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Comfort+Convenience’=’ MoreWomenBiking webinar Handy.pdfShare’biking’in’last7’days’...

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Comfort + Convenience = More Women Biking Susan Handy August 29, 2013
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Page 1: Comfort+Convenience’=’ MoreWomenBiking webinar Handy.pdfShare’biking’in’last7’days’ 50% 56% 0% 10% 20% 30% 40% 50% 60% Women’ Men’ 2.8 3.3 0.0 0.5 1.0 1.5 2.0 2.5

Comfort  +  Convenience  =    More  Women  Biking  

Susan  Handy  August  29,  2013  

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Share  of  Workers  CommuCng    by  Bicycle  

Source:  Pucher  and  Buehler  (eds.)  City  Cycling.  Cambridge,  MA:  MIT  Press,  2012  

0.55   1.7  3.7  

6.0  

13.0  15.5  

34  37  

0  

5  

10  

15  

20  

25  

30  

35  

40  

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The  Davis  Bicycle  Studies  •  Bicycling  Behavior  -­‐  Six-­‐City  Survey  •  The  Bike-­‐to-­‐Soccer  Program  •  Bicycling  to  High  School  •  UC  Davis  Campus  Travel  Survey  •  E-­‐Bike  Early  Adopters  •  FormaCon  of  AXtudes  Towards  Bicycling  

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Share  biking  in  last  7  days  

50%  

56%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

Women   Men  

2.8  

3.3  

0.0  

0.5  

1.0  

1.5  

2.0  

2.5  

3.0  

3.5  

Women   Men  

Days  biked  in  last  7  days  

Source:    Six  City  Survey,  UC  Davis  

For  Davis  residents…  

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Any  travel  to  campus  by  bike   All  travel  to  campus  by  bike  

Source:    2010-­‐11  Campus  Travel  Survey,  UC  Davis  

52%  58%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

70%  

Women   Men  

29%  

40%  

0%  

5%  

10%  

15%  

20%  

25%  

30%  

35%  

40%  

45%  

Women   Men  

For  UC  Davis  students  and  employees  living  in  Davis…  

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Share  of  bike  trips  by  women  

25%   27%  30%  

41%  

49%  55%   56%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

Source:  Pucher  and  Buehler  (eds.)  City  Cycling.  Cambridge,  MA:  MIT  Press,  2012;  UC  Davis  observaCons  

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Convenience  

24%  

8%  

45%  

21%  

0%  

5%  

10%  

15%  

20%  

25%  

30%  

35%  

40%  

45%  

50%  

Need  to  use  car  during  day   Pick-­‐up  kid  duty  

Women  who  bike  

Women  who  don't  bike  

Source:    2010-­‐11  Campus  Travel  Survey,  UC  Davis  

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Convenience?  

35%  

17%  

32%  

15%  

0%  

5%  

10%  

15%  

20%  

25%  

30%  

35%  

40%  

Need  to  use  car  during  day   Pick-­‐up  kid  duty  

Women  

Men  

Source:    2010-­‐11  Campus  Travel  Survey,  UC  Davis   *Difference  not  sta3s3cally  significant.  

*  *  

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Confidence  and  Comfort  

64%   61%  

84%  80%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

70%  

80%  

90%  

I  am  very  confident  riding  a  bike   Comfortable  riding  on  a  four-­‐lane  street  with  bike  lane  

Women  Men  

Source:    2010-­‐11  Campus  Travel  Survey,  UC  Davis  

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Safety  Concerns  

25%  

11%  

6%   5%  

12%  

19%  

7%  

3%   3%  

7%  

0%  

5%  

10%  

15%  

20%  

25%  

30%  

Hit  by  car   Hit  by  other  bicyclist*  

Biben  by  dog   Mugged  or  abacked  

Crashing  due  to  road  hazards  

Percen

t  Very  Co

ncerne

d  

Women  Men  

Source:    Six  City  Survey,  UC  Davis   *Difference  not  sta3s3cally  significant.  

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AXtudes  

76%  83%  85%  

89%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

70%  

80%  

90%  

100%  

I  like  riding  a  bike   I  enjoy  physical  exercise  

Women  Men  

Source:    2010-­‐11  Campus  Travel  Survey,  UC  Davis  

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Key  Points  

•  Convenience  mabers  equally  for  women  and  men  

•  Women  are  less  comfortable  bicycling  than  men  

•  Women  are  more  concerned  for  their  safety  than  men  

•  Women  like  bicycling  less  than  men  

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Percent  Bicycling  

14%  

44%  

30%  

21%  

57%  

43%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

Soccer  Games   Junior  High   High  School  

Girls  

Boys  

Source:    AYSO  Survey  and  DHS  Survey,  UC  Davis  

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Convenience  

57%   59%  

17%  

48%  42%  

6%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

70%  

I  am  always  rushed  to  get  ready  in  the  

morning.  

I  have  lots  of  stuff  to  carry  to  school.  

The  clothes  I  wear  make  it  hard  to  ride  a  bicycle.  

Girls  

Boys  

Source:    DHS  Survey,  UC  Davis  

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Confidence  and  Comfort  

80%  

53%  

82%  89%  

69%  

89%  

0%  10%  20%  30%  40%  50%  60%  70%  80%  90%  

100%  

I  am  confident  in  my  bicycling  ability.  

I  feel  comfortable  bicycling  on  a  busy  street  with  a  bicycle  

lane.  

I  feel  comfortable  geXng  places  on  my  

own.  

Girls  Boys  

Source:    DHS  Survey,  UC  Davis  

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AXtudes  

49%  

75%   75%  

56%  

83%  

61%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

70%  

80%  

90%  

I  like  bicycling.   I  like  being  physically  acCve.  

ProtecCng  the  environment  is  important  to  me.  

Girls  Boys  

Source:    DHS  Survey,  UC  Davis  

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Peers  

Source:    DHS  Survey,  UC  Davis  

47%  

26%  

6%  

53%  

40%  

8%  

0%  

10%  

20%  

30%  

40%  

50%  

60%  

My  friends  bicycle  to  school.  

Driving  is  the  coolest  way  to  get  to  school.  

I  worry  what  my  peers  will  think  of  me  if  I  bike  

to  school.  

Girls  

Boys  

*  

*Difference  not  sta3s3cally  significant.  

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Key  Points  

•  Girls  are  bicycling  less  than  boys  from  the  start  

•  Girls  are  less  confident  and  comfortable  bicycling  than  boys  

•  Girls  like  bicycling  less  than  boys  but  other  have  other  favorable  aXtudes  

•  Convenience  seems  to  factor  in  for  high  school  girls  

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ImplicaCons  •  Build  faciliCes  that  are  more  comfortable  for  women,  given  their  lower  confidence  level.  

•  Implement  programs  –  for  children,  teens,  adults  –  to  help  increase  confidence  for  women.  

•  Adopt  strategies  to  make  bicycling  more  convenient  for  everyone.  

•  Evaluate  these  efforts,  so  we  know  what  works!  

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Engineering  

EducaCon  

Encouragement  

Enforcement  

The  4  E’s  of  Bicycle  Planning  

                                                                                     

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Environment  

EducaCon  

Encouragement  

Enforcement  

Equipment  

The  5  E’s  of  Bicycle  Planning  

                                                                                     

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Equipment  Quotes  

•  “…aser  going  to  Copenhagen,  and  also  Amsterdam  and  seeing  women  look  so  lovely  on  bicycles.    And  they  were  not  slouched  over  with  their  bubs  up  in  the  air,  which  is  just  so  unfeminine…  that  was  the  first  transiCon  I  made  was  a  more  female  oriented  bike.”      

•  “…most  of  the  Cme  I  wear  my  hair  in  a  ponytail,  and  then  [wearing  a  helmet]  goofs  up  your  hair.    I  know  it’s  a  silly  thing…”  

Source:    AXtude  Interviews,  UC  Davis  

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Equipment  Quotes  

•  “…  a  lible  bit  of  pride  that  goes  into  it,  like  one  Cme  we  went  to  Target.    So,  I  have  a  two-­‐year  old  son  and  so  he  was  on  the  bike  trailer.    We  went  to  Target  and  ended  up  buying  all  these  storage  baskets  and  bins...    My  son  was  carrying  like  3  boxes  in  his  lap,  and  then  I  had  the  back  of  the  trailer  stuffed  full,  and  then  I  had  like  all  these  things  that  were  precariously  in  my  bike  basket.  I  just  felt  kind  of  like  proud  of  myself  that  I  could  do  all  that  and  get  home  without  dropping  anything.”    

Source:    AXtude  Interviews,  UC  Davis  

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Where  there’s  a  will  there’s  a  way…  

“I  love  my  bike.    It’s  my  car!”  


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