Ciudad Saludable – Healthy Cities GroupTBLI 2012

08.11.12

Zurich, Switzerland

Healthy Cities (Ciudad Saludable):Turning Garbage into Opportunities in Peru an the world

The Person and the Institution

• Dr. Albina Ruiz started worrying about health and environmental problems caused by garbage in Peru 35 years ago when she moved from the jungle to Lima to study industrial engineering.

• After her thesis, she came up with a new community-managed system of waste collection for urban and rural communities.

• Ciudad Saludable now oversees projects in over 200 cities across Peru, working with over 100 professionals on a national solid waste management plan for Peru, while replicating the Ciudad Saludable waste management model in Ecuador, Chile, Bolivia, Mexico, Venezuela, Brazil and India.

• Ciudad Saludable has received several honors, including Global Fairness Initiative, Skoll Foundation, Schwab Foundation, Dubai International Award for Best Practices to Improve the Living Environment and the 2011 Prince Albert Medal from Real Society of art.

• HCG groups 3 organizations: Healthy City, a non-profit organization, to organize waste collectors. Peru Waste Innovation (PWI), a for-profit social business, provides consulting services in solid waste management incorporating the HCG model; and Healthy Cities International (HCI) in charge of Healthy City’s model around the world. PWI and HCI are generating new sources of revenue for the group.

Healthy Cities (Ciudad Saludable):Turning Garbage into Opportunities in Peru an the world

• The inadequate waste management systems in many developing countries marginalize recyclers and negatively impact public health and the health of waste pickers, as well as creating significant adverse effects on the environment.

• Currently, only 30% of solid waste in Latin America and 20% in the world is treated in a sustainable manner, leaving the rest, 460 million tons of uncollected and unprocessed waste, to contaminate the earth and water.

• The public and private initiatives to reduce this reality make little progress because of a lack of people trained in waste management that includes the technical knowledge and social awareness required to generate real impact.

• We seek to move from the inadequate waste management systems found in many developing countries that marginalize waste pickers to integrated and inclusive solid waste management systems that recognize the important contributions of waste pickers to the value chain and the recycling of waste. We believe that garbage should not be seen as a problem but rather as an opportunity to generate income and include marginalized workers into the formal economy.

The Problem

Healthy Cities (Ciudad Saludable):Turning Garbage into Opportunities in Peru an the world

The Model

• Healthy City Group (HCG) works in Latin America and South Asia to implement an inclusive model of integrated solid waste management that incorporates informal waste collectors into municipal waste management systems. The model fosters local enterprises run by waste pickers to collect and process garbage, charging affordable fees, reducing waste volume in municipal landfills and generating greater income by separating recyclables, spinning off additional microenterprises to produce compost and other marketable by-products.

• Our model focuses on three key areas:(1) organizing and formalizing recyclers and promoting their inclusion in municipal waste

plans; (2) influencing public policy to protect waste picker rights and opportunities;(3) engaging public and private entities in waste management and scalability of the

model.

Healthy Cities (Ciudad Saludable):Turning Garbage into Opportunities in Peru an the world

The Financials

The Impact

2009 2010 2011 2012e 2013e 2014e

4.000 4200

11.50012.000

13.00015.000

Number of Recyclers Formalized(with better quality of life – cum.)

2009 2010 2011 2012e 2013e 2014e

Citizens Served by HCG Enterprises(cum.)

8m8.2m

10m12m

13m14m

Improved material well-being & freedom(Recycler’s income increases from $2/day up to $10/day)(Increases children school attendance)

Improved working security(Provides access to safe working conditions and equipment)

• The design and adoption of two laws created to promote solid waste management systems that incorporate and protect waste pickers.

• More than 400 people have graduated from our post graduate program (from 2004 to 2011), with 60% of them currently applying the knowledge and HC model in solid waste management.

Chile

Ecuador

India

Project Description

• Support waste pickers to get organized in local and national associations

• Design a proposal to include the waste pickers into the solid waste law

Costs

$ 50,000

Funding

Skoll Foundation

Impacted Obtained

Starting debate between the government and the waste pickers to change the solid waste management law

Year

2009

Bolivia

Dom Republican

• Support waste pickers to get organized in local and national associations

• Design of the waste pickers association’ strategic plan

$ 50,000 Skoll Foundation Strengthen of the waste pickers national association

2010

$ 180,000 BID, FOMIN and ECORED

2011-2013

• Support waste pickers to get organized in local and national associations

• Training/capacitation of the waste pickers in Cochabamba

$ 50,000 Skoll Foundation2011 Strengthen of the waste pickers association of Cochabamba

2010-2012

• Support to Waste Wise Trust to develop a solid waste management program with inclusion of waste pickers in Bangalore, in coordination with Anseln Rosario, Ashoka fellow

$ 300,000 Italian Foundation Formalization of 500 waste pickers; increasing dialogue with the local government

• knowledge transfer, public policy influence, design law to include waste pickers; recycling pilot, preparation guide selective recycling

Pre law designed and submitted to approval

Venezuela $ 50,000 Skoll Foundation Formalization of a waste picker’s microenterprise

2005 • Training/Education of overall community in the city of Jusepin Maturi; In coordination with Saloman Raydan, Ashoka fellow

Mexico $ 20,000 Skoll Foundation2007-2008

Design of national recycling courses and technical assistance to Grupo Ecologico Sierra Gorda

• Training/Education at a national level of future replicators: teachers, public employees, members of recycling centers; in coordination with Patty Ruiz, Ashoka fellow

Healthy Cities (Ciudad Saludable):Turning Garbage into Opportunities in Peru an the world

Scaling Efforts up to date

Healthy Cities (Ciudad Saludable):Turning Garbage into Opportunities in Peru an the world

Strategic Partners / Awards

Healthy Cities GroupLuciana.lima@ciudadsaludable.org

photos by Alex Proimos