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COMMUNITY ENGAGEMENT: NORTHSIDE 2027 NEIGHBORHOOD … · 2019-06-27 · neighborhood brand identity...

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FOR MORE INFORMATION: City of Bethlehem Dept of Community & Economic Development 610.865.7085 northside2027.org 122 responses City of Bethlehem, PA c o m m u n i t y d e v e l o p m e n t b u i l d a n e i g h b o r h o o d b r a n d f o s t e r e c o n o m i c v i t a l i t y s u p p o r t t h e h o u s i n g m a r k e t s a f e & v i b r a n t p u b l i c r e a l m In order to gain robust and varied feedback from the Northside community, a number of different engagement techniques were employed through- out the planning process. They ranged from open ended question prompts to focused conversations to walking tours of the neighborhood. Residents and stakeholders also ranked the plan’s strategies in terms of their priorities, lending a community-backed ele- ment to the timing of the implementation of various strategies. working groups neighborhood services survey walkshops 4 public meetings steering committee resident interviews NORTHSIDE 2027 NEIGHBORHOOD PLAN a vibrant and family friendly community COMMUNITY ENGAGEMENT : A VISION FOR LINDEN STREET 11 oct ‘18 28 nov ‘18 10 abr ‘19 25 jun ‘19 commercial corridors mobility housing instituciones residentes activistas
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Page 1: COMMUNITY ENGAGEMENT: NORTHSIDE 2027 NEIGHBORHOOD … · 2019-06-27 · neighborhood brand identity is best under-taken through its own separate process, the building blocks have

FOR MORE INFORMATION:

City of Bethlehem

Dept of Community & Economic Development

610.865.7085

northside2027.org122 responses

Cit y of Bethlehem, PA

com

mun

ity developm

en

t

build

a n

eighborhood b

rand

fost

er

economic vitality

supp

ort

the housing m

arket

safe

& v

ibrant public re

alm

In order to gain robust and varied feedback from

the Northside community, a number of different

engagement techniques were employed through-

out the planning process. They ranged from open

ended question prompts to focused conversations

to walking tours of the neighborhood. Residents and

stakeholders also ranked the plan’s strategies in terms

of their priorities, lending a community-backed ele-

ment to the timing of the implementation of various

strategies.

working groups

neighborhood servicessurvey

walkshops

4 publicmeetings

steeringcommittee

residentinterviews

NORTHSIDE 2027 NEIGHBORHOOD PLANa vibrant and family fr iendly community

C O M M U N I T Y E N G A G E M E N T :

A V I S I O N F O R L I N D E N S T R E E T

11 oct ‘1828 nov ‘18 10 abr ‘1925 jun ‘19

commercial corridorsmobility

housing

institucionesresidentes

activistas

Page 2: COMMUNITY ENGAGEMENT: NORTHSIDE 2027 NEIGHBORHOOD … · 2019-06-27 · neighborhood brand identity is best under-taken through its own separate process, the building blocks have

A SAFE AND VIBRANT PUBLIC REALMThis chapter aims to enhance multimodal safety to truly turn the neighborhood into a safe, walkable area, while improving the aesthetic quality of streets and public spaces.

GOALS:

1. Prioritize Multi-modal safety and connectivity between neighborhood assets

2. Enhance and beautify the public realm to create a sense of place

FOSTER ECONOMIC VITALITYThis chapter aims to revitalize the neighborhood’s commercial corridors and attract new businesses through physical and programmatic interventions.

GOALS:

1. Implement physical improvements to Broad Street

2. Implement physical improvements to Linden Street

3. Support existing businesses and attract new ones

The Northside neighborhood is compact and walk-able with vibrant assets and institutional anchors. With a mix of targeted investment, capacity build-ing, and supportive services, the Northside will be poised for a brighter future as one of Bethlehem’s most attractive and affordable neighborhoods for families and residents of all ages. The vision for the Northside was built out of an understanding of its inherent strengths, realistic ideas of what can be achieved, and the hopes of residents who call the Northside home.

SUPPORT THE HOUSING MARKETThis chapter aims to support both renters and homeowners by improving existing housing stock, preserving affordability, and addressing quality of life issues.

GOALS:

1. Support homeowners and renters through incentives, resources, and enforcement

2. Enhance quality of life for all residents

SUPPORT RESIDENTS THROUGH SERVICES, OUTREACH, AND COMMUNITY DEVELOP-MENTExpand the availability and awareness of services that can help residents thrive and create a culture of support, neighborliness, and volunteerism.

GOALS:

1. Leverage existing neighborhood assets to expand availability of services

2. Build community cohesion

Northside Bethlehem is a walkable,

affordable, family-friendly neighborhood

where community members are united

to foster a culture of support and where

families put down roots, grow, and thrive.

P L A N V I S I O N : P L A N C H A P T E R S & G O A L S :

PLAN OBJECTIVES

RESIDENT PRIORITIES

GUIDING PRINCIPLES

» create a sense of place » foster economic vitality » support the housing market » serve the neighborhood

» broadcast the neighborhood’s strengths to families

» create a sense of neighborliness » enhance safety and beauty

» build on existing assets » have residents deeply involved in plan formation

» build local capacity

BUILDING ON THE RESIDENT-DRIVEN VISION OF THE NORTHSIDE TO CREATE A BRAND IDENTITY FOR THE NEIGHBOR-HOOD

While the comprehensive development of a neighborhood brand identity is best under-taken through its own separate process, the building blocks have been identified in this plan. Once a brand identity has been estab-lished, it will be communicated via physical improvements (banners, signage, public art, etc.) and virtual methods (website, social media, e-newsletter, etc.)

WALNUT ST

GUETTER ST

N NEW ST

BROAD ST

1

2

4

5

3

A V I S I O N F O R B R O A D S T R E E T


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