Financial Performance Management for Midsize CompaniesChris Evers eCapital AdvisorsJean Nitchals eCapital Advisors

Agenda

Cognos & eCapital Advisors At a Glance What is Performance Management? Challenges that midsize organizations face Cognos TM1 MidMarket Edition Demo Q & A

Cognos, an IBM company, At A Glance

Focused exclusively on Business Intelligence and Performance Management solutions

Deep and wide BI & PM product portfolio, integrated on the Cognos 8 platform (now at Version 8.3)

Global Reach: 23,000+ customers in 135+ countries 80% of Fortune 1000 Strong channel network: 3,000+ channel partners

Employees: 3,600+ employees 890+ strong R&D team 1,800+ customer-facing field force

As of January 31, 2008, Cognos is a business unit of IBM, the worlds largest provider of information technology.

RETAIL PHARMA/HEALTHCAREFINANCIALSERVICES MANUFACTURING

Proven Customer Value in midsize and Enterprise organizations

eCapital Advisors Overview

Complete Range of Performance Management Services Strategic Assessments & technology planning PM Consultants with extensive implementation experience Financial consultants with planning, financial reporting & consolidations

experience Business Intelligence consultants with DW skills & delivery experience Experience across BI & Planning teams with current platforms

High value proposition Strategic Implementation Methodology Delivering top quality solutions to maximize return on investment (ROI)

Comprehensive Vendor Partnership Rich references & industry contacts Dedicated, experienced & trained consultants

ManufacturingClients

RetailClients

Service IndustryClients

HealthcareClients

Other ClientsMANUFACTURING RETAIL SERVICES

HEALTHCARE OTHER

eCapital Advisors Proven Clients

Agenda

Cognos At a Glance What is Performance Management? Challenges that midsize organizations face Cognos TM1 MidMarket Edition Demo Q & A

The Cognos PM Framework

Financial Management

ExpenseManagement

RevenueManagement

Long Term Asset Management

Why?

PERFORMANCE

What should we be doing?

How are we doing?

Finance

ProductDevelopment

Operations

HumanResources

IT/Systems

CustomerService

Marketing

Sales

Financial ConsolidationReport to external stakeholders with confidence

Financial AnalyticsAnalyze and optimize performance

PlanningPlan, forecast and control enterprise resources

What is FPM?

Financial Performance Management is:

a) a specialized type of Performance Management

b) the systematic reporting, analysis, planning, and optimization of performance to support corporate growth, profitability, and compliance

c) centered in the Office of Finance, but extends into Operations

Agenda

Cognos At a Glance What is Performance Management? Challenges that midsize organizations face Cognos TM1 MidMarket Edition Demo Q & A

Why Consider Implementing FPM?

What would you answer to: Are your planning cycles long

and frustrating? Are your Management tools

ineffective and inefficient? Are your budgets and forecasts

inaccurate?

Would you be able to answer the question What are your most profitable

business units / products / market segments/ Channels?

How quickly can you answer? With what degree of confidence?

CFO

ControllerTax /Treasury

FP & A

Challenges Facing Midsize organizations

Need to be more effective and efficient Unable to readily view and use their

information Over reliance on spreadsheets Need solutions to drive competitive

advantage Purpose-built BI and PM perceived as too

large and complex

Unable to respond to increasing demand from business Limited budget and resources Limited BI/PM experience Growing number of data sources and data

volumes

Business

IT

Spreadsheets are the Incumbent FPM Solution

Comfort Factors: Pervasive, Powerful, Personal, Familiar, Flexible

A numerical Swiss Army Knife for many companies: Data Collection, Business Modeling, Analysis, Reporting

But Spreadsheets are a Breeding Ground for Risk!

Inaccurate: Almost certain to contain unintended errorsUntrustworthy: No confidence in source and accuracyInsecure: Security is monolithic, no audit trailCumbersome: No process automation, long cycles, unintuitive analytics, manual hierarchiesFragile: Lack of collaboration and repeatability for continuous processes (e.g. budgeting and planning)

Inaccurate:Inaccurate: Almost certain to contain unintended errorsUntrustworthy:Untrustworthy: No confidence in source and accuracyInsecure:Insecure: Security is monolithic, no audit trailCumbersome:Cumbersome: No process automation, long cycles, unintuitive analytics, manual hierarchiesFragileFragile:: Lack of collaboration and repeatability for continuous processes (e.g. budgeting and planning)

Agenda

Cognos At a Glance What is Performance Management? Challenges that midsize organizations face Cognos TM1 MidMarket Edition FPM Product Demo Q & A

Introducing Cognos TM1 MidMarket Edition

Planning, Budgeting & Forecasting Financial Analytics and Reporting

A performance management solution for midsize organizations

Read/write at speed of thought What-if scenario modeling In-memory multi-dimensional cubes

Cognos TM1: Presentation Components

Cognos TM1 Server Explorer

Multi-dimensional engine for interactive business modeling and scenario analysis. Build, deploy, and maintain application dimensions, cubes, rules, security, etc.

Cognos TM1 Excel

Easily create reports and templates deployed via Excel or web

Cognos TM1 Web

Simply access Excel generated reports or input templates

Cognos TM1 Executive Viewer

Self-service ad-hoc analysis, visualization and report environment optimized for R/W access to TM1 (also supports Essbase, MSAS, SAP BW)

Cognos TM1: Database Components

Feature Benefit

64-bitModel and analyze large data volumes with fast response times

In-Memory

Easily create simulations interactively to test new business assumptions

Multi-Cube

Model any type of business process; natural way to build models

Rules Language

Create complex financial applications

Turbo Integrator

Easily loads large amounts of data quickly (e.g., intraday) from any sources including ERP, DW, etc.

Server ExplorerServer Explorer

Cube ViewerCube Viewer

TM1 Icon BarTM1 Icon Bar

Cognos TM1: One Technology, Multiple Applications

An integratedextensibleapplication for all users and business functions, with common:

architecture fact data reference data scenarios business rules workflow presentation security

An integratedextensibleapplication for all users and business functions, with common:

architecture fact data reference data scenarios business rules workflow presentation security

Finance

Customer Product

Workforce

Consolidation

ProductProfitability

SalaryPlanning

ResourcePlanning

CustomerProfitability

ProjectMgmt

Cognos TM1

MarketingEffectiveness

PipelineAnalysis Production

Planning

QualityTracking

BalanceSheet

Cash Flow Profit & Loss

ChurnAnalysis

SalesCommissions

InventoryMgmt

Cognos TM1: Solution Capabilities

Cognos TM1: Analyst Dashboard

Cognos TM1: Financial Reporting

Cognos TM1 : Transaction Drill-Thru

Cognos TM1 MidMarket Edition Delivers:

Flexible, easy to use Ideal for what-if scenario modeling Read/write at speed of thought Centrally managed business hierarchies,

rules, calculations Leverages familiar Microsoft Excel

environment Simplified data extraction & transformation

Collaborative business model

Financial & Business Analyst

Cognos TM1 MidMarket Edition Delivers:

IT

Reduces demands on IT Drives accountability to the business Rapid business centric application

development Single product with simple install Self tuning/optimization of in-memory data

Centrally managed solution Priced and packaged to fit your budget

Deploy Easier Reach Further React Faster

Organizational effectiveness and efficiency

Agenda

Cognos At a Glance What is Performance Management? Challenges that midsize organizations face Cognos TM1 MidMarket Edition Demo Q & A

Summary : Cognos TM1 MidMarket Edition

Enables the transformation to manage risk and drive better performance

Adaptive solution that evolves and grows with your business

Leverages existing business and IT skills and resources

Flexible Pricing and packaging

A performance management solution for midsize organizations

MIDSIZE ORGANIZATION

Deploy Easier Reach Further React Faster

Thanks, and any questions?Chris Evers eCapital AdvisorsJean Nitchals eCapital Advisors