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Cloud
Arrow’s Cloud Strategy
‒ Arrow offers the channel partner community the opportunity to sharpen their cloud go to market reach and strategy by delivering:
‒ A set of compelling offerings (Cloud Services - IaaS, PaaS and SaaS; Cloud
builder products; & complementary Cloud enabling services and products)
‒ A platform (ArrowSphere) managing the aggregation, brokerage and
reporting of best of breed reliable cloud services and PAYGO (e.g. SPLA &
VSPP) software
‒ A methodical enablement approach that includes business transformation,
technical expertise, lead generation, channel creation and financial services
‒ Supporting partners in either the build and/or the resell of best in class Cloud Services
With ACE, a rich
management platform
and a set of "best in
class" products and
managed services,
Arrow is the trusted
advisor for VAR and
MSP’s in their journey
to the Cloud
Cloud
2. EDUCATE 3. EXECUTE 4. DEMAND
ACE is the Arrow enablement program designed to help our Channel Partners accelerate their on ramp to the Cloud and build a business based on high demand, profitable Cloud solutions using the ArrowSphere platform and Arrow’s robust cloud portfolio.
Helping Partners prepare and plan for Cloud business model transformation
Building technical and sales expertise
Providing pre-sales support, ArrowSphere (ERP for Cloud) provisioning, ordering and billing
Utilizing marketing and demand generation tools to build pipeline
ACE Program for Partners
Program Phases
1. ENABLE
Cloud
What are the benefits for our partners?Shorten the time to market for cloud solutions while reducing risk
Increase sales efficiency, while creating profitable, measureable growth
Pre-sales and post-sales cloud opportunity support
Access to the ArrowSphere portal for simplified ordering and billing
Becoming a trusted advisor with your existing customer base
Increase business valuation by introducing reoccurring revenue streams
Increase end user mind share and attract more of the shifting I.T. spend while maintaining current lines of business
Cloud
Arrow has developed a multi-step program that evaluates where a partner is in their cloud business maturity and then determines the steps that are necessary for success
Emerging, Growth or Focus
1. ENABLE
Enabling partners for success
Identify maturity level
Define the roadmap
Connect with strategic service providers
Learn the Tools
Measure and Adjust
Cloud
As cloud computing becomes more mainstream, cloud certification is a way to demonstrate value, market specialties, and keep up to date on cloud technology.
ACE Cloud Certified
Core Cloud Fundamentals
Technical and/or Sales Tracks
2. EDUCATE
Technical and Sales Education
Cloud
Education Components
Sales TrackCore Cloud
FundamentalsACE CertificationTechnical Track
(Solution Provider Focused )
Associated Fee
‒ Sales and Solution Selling (Part One)
‒ Sales and Solution Selling (Part Two)
‒ On-going Education Modules
‒ Cloud Essentials‒ ArrowSphere
Fundamentals
‒ Partner Level Accreditation‒ Individual Level
Certification
‒ Infrastructure/Storage‒ Migration‒ Security‒ General Cloud
2. EDUCATE
Cloud
Core Cloud Fundamentals
Cloud Essentials ArrowSphere Fundamentals
‒ Characteristics of cloud services from a business perspective
‒ Business value of cloud computing‒ Technical perspective/cloud types‒ Steps to successful adoption‒ Impact and changes on IT service management‒ Risks and consequences
‒ Overview of the platform and general functions‒ Introduction to solution providers available in
your catalog‒ Creating reports that can be used to report
usage to solution providers‒ Introduction to Infrastructure as a Service (IaaS)
finder and modeling tools
2. EDUCATE
Cloud
Provider Focused Technical Track
InfrastructureInstruction and hands on labs from cloud service providers like SoftLayer, RackSpace, CenturyLink and others.
SecurityTraining programs providing the tools needed to sell and support security services from providers like Intel and IBM.
General CloudValidates the knowledge and best practices required of IT practitioners working in cloud computing environments.
Cloud MigrationTraining on the tools and methodology required to migrate applications and data to a cloud environment.
2. EDUCATE
Cloud
Sales Track
Day 1‒ Gain insight, ideas and practice related to selling
cloud solutions
‒ The current cloud services landscape
‒ The CxO business landscape
‒ Bridging IT capabilities with business requirements
‒ The financial drivers of cloud services
‒ A cloud services case sales case study
Day 2‒ Developing customer insights related to
cloud services
‒ The business justification process for cloud
‒ Creating a cloud business conversation
‒ Practice the cloud services conversation
‒ Developing your customer action plan
Ongoing – continuing education that builds off the core two day learning
2. EDUCATE
Cloud
Ace Certification
Partner LevelACE Accreditation at the partner level gives distinction and
credibility in the cloud marketplace, validates the firms
knowledge of cloud computing and provides a focused
commitment to cloud technology for their end users.
Individual LevelACE Certification at the individual level gives distinction and
credibility in the cloud marketplace, validates their own
individual understanding of cloud computing and highlights a
commitment to their customers utilizing cloud technology.
2. EDUCATE
Cloud
Arrow Cloud Services has developed a start to finish process that can help partners identify, architect and win cloud business.
‒ ArrowSphere portal
‒ Pre-Sales Support
‒ Post sales support
‒ Consolidated invoicing
3. EXECUTE
Execution on pre-sales and order support
Cloud
Working in tandem with Arrow’s cloud solution providers, we have developed MDF opportunities that can help fund different types of demand programs.
‒ Market Development
‒ Marketing tools and collaboration
‒ End user lead gen programs
‒ Utilization of web and social media to create awareness
‒ Lead tracking and activity effectiveness assessment
4. DEMAND
Marketing and Demand Generation
Cloud
Next steps
1. Engage with the Arrow Cloud Business Development Team
2. Participate in the Partner Qualification Assessment with Arrow
3. Sign up for the ArrowSphere portal
Cloud
877.558.6677
Contact us
Find out more about ArrowSphere
and Arrow Cloud Services