Commercial Analysis What you don’t usually notice.

By Samantha Aleo

Overview Commercials began in 1941 as away for organization to advertize their business and spread information. Organizations make deals with various networks and pay them to have their ads run from one time a day to during every commercial break.

Data Collected

Total Commercials Broadcasted: approximately 45/ hour

TV Show 3: Gossip GirlNetwork: CW

Time of Day: 8:00 PMRuntime: 60 Min.

Notes:-> There were no cell phone

advertisements on ABC Family

-> The CW was the only station that showed local commercials

-> TBS showed the most food commercials out of all 3 stations

Television now is not just used to transmit

information but to sell ideas and subconsciously get into the minds of the viewers to make them believe they need the advertised products.

A 30 second commercial

played during the Super Bowl

costs $2.7 million.

90 Commercials x 30 seconds = 2700 seconds2700 seconds / 60 seconds per minute = 45

minutes

90 Commercials x 60 seconds = 5400 seconds5400 seconds / 60 seconds per minute = 90

minutes