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Code of Good Practice for Product Greenhouse

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    Code of Good Practice for Product

    Greenhouse Gas Emissions and

    Reduction ClaimsGuidance to support the robust communicationo product carbon ootprints

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    01Code o Good Practice or Product Greenhouse Gas Emissions and Reduction Claims

    The Carbon Trust is an independent company set up by the UK Government in 2001in response to the threat o climate change. Its mission is to accelerate the move toa low carbon economy by working with business and the public sector to reduce carbonemissions and develop commercial low carbon technologies.

    The Code o Good Practice or product greenhouse gas (GHG) emissions and reductionclaims has been developed by the Carbon Trust and Energy Saving Trust to promote thereduction o product lie cycle GHG emissions.

    This Code has been developed in parallel to PAS 2050, a new standard or assessingcarbon ootprintings o products. PAS 2050 specifcation or the assessment o thelie cycle greenhouse gas emissions o goods and services was co-sponsored by theCarbon Trust and the UK department or Environment, Food and Rural Aairs (Dera),and published by the British Standards Institution.

    This Code is reely and publicly available or use by any organisation with an interest inmeasuring and reducing product lie cycle greenhouse gas emissions, regardless o theormat used (e.g. literature, adverts or product labels).

    To download a copy, and or more inormation on The Carbon Trust or this Code,please visit The Carbon Trust website at: www.carbontrust.co.uk.

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    02 The Carbon Trust

    i. Aims o this CodeThis Code o Good Practice or Product Greenhouse

    Gas (GHG) Emissions and Reduction Claims (the Code)supports the communication and reduction o product

    lie cycle GHG emissions. To achieve this, claims made

    under this Code must be accurate, veriable, relevant

    and not be misleading.

    The Code provides a robust structure or reporting the lie

    cycle GHG emissions o products, or a reduction in these

    emissions, to internal or external stakeholders. This isachieved by helping organisations to communicate their

    products lie cycle GHG emissions and/or emissionreductions, assessed in conormity with PAS 2050, ina robust and clear manner, and on a consistent basis.

    Product GHG emissions and reduction inormation may

    be used by companies, consumers and other stakeholders

    to make business and purchasing decisions.

    Note 1: Product means both goods and services.

    Note 2: Product GHG emission means the GHG emissions arising romthe lie cycle o the product.

    ii. Applicability o this Code

    This Code has been developed by the Carbon Trust andthe Energy Saving Trust to be used by organisationsoperating at any stage o the supply chain, anywhere in

    the world. Application o this Code requires assessment

    o the products lie cycle GHG emissions in conormity

    with the specications in BSI PAS 2050:2008 Specifcation or the assessment o the lie cycle

    greenhouse gas emissions o goods and services.

    Note: Compliance with this Code alone does not entitle companies to usethe Carbon Trust or the Energy Saving Trust name or logo in any way inassociation with claims, labels or other company communications abouttheir GHG emissions.

    iii. Scope o this Code

    This Code provides companies, consumers and other

    stakeholders with guidance on how to:

    Communicate the lie cycle GHG emissions o productsclearly, credibly, on a consistent and comparable basis,

    and with sucient supporting inormation.

    Support claims relating to reductions in lie cycle GHGemissions associated with a specic product over time.

    The lie cycle GHG emissions o products determinedby using PAS 2050, and changes in these emissions

    over time, do not provide an indicator o the ullenvironmental impact o providing and using these

    goods or services, and do not:

    Relate to social, economic and environmental impactsarising rom the provision o products other than

    those relating to GHG emissions.

    Iner wider benets in relation to non-GHG emissions,acidication, eutrophication, toxicity, biodiversity,

    labour standards or other social, economic andenvironmental impacts.

    Iner the wider environmental perormance oa company.

    It is not currently possible to set relative reduction

    perormance targets across dierent products. However,

    it is anticipated that PAS 2050 and this Code willaccelerate the development o consistent inormation

    on product lie cycle GHG emissions and reductions

    which, over time, could be used or such purposes.

    iv. Background

    Why ocus on reducing product greenhouse gas

    emissions?

    Moving to a low carbon economy in order to mitigate

    climate change will require undamental changes to theway that organisations deliver goods and services.

    This Code is part o the Carbon Trusts initiative to

    encourage organisations to reduce emissions acrosstheir supply chains by providing robust, clear and

    consistent inormation o their products lie cycle GHG

    emissions and their reduction. Such inormation can beused by businesses, consumers and other stakeholders

    to make inormed business and purchasing decisions.The standards and guidance developed to support

    organisations seeking to assess and reduce their productGHG emissions are set out in two core documents:

    The BSI British Standards PAS 2050:2008 -Specifcation or the assessment o the lie cycle

    greenhouse gas emissions o goods and services

    (PAS 2050), which provides a common approach or

    the assessment o the lie cycle greenhouse gasemissions o goods and services.

    Introduction

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    03Code o Good Practice or Product Greenhouse Gas Emissions and Reduction Claims

    This Code o Good Practice or Product GHG Emissionsand Reduction Claims, which sets out the requirements

    or organisations making consistent and credible

    claims regarding their products emissions andemissions reductions, as assessed using PAS 2050.

    PAS 2050 is a stand-alone standard, co-sponsored by

    the Carbon Trust and Dera, and published by the BritishStandards Institution (BSI). While PAS 2050 provides

    a common basis or the assessment o product GHG

    emissions, it does not include any requirements or

    either the communication o this emissions assessment,

    or the assessment o emission reduction over time.The requirements or organisations wishing to assess

    and declare their product emissions and/or reductionsare set out in this Code which, while a standalone

    document, builds upon the requirements o PAS 2050.

    For more inormation about the BSI PAS 2050, see:

    www.bsi-global.com/PAS2050.

    This initiative is complementary to other work that

    organisations may carry out to reduce their corporate

    climate impacts. It is desirable that organisations willocus their product GHG emissions reduction eorts

    on those goods and services with high potential or

    change, or example products:

    With high lie cycle GHG emissions, and where theopportunity or reductions could be signicant.

    With high emissions arising rom the way customersuse products, and where product inormation can

    help individuals reduce emissions.

    Where there is a high variability in GHG emissionswithin a product category, i.e. lower-carbon choices

    can have a signicant impact.

    v. Challenges and general approachThis Code recognises, and aims to address, a number

    o challenges associated with claims regarding GHGemissions and/or emissions reduction associated with

    products. In particular, this Code addresses:

    a. The confict between rewarding improvementand rewarding absolute perormance.

    b. The challenge o comparability.

    c. The trade-o between simplicity and completeness.

    A. Rewarding improvement and rewardingabsolute perormance

    Organisations assessing the GHG emissions o their

    products could claim that they have reduced the GHG

    emissions o a product, or they could claim that the

    product has low GHG emissions. There are challengesassociated with both types o claim.

    The challenge o reduction claims is that they do not

    inorm customers about the absolute level o emissions.A product claiming major reductions in its GHG

    emissions may still have higher emissions than a

    similar product whose GHG emissions were lowerto begin with. The challenge acing low emissionclaims is that there is a lack o suciently consistent

    inormation available to clearly dene low, together

    with uncertainty over which other products should beused in the comparison to determine low and high.

    This Code addresses this challenge by requiring

    that where an organisation makes claims about thereduction in emissions o their product, it shall also

    declare inormation about the absolute levels o

    emissions associated with that product.

    This approach recognises actions taken by organisationsto reduce the GHG emissions associated with their

    products, whilst simultaneously making inormation

    available which, over the longer term, will allowcustomers to distinguish between low and high

    GHG emissions products.

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    04 The Carbon Trust

    B. The challenge o comparabilityHistorically, there has not been sucient comparable

    inormation to allow comparisons o product emissionsto be made. Similarly, it has not been possible to

    set relative reduction perormance targets based

    on emissions o other products, nor on reduction

    achievements.

    This Code requires organisations to report publicly

    the absolute emission levels o the product(s), and to

    disclose supporting inormation explaining how theseemissions were assessed to acilitate comparisons

    by others.This approach aims to support the development orobust, consistent and readily accessible data which

    over time will enable comparison o product GHG

    emissions both within and between product categories.

    C. The trade-o between simplicity and

    completeness

    The evaluation o product GHG emissions can be

    complex, and decisions have to be made about both the

    scope o the assessment and the presentation o the

    results. Some eort is required to gain stakeholderacceptance in relation to claims about GHG emissions.

    Any organisation aiming to communicate messages

    about the GHG emissions o products, or a reductionin those emissions over time, has to contend with this

    complexity, and the consequent need or customer

    understanding.

    Increasing the amount o inormation associated with

    a claim may increase the level o conusion, and ail

    to inorm customers. However, ailing to acknowledge

    this inherent complexity may lead to the perception

    that a company is making incomplete or evenmisleading claims.

    The approach taken in this Code is to recognise thaton-product or point o sale material will oten be

    simplied, in order to be inormative to customers.

    However, this simplicity must be backed up with a high

    level o transparency through the disclosure o detailedinormation, in order to avoid customer misinormation.

    This Code adopts a principle based approach toaddress these challenges. The Code is structured in

    six sections:

    Section 1 lays out the principles that guide any claimsrelated to product lie cycle GHG emissions and

    reductions.

    Section 2 sets out the requirements or organisationscommunicating product lie cycle GHG emissions.

    Section 3 covers the requirements or organisationscommunicating product lie cycle GHG emissions

    reductions. This section includes the requirements or

    an organisation to demonstrate that robust emissionsreductions have been achieved.

    Section 4 species requirements or the provisiono supporting inormation in the orm o a ProductEmissions Report or products on which claims

    are made.

    Finally sections 5 and 6 contain a glossary and list oreerences respectively.

    Development process

    This Code was developed by the Carbon Trust andthe Energy Saving Trust in association with Arup

    Consulting, OneWorldStandards Ltd and the Pacic

    Institute, and with technical support rom E4tech.

    The process was overseen by an independent SteeringGroup. Details o the development process, governance

    and Steering Group membership are set out in

    Appendix 2.

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    06 The Carbon Trust

    2.1 Declaring overall emissions

    Claims relating to a products lie cycle GHG emissions

    shall be reported as a single gure encompassing the

    total emissions or the product per unctional unit,taking account o all the phases o the products lie

    cycle, and assessed in conormity with PAS 2050.

    2.2 Declaring emissions or specifc

    phases o the lie cycle or multiple PAS2050 results

    Companies may also report:

    a. Emissions or individual phases o a products

    lie cycle.

    b. Results based on dierent scenarios or a products

    sourcing, manuacturing, distribution, use ordisposal.

    c. Dierent results assessed at dierent points in time

    (e.g. beore and ater reduction); provided the

    overall most recent result is also disclosed, in

    conormity with clause 2.1.

    Note: For example organisations can make the ollowing claims:

    ThelifecycleGHGemissionsofthisproductis50gCO2e perunctional unit, and 80% o these emissions are associated withthe use and disposal o this product.

    ThelifecycleGHGemissionsofthisproductare50gCO 2e per unctionalunit. Eighty percent o these emissions are associated with the use anddisposal o this product. These emissions can be reduced by 10gCO2eper unctional unit by line drying rather than tumble drying.

    2.3 Units o measurement

    2.3.1 Standard unit o measurement

    Product lie cycle GHG emissions shall be reported as a

    mass o carbon dioxide equivalent (CO2e), as dened in

    PAS 2050.

    Note: The units used should be consistent with the norm or the sector orthe country where the claim is being communicated e.g. grams orkilograms in EU, pounds in USA.

    2.3.2 Functional unit

    The lie cycle GHG emissions or the product shall be

    specied per unctional unit. For services, or or goodsdelivering a service, emissions shall be specied per

    unit o service provided.Note: Example ProductXhasGHGemissionsof10gCO2e per 100g unit.

    ServiceYhasGHGemissionsof500gCO2e per day.

    2.3.3 Product unit

    A company may report a products lie cycle GHG

    emissions on a product unit basis, provided that the

    result based on a unctional unit is also presented.

    Note: Example ProductXhaslifecycleGHGemissionsof10gCO2e per 100g unit,

    or 50gCO2e or the whole pack.

    2.4 Result precision and rounding

    There may be uncertainty in the assessment o productGHG emissions. The reported emissions per unctional

    unit (FU) shall be rounded according to the ollowing

    rules:

    Rounding is to be applied to the nal GHG emission

    assessment that is to be communicated, not during the

    calculation o the emission assessment.

    Note 1: For example, a product whose overall emissions are presented inits Product Emissions Report as being 58gCO2e per 100g unit would bereerred to as emitting 60gCO2e per 100g unit when communicated. Anannual reduction o 6.5gCO2e per 100g would be rounded up to 7g orcommunication purposes. An annual reduction o 1.16gCO2e per 100g(i.e. 2%) would be reported as a reduction o 1.2gCO2e per 100g orcommunication purposes.

    Note 2: The bands are set such that the maximum change to a reportedresult occurring due to rounding is the same or each unctional unit range.

    Note 3: Rounding rules will be subject to review as more evidence ouncertainty is gained through the implementation o this Code.

    2.5 Up to date assessmentDeclarations o emissions shall be based on

    assessments in conormity with PAS 2050 that havetaken place within the last two years.

    2. Communicating product life cycleGHG emissions

    Lie cycle GHG emissions per

    unctional unit (CO2e/FU)

    Round to

    nearest

    >10g, 20g, 40g, 100g, 200g, 400g, 1.0kg, 2.0kg, 4.0kg,

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    07Code o Good Practice or Product Greenhouse Gas Emissions and Reduction Claims

    3.1 Requirements or reductions

    achieved

    Organisations may make public declarations relating

    to achieved reductions in product lie cycle GHG

    emissions when the requirements described in thissection have been met, i.e.:

    Emissions reductions are proved in conormity withthe requirements in Section 3.1.1.

    Banking o emissions is in conormity withSection 3.1.2.

    Claims conorm to the requirements o Section 3.1.3.

    3.1.1 Proo o emissions reduction

    achievements

    Organisations may make public declarations relating toachieved reductions in product lie cycle GHG emissions

    when they can demonstrate that these emissions have

    decreased between two assessments carried out inconormity with PAS 2050 and independently veried.

    The reduction reers to the total GHG emissions o the

    product, and may have accrued at any point in the liecycle o the product. The declarations need to beupdated at least every two years.

    Reduction claims in conormity with this Code shall

    only be used or comparison o the same product overtime i.e. a product which is sold as the same product.

    Where a product has been withdrawn rom the market,

    and replaced by a similar product, a reduction claim

    shall not be made by comparing the emissions o theretired product with those o the new product.

    3.1.1.1 Reduction o emissions o productswith variable emissions

    Where the GHG emissions associated with the lie cycle

    o a product vary over time (e.g. seasonal products),reductions in emissions shall be calculated by

    comparing average emissions over equivalent time

    periods (e.g. emissions over one year) at the beginningand end o the reporting period.

    Note: For example, i apple juice was made rom one type o apple inthe winter and another in the summer, but presented to consumers asan identical product throughout the year, an emissions reduction or theapple juice would be calculated by comparing the average emissionsover the year at the beginning and end o the reporting period.

    3.1.1.2 Period o assessment

    The maximum period over which any reduction in GHGemissions rom products is assessed shall be two

    years. Organisations may choose to claim reductions

    over shorter time periods.

    Note: I an unoreseeable event occurs that orces a temporary change inthe supply chain that impacts upon the liecycle GHG emissions (e.g.fooding in one country orces a change in sourcing o agriculturalproduct), a company may choose to wait until the period o temporarychange is over to re-assess its lie cycle GHG emissions, i.e. until theirsourcing has returned to its previous state. The maximum extension

    allowed is one year, i.e. compliance with this Code could be extendedto a maximum o three years in this case beore a new PAS 2050assessment is required. For the purpose o his Code temporarychange is dened as that with duration o less than one year.

    3.1.1.3 Updating the baseline due to changes

    in PAS 2050 or data quality

    Organisations shall use the most recent version o PAS

    2050 to assess reductions in GHG emissions over the

    reporting period. This ensures both consistency o theassessment across the reduction period, and that

    measurement is in accordance with the most recent

    PAS 2050 version.Organisations shall use consistent sets o data to

    assess their emissions when measuring reduction.

    Note: For example, an organisation may be able to provide moreaccurate or specic data in the assessment o their most recent emissionsat the end o the two year reporting period than the ones they used toassess the initial baseline, such as newly determined primary data (datarom their process) or more specic secondary data (or example, data onthe exact type o material used, rather than the material class as a whole).Where this is the case, the same data shall also be used to update thebaseline calculations.

    3.1.1.4 Unclear quantitative results

    In cases where the quantitative assessment o theemissions reduction subject to the claim is unclear, the

    company shall identiy, and disclose to the verier, thespecic actions underpinning the emissions reduction

    claim. These include changes in processes or inputs.

    Note: For example, where the emissions actor or a process or input issubject to uncertainty, evidence o reduction o the underlying activityshall be disclosed to veriers to support conormity.

    3. Communicating product life cycle GHGemissions reductions

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    3.1.2 Banking reduction achievements

    Organisations which have reduced their product

    emissions by more than 5% in any two year reporting

    period may choose to bank a proportion o thatemission reduction. Banked emission reductions

    may contribute to emission reductions in subsequent

    reporting cycles. Banking can occur or a maximum osix years (i.e. three reporting cycles) ollowing the year

    in which the banked reduction occurred. Any banked

    reduction shall be oset by any increases in the

    underlying emissions due to other actors. Theassessment o the emissions reductions needs to

    conorm to PAS 2050.

    See 3.10 on requirements or declaring bankedreductions.

    Note: For example, a company may make a major investment in a powerplant or step-change in its production process that reduces its productlie cycle emissions by 12% rom the baseline. A company could decideto make claims over a maximum period o six years (i.e. an average o2% reduction per year), provided there are no other increases in lie cycleemissions over that 6-year period. I, two years later, emissions assessedaccording to PAS 2050 show to have increased by 2% due to other actors(over the reduced baseline), the net eect will be to allow the companyto claim 6% over the next our years (rather than the 8% that hadbeen banked).

    3.1.3 Communication o emission reductions

    Organisations may make public claims about achievedreductions o their products GHG emissions at any time

    ater reduction has been achieved, as evidenced by

    conormity with the requirements laid out in Sections

    3.1.1 and 3.1.2, provided the ollowing requirementshave been met.

    3.1.3.1 Form

    Declarations shall contain the product carbon emissions

    assessed in conormity with PAS 2050, the emissionsreduction expressed in absolute and/or percentage

    terms and the year o baseline comparison. Allmeasures shall be expressed in terms o unctionalunit, in conormity with the requirements o Section 2

    o this Code.

    Note: For example, The carbon ootprint o this product is 50gCO2e per[unctional unit]. We reduced this ootprint by 10gCO2e per [unctionalunit] between 2008 and 2012.

    3.1.3.2 Declaring banked reductions

    Banked emissions that have been calculated in

    accordance with Section 3.1.2 can be declared in their

    totality in each reporting period clearly stating thebaseline year, provided net emissions o the product

    remain lower than the initial baseline and are reported

    net o any increase in emissions occurred during thereporting period due other actors. The latest emissions

    according to PAS 2050 shall be declared and updated

    every two years.

    Note: For example, i a company achieved emissions reductions o 20%(20gCO2e/Functional Unit) in 2010 it can choose to bank these reductionsuntil 2016 i it so wishes. Provided the products emissions do notincrease over the reporting period due to other actors, the company may

    choose to declare We have reduced the lie cycle GHG emissions o thisproduct by 20% since 2010 in 2012, 2014 and 2016. I the emissions othe product increased by 8% in 2013 (over the reduced baseline), thecompany could declare in 2012: We have reduced the lie cycle GHGemissions by 20% since 2010 but in 2014 they can only declareWe have reduced the lie cycle GHG emissions by 12% since 2010.

    3.2 Requirements or unquantifed

    reduction commitments

    Organisations may make public declarations regarding

    unquantied commitments to reduce product lie cycleGHG emissions when the requirements described in

    this section (Section 3.2) have been met, i.e.: Robust emissions reductions commitments are

    proved in conormity with the requirements in

    Section 3.2.1.

    Claims conorm to the requirements o Section 3.2.2.

    3.2.1 Proo o emissions reduction commitment

    Organisations may make public declarations o their

    commitments to reduce product GHG emissions whenthey can demonstrate that their commitment is robust,

    in conormity with the requirements in this section.

    3.2.1.1 Baseline assessment

    A baseline assessment o the products lie cycle GHGemissions has been completed in conormity with the

    specications o PAS 2050, independently veried.

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    Note: Appendix 1 provides a template that may be used as the basisor the Product Emissions Report prepared in conormity with therequirements o this Code.

    4.1 Scope o the Product Emissions

    Report

    Claims relating to the lie cycle GHG emissions oproducts shall be supported by the publication o a

    Product Emissions Report which provides context

    and explains the basis or the claim being made. TheProduct Emissions Report may cover one or moreproducts. Where more than one product is covered,

    the report only needs to cover common reerences to

    several products once, and detail the inormation thatis specic to each individual product.

    The Product Emissions Report shall provide an

    overview o the method, assumptions, limitations and

    results o the assessment or the product(s) it covers.The Report shall be o sucient detail to allow the

    reader to understand the complexities and trade-os

    inherent in the assessment o the lie cycle GHGemissions o products ollowing the requirements

    described below.

    4.2 Background inormation

    The Product Emissions Report shall provide theollowing introductory inormation:

    a. The name o the company producing or providing

    the product(s).

    b. The specications and/or other documents

    against which the company has been assessed

    or conormity (e.g. the title, number and date othe versions o the BSI PAS 2050, and Code o

    Good Practice or product GHG emissions and

    reductions claims).

    c. The name o the body/bodies that have veried thecompanys conormity with the requirements o PAS

    2050 and with the requirements o this Code.

    d. The year or which the assessment results remainvalid (i.e. two years rom the date o the most

    recent assessment).

    4.3 Company policy

    The Product Emissions Report shall speciy the

    company policy and strategy in relation to climatechange, including:

    a. A public statement/ policy identiying how climate

    change is relevant to its business activities in termso risks (regulatory, physical, reputational) and

    opportunities.

    b. A summary o the companys strategy to managecarbon across the company as a whole.

    c. A summary o the companys objectives/targets or

    the reduction o GHG emissions across the company

    as a whole.

    Note: Reerence to the companys publicly available, completed CarbonDisclosure Project (CDP5) Greenhouse Gas Emissions Questionnaire(2007) would satisy the requirements specied in clause 4.3.

    4.4 Product emissions declarations:

    supporting inormation

    For each product covered by the Product EmissionsReport, the ollowing inormation shall be provided:

    a. The specic product(s) or which lie cycle GHGemissionsarereported(e.g.BrandXwashing

    powder;ZHotelaccommodation).

    b. The quantitative results o the most recent veried

    PAS 2050 assessment(s).

    c. The date(s) o the emission assessment.

    4. Supporting information: The ProductEmissions Report

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    11Code o Good Practice or Product Greenhouse Gas Emissions and Reduction Claims

    4.5 Product emissions reduction

    claims: supporting inormation

    Organisations making claims regarding lie cycleGHG emission reductions o their products shall

    include the ollowing inormation in the Product

    Related Emissions Report:

    a. The specic product(s) or which lie cycle GHGemissions are reported.

    b. The baseline emissions gure as assessed beorethe reduction took place, and the subsequent mostrecent emissions gure assessed ater the reduction

    took place (as specied in 4.4).

    c. The dates when both the baseline emissions andmost recent emissions results on which the reduction

    claim is based were assessed.

    d. The emissions reduction achieved expressed in

    absolute and/or percentage ormat.

    e. The time period over which the reduction took place.

    . Explanation o banked results shall be disclosedby organisations making claims based on bankedsavings.

    g. Explanation o baseline updates shall be disclosed by

    organisations when the original baseline gure hasbeen revised to refect changes in PAS 2050 versions

    or data. In these cases the Product Emissions Report

    shall include the original baseline emissions gure,

    the revised baseline gure (using the new or updatedinormation), and the latest emissions results ater

    reductions have taken place (also based on the new

    or updated inormation). The Product EmissionsReport shall also include an explanation o the

    changes in the baseline.

    h. Explanation o impacts o orce majeure shall bedisclosed by organisations who wish to claim

    reductions taking account o orce majeure events

    (as dened in Section 3.3.3 o this Code). In these

    cases, the Product Emissions Report shall include allthe original baseline emissions gure, the revised

    baseline gure (normalised taking into account the

    impact o the orce majeure event), and the latestemissions results ater reductions have taken place.

    The Product Emissions Report shall also include anexplanation o the orce majeure event.

    4.6 Boundaries and data: supporting

    inormation

    Claims regarding both product emissions and reductionsshall be supported by the ollowing inormation:

    a. A description o the boundaries o the emissions

    assessment or the product and the basis or the

    boundary decisions or the product and or itsuse prole.

    Note 1: PAS 2050 identies two potential sources or dening theboundaries or the assessment o lie cycle GHG emissions: i) theboundaries specied in a relevant Product Category Rule (PCR), orii) where a PCR does not exist or the product the deault boundariesdescribed in the PAS 2050. The Product Emissions Report shall reer tothe source used or the PAS 2050 assessment, and when they have notused a PCR, dene broadly the boundaries or the specic productunder analysis.

    b. The sources o secondary data which have been

    used or the assessment, including the sources o

    conversion actors.

    Note 2: This specication requires that the sources o data shall bedisclosed, not the data itsel. Sources shall be declared that coverall the material sources o emissions, i.e. 95% o the total estimated

    product emissions.

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    4.7 Disclaimer about uncertaintyo results

    The Product Emissions Report shall include a disclaimerregarding the level o uncertainty associated with the

    reported emissions results. The disclaimer could take

    the orm o a qualitative statement regarding the

    uncertainty o the results, or a quantitative assessmento uncertainty i available.

    Note: For example, an organisation could use this disclaimer about theuncertainty o the results: The emissions gures provided in this reporthave been assessed in conormity with the requirements o the PAS 2050,using the primary and secondary sources o data specied in this report.

    Based on the PAS 2050 we believe that our assessment has identied95% o the likely GHG emissions associated with the ull lie cycle o theproduct(s) covered in this report. However, readers should be aware thateven primary sources o data are subject to uncertainty and variationover time. The gures given in this report should be considered as ourbest estimates, based on reasonable costs o evaluation.

    4.8 Location o supporting inormation

    4.8.1 Reerence to supporting inormation

    All claims described in Sections 2 and 3 o this Code

    shall include a clear reerence to a reely accessiblewebsite where the additional supporting inormation

    specied in this Section 4 is available.Note: For example The carbon ootprint o this product is 50gCO2e per [unctional unit]. See www.ourcarbonootprint.com ormore inormation.

    4.8.2 Location o reerence to supporting

    inormation

    In the case o product on-pack inormation, i the

    reerence to supporting inormation is not included

    on the pack itsel (e.g. due to lack o space), theinormation shall be provided by other visible means

    at the point o sale or other communication vehicles

    or the product.

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    13Code o Good Practice or Product Greenhouse Gas Emissions and Reduction Claims

    Note: All denitions are taken rom BSI PAS 2050 unless explicitlystated otherwise.

    Banking o GHG emissions savings

    Crediting o GHG emission reductions to a uture year

    or compliance period.

    Baseline

    Initial assessment o product lie cycle GHG emissions,

    against which uture reduction targets and reductions

    are measured.

    Carbon dioxide equivalent (CO2e)

    Unit or comparing the radiative orcing o a GHG to

    carbon dioxide.

    (ISO 14064-1:2006, 2.19)

    Note: Greenhouse gases, other than CO2, are converted to theircarbon dioxide equivalent value on the basis o their per unit radiativeorcing using 100-year global warming potentials dened by theIntergovernmental Panel on Climate Change (IPCC).

    Carbon ootprint

    The total set o GHG emissions caused directly

    and indirectly by an individual, organisation, event

    or product.

    Claim

    Inormation appearing on a product, its packaging, or in

    related literature or advertising material, relating to its

    environmental aspects. It can take the orm o text,symbols, or graphics.

    Note: A straight piece o advice to consumers o the product orexample, about care in its use or disposal is not regarded as a claim.But such advice should still give consumers relevant inormation onwhich they can realistically act.

    (UK Department o Trade and Industry Green ClaimsCode, June 2000)

    Customer

    Buyer o goods and services.

    Declaration

    Claim in relation to some aspect o a product or service.

    Note: A declaration may take the orm o a statement, symbol or graphicon a product or package label, in product literature, in technical bulletins,in advertising or in publicity, amongst other things.

    (Adapted rom ISO 14020:2001 denition o an

    environmental declaration)

    Force majeure

    Extraordinary event(s) or circumstance(s) beyond the

    control o the parties, including re, food, earthquake,

    storm, hurricane or other natural disaster ( includingpests and diseases), war, invasion, act o oreign

    enemies, hostilities (whether war is declared or not),

    civil war, rebellion, revolution, insurrection, militaryor usurped power or conscation, terrorist activities,

    government sanction, blockage, embargo, interruption

    or ailure o energy suppliers.

    Functional unit

    Quantied perormance o a product or use as a

    reerence unit.

    (ISO 14044:2006, 3.20)

    Greenhouse gases (GHGs)

    Gaseous constituents o the atmosphere, both naturaland anthropogenic, that absorb and emit radiation at

    specic wavelengths within the spectrum o inrared

    radiation emitted by the Earths surace, theatmosphere, and clouds.

    (PAS 2050:2008, 3.26)

    Lie cycle

    Consecutive and interlinked stages o a product system,rom raw material acquisition or generation o natural

    resources to nal disposal.

    (ISO 14040:2006, 3.1)

    5. Glossary

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    14 The Carbon Trust

    Lie cycle GHG emissions

    Sum o greenhouse gas emissions resulting rom all

    stages o the lie cycle o a product and within thespecied system boundaries o the product.

    (PAS 2050:2008, 3.3.2)

    Primary activity data

    Quantitative measurement o activity rom a product s

    lie cycle that, when multiplied by an emission actor,

    determines the GHG emissions arising rom a process.

    (PAS 2050:2008, 3.36)

    Product

    Any good or service.

    (Adapted rom ISO 14040:2006, 3.9)

    Product category

    Group o products that can ull equivalent unctions.

    (ISO 14025:2006, 3.12)

    Secondary data

    Data obtained rom sources other than direct

    measurement o the processes included in the lie

    cycle o the product.

    (PAS 2050:2008, 3.43)

    Unit process

    Smallest portion o a lie cycle or which data areanalysed when perorming a lie cycle assessment.

    (PAS 2050:2008, 3.45)

    Use phase

    that part o the lie cycle o a product that occurs

    between the rst arrival o the product at the consumer

    and the end o lie o the product.

    (PAS 2050:2008, 3.47)

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    15Code o Good Practice or Product Greenhouse Gas Emissions and Reduction Claims

    Normative reerences

    PAS 2050: 2008 Specifcation or the assessment o

    the lie cycle greenhouse gas emissions o goods

    and services.

    Inormative reerences

    Carbon Disclosure Project (CDP5) Greenhouse Gas

    Emissions Questionnaire(2007).

    Global Framework or Climate Risk Disclosure: a

    statement o investor expectations or comprehensive

    corporate disclosure(October 2006).

    Green Claims Code, Revised (2000) UK Department or

    Environment Transport and the Region and Departmentor Trade and Industry.

    ISO 14020: 2001 Environmental labels and declarations

    General principles.

    ISO 14021:2000 Environmental labels and declarations

    Sel declared environmental claims.

    ISO 14025:2006 Environmental labels and declarations Type III environmental declarations Principles and

    procedures.

    ISO 14044:2006 Environmental management - Lie cycle

    assessment Requirements and guidelines.

    ISO 14064-1:2006 Greenhouse gases Part 1:

    Specifcation with guidance at the organization level

    or quantifcation and reporting o greenhouse gas

    emissions and removals.

    ISO 14064-2: 2006 Greenhouse gases Part 2:

    Specifcation with guidance at the project level or

    quantifcation, monitoring and reporting o greenhouse

    gas emission reductions or removal enhancements.

    ISO 14065:2007 Greenhouse gases Requirements orgreenhouse gas validation and verifcation bodies or

    use in accreditation or other orms o recognition.

    6. References

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    16 The Carbon Trust

    Introduction

    This report presents [veried] inormation about the

    Company A in-store trial to assess the GHG emissionso its croissants range. It provides inormation on

    Company As overall strategy or climate change

    mitigation and that specic to the croissants line

    assessed in conormity to PAS 2050.

    This report conorms to the requirements or public

    disclosure o the lie cycle GHG emissions o products

    laid out in the Code o Good Practice or product GHGemissions and reductions. It aims to provide the basis

    to allow consistent inormation or product GHG

    emissions and reduction, assessed in conormity withPAS 2050.

    Appendix 1Product Emissions Report template

    1. Background inormation

    1.1 Name o company:

    Company A

    1.4 Specifcations and/or other documents against which the company has been assessed or conormity(e.g. the title, number and date o the versions o BSI Publicly Available Specifcation):

    i. PAS 2050:2008ii. Code o Good Practice or product GHG emissions claims: 2008

    1.5 Name and Accreditation Reerence o the independent, third party verifer:

    The Carbon Label Company, a wholly-owned subsidiary o the Carbon Trust, Accreditation Reerence e.g. Accreditation body 0001

    1.6 Date o Verifcation:

    6th July 2008

    2. Company policy in relation to climate change:

    2.1 Company policy and strategy

    NOTE: the policy and strategy statement shall include at least the ollowing:

    a. A public statement/ policy identiying climate change as being relevant to its business activities.

    b. A summary o the companys strategy to manage carbon emissions across the company.

    c. A summary o the companys target(s) to reduce GHG emissions across the company as a whole.

    Company A public position (rom 2008 Corporate Social Responsibility Review):

    Our policy is to integrate environmental sustainability concerns into our core business strategy

    and practices.

    Our climate change strategic goal is to reduce our direct emissions by 50% rom 2000 levels by 2010 and

    to help employees and customers to reduce their carbon ootprints. Specic targets include:

    Reduceourenergyuseby30%vs.2000levelsby2010.

    Cutouremployeesbusinesstravelby20%from2000levelsby2010.

    AssessthelifecycleGHGemissionsofatleast50%ofourproductcategoriesbymid-2009.

    Invest5Mduring2008inengagementprogrammestohelpourconsumersandemployeesidentify

    and implement actions to reduce urther the GHG emissions resulting rom our activities.

    Further inormation can be ound in the Company A 2008 Corporate Social Responsibility Review:

    http://www.companya.com/csrreview08/.

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    17Code o Good Practice or Product Greenhouse Gas Emissions and Reduction Claims

    3. Product emissions declarations: Supporting inormation

    Product reerence number: 1

    3.1 Product(s) assessed in conormity with PAS 2050 on which claims are made:

    Company A 12-pack butter croissants3.2 Product emissions: Full lie cycle GHG emissions or the product

    (most recent quantitative result o the assessment reported as a single fgure, and taking account o all the

    phases o the products lie cycle, in compliance with the specifcation o the PAS 20501,2,3,4.)

    Raw materials:Manuacturing:

    Distribution/ retail:

    Consumer use:

    Disposal:

    1,100g per pack

    550g

    300g60g

    40g

    170g

    3.3 Optional: GHG emissions or individual phases o a products lie cycle n/a

    3.4 Optional: GHG emissions results based on dierent scenarios o lie cycle management n/a

    3.5 Date o assessment or results specifed in 3.2 - 3.4 (above) 30th July 2008

    4. Product emissions reduction: Supporting inormation

    4.1 Product(s) assessed in conormity with PAS 2050 on which claims are made:

    Company A 12-pack butter croissants

    4.2 Baseline emissions(Baseline assessment on which the reduction claim is being made by comparing it with the most recent

    assessment reported in 3.2 - above)

    1,150g per pack

    4.3 Date o assessments o baseline stated in 4.1 (above) 2nd Feb. 2008

    4.4 Claimed GHG emission reduction or the product(expressed in absolute and/or percentage terms comparing baseline (4.1 - above) to current (3.2 - above)

    4%

    4.5 Time over which reduction has taken place: Feb July 2008

    Description of drivers of reduction claims

    4.6 Description o the high-level actions that have been implemented, or which are planned to be

    implemented, to reduce the lie cycle GHG emissions o the product(s) listed in this report:

    Action1:ImplementreductioninitiativescoveringtheCompanyAdirectcarbonfootprint(described

    in section 2.1 in 2008 Corporate Social Responsibility Review), which has a knock-on impact on the

    carbon ootprint o each o Company As products (underway).

    Action2:Toworkwithrawmaterialssupplierstopromotethedevelopmentoflow-oralternative-

    ertiliser wheat agriculture techniques (underway).

    Action3:Toworkwithrawmaterialmanufacturerstopromotetheuseofrenewableenergysources

    to power production acilities (uture initiative).

    4.7 Explanation o banked results: N/A

    4.8 Explanation o baseline updates: The baseline has been updated rom the initial assessment in

    February to adjust to the use o more accurate primary data regarding four milling. This has reduced

    our initial baseline assessment rom 1,500g/pack (stated in our report dated in February 2nd 2008) tothe normalised result: 1,150 g/pack, reported here.

    4.10 Explanation o impact o orce majeure: N/A

    1 Figures or GHG emissions shall be specied as mass o CO2 equivalent (CO2e) as dened by PAS 2050.2 The product-related lie cycle GHG emissions or the product shall be specied per unctional unit o the product. For services, or or goods delivering

    a service (e.g. a light bulb delivering the service o supplying light) emissions should be specied as mass o CO2e per unit o service provided.3 A company may report a products lie cycle GHG emissions on a product unit basis provided that the result based on a unctional unit is also presented.4 See paragraph 2.4o the Code or rules about rounding o reported emissions gures.

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    18 The Carbon Trust

    5. Boundaries and data: Supporting inormation

    5.1 Product

    reerence

    Number(s)

    5.2 Emissions assessment

    boundaries and the basis or

    the boundary decisions

    (PCR or PAS specifcations)

    5.3 Sources o secondary data which have been used or

    the assessment

    Product

    reerence 1:

    Company A12-pack

    butter

    croissants

    PAS 2050 rules used to speciy

    boundaries. Specic

    boundaries and categorisationsare described below.

    General: Standard emissions actors and general inputs:

    CompanyAandsupplierprimarydata.

    CarbonLabelCompanyEmissionsFactorDatabasev6.0,

    drawing on ecoinvent data v1.3, Dukes Digest 2006,

    International Energy Agency 2004, IPCC 2001 and Dera

    2007, Continuing Survey o Road Goods Transport.

    1 Raw materials include wheat

    arming (ertiliser production,

    transport and application),

    four milling, and other

    ingredients and packagingmaterials production and

    transport to bakery.

    Raw materials

    CompanyAprimarydata,fortransport,ourmilling,and

    packaging materials.

    Ecoinventdatav1.3,forwheatfarmingandotheringredients.

    CarbonLabelCompanyEmissionsFactorDatabasev6.0.

    2 Manuacturing includes

    mixing and baking croissants;

    packaging.

    Production

    CompanyAprimarydataforallactivitydata.

    CarbonLabelCompanyEmissionsFactorDatabasev6.0.

    3 Distribution and retailincludes transport to

    distribution centre, storage at

    the distribution centre,distribution to stores, storage

    and display at stores.

    Distribution:

    CompanyAprimarydata.

    CarbonLabelCompanyEmissionsFactorDatabasev6.0.

    http://www.infoplease.com/atlas/calculate-distance.html.

    Retail Store:

    RetailerBprimarydata.

    CarbonLabelCompanyEmissionsFactorDatabasev6.0.

    4. Use includes consumer

    storage (reezing) and

    consumption (re-heating).

    Use:

    CompanyAsecondarydata,basedonresearchamongst

    consumers use patterns o their product, conducted

    between 1st January and 31st December 2007.

    CarbonLabelCompanyEmissionsFactorDatabasev6.0.

    5. Disposal includes transport

    to landll and decomposition

    o waste and plastic packaging.

    Disposal:

    Carbon Label Company Landll Emissions Model, using:

    http://www.defra.gov.uk/ENVIRONMENT/WASTE/topics/

    packaging/aq.htm.

    MicalesJ.A.,SkogK.E.(1997):TheDecompositionof

    Forest Products in Landlls. International Biodeterioation

    andBiodegradation,Elsevier,Vol.39,No.2-3,p.145-158.

    Ecoinventdatav1.3:SanitaryLandllmodel.

    EcoinventreportNo.13partIIITable6.2.

    ZimmermannP.,DokaG.,HuberF.,LabhardtA.,MenardM.

    (1996): koinventare von Entsorgungsprozessen, Grundlagen

    zur Integration der Entsorgung in kobilanzen. ESU-Reihe,

    1/96,Zrich:InstitutfrEnergietechnik,ETHZurich. BUWAL(2001):EnergieproduktionausAbfllen1990-2000,

    Stand 27.12.2001. BUWAL, Berne, Switzerland.

    Engineeringtoolbox.com.

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    19Code o Good Practice or Product Greenhouse Gas Emissions and Reduction Claims

    6. Disclaimer about uncertainty o results

    The emissions gures provided in this report have been calculated in accordance with the requirements o the

    PAS 2050 method, using the primary and secondary sources o data specied above. Based on the PAS 2050

    method o assessment we believe that our assessment has identied 95% o the likely GHG emissions

    associated with the ull lie cycle o the product(s) covered in this report. However, readers should be aware thateven primary sources o data are estimates and are subject to variation over time, and the gures given in this

    report should be considered as our best estimates, based on reasonable cost o evaluation.

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    20 The Carbon Trust

    Appendix 2Development process and governance

    5 The International Social and Environmental Accreditation and Labelling (ISEAL) Alliance is an association o leading voluntary international standard-setting and conormity assessment organisations that ocus on social and environmental issues. Members include the Forestry Stewardship Council,Fairtrade Labelling Organisation and Social Accountability International, amongst others. The ISEAL Code o Good Practice is the international reerenceor setting credible voluntary social and environmental standards. It is reerenced by a range o governmental and inter-governmental guidelines as themeasure o credibility or voluntary social and environmental standards. See www.isealalliance.org or more inormation.

    6 Acting as independent advisor or the purpose o this Codes development.

    The Code o Good Practice or Product GHG Emissions

    and Reduction Claims (the Code) was developed by the

    Carbon Trust and the Energy Savings Trust, with thesupport o Arup, OneWorldStandards and the Pacic

    Institute, and with technical support rom E4tech.

    The Carbon Trust is a member o the ISEAL5 Alliance,and ollowed the guidance o the ISEAL Code o Good

    Practice or Setting Social and Environmental Standards

    (the ISEAL Code) in the development o this Code.

    In particular, the development process aimed to:

    Ensure that there was broad participation in thedevelopment o the Code by the ull range o

    interested parties.

    Be ully transparent in relation to governance,procedures, participation, comments resolution

    and decision-making.

    Strive or consensus on the Code nal content amonga balance o the interested parties.

    The development process was approved and overseen

    throughout by a multi-stakeholder Reduction and

    Communication Steering Group with representationrom Government, businesses, industry, NGO and

    academia o (see table below).

    The rst drat o the Code was released to the publicand to a specialist working group or consultation on

    3 March 2008. Ater analysis o the comments and

    discussion with the Reduction and Communication

    Steering Group a second drat was released or publicconsultation on 20 May 2008. Ater a period o public

    review and comment the drat was nalised and

    approved by the Reduction and CommunicationSteering Group in September 2008, and by the

    Carbon Trust Board o Directors in October 2008.

    Full details o the development process and thecomments submitted are available rom the

    Carbon Trust on request.

    Name Afliation

    Pro. Jim Skea (Chair) Research Director, UK Energy Research Centre

    Terence Ilott Deputy Director Environment, Business and Consumer Division, UK Department or

    the Environment, Food and Rural Aairs

    Dr Paul Je eriss Carbon Trust Board member6

    Pro. Roland Clit Distinguished Proessor o Environmental Technology, University o Surrey

    Mark Kenber Policy Director, The Climate Group

    Dr. Sally Uren Director o Business, Forum or the Future (represented by Dan Crossley and Tom Berry)

    Pro. Jacquie Burgess Proessor o Environmental Risk, University o East Anglia

    LucyYates Senior Policy Advocate, National Consumer Council

    Nick Monger-Godrey Head o Corporate Social Responsibility, John Lewis Partnerships

    Karen Galloway Marketing Manager or Seash Industry Authority

    Adrian Arnold Head o Partner Marketing, Energy Saving Trust (EST)

    Nigel Dickie Director, Corporate and Government Aairs, Heinz UK and Ireland

    Stephen Reeson Energy Manager, Food and Drink Federation

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    www.carbontrust.co.uk

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    The Carbon Trust is unded by the Department or Environment, Food and Rural Aairs (Dera),the Department or Business, Enterprise and Regulatory Reorm, the Scottish Government, the WelshAssembly Government and Invest Northern Ireland.

    Whilst reasonable steps have been taken to ensure that the inormation contained within this publicationis correct, the authors, the Carbon Trust, its agents, contractors and sub-contractors give no warrantyand make no representation as to its accuracy and accept no liability or any errors or omissions.Any trademarks, service marks or logos used in this publication, and copyright in it, are the propertyo the Carbon Trust. Nothing in this publication shall be cons trued as granting any licence or right to useor reproduce any o the trademarks, service marks, logos, copyright or any proprietary inormation inany way without the Carbon Trusts prior written permission. The Carbon Trust enorces inringementso its intellectual property rights to the ull extent permitted by law.

    The Carbon Trust is a company limited by guarantee and registered in England and Wales under

    Companynumber4190230withitsRegisteredOfceat:8thFloor,3ClementsInn,LondonWC2A2AZ.

    Printed on paper containing a minimum o 75% recycled, de-inked post-consumer waste.

    Published in the UK: October 2008.

    Th C b T t 2008 All i ht d CTC745

    The Carbon Trust was set up by Government in 2001 as a

    private company.

    Our mission is to accelerate the move to a low carbon economy

    by working with organisations to reduce carbon emissions and

    develop commercial low carbon technologies.

    We do this through ve complementary business areas:

    Insights explains the opportunities surrounding climate changeSolutions delivers carbon reduction solutionsInnovations develops low carbon technologiesEnterprises creates low carbon businessesInvestments nances clean energy businesses.

    www.carbontrust.co.uk

    0800 085 2005

    ACT ON CO2 is the Governments initiative to helpindividuals understand and reduce their carbon ootprint.Visithttp://actonco2.direct.gov.ukformoreinformation.


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