BUSINESS QUIZ

FINALISTS

ComArena’13Business Quiz

Jeydev C S Niranjan S

National university of Advanced Legal Studies, Cochin.

Rijilal A MGautam P

DCSMAT, Vagamon

Francis Kurian Thomas

MA College of Engineering, Kothamangalam

Ananthu RaviBony Raju

CET, Trivandrum

Rikesh BhattacharyaLeo Francis

NIT, Calicut

Rules & RegulationsRound 1 & 2

Infinite bounce round. Order will reverse in the second round. 10 Marks for each correct answer. No negative marking for wrong anwers. Quizmaster’s decision will be final and

binding.

IN SEARCH OF EXCELLENCE-I

The name of this Japanese sports equipment company, is an acronym of a Latin phrase which translates to "Healthy Soul in a Healthy Body“. Since 2007 there has been a larger emphasis placed on this acronym, and its translation has been truncated for advertising purposes to "Sound Mind, Sound Body".

This company is now the official kit supplier to Australian and Pakistan National Cricket Teams.

1

What is freemium?

2

Austrian PhilharmonicBritish Britannia

Canadian Maple LeafChinese Panda

Malaysian Kijang EmasRussian Chervonets

Russian George the VictoriousSwiss Vreneli

French NapoleonAustralian Nugget

South African KrugerrandAmerican Eagle.

3

Gold Bullion Coins

Punchtantra - Value Statements for Managing Life & Business Situations is a book authored by two corporate professionals, P C Balasubramanian, Director, Matrix Business Services and Raja Krishnamoorthy, Director, Talent Maximus. On whose life is this book based?

3

In 1861, two brothers, George and Richard took over their father’s business and moved their factory from Bridge Street in central Birmingham to a greenfield site to allow for expansion. When the Bridge Street factory became too small, George had a new vision of the future. 'Why should an industrial area be squalid and depressing?’ he asked. His vision was shared by his brother Richard, and they began searching for a very special site for their new factory. The brothers then found a new place for their factory and renamed the place. They built houses, playgrounds, pools etc for the workers and families and called it as “Factory in a Garden”. Later in 1908, they launched a brand named after this living cum factory area, which is still in the market.

4

The Wall Street Journal coined a term which means inducing a person to disclose his personal and intimate details publically by establishing a rapport with him. This term is coined after the name of a celebrity.

5

Oprahfication

He was an Indian traveller, surgeon and entrepreneur who introduced the Indian curry house restaurant in Britain, and was the first Indian to have written a book in English. He also established "shampooing" baths in Great Britain, where he offered therapeutic massage, and was one of the most notable early Indian immigrants to the United Kingdom of Great Britain and Ireland.

6

Sake Dean Mahomed

The current logo design of this company is intended to emphasize flexibility and simplicity while conveying a dynamic and innovative image through the ellipse, the symbol of the universe and the world stage. The openings on both ends of the ellipse are intended to illustrate the company's open-mindedness and the desire to communicate with the world.

The basic color in the logo is blue, the color that the company has had used in its logos for years. The blue color symbolizes stability and reliability, which are precisely what the company wishes to accomplish with its customers. It also stands for social responsibility as a corporate citizen, a company official explained.

The construction branch of this company built these skyscrapers - Burj Khalifa, Petronas Twin Towers, Taipei 101.

7

He was a director of V. D. Swami and Company and engaged in international trade and engineering erection and construction. He was the president of InterPro Global and the chairman and managing director of Prolease India, engaged in transaction processing. He then founded Talent Maximus a company engaged in payroll processing and temporary staffing in India. Which Indian celebrity’s business interests are explained here?

8

Aravind Swamy

For the first time, a handmade tool from micro and small and medium enterprises in India has been registered for a geographical indicator (GI) tag. The tool is made of metal scrap by a community of workers which has been making the product for more than three centuries. Name this product which is the last one from India to be dubbed Geographical Indication Tag.

9

Meerut Scissors

He was the first American billionaire, adjusting for inflation he is often regarded as the richest person in history. He bought an 18 acre plot in New York which he later donated to UN, and the site was used for constructing UN headquarters.He is also the founder of University of Chicago and funded the establishment of Central Philipines University. Identify the billionaire.

10

John D Rockfeller

IN SEARCH OF EXCELLENCE-II

Name brand/product created by Morris Michtom inspired by this political cartoon by Clifford

Berryman in The Washington Post on November 16, 1902.

1

Teddy Bear

Identify the personality or the organisation started by him.

2

K P Hormis, Federal Bank

Identify.

3

Sara Mathew,Dun & Bradstreet

Name the Venture.

4

Identify this annual award given for innovation and creative excellence in advertising, design and communication.

5

Identify the organisation.

6

Identify.

7

8

This is the logo of a business venture started with a meager capital of Rs 80 in 1959 in Gujarat.

9

10

State Bank of India

IMAGINING INDIA

RULES

• 4 questions on Buzzer.• 10 points for the correct answer, -5 for the

wrong one.• Questions exclusively on Indian business.

This village in South India is the birth place of Bhoodan movement initiated by Acharya Vinoba Bhave. What makes this place more famous is the weaving industry there. Weave there is popularly known as ikkat or tie and dye weave. The uniqueness lies in the transfer of design and colouring onto warp and weft threads first and then weave them together. The fabric is cotton, silk and sico - a mix of silk and cotton. Increasingly, the colours themselves are from natural sources and their blends.

This place is popularly known as Silk City.

1

Bhoodan Pochampally

What was introduced for the first time in India, by Sir James Wilson in 1960, in order to meet the losses sustained by the Government on account of the Military Mutiny of 1857?

2

Income Tax in India

Identify this organisation which is the world's largest diamond exchange located in Mumbai, India

3

Identify this Padma Bhushan and Order of the Polar Star Award winner.

4

Baba KalyaniChairman and MD, Bharat

Forge

The ComArena Round

RULES

• 8 questions on buzzer.• 5 points for the right answer, -5 for the wrong.

Identify the advertiser.

C

Name the consumer electronic brand established as "Mirc Electronics" in 1981, by G.L. Mirchandani and Vijay Mansukhani in Mumbai.

O

ONIDA

Malcolm Glazer, the president and chief executive officer of First Allied Corporation, a holding company for his varied business interests, most notably in the food processing industry. He is famous all over the world for another reason.

M

A

Reji Abraham

Identify the Non-profit organisation from this picture.

R

Rugmark Foundation

This web portal was started by Microsoft and later spun off as a multi-billion dollar company because it was "no longer about software intensive technology" and they were "concerned that they would not do their best at this”. Now this website is the official jersey sponsor for match officials at the Barclays Premier League, The FA Cup etc.

E

Expedia.com

His famous Annual Budget speeches had humble beginnings in 1958 in a small hall of an old hotel called Green Hotel in Bombay. It was aptly said that in those days that there were two Budget speeches, one by the Finance Minister and the other by him, and his speech was undoubtedly the more popular and sought after.“ Who is this famous personality?

N

Nanabhoy "Nani" Ardeshir Palkhivala

Name the Indian company based in New Delhi, started in 1979 by Anil Moolchandani.

A

LATERAL THINKING

RULES

• Connect the visuals to a common theme.• 15 points for the right answer.• -10 for the wrong answer.• Only one attempt per question.

Elon Musk

ARCUATE

Now everyone can fly

Tony Fernandes

Business @ the Speed of Thought

1. There are three questions in this round.2. For each question you will be given three

clues regarding a person/magazine/company one by one. If you identify the person/ company /magazine on the first clue you get 20 points and minus 10 points for a wrong answer.

3. In case no team attempts the question on the first clue second clue will be given. The correct answer on the second clue fetch you 15 points and minus 10 for the wrong one.

4. The third clue follows if no team attempts the question on the second clue. For the correct answer it is 10 points and minus 10 for the wrong answer.

This Indian ad film maker is also the guru of the English Theatre in India and is famous for his Theatre productions like Evita, Jesus Christ the Superstar, Tuglaq, and his latest, Broken Images, which was invited to the Kennedy Center in Washington, DC recently.He was conferred the Lifetime Achievement Award for Theatre by the Sangeet Natak Akademi.

1

His best seller book on Advertising entitled “A Double Life” is prescribed in business schools.Currently, he is the CEO of AP Advertising Pvt. Ltd., the well-known Image and Communications Consultants, who have provided consultancy services to a number of national and multinational companies, as Creative Advisor.

2

Known as the Brand Father of Indian advertising, has built over 100 brands and created Lalitaji for Surf, Cherry Charlie for Cherry Blossom Shoe Polish, the MRF Muscle Man, the Liril girl in the waterfall, the Kamasutra couple, Hamara Bajaj, the TV detective Karamchand, the Fair & Handsome brand, etc

3

Alyque Padamsee

This company was formed by the merger of two companiesin March, 2001.

The first company which was originally known as ‘Dolcificio Lombardo’ was founded by two brothers Ambrogio and Edigio in Lainate, a township outside Milan in 1946.

The second Company was started in 1900 in Breskens by Izaak , taking over his grandfather’s business.

1

In July 2006, the merged company acquired 100% stake in Chupa Chups, a family owned Spanish Group famous all over the world for its chupa chups and Smint brands.

2

3

This Company owns brands like Mentos, Alpenliebe, Center Fresh, Happydent etc.

This magazine was started by DeWitt Wallace, while recovering from shrapnel wounds received in World War I. Wallace had the idea to gather a sampling of favorite articles on many subjects from various monthly magazines, sometimes condensing and rewriting them, and to combine them into one magazine.Now this Magazine is published in more than 70 countries, with 49 editions in 21 languages. It is also published in Braille, digital, audio.

1

“Life well shared” is its slogan since 2008.

The Indian edition is published by the India Today Group under licence.

2

The logo of this magazine is a picture of a “Pegasus” in white background.

3

Quiz by:George Kakkuzhiyil

Jithin XavierLino George

Manuel M Mathew