Co cubes.com hiring & engagement overview

1 Proprietary and Confidential

India’s largest student engagement and campus hiring platform



Content

Session 1: CoCubes.com Corporate Presentation

Session 2: Automated Hiring Process

Session 3: Student Engagement Mechanisms

Session 4: “Strategic Campus Model”


Session 1: CoCubes.com Corporate Presentation


About CoCubes.com India’s largest student engagement and campus hiring platform

Venture funded by www.ojasventures.com, fund by NS

Raghavan, co-founder and former JMD of Infosys (2000)

RASBIC Award for Innovation in Recruitment 2011

NASSCOM “Top 10 Emerging Companies” in India, 2010

Businessworld's 25 Hottest Young Entrepreneurs, 2011

TiE Lumis Entrepreneurial Excellence Award, 2011

http://www.ojasventures.com/


About CoCubes.com

The name CoCubes comes from the first two letters of the three words: Connecting Colleges & Companies

We are India’s largest online platform for student engagement and campus hiring.

Tested in over 2000+ colleges, 7,00,000+ students by 300+ companies

We use technology to help companies engage and

hire authenticated students from campus and beyond.


Campus Scene in India Year round recruitment from 20,000+ colleges

20,000+ colleges (3,000 engineering, 3,000 MBA, rest Graduate).

5 Mn students graduate each year (0.8Mn engineers).

6 IIM’s, 7 IIT’s, 26 NIT’s are the premier colleges.

Low public data beyond top 100 rankings (not comprehensive).

More than 1000 firms recruit from the top 100 colleges of India.

Long cycle, ineffective communication has resulted in loss of

candidates/high costs.

Significant clutter in the minds of students. No significant

differentiation other than compensation.

Firms need to bring the processes (hiring and engagement) online.


Using CoCubes.com, You Can Engage, Evaluate and Hire the Right Candidates..

Step 1 Step 2& 3 Step 4 Step 5

Zero effort to get colleges and students online

Dedicated CoCubes Account Manager who 1. Collects data 2. Cleans data 3. Uploads data 4. Logins distributed

over mobile and internet

5. Students log on

24*7 campus presence to engage and identify top candidates

Use various inbuilt tools to engage (polls, articles, notes, SMS hotline, videos etc) Identify responsive candidates Individual student and college history

Start on the go as hiring process finalize

Efficient and centralized online process 1. Pre Campus 2. On Campus 3. MIS a. Shortlist from

following students b. Share "job profile” c. Students apply d. Plan efficient travel e. Capture interviews

Further engage to prioritize on-boarding

Automated reminders for offer acceptance

Shortlist candidates for training based on engagement score and other filters

Ensure healthy joining ratios

Right talent acquired at low cost!!

Fully online mapped student process from offer to joining

Engage

Measure

Get colleges online

Shortlist for hiring based on engagement and other parameters

1 Online Hiring

Process

Engage

Measure

On-boarding

3

4 5

Follow post offer process and shortlist for on boarding based on various parameters

Pre Offer Post Offer

2


..And Drive Branding & Engage Talent Pool


Session 2: Automated Hiring Process


How does Hiring Work on CoCubes.com Platform?

Share requirements.

Select campus drive

Specify criteria

Search authenticated students talent pool based on criteria.

Create a job post.

Communicate to students through SMS and emails (enabled through the platform).

Schedule online assessment test.

Generate MIS and analytics on recruitment process.

0

1

2

3

4

5

6

7


0. Share Requirements and Create Drive

CoCubes.com

Account Manager

will work closely

with you to

understand the

requirements and

create a drive on

the platform.

Clients leverage the

knowledge of

CoCubes.com to

shortlist colleges

and determine

timings of drive.


1. Select Campus Drive


2. Search Authenticated Talent With 1 Click


3. Search Students to Post a Job

The platform can give you clear

picture of eligible students

available in a college for the drive!


4. Create “Job Post”


5. Get Response from Students (SMS & Internet)

You can send SMS to

students to remind about last

date of application with one

click!


5a. Communicate with Applied Students


6. Schedule Online Test

Existing Module will look like….


6a. Students Take Online Test

Students will be informed about the online test through SMS

Students will login to www.cocubes.com by using their login details & go to Home Page of their

account.

http://www.cocubes.com/


7. Send Offer Letters Illustration: Release Offer Letters

Multiple drafts of offer letters possible. 1 click sending capability. One of our clients used this to roll out offer letters in <24 hours leading to huge

student satisfaction. On similar lines, one client used poll capability to identify joining location preference

of 10,000+ students. It was obtained through online poll within 1 week.


8. Upload Interview Results and Get MIS / Analytics

The automated reporting on

the platform can enable you

to devise campus strategy for

next year!


Session 3: Student Engagement Mechanism


Why Engage?

1. Today’s youth is socially evolved: Internet and Mobile are their favourite channels of communication.

2. Once a year visit to campus or sponsoring a festival or calling up a student just before joining is not enough to connect with them.

3. Firms are thus using SMS and internet to stay connected with students throughout the year, build a lasting brand and increase joining ratios.

4. This is not meant to replace personal interaction but supplement it. Do a campus or an offline event, then use the online bit to post pictures online and let it

spread to 1000 colleges. At costs similar to sponsoring a 3 day fest, you can interact with students online

throughout the year. 5. Further, the technology can enable you to execute pre-boarding formalities as well as select

training to reduce the ramp up time of freshers and make them billable sooner. Benefits 1. Supplement offline engagement 2. Build brand on campuses- stay in touch throughout the year 3. Increase joining ratios 4. Save several thousand dollars through reduced ramp-up time.


How does Student Engagement Work on CoCubes.com Platform?

Create global profile on the platform (www.cocubes.com/CapGemini).

Share articles / videos / news / photos.

Share sample test papers and interview preparation tips.

Launch online contests / quizzes / polls.

Execute online training.

Perform pre-boarding joining formalities.

Perform offline workshops / guest lectures.

1

2

3

4

5

6

7

http://www.cocubes.com/Tata


1. Create Your Global Profile on CoCubes.com Platform

www.cocubes.com/yourcompanyname

Build student

followership

through these

profile pages.


2. Follow a Simple Process to Share Updates

1. Login using your username/password on www.cocubes.com

2. Click on “Tools” on left panel

3. Choose the type of update and publish

4. This would be visible on www.cocubes.com/yourcompanyname

http://www.cocubes.com/


2a. How Does a Published Update Look?

Photos , News , Articles , similarly polls, updates shared

www.cocubes.com/yourcompanyname


2b. Share Articles Choose type of update to share (Article, News, Update, Video)

Pay attention to guidelines

Choose if update is relevant to any specific college type

Choose if update is relevant to certain student type Press share to

update your profile page

1

2

3

4 5


2c. Profiles of Alumni of Colleges You Usually Hire From


3. Sample Test Papers and Selection Process

Creating New Module

Give relevant name to the online test

Total time to conduct the test

Choose if test is valid to any specific college type

Choose if test is valid to certain

student type

Select the category of questions

Press Create Module to add new module Select the questions

Press Add Another to add next

category of questions


4. Launch Online Contests and Quizzes


5. Execute Online Training

Entire training

program was

conducted

online through

our platform.


6. Perform Pre-Boarding Joining Formalities Illustration: Release Offer Letters

Multiple drafts of offer letters possible. 1 click sending capability. One of our clients used this to roll out offer letters in <24 hours leading to huge

student satisfaction. On similar lines, one client used poll capability to identify joining location preference

of 10,000+ students. It was obtained through online poll within 1 week.


Session 4: Strategic Campus Model


Guidelines for an Effective Strategic Campus Engagement Model

Firm wide sponsorship and commitment.

Clearly identified goals and project champion.

Year round activity plan to build “affinity”. Build detailed monthly, quarterly, yearly plans.

Healthy mixture of “fun” and “serious” activities.

Disciplined execution of activities through “platform”.


Sample Year Round Activity Plan

Company Campus Hiring and Engagement Plan 2012-13 Month

Sr. No. Activity

Mnth1

Mnth2

Mnth3

Mnth4

Mnth5

Mnth6

Mnth7

Mnth8

Mnth9

Mnth10

Mnth11

Mnth12

1 Go live with global profile: www.cocubes.com/Company 2 Identify any preferred list of colleges for engagement*

3 Bring colleges / students online (if not already existing on CoCubes.com platform)

4 Initiate Pre Campus Engagement Activities

Introductory email to college / students welcoming them to the campus portal

Students to start following Company campus portal Start regular weekly updates (articles, videos, news, photos) Design and launch contests for followers Launch offline workshops for colleges Launch online quizzes Design and execute SMS campaign Execute online polls Launch sample test papers on campus portal Conduct mock interview practice sessions on campus 5 Execute Internships and Final Year Campus Hiring 6 Post Offer Engagement Congratulatory email to offered students Share pre-on boarding activities plan Execute online polls

Design and launch SMS series (on Company corporate, culture, HR practices)

Launch online quizzes Online chats with Alumni

Run Campus Ambassador program (Campus alumni spends time with offered students)

Execute online training program Execute on boarding formalities on the platform


Our Clients Our Clients

Our Clients


What our clients are saying..

"We, at Cognizant are pleased to acknowledge the role played by CoCubes.com (which NASCCOM has declared as among the top 10 emerging

companies in 2010) in providing us a high quality technology platform us to engage more meaningfully with campuses.

It is because of partners like Cocubes.com, who provide us value added solutions, that we are able to connect with the students community,

placement officers and our own recruits more efficiently.

Cocubes.com's technology platform has also provided more bandwidth for our HR recruitment team to reach out to hitherto untapped

geographies..."

Satish Jeyaraman

Asst Vice President – HR & Head – Talent Acquisition, Cognizant

"CoCubes is a tech-savvy tool for Campus recruitments that helps to conduct the recruitment process systematically. It provides a good platform

for a mutually beneficial relationship between the Campuses and Companies.

It also makes a Campus Recruiters' job easy, as he already knows the profiles of most top performing students, while visiting campuses".

Mr. Swapnil Navalkar

GM - Corporate HR, Voltas Limited

“It’s imperative to thank everyone associated with CoCubes and specially the CoCubes Team who are supporting resolutely the college

community meet students and their aspirations, this is a tremendous endeavour. I strongly hope and wish CoCubes goes a long way and the

Vision, Values and Mission remains intact, which is to help students achieve respective hopes and dreams.”

Vamsi Madhav

Country Head - Talents Acquisition, CMC Limited


Nidhi Mota Vice President Corporate Sales & Relationships [email protected] +91-9810187170 CoCubes.com 101, Ist Floor, Iris Technopark Sector 48, Sohna Road Gurgaon 122018 +91-124-4919830

Contact

Date post:	18-Jan-2015
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