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Wednesday, April 12, 2023
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COMMUNICATION SKILL-IIPROJECT WORK
PowerPoint Presentation on
ByRudra D. BhattRoll No.3536
S.Y. B.B.A.-(ITM)Shri V.Z.Patel Commerce College, Anand
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FOUNDER OF SAMSUNG
LEE BYUNG CHUL(1910–1987)
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CURRENT CHAIRPERSON
KUN HEE LEE(CHAIRMAN AND CEO
OF SAMSUNG CO.)
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HISTORY
Founded in 1938 In 1938 the Samsung's founder Byung - Chull Lee set
up a trade export company in Korea, selling fish, vegetables, and fruit to China.
Within a decade Samsung had flour mills and confectionary machines and became a co-operation in 1951.
1950’s Economic Stabilization Korean War - Samsung lost all assets aimed to help rebuild Korean economy; entered the
manufacturing industry (sugar, fabrics) 1960’s Expansion of Key Industries
entered electronics and chemical industries 1969 established Samsung Electronics Co.
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CONTINUED…
Samsung started to rise as an international corporation in the 1990s.
, Samsung manufactured a range of aircraft from the 1980s to 1990s.
Samsung became the largest producer of memory chips in the world in 1992, and is the world's second-largest chipmaker after Intel In 1995, it built its first liquid-crystal display screen.
Ten years later, Samsung grew to be the world's largest manufacturer of liquid-crystal display panels.
Samsung Electronics overtook Sony as one of the world's most popular consumer electronics brands in 2004 and 2005, and is now ranked #19 in the world overall.
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LOGOS OF SAMSUNG CO.
First logo of Samsung(1938-1950)
Second Logo of Samsung(1969-1976)
The Samsung Group logo1980-1992
The Samsung Group logoSince 1993
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Memory(DRAM,SRAM)
Semicon-ductor
R&D
SOCR&D
LCDR&D
System LSI (DisplaySolution,
ASIC)
AMLCD(TFT-LCD)
StorageSystem(HDD)
OpticalMedia
Solution(ODD)
Device Solution NetworkDevice Solution Network
MobileCommuni-
Cation(CDMA/GSM
Handset)
Telecom-munication
Systems(Mobile System
STB,KP)
Telecom-municationR&D Center
Fiber-Optics
(Fiber, Cable)
Telecommunication NetworkTelecommunication Network
SystemAppliances
(Air-Con,Ref)
LivingAppliances
(MWO, W/M)
Digital Appliance
R&D
Digital Appliance NetworkDigital Appliance Network
ORGANIZATION
VisualDisplay
(DTV, Monitor)
Digital VideoSystem
(DVD, DVC)
Computer &InternetSystems
(PC, Server)
Digital MediaR&D
DigitalPrinting
(Laser, Inkjet)
Digital Media NetworkDigital Media Network
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GLOBAL NETWORK
58 countries 91Bases
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STATUS OF SAMSUNG Revenue
US$ 173.4 billion (2008) Net income
US$ 10.7 billion (2008) Total assets
US$ 252.5 billion (2008) Total equity
US$ 90.5 billion (2008) Employees
276,000 (2009) Subsidiaries
Samsung Electronics Samsung Heavy Industries Samsung C&T
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MOBILE DEVICE VENDOR MARKET SHARE ,2008
40%
18%15%
9%
9% 8%Sales
Nokia Others Samsung Motorola LG Sony Ericsson
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WHAT IS SAMSUNG COMPANY ?
The Samsung Group (Korean: 삼성 그룹 ) is a multinational conglomerate headquarter in Samsung Town, Seoul, South Korea.
Samsung has been the world's most popular consumer electronics brand since 2005 and is the best known South Korean brand in the world.
Samsung is the world's leading consumer electronics brand and one of the top twenty global brands.
In 2006, Samsung Group would have been the 34th largest economy in the world if ranked, larger than that of Argentina.
The company has a powerful influence on the country's economic development, politics, media and culture, being a major driving force behind the Miracle on the Han River; many businesses today use its international success as a role model.
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FEW COMPETITORS OF SAMSUNG
NOKIA
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BRAND AMBASSADORS OF SMASUNG
APPOINTS OLYMPIC GOLD MEDALIST ABHINAV BINDRA AS BRAND AMBASSADOR FOR ITS CONSUMER ELECTRONICS BUSINESS.
APPOINTS AAMIR KHAN AS ITS BRAND AMBASSADOR FOR MOBILE PHONES.
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SKILLS FOR FUTURE Young technicians should be trained now for
the future.- Foresee at Least 10 Years : Skills now will be obsolete soon- Transform Common Technicians into Multifunctional Workforce- Share Long-term Vision with Them : Stimulate Their Creative Power
Develop Consistent and Integrated Education Programs- Use State-of-the-art Technology for Training and Education- Provide Good Tools for Innovation
Re-create Human Resources together with WSI- Share Global Experience : Culture, Language- Cross-industrial Experience : Best Practice, New Ideas- Better International Cooperation and Relations
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CONCLUSION
Samsung Corporation is one of the largest electronic product manufacturers in the world.
Samsung inspires new lifestyles and ideas for life around the world.
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THANK
YOU