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Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we...

Date post: 02-Oct-2020
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Pace of change Communication: Broadcast > Engagement Marketing: Mass > Personalisation Power: Organisation > Consumer Relationship: Transaction > Lifetime #InspiredSocial @CrowdControlHQ
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Page 1: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

Pace of change

Communication: Broadcast > Engagement

Marketing: Mass > Personalisation

Power: Organisation > Consumer

Relationship: Transaction > Lifetime

#InspiredSocial @CrowdControlHQ

Page 2: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

Customers, consumers and residents

compare you against the best

#InspiredSocial @CrowdControlHQ

Page 3: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

Winners – Merseyside Police

Engaging residents in policing

priorities through social media.

Positive shift in reputation.

#InspiredSocial @CrowdControlHQ

Page 4: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

Winners – Redrow Homes

Cut social media response

times from 48 hours to 1 hour.

Improved customer satisfaction.

#InspiredSocial @CrowdControlHQ

Page 5: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

There will be losers

#InspiredSocial @CrowdControlHQ

Page 6: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

The promised land- Social media used strategically

- Collaboration across all teams

- Seamless experience from sales to service

- Minimized complexity and effort

- Rich feedback and valuable insights

#InspiredSocial @CrowdControlHQ

Page 7: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

Engage

Empower your teams to create engaging content that starts conversations and build lifetime relationships.

#InspiredSocial @CrowdControlHQ

Page 8: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

Manage

Achieve efficiencies

managing all social

accounts across multiple

teams, at scale.

#InspiredSocial @CrowdControlHQ

Page 9: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

Analyse

Get valuable insights to drive day-to-day decision-making and enable continuous improvement.

#InspiredSocial @CrowdControlHQ

Page 10: Communication: Broadcast > Engagement Marketing: Mass ... · Citydesk Sport @CitydeskSport And we are guessing Ross gets the @NFL ASSIGN REOPEN All Networks rsday. Pass to ere cant

Technology + People = Success

#InspiredSocial @CrowdControlHQ


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