent. Maybe we can try for donations. They will also require a food voucher. Beth advised that she is very excited about this part of the festival. Heather advised she can have up to 60 people participating in the Heavy Event Challenge.

NEW BUSINESS: Friday evening concert (update)

Allan Doyle is coming and performing on the Friday night. Bleachers Empire came back with suggestions changing the beer tent. Amphitheatre will be the venue for the concert as it contains everything needed (i.e. power, space). The Pavillion can be used for 1st aid and a place for parents to get their children out of the sun. Possible Heritage Centre? Staging – needed for both days Empire’s thoughts are to not use the bleachers Note that on any PR material we can note to bring your own chairs.

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Also may not need as many lights from Battlefield this year. Had 7 last year and can possibly get away with only 3. Laurie needs to find out the size of the stage. Laurie will set up a site visit for 4:30 in the next couple of weeks. Entertainment recommendations Donegal Fiddlers are interested in performing and have emailed Laurie. Beth advised that she has Alanna Klein already booked. A discussion took place with respect to the bands for the Saturday night. Beth will get a band list and try to get a YouTube video of each. Some of the bands include Salty Dog, Steel City Rovers, Poor Angus, Mudmen and Wrought Iron Roots. Beth noted that the Wrought Iron Roots will be playing at the Greek Hall in Belleville on March 19th if anyone wanted to check them out. Mike advised we are starting to get a younger crowd so we need to cater to that age. Councillor DeWitt noted the bands could be a little old, a little new and the one that opens for Allan Doyle could be the headliner for the Saturday night. It was noted that sound systems would need to be set up in various areas of the park being we had talked about a wandering mistral. The dancers will need staging, with the exception of the Highland Dancers they can dance on grass if need be. Sponsorship – Proposals from Molson & Moosehead They have both offered to supply the same items (cups, t-shirts, bar supplies) with the exception of Molson’s will do a deal per case sold and provide a POS. The Committee agreed that Moosehead has been extremely dedicated and have gone out of their way for the Festival. The majority of the committee would like to keep them on. Councillor DeWitt mentioned to go to Moosehead with the same proposal that Molson’s has offered and see if they are willing to match it. We also need to look at what Empire wants. Look at Wild Card Brewery maybe sponsoring the VIP Tent.

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Beth will talk to Moosehead and see if they will work with the local Brewery. Sponsorship packages are being worked on and changes are being made. Need to look at event sponsorships – a business like Williams Hotels need to be approached as an event sponsor. The VIP area could be utilized by locally owned businesses such as the Grind with coffee; the Port with entré food, and Wild Card Brewery with beer. Press Conference – March 14th @ 9:30 am, Council Chambers

ADJOURNMENT: Moved by Tommy Thomas

THE COMMITTEE RECOMMENDED THAT the meeting adjourns at 8:30 pm.

Carried

NEXT MEETING: The next meeting will be Tuesday, April 5, 2016 at 6:30 pm, City Hall.

Beth Cleaton Chairperson

Cheryl Paul

Recording Secretary

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CANADA DAY COMMITTEE MEETING MINUTES

Wednesday, March 9th , 2016 City Hall 3:00 p.m. Caucus Room

IN ATTENDANCE: Harm Zylstra, Chairperson (Regrets) Councillor Duncan Armstrong, Vice Chair Maureen Sills, Lioness Club (Regrets) Mary Cooper, Lioness Club Doreen Dath, St Andrew’s Church (Regrets) Susan Down, Bethel Church (Regrets) Sharon Astle-Manual, RCL Ladies Auxiliary & Lions Club Councillor Bob Wannamaker Captain John Lemon, CFB Trenton Don McGlashing (Regrets) Mike Barnes, Vendors Melissa Barnes, Vendors (Regrets) Sean Doyle, Sound and Entertainment (Regrets)

STAFF: Dana Valentyne, Supervisor of Tourism & Special Events (Regrets)

Laurie Caouette, Special Events Coordinator Cheryl Paul, Administrative Assistant

CALL TO ORDER: Councillor Duncan Armstrong called the meeting to order at 3:05 pm APPROVAL OF AGENDA: Moved by Sharon Astle-Manual

Seconded by Mary Cooper THE COMMITTEE RECOMMENDED THAT the Agenda for the March 9th, 2016 meeting be approved.

CARRIED

APPROVAL OF MINUTES : Moved by Councillor Wannamaker Seconded by Mike Barnes THE COMMITTEE RECOMMENDED THAT the Minutes for the Meeting held February 10th 2016 be approved.

CARRIED DELEGATION: Ben Ruckstuhl and Joe DeWitt provided a presentation to the Canada

Day Committee with respect to requesting assistance with funding. The Ontario Strongman Competition will pick the top 4 to move on to Canadas’s Strongman Competition. This is the biggest Provincial Strongman Competition.

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DISCUSSION: Goal is to have 24 strongmen competing. They are trying to stay involved with the community and would like to make this an annual event. They are looking for support. Some of the sponsors they have at present are Vanderlaan Building Supplies in Brighton, Dibbits Excavation, Need a Car Trenton and they are waiting to hear from Cooney’s Excavating. They have a budget of $6,500.00 and within that they use $4,100.00 as payout fees for 12 placings. They also need approximately 30 event t-shirts They charge $100.00 for each entry to compete. The goal is to have at least 20 competitors. This is a rain or shine event and a full day competition. They are looking at $2,500.00 in total from the City which was sent to the Corporate Finance Department and they will decide but it was noted that it should come out of the Canada Day budget.

OLD BUSINESS: Mary Cooper advised the Committee that the Lioness Club has a Quinte

Idol Judge. It will be Ellie Barker and if she is unable to attend then Mary Cooper will sit in for her. It was discussed that maybe the winner could perform at the Festival on the Bay. Two Volunteers are still needed to help with set-up and tear down for the Vendor Village and to assist if issues arise. They will be the runners. Councillor Armstrong has asked Councillor Wannamaker to approach Council to see if they could assist at the Head Quarters for approximately ½ hour intervals. Laurie advised that 4 fireworks quotes have come in from the following: Northstar Fireworks, Dave Whysall Fireworks, Royal Pyro Fireworks, and Air Artisan Fireworks. Laurie advised that she has ordered the 24 cans to distribute to banks and local businesses to solicit for donations. The labels will need to be printed for the cans and ready to go before the long weekend in May.

CORRESPONDENCE: No Correspondence.

NEW BUSINESS: Councillor Wannamaker advised that he has booked the band and they

will be on the portable stage until noon. The Vocalist will be doing O

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Canada. AROUND THE TABLE: Mike Barnes advised that the Vendors have already been contacted

and there has been good response. The charge for vendors is $30.00. The cheque should be made out to Quinte West. A vendor list will be provided to Laurie. He noted that he has offered a space to a Python Group to do demonstrations. Laurie to enquire whether there are any bylaws that would prohibit the demo. Captain John Lemon will use the paperwork from last year to book for this year. There will be a static vehicle display and will find out if the chopper display and the fly past can be done. Councillor Wannamaker no report. Dana Valentyne advised that the City has ordered moduloc fencing for all Special Events and hopefully we won’t need to order any more. Mary Cooper mentioned being at the same location as usual and that all the games have been organized. Sharon Astle-Manual handed in all financial records with respect to the fireworks and also has provided Laurie with the fireworks letter that usually gets sent out. Laurie Caouette advised that she has received a request from the Frankford Lions Club noting that they would like to do a small event. – Wife Carrying. Competition. She will get more information to bring back to the Committee. Laurie mentioned that at Frostfest one of the entertainers was Blades of Glory. They did storytelling and a medieval play which had the children in the audience participating on stage with them. She has ask for a quote to have them for Canada Day. Laurie advised she had checked into a photo booth where they offered strip pictures and the cost was very high. Councillor Armstrong discussed the entertainment that was on board and noted that Wrought Iron Roots was on board, Roy Borden Duo, Dr. Delicious and the Joyful Noise Singing Group. It was noted that he Joyful Noise Singing Group would receive an Honorarium of $250. He is still working on an EMCEE. Laurie mentioned asking Leo Phillips. It was noted that when sending out letters for donations that instead of stating for fireworks they could read looking for donations for Canada Day Festivities.

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ADJOURNMENT: Moved by Mary Cooper

That the meeting adjourn at 4:10 pm NEXT MEETING: Next meeting will be a site meeting and it will be held on April 13th , 2016

weather permitting.

___________________

Councillor Duncan Armstrong Acting Chairman

___________________ Cheryl Paul

Recording Secretary

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City of Quinte West

WALL OF FAME COMMITTEE MINUTES

Caucus Room 8:30 a.m. March 8th, 2016

In Attendance: Brian Coxwell, Chair (Regrets) Councillor Karen Sharpe

Don Cole (Regrets) Doug Walsh

Bill Huffman Wendy Ouellette

Steve Tripp

Staff: Cheryl Paul, Administrative Assistant

Laurie Caouette, Special Events Coordinator Dana Valentyne, Supervisor of Tourism & Special Events (Regrets)

Call to Order: Bill Huffman called the meeting to order at 8:40 a.m.

Approval of

Agenda:

Moved by Wendy Ouellette

Seconded by Steve Tripp

IT IS RECOMMENDED THAT the March 8th, 2016 Wall of Fame Committee Agenda be approved.

Carried

Approval of Minutes:

Moved by Wendy Ouellette Seconded by Steve Tripp

IT IS RECOMMENDED THAT the February 9th, 2016 Wall of Fame Committee Minutes be approved.

Carried

Business from Minutes:

The new boards have been installed at the YMCA just waiting on a few screws to be installed.

The lettering from HAI has not arrived as of yet.

The contractor used a wall plaque for measuring the boards and

has made several marks that cannot be repaired so the plaque will need to be re-ordered.

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Cheryl to contact Bob Forder with respect to the lighting being

upgraded over the new boards.

Laurie has posted the criteria to Facebook.

Cheryl advised that the nominee deadline is March 15th, 2016.

Correspondence: None

Around the Table:

Doug Walsh: Thanked Bill Huffman for all of the hard work he has done on

the Committee.

Wendy Ouellette: No Report

Steve Tripp: No Report

Bill Huffman:

Contacted the Community Press and they did a write-up and a picture at the YMCA with respect to looking for nominees

and this publishing has already produced results. Added a few more names to the Nominee listing.

Karen Sharpe:

Thanked the Committee for the card.

New Business: No New Business

Next Meeting

Date:

The next meeting will be held on April 12th, 2016 at 8:30 a.m. at

City Hall.

Adjournment: Moved by Doug Walsh

IT WAS RECOMMENDED THAT the Wall of Fame Committee Meeting adjourn at 9:15 a.m.

Carried

-------------------------------------- Cheryl Paul,

Recording Secretary

-------------------------------------- Bill Huffman,

Acting Chair

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CITY OF QUINTE WEST BIG BAND FESTIVAL

NOTES

Thursday, March 9th, 2016 City Hall 10:00 a.m. In Attendance: Andy Sparling

Brian Barlow Councillor Bob Wannamaker Laurie Caouette, Special Events Coordinator Cheryl Paul, Administrative Assistant

Call to Order: Councillor Wannamaker called the meeting to order at 10:30 am

Approval of Minutes: Moved by Andy Sparling

Seconded by Brian Barlow THE COMMITTEE RECOMMENDED THAT the Minutes for the Meeting held January 7th, 2015 be approved.

CARRIED

Discussion: Marina is booked and there is room for a couple tents if needed.

Contracts needed from Commodores and Dan Bone. Huff Estates and Wild Card Brewery want to partner again this year. Councillor Wannamaker mentioned talking to the Port and to Tomasso’s to let them know what we are doing. Laurie will look into licensing the area. Pat Clark is available for sound and he has been booked. Brian will check with Mike Francis to see if he needs more sound or if his own system will work. Glen Woodcock is available for Saturday night and the per diem will be the same as last year. Porta Potties should be in the parking lot area not bridge area. We should look at doing the set up on Friday morning. Laurie will order paper wristbands for the event. We can comfortably sell 300.

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Once the ticket is purchased and brought to the show then a wristband will be provided. Talk to Quinte Access regarding a shuttle bus before the show and just after the show. Laurie will talk to the Parks Staff regarding blocking off areas around the access areas at TD Bank and under the bridge. Next meeting will be a site meeting and all will attend as well as invite Pat Clark. A discussion took place with respect to getting the message out about the Big Band Festival and it was noted that at Seasons Dufferin Centre it wasn’t beneficial to get the work out. It was mentioned the Festival on the Bay and Canada Day but in the end it was noted that the Grand Opening for the Marina on June 4th would be a much better fit. Laurie will talk to Jane in the Mayor’s office to see if this could be arranged into the mix of things. It was noted the rack cards should get started on and that we need to revise them with a younger feel, change “In the Mood” to “Swing is the Thing’. Also change the logo colour. Brian will send band photos to Laurie. Check out the website. What is happening with the bus tours? Laurie will meet with Jennifer to see what is happening with the package. Advertising will not be with Zoomer it will stay with Jazz FM, Loyalist stations as well as Quinte Broadcasting. Laurie to send Brian the Quinte Broadcasting logo. Andy has contacts to deliver packages to and he will provide these to Laurie, and he will do a 30 second audio for MYFM and will also do up a package. Andy will send the script to Brian for Jazz FM. Andy will reconnect with Pat Clark. It was noted that Rack Cards will be done but not posters.

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Next Meeting: Will be a site meeting at the call of the Chair. Adjournment: Moved by Andy Sparling, seconded by Brian Barlow that the

meeting adjourns at 11:00 am.

_____________________________ Councillor Bob Wannamaker, Chair

_____________________________ Cheryl Paul , Recording Secretary

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BARKS BY THE BAY FESTIVAL COMMITTEE

MEETING NOTES

Monday, February 8th , 2016 City Hall 6:00 p.m. Room 239 ATTENDANCE:

Karen Jones Brenda Thompson Leanne Pierce Silke Le Messurier Toni Jenkins

STAFF: REGRETS:

Laurie Caouette, Special Events Coordinator Rob McIntosh, Michelle O’Neil

CALL TO ORDER: APPROVAL OF AGENDA: OLD BUSINESS: NEW BUSINESS:

Karen Jones called the meeting to order at 6:00 pm Moved by Toni Jenkins Seconded by Silke Le Messurier THE COMMITTEE RECOMMENDED THAT the Agenda of the February 8th, 2016 meeting be approved. Carried NONE Laurie reported that she had received an email from Karen Larocque of Canine Watersports Canada stating they would not be able to fulfill their contract and attend Barks by the Bay. Ms. Larocque indicated that she had made a verbal agreement with Woofstock last year to do a show at their 2016 event. Woofstock just recently announced their dates – which are the same weekend as Barks by the Bay. Ms. Larocque also indicated that her decision was based on the fact that Barks did not book them for 2015. Laurie has asked that the City’s deposit be returned as soon as possible. The committee expressed their opinion that Canine Watersports Canada should not be invited back in the future.

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Brenda has reached out to Mark Gross to see if he has any recommendations for alternative canine related entertainment. Silke asked if Barks has ever featured fly ball at the event. The answer was yes, although it has been a few years. Hot Diggity Dogs is a local company that offers fly ball demonstrations. Laurie advised that Yvonne Ferguson of Quinte Canine is willing to offer testing for the Canine Good Neighbour Program during the festival. She would complete the application to the CKC, look after registration, provide volunteers and perform the testing. The committee would cover the $50 cost to apply. A 75x75 ft area is needed to perform the testing. The committee was unanimously in favour of moving forward with this. Laurie has contacted Carol Guy to see if she would be interested in doing a herding demo again this year. Carol will confirm whether she can borrow ducks to use in the demo. Karen noted that if vendor applications are down this year, we may have to consider other revenue options, such as a silent auction. Laurie will find out whether it is permitted by the City. Antler Guys will not be attending Barks this year. They will be going to Woofstock instead. The committee agreed they should focus on getting more vendors from the Kingston area if possible. Silke will contact Jeanne’s Dog Training Applied Canine Therapy and Training to see if she would be interested in attending our event. Karen provided Laurie with more contacts of companies who may be interested in donating product for giveaway at Barks. Karen to follow up with Denise Pennell at Nestle. Laurie has put in request to Hartz. The committee discussed giving out swag bags at the festival. They were originally going to prepare 1000 bags, however Laurie has received feedback from potential sponsors that it may be too much. Smaller businesses are finding it difficult to offer that many samples. Laurie suggested that maybe limit it to the first 100 people and see if they can have bags donated (i.e. Pet Valu or Global Pet Food). Silke asked what the booth fee is for non-profits this year. She will provide info to Laurie regarding a rescue organization interested in attending. Orlena Cain, an announcer with Mix 97, is interested in being the Master of Ceremonies at this year’s festival. She would take part in the opening ceremonies and the contests. Laurie will find out how much time she is willing to donate. The committee would like her to make announcements throughout the day, if possible. Laurie will see

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if Mix 97 would like to have a booth at this year’s Barks. They are now a main sponsor of the event. Committee discussed putting a booth in Riverfest to promote their 10th anniversary. Laurie has been building Master Vendor List and will work with Karen to update it. (Mark Gross joined the Committee via telephone) Mark agreed to assist the committee find alternative entertainment to replace Canine Watersports Canada. He asked for a week in order to reach out to his contacts in the industry. Laurie requested an email outlining his ideas and the costs involved. Mark will be looking for new acts (i.e. Dogs Got Talent). Something that is different from Woofstock. He agreed to attend the April meeting in order to provide an report to the committee, Karen will contact Quinte West Fire Department to see if they would attend the festival. She suggested the public could have their pet’s pictures taken with a firefighter. Perhaps the committee could make up a calendar to sell as a fundraiser for next year? Brenda will look into finding a dog to assist with the resuscitation demo. Toni has begun updating our marketing materials and will come up with some ideas to reflect our 10th anniversary. The committee would like posters to be printed this year – both legal size and 11x17. The committee expressed interested in having a cake at this year’s event. Laurie will contact the manager of Metro to see if they would donate one. Brenda to possibly bake a cake for dogs. A list of ingredients will be displayed to inform owners. Laurie to send out reminder emails to past vendors to stimulate registration.

NEXT MEETING: March 14, 2016 ADJOURNMENT: Adjournment at 7:20 pm

________________________ ____________________________ Chair Person City Liaison

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TASK GROUP REPORT TOURISM PLANNING

APRIL 2016

DATE: April 19, 2016

TO: Chair Michael Kotsovos

Members of the Economic Development & Tourism Advisory Committee

FROM: Dana Valentyne, Supervisor of Tourism & Special Events

SUBJECT: Tourism Planning Task Group Update

_____________________________________________________________________________________Tourism Planning Session

Tourism staff are working on follow up activities from the Tourism Planning Session held on March 30th that was facilitated by Richard Innes of Brain Trust Marketing. An excellent cross section of tourism committee members, tourism organizations and businesses attended the event, which provided a broad perspective and great input. The purpose of the session was to identify potential next steps and priorities in regards to tourism planning in Quinte West. Richard Innes highlighted a new approach to tourism development that involves transitioning from an asset management/development approach to a destination management approach that focuses on creating unique experiences from existing assets.

Richard Innes completed a Premier Ranked Tourism Destination (PRTD) project that was a partnership of Quinte West, Belleville and Hastings County in 2011. Department staff consulted Richard regarding ongoing tourism planning and development initiatives. Richard described the destination management approach and staff decided to proceed with organizing a preliminary planning session to gather tourism industry stakeholders to introduce the destination management concept and gather input regarding potential priorities for future development.

Proceeding with the development of a Destination Management Plan is recommended as the next phase in the project. A follow up session with consultant Richard Innes and the Tourism Strategic Planning Task Group is being scheduled for early May to review the session and discuss potential next steps.

Session Highlights

• Richard provided a review of the PRTD project recommendations, most of which have been implemented successfully. The PRTD recommendations are as follows:

o Recommendation #1 Identify an organization to lead destination development

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TASK GROUP REPORT TOURISM PLANNING

APRIL 2016

o Recommendation #2 Take steps to fully engage the tourism industry in destination

development o Recommendation #3 Prepare a Belleville/Quinte West Tourism Destination Development

Action Plan o Recommendation #4 Deliver industry-wide tourism training for owner operators, front line

staff o Recommendation #5 Build future tourism growth around these attractors – National Air

Force Museum of Canada, Empire Theatre & Centre for Performing Arts o Recommendation #6 Focus long-term tourism destination development of the Belleville

multi-plex (sports tourism), Quinte West Marina, Quinte Exhibition and Raceway expansion o Recommendation #7 Develop an annual Marketing Plan

• Priority session outcomes were discussed amongst participants.

• Key tourism assumptions and their relevance to Quinte West were analyzed.

• Richard reviewed Brain Trusts definition of tourism and sought the input of participants.

o Definition: “Tourism is the activities of persons travelling to and ideally staying in places outside their usual environment, more than 80km from home, for leisure and sport purposes or to attend a convention, conference or trade show.”

• The roles/responsibilities of the hierarchy of tourism service delivery organizations were reviewed. Entities include:

o Destination Canada o Ontario Tourism Marketing Partnership Corporation o Regional Tourism Organization 9 (The Great Waterway) o Destination Marketing (Bay of Quinte Tourism) and sector organizations, Municipality, BIA’s,

Chamber of Commerce o Tourism Stakeholders: Public/Private Sector

• A review of the current tourism landscape was provided that highlighted key geographic markets, expenditure and overnight stay trends, importance and economic impacts of tourism sector

• Emerging tourism trends surrounding destination management planning were highlighted:

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TASK GROUP REPORT TOURISM PLANNING

APRIL 2016

o Shift in thinking required from Supply Side thinking (asset development focus) to Demand

Side thinking (developing experiences from existing assets that are interesting and relevant to visitors)

o A customer centric focus is at the heart of the shift. Identifying core assets and developing experiences around those core assets is the new focus.

o Priority is to identify “Unique Differentiators” that set Quinte West apart from other communities and developing themes, stories and narratives around those unique differentiators.

• An overview of destination management planning was provided and discussed. o Definition: “A continuous process of coordinating, investing, developing and marketing the

tourism potential of a destination in ways that provide value to visitors, businesses, communities.”

• The hierarchy of tourism development needs was presented. o Workforce Development/Industry Equipping o Product/Experience Development o Marketing

• The importance of online presence/engagement was highlighted as an emerging tourism trend, specifically the Trip Advisor website as being a critical marketing and visitor engagement tool. Social media pages were also identified to be a powerful tool. The lack of adequate online presence of tourism businesses/entities was identified as an ongoing concern.

o A review of Quinte West businesses and their online presence/engagement was conducted. The results indicated several key findings including:

- only 36% of Quinte West businesses have a Trip Advisor listing, and the majority of those with a listing are not engaging with their listing/reviewers effectively

• Participants engaged in some brainstorming activities to identify some preliminary priorities for tourism development in Quinte West. Five key questions were discussed by participants:

1) Does Quinte West need a tourism plan? If no, why not? If so why? - The group consensus was yes

2) Based on what we’ve learned what should it include? Collective responses: - Have defined key sectors & opportunities

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TASK GROUP REPORT TOURISM PLANNING

APRIL 2016

- Complete SWOT analysis and overall vision - Create experiences from existing assets - Identify target market and associated demographics, travel motivators - Build on sports tourism - Engage key partners - Identify specific actions/experiences required including short & long term wins - Define our unique differentiators - Obtain stakeholder perspective on Quinte West tourism readiness - Engage in place making in partnership with key stakeholders - Engage in data collection/analysis, identify key data capturing tools & strategies

3) What are the barriers to prevent this from happening? - Liability insurance for many tourism operators/attractions - Who takes ownership? - Financial implications - Time to adequately plan an effective strategy - Private enterprise working in silo, not engaged with Municipality - Politics (red tape) - Lack of effective partnerships - Identifying key players

4) Roles & responsibilities – who does what? - Consensus was City lead tourism development portfolio with marketing/promotional support from DMO (Bay of Quinte Tourism) and other hierarchy partners

5) Next steps – what can we agree on? - We must work together - Plan before we build - Development plan, products & experiences

• An overview of experiential tourism imperatives was then provided: o Meet a Local: Learn something by doing something with someone who lives here. o Authentic: The experience is memorable because it’s real and makes a personal connection. o Touching the Senses: An experience should engage the senses of sight, smell, hearing, feel

and taste.

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TASK GROUP REPORT TOURISM PLANNING

APRIL 2016

o Unique: Look at what you offer and ensure it stands out and is different. o Exclusive Access: Experiential travel is all about getting access to places most people hardly

ever get to see. o Take-Away: Ensure that at the end of the experience the visitor takes something away with

them. It’s either something they made or something you give them.

• Strategies for maximizing revenue were reviewed: o Build experiences that are authentic and distinctive o Build experiences that have limited quantity o Build experiences that are available for a limited time

• The session outcomes were then discussed by participants. The general consensus was that the

development of a destination management plan would be the best approach to for ongoing tourism development in Quinte West.

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TASK GROUP UPDATE: HERITAGE & CULTURE

APRIL 2016

DATE: April 19, 2016

TO: Chair Michael Kotsovos

Members of the Economic Development & Tourism Advisory Committee

FROM: Dana Valentyne, Supervisor of Tourism & Special Events

SUBJECT: Heritage & Culture Task Group Update

_____________________________________________________________________________________

History Moments Series Video Vignettes

Council has commissioned Peter Lockyer of History Lives Here Inc. to produce two video vignettes as part of a “History Moments Series” he is producing in 2016. This project was identified to be an ideal project for the Heritage & Culture task group to oversee. A task group meeting is being scheduled for early May to review and confirm two of several potential themes that were presented during initial project meetings. Potential themes include: the history of the apple industry that was once a dominant industry in the area, the movie years, the shipbuilding industry of the war years, French explorer Samuel de Champlain’s epic journeys through the area in 1615, and the story of how CFB came to be in Trenton.

Peter Lockyer was requested to attend to present the potential themes for consideration. The potential themes are:

Trenton Town Hall/Trent Port Historical Society Business Plan Development

A committee comprised of members of City Council and staff has been formed to develop a plan for the Trenton Town Hall property that serves as home to the Trent Port Historical Society. A business plan is being developed by Tourism staff in consultation with the committee. Several directions for the future development of the property have been discussed. Tourism staff plan to consult the Heritage & Culture Task Group at the next task group meeting regarding potential development strategies for the property, theatre and historical society.

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DATE: April 12, 2016

STAFF REPORT

16-008ECD

TO: Chair Michael Kotsovos

Members of the Economic Development & Tourism Advisory Committee FROM: Linda Lisle, Manager of Economic Development & Tourism Services

Dana Valentyne, Supervisor of Tourism & Special Events SUBJECT: Economic Development and Tourism Updates – April 2016

Recommendation:

That Staff Report 16-008ECD be received by the Economic Development & Tourism Services Advisory Committee as information.

Quinte Region Career & Training Fair – The Cities of Quinte West and Belleville partnered in the organizing and hosting the Quinte Region Career & Training Fair which was held on Thursday, April 21, 2016 at the Quinte Sports and Wellness Centre in Belleville. Hundreds of job seekers attended this event. There were 46 employers and employment service providers that participated. Some local employers included: Canadian Blast Freezers, Trenton Cold Storage, Kruger Products, S&P Data along with many others. This event is always well received by both employers and job seekers, with many employers conducting interviews and hiring on site.

KPMG – The City of Quinte West in partnership with the QEDC and the City of Belleville participated in the KPMG Competitive Alternatives business location cost analysis. The Bay of Quinte Region business costs in multiple sectors are compared to other Cities across Canada and 9 other countries. The model is used to validate the region’s competitive business model. ‘Since 1996, Competitive Alternatives has been providing insight into business location costs in cities and countries around the world, with special focus on North America and leading mature market economies in Europe and Asia- Pacific. Business costs represent one important factor considered in virtually all corporate location decisions, thus making Competitive Alternatives a valuable reference for corporations evaluating their national or international location options. Competitive Alternatives 2016, the latest edition of this biennial KPMG series compares business costs in more than 100 cities in 10 countries, including Australia, Canada, France, Germany, Italy, Japan, Mexico, the Netherlands, the United Kingdom and the United States.’

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Business Retention & Expansion Project (BR+E) – The process for the BR+E for Commercial/Retail sector throughout the City has begun. The Task Group has met to work on the project. The business surveys will be mailed out the week of April 25th with interviews commencing the following week. Terra Consulting has been contracted by the City to assist with the project. The interviews are to be completed by the end of June with the unveiling of the results in September.

Front Street Farmers’ Market - A Farmers’ Market Orientation session was held on Tuesday April 5, 2015 from 9:00 am – 12:00 pm at City Hall with approximately 34 individuals attending. This session was organized as follow up to the 2015 Farmers’ Market Wrap-Up Celebration held on October 13, 2015, where vendors’ were given an opportunity to provide their feedback with respect to many aspects of the Market. This feedback was then reviewed and recommendations were put forward to Council (March 2016) through a resolution from the Economic Development and Tourism Advisory Committee. As a result, amendments made to the Front Street Farmers’ Market By- law include a change in hours of operation from Thursdays and Saturdays, 7:00 am - 2:00 pm to Wednesdays and Saturdays from 8:00 am -1:00 pm.

The orientation also allowed for the introduction of our new 2016 Market Clerk, Catherine Linn; a presentation by Hastings Prince Edward Counties Health Unit – Edward Alexander Findikoglou, Environmental Health Officer, to review new legislation; a review of the City’s Health & Safety Policies by Richard Anderson, City of Quinte West, Health & Safety/ Employee Services Officer; and lastly a review of the 2016 Front Street Farmers’ Market Marketing Plan. The strategic marketing plan will aid in creating public awareness with regards to the new Market hours of operation, and drawing larger crowds to this destination.

Eastern Ontario Local Foods Conference – The planning for the 2016 Eastern Ontario Local Food Conference being hosted by the Cities of Quinte West and Belleville, in partnership with the Ontario Ministry of Agriculture, Food and Rural Affairs is well underway. The conference will be held on November 22nd & 23rd. The program includes a Local Food Tour on November 22nd, with various stops in the area to illustrate and celebrate our success in the agriculture and culinary sectors. The day will be capped off by a local food reception held at the Townplace Suites Marriott featuring Bay of Quinte Food and Drink. November 23rd will involve a full day of information sharing and networking. There will also be a trade show highlighting local products, services and resources. Further updates will be provided as details are confirmed.

Leads – Economic Development staff are working on a number of leads with businesses considering expanding along with potential new developments in Quinte West.

Trent Port Marina Grand Opening – Tourism and marina staff are busy planning an event to commemorate the Official Opening of the Trent Port Marina scheduled for June 4, 2016 from 1:00 – 4:00pm. The event will feature a ribbon cutting ceremony and speeches at 2:00pm as well as live entertainment, guided facility tours, refreshments and low-level military plane flyby courtesy of 8 Wing/CFB Trenton.

Quinte International Air Show (QIAS) – The Quinte International Air Show is anticipated to attract over 60,000 visitors to the City which will result in significant economic benefit to the community and surrounding region. The City is supporting the

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Air Show in a number of ways including financial sponsorship in the amount of $20,000, the provision of an RV campground in Centennial Park, transient marina slips and hosting an evening concert on June 25th. The City has partnered with Empire Theatre Productions on the concert portion of the event. Empire is booking a feature performer for the event and providing all show production services including the ticketing, stage/sound/lighting and licensed bar. Ticket packages will be sold for those wishing to purchase air show tickets and accommodations consisting of RV camping or marina slips.

Staff is working on concert planning and related marketing aspects including ticket package preparation, as well as activities related to the City’s sponsorship of the event including preparing materials for event advertising opportunities, static event static in partnership with Bay of Quinte Tourism and surrounding communities to promote tourism and development opportunities.

GOLIATH Film Production - Economic Development & Tourism staff are excited to announce a film production that will be taking place in Quinte West throughout the month of July 2016. The production has successfully cast several feature film and television actors including Shannon Kook who has played in major films and TV shows including Degrassi, The Conjuring and Dark Places. It’s headed by Ryerson University students Maddy Pilon, Luke Villemaire and fellow students and has received significant financial support from Ryerson University and IndieGoGo crowd funding campaign.

This production will not only generate many short term economic benefits during filming throughout July 2016; it will produce significant long term benefits by strengthening Quinte West’s position as a leading location for the film production industry. Short term benefits are broad ranging; from accommodations, meals and other amenities that will be required from local businesses for dozens of cast and crew members, to the many production/event services and equipment that will be procured from local firms.

Marina Marketing – Tourism staff are engaging in a number of marina marketing activities as the 2016 season approaches with the season opening scheduled for May 1st. Staff have received a very positive response from attendance at the Toronto Boat Show in January and other shows attended to-date. Staff are working on designing new signage featuring a visitor map/community events to be installed at the marina for boaters & other visitors as well as replacement banner signage to identify the Trent Port Fueling Station at Fraser Park. Print, radio and online advertising activities are currently taking place. Boating association memberships and related advertising activities are being developed e.g. America’s Great Loop Cruisers Association. Joint marketing partnerships are being explored with a number of marinas along the Trent Severn, GTA, Thousand Island/Gananoque and US marinas. A preliminary staff report has been prepared for the consideration of members as part of the meeting package.

Marketing Imagery Project – A request for quotation is being issued to potential photographers for the completion of the marketing imagery project as identified in the 2016 work plan. The project will involve taking a new series of Quinte West photographs for marketing purposes. Key focuses for new imagery will include: downtown images including architecture, staged indoor/outdoor shots depicting people shopping/dining/enjoying activities; community events; attractions, outdoor and water based recreation; and images of visitors/residents featuring testimonials. The project will take place over the period of several months beginning in mid-May.

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Summer Tourism Ambassador & Day Camp Students – The Economic Development & Tourism department has completed the hiring 4 tourism ambassador students as well as 4 day camp councilors for the day camp program in partnership with Hastings County Social Housing for the summer of 2016. The tourism ambassador students work on a seasonal basis each year at the two tourism kiosks located at the Ramada Inn and Quinte West Chamber of Commerce as well as manning visitor information booths that will are set up at various events throughout the summer.

TODS (Tourism Oriented Directional Signage) – Tourism staff are working on securing Provincial Highway tourism signage to promote the marina and other Quinte West tourism attractions. These are the blue directional signs located at 401 exits that promote various attractions. Quinte West currently has three (National Air Force Museum, Batawa Ski Hill and Batawa Dino Dig). Tourism staff plan to consult the Tourism Task Group for input on signage to promote attractions in addition to the marina.

Upcoming Events: Bay of Quinte Home Show – Apr 29 to May 1 – The Tourism & Marina department’s will be participating in this year’s Bay of Quinte Home Show with a joint display to promote the marina and tourism opportunities in Quinte West. Committee members are encouraged to visit the booth at this year’s show as well as the many other participating Quinte West and region businesses. Booth location details will be provided once available.

Kiwanis Walleye Fishing Derby – May 7 & 8 – Hundreds of anglers will soon arrive to the City and surrounding communities during the days leading up to and following this exciting annual event. The economic impact that results from this event and for several weeks following is significant, and tourism and other City staff are working closely with organizers to minimize any potential concerns and ensure the event is a positive experience for the City, its residents and businesses.

Frankford Riverfest & Fireworks – May 21 & 22 – Join us for a weekend of family fun at the Frankford Riverfest. Saturday features a midway fair, cardboard boat races, petting zoo, live entertainment, vendors and spectacular fireworks display! On Sunday, don't miss the antique car show and midway. There are several volunteer opportunities available including: set up, tear down, and providing information to vendors/visitors. The assistance of members with volunteering and/or promoting volunteer opportunities is appreciated.

Barks by the Bay – May 28th - This year marks the 10th anniversary of Barks by the Bay. This annual canine festival is held the last Saturday in May and showcases many unique vendors, breeds & breeders, canine accessories, training aids & techniques, pet hospitals, pet food stores and groomers. Test your family dog's dock diving skills or challenge their agility at the Dog Lovers Days Lure Obstacle Course. Connect with your pet through with the help of Animal Communicator LAUREN BODE. Bring the whole pack. There are several volunteer opportunities available including: set up, tear down, and providing information to vendors/visitors. The assistance of members with volunteering and/or promoting volunteer opportunities is appreciated.

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KPMG Competitive Alternatives 2016

• Since 1996, Competitive Alternatives has been

providing insight into business location costs in

cities and countries around the world

• Competitive Alternatives is a valuable reference

for corporations evaluating their national or

international location options.

• The 2016 edition of this biennial KPMG series,

compares business costs in more than 100 cities

in 10 countries

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KPMG Competitive Alternatives 2016

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2000

4000

6000

8000

10000

12000

KPMG Competitive Alternatives 2016 Industry: Overall Result; Operation: Average Services & Manufacturing

10-Year Average Annual Total Location-Sensitive Costs

Labour Lease Transport Utilities Intrst/Depn Taxes

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2000

4000

6000

8000

10000

12000

14000

16000

KPMG Competitive Alternatives 2016 Industry: Overall result; Operation: Average of Services & Manufacturing

10-Year Average Annual Total Location-Sensitive Costs

Labour Lease Transport Utilities Intrst/Depn Taxes

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Quinte & District Real Estate Board Inc. P. O Box 128, 51 Cannifton Rd. N. Telephone: 613-969-7873Cannifton, Ontario Fax: 613-962-1851K0K 1K0 Email: [email protected]

Webpage: www.quinte-MLS.comStatistics: March, 2016

2016 2015 % ChangeDollar Sales - All Property Types - to March 31, 2016 $148,975,574 $121,894,837 22.2%Dollar Sales - All Property Types - for March, 2016 $66,778,243 $51,555,283 29.5%Dollar Sales - Residential - to March 31, 2016 $128,829,449 $107,874,687 19.4%Dollar Sales - Residential - for March, 2016 $59,292,943 $44,260,683 34.0%Listings - All Property Types - to March 31, 2016 1,694 1,889 -10.3%Listings - All Property Types - for March, 2016 690 738 -6.5%Listings - Residential - to March 31, 2016 1,307 1,438 -9.1%Listings - Residential - for March, 2016 556 566 -1.8%Sales - All Property Types - to March 31, 2016 649 559 16.1%Sales - All Property Types - for March, 2016 283 226 25.2%Sales - Residential - to March 31, 2016 562 487 15.4%Sales - Residential - for March, 2016 245 198 23.7%Average Res. Sold to March 31, 2016 229,234 221,509 3.5%Average Res. Sold for March, 2016 242,012 223,539 8.3%Average Sold to March 31, 2016 229,546 218,059 5.3%Average Sold for March, 2016 235,966 228,121 3.4%Total Active Residential 1,272 1,517 -16.2%Total Active Non-Residential 663 864 -23.3%Total Active Listings 1,935 2,381 -18.7%

Above figures reflect all transactions, including outside QDAR jurisdiction

MEMBERSHIP 2016 2015 % ChangeFirm Members 21 20Branch Offices 18 18Salesperson Members 376 375Non-REBBA Licensed Access Subscribers 5 5Total Membership 381 380 0.3%


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