The roots are being put in place for a re-development of the Albertopolis area on Exhibition Road for a new underground gallery, and to create anticipation for the opening of the Hoarding new part of The V&A. Trees represent growth, and the V&A is ever expanding. The forest will intrigue and communicate the new gallery as a temporary space. Artifacts that the V&A show are hidden in and amongst the forest showcasing the V&A and all it holds.
Transcript
The roots are being put in place for a re-development of the Albertopolis area on Exhibition Road for a new underground gallery, and to create anticipation for the opening of the
Hoarding new part of The V&A. Trees represent growth, and the V&A is ever expanding. The forest will intrigue and communicate the new gallery as a temporary space. Artifacts that the V&A show are hidden in and amongst the forest showcasing the V&A and all it holds.
The interactive app can be reached by scanning the QR code. A countdown to the opening of the new space, and links to social media are included.
This also has a link to The V&A site, promoting the museum. It will finally enable the user to sign up for a notification when the gallery is opening.
Whats in it?omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt.
About the new build omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt.
Whats coming? omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt.
Whats coming? omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore
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Current status omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt.
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A creative leaflet that emphasises the theme of roots being put in place. It will encourage interactivity with a package of seeds that the audience can use, along with key information
Promotional Materialabout the re-development and a QR code linking to the web page and app.
